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WHAT IS A CHALLENGE GROUP?

A Beachbody Challenge Group is a private group that provides support and accountability.

It is a group of people, led by YOU (a coach), who have committed to getting healthy by

participating in a Beachbody workout program while engaging with you and the other

participants in a private Facebook group. By combining itness, nutrition, and support and accountability, a Beachbody Challenge Group plays a huge role in helping your Coaches

and customers achieve their goals.

CHALLENGE

GROUPS 101

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CHALLENGE GROUPS 101 2

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HOW TO PLAN YOUR CHALLENGE GROUP

How many participants are you allowing? I recommend

sticking with 10-12 participants at a maximum. You want to

make sure you have enough time to coach each participant

and follow up with them weekly. If your irst group has - in it, you are of to a “REAT start.

STEP 3

What are the requirements for your challenge group? Do

they need to follow a meal plan? Do they have to submit

before & ater pictures/measurements? Make sure you have the guidelines and requirements prepared in a word

document so you can post in your private Facebook group

PRIOR to your challenge group starting. The sky is the limit for what you can do in your groups. It is your business, so

run with it! You just want to make sure your participants

are fully aware of what they are committed to.

STEP 4

Is this challenge group free or is a program and/or Shakeology required? If a program is required, which

program are you using? Example Day Fix Also, keep in mind, orders must be placed -7 days BEFORE your start date so your participants receive their program in time.

Allow a little more time for orders going to Canada.

STEP 2

Plan your start date & end date. What is the duration of

your challenge group? Remember, you will want - weeks to promote your challenge group before it begins.

STEP 1


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PROMOTING YOUR CHALLENGE GROUP

WHERE? The best place to promote your challenge groups, is on your social media sites. (Facebook, Instagram,

Twitter and Pinterest .

WHEN? You want to be promoting your group at least

every other day. Also make sure you are posting at

diferent times throughout each day. See example on the next page.

As you will see, one day I posted in the evening and the next

time I posted it was in the morning. You want to attract to

diferent crowds, as people are logging into Facebook at diferent times.

WEEKLY POSTING SCHEDULE EXAMPLE:

WHAT TO POST

You want to make sure you

are posting a VARIET) of inviting material. Switch

up your posts from using

just text and using text

with photos. Make sure to always use a “Call to

Action” at the end of your

post. For example

Message me or comment below for details” or

“Who wants to join me???

Message me ASAP to save a spot!”

and so on. . .You get the idea, right?

MONDA)

• A.M. - Morning motivation• Noon - Lunch Recipe• P.M. - Challenge group invite using text only

TUESDA)

• A.M. - Transformation Tuesday Photo• Noon - Quote• P.M. - Dinner recipe

WEDNESDA)

• A.M. - Challenge group invite using colorful photo & quote

• Noon - Fitness Tip• P.M. - Picture of you during

your evening workout


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EXAMPLE OF SOCIAL MEDIA POST FOR 21 DAY FIX

CHALLENGE GROUP: (TEXT ONLY)

I am now ofering a day clean eating challenge and am incorporating a -day cleanse to kick of the group. This will be a great LEARNIN“ experience for those who need help on improving their nutrition.

IN THIS GROUP I WILL TEACH YOU:

• How to eat clean

• How to read food labels

• How to properly grocery shop

• ”ow to shop healthy on a BUD“ET• How to eat at restaurants without completely

falling of track

I WILL PROVIDE YOU:

• Daily workouts

• Grocery list

• Meal plan suggestions • Daily motivation

• ACCOUNTABILIT)

Need this in your life? Click LIKE or comment below and I’ll get you the details!!!”


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EXAMPLE OF SOCIAL MEDIA POST FOR ANY

CHALLENGE GROUP: (TEXT WITH PHOTO)

“I’m looking for some PIYO guinea-pigs!!!

PI)O was JUST released last week while I was in Vegas and I am looking for people who want to try this out

for the very irst time, WIT” ME. I am going to complete the program and I want some accountability partners

to join me.

Here’s the low down...

This is for those with bad knees, back injuries, anyone who needs to improve their lexibility don’t we all? , those looking to TONE and TI“”TEN their CORE, pregnant women, AT”LETES, elderly, tall, short, skinny, overweight, strong, weak. It is for AN)ONE and EVER)ONE.

