gig central presentation

11
Julia Buchhiem, Tryson John, Kaite Perratore, Jon Trumbull DISCOVER|CONNECT|PERFORM

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Gig Central Presentation: Prepared by Tryson John

TRANSCRIPT

Page 1: Gig Central Presentation

Julia Buchhiem, Tryson John, Kaite Perratore, Jon Trumbull

DISCOVER|CONNECT|PERFORM

Page 2: Gig Central Presentation

THE PROBLEM•Fragmented markets in the touring industry

•Lack of venue information on the internet

•Time and financial constraints for independent artists planning tours

Page 3: Gig Central Presentation

THE SOLUTION•Gig Central provides Venue reviews by artists for artists

•Contact Information for Venues - search by city or musical genre

•Ancillary touring support

Page 4: Gig Central Presentation

• 91,641 Independent Performers in New York State

• 700 Subscribers by January 2011

• Premium Service - $10 per month

• Value for Subscribers: contacts at venues, professional insight, touring solutions

0

17500

35000

52500

70000

Sept 20X0 Apr 20X0 Dec 20X1 Jul 20X1

Cash At Begining of Month

BUSINESS MODEL

Page 5: Gig Central Presentation

HOW IT WORKS•Create a customized profile

•Free: Comprehensive Venue search + Review/Rank Venues

•Premium: Access to reference information + Add new content + Tour planner

Page 6: Gig Central Presentation

THE COMPETITION

VENUE WEBSITES

Page 7: Gig Central Presentation

MARKETING & SALES•Our Customers: Independent Artists, Live Music Fans & Music Business Amateurs/Professionals

•Guerilla Style Marketing + Social Media Promotion + Launch Party

•Sales Income from paid subscriptions accounted quarterly

Page 8: Gig Central Presentation

THE TEAM

Julia Buchhiem Tryson John Katie Perratore Jon Trumbull

Chief Executive Officer

Chief Marketing Officer

Chief Operations

Officer

Chief Financial Officer

Page 9: Gig Central Presentation

FINANCIALS• Jan 20X1 Gig Central turns a

profit

• Cash ins (subscriptions, loans, personal capital) surpass cash outs (salaries, marketing and advertising, event budget)

• Quarterly accounting

• Seasonal spikes-8000

-6000

-4000

-2000

0

2000

4000

6000

Sep 20X0 Apr 20X0 Nov 20X1 Jun 20X1

Net Profit (Loss) By Month

Page 10: Gig Central Presentation

THE NEXT STEPS•After second year mark - begin paying back initial loan

•Expanding to our next market: Philadelphia

•New additions to the Gig Central Team

Page 11: Gig Central Presentation

QUESTIONS?

DISCOVER|CONNECT|PREFORM