There are no weights AND no jumps. In a nutshell... easy on the joints, FULL T”ROTTLE cardio, strength and lexibility training while you burn calories and sculpt your body. Doesn’t that sound like the PERFECT program???

”ere is the BEST PART... I just went over the MEAL PLAN that comes with it and it is AWESOME. It is easy to follow and allows you a lot of yummy whole foods.

If you are like me, and aren’t one of those people that

get excited over slow paced )oga and Pilates, )ET want results and KNOW T”E BENEFITS these classes can ofer, then join me in my very irst exclusive PI)O test group. )ou get the tools, I provide the support and WE will both look forward to our daily FITNESS “OALS, together!

If you want in, COMMENT BELOW/MESSA“E ME for a spot!!!”

GETTING PEOPLE TO

COMMIT TO YOUR

CHALLENGE GROUP

Now that you’re actively promoting your challenge

group, you want to be

prepared when someone

reaches out to you with

interest. This step can be scary for coaches,

especially if they aren’t

prepared. I recommend

keeping a template on hand

that you can easily modify

and send back to people.


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HERE IS AN EXAMPLE OF THE FIRST EMAIL I

SEND AFTER SOMEONE SHOWS INTEREST IN MY

CHALLENGE GROUP:

“Hey Alison!

{Insert personal message here}

I am excited to see you’re interested in this amazing group I have coming up!

It’s called day ix, and it is a day program with minute workouts and it includes a complete meal plan, and also comes with color coded tupperware containers to help with portion control. You don’t have to count calories, you just have to make sure the food its in the containers and that you are choosing options from the speciic meal plan. How cool is that? We have never had anything like this before.

They ran a test group with some other coaches and the results were awesome! Most losing - pounds in the irst days. Some coaches did the program multiple times in a row and have lost 50-60 pounds. It is very successful, and is also one of the most afordable programs we’ve ever released, being $ and that INCLUDES a whole month supply of Shakeology which is normally $120 alone, so you’re getting the new program for only $20!

Seeing as though it takes 21 days to create a habit, this is the PERFECT way to start your journey to getting it and feeling good. I will post daily to check in on you and hold you accountable to your goals. This group will be private, held on Facebook and can all be done from home. We can share our struggles and victories with each other! As your coach, I am committed to helping you ind the motivation and extra push you NEED to get to the next level

Let’s kick some booty! Let me know what questions you may have, and if you would like me to save a spot. I will only be allowing 10 ladies into this particular group and it will ill fast! Thanks!

Best,Alexis Whalen”


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HERE IS AN EXAMPLE OF HOW A FOLLOW-UP

MESSAGE MIGHT LOOK:

“Hey Alison! I just wanted to follow-up with you and see

if you were still interested in my upcoming challenge

group. I would love to hear back from you and see what

your speciic goals are so I can help you succeed in getting healthier. I only have spots let and the deadline to sign-up is by this Friday. Are you in?”

It is important to follow-up with a sense of urgency. The best way to do that is by letting them know there are

only ( number of spots let in your group. Also, end your message with an open ended question. You are more likely

to get a response back asking a question versus ending the

message with something like Let me know!

The next step is your inal email and getting them to commit. This message can vary depending on how the irst few messages went. If they do ask about cost and investment, you want to show them the value. That is why there are challenge packs. Show them how much they

are saving buy bundling their products together. Once

you get a verbal commitment that they are in and ready

to purchase, you want to make sure you give them clear

instructions to place their order. This is to ensure you get the sale and commission from their purchase.


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HERE IS AN EXAMPLE OF STEPS TO PROVIDE THEM WITH

ON HOW TO ORDER A CHALLENGE PACK:

STEP 1

Go to www.teambeachbody.com/awhalen3

(If you do not see my picture show up, you’re not in

the right place)

STEP 5

Click drop down menu to choose lavor of Shakeology (Chocolate, Vanilla, Strawberry or Greenberry). Here I

recommend some of my favorites to them. You also may

want to mention to them how the bag is a better value

than the packets.

STEP 6

Complete Order and payment. Make sure they know they shouldn’t checkout if it doesn’t show you as their coach.

Tell them to message you for help before hitting complete.

Click Shop Team Beachbody Located on let hand sideSTEP 2

Click Challenge Packs Located on top let hand sideSTEP 3

Choose Challenge Pack of your choice. I.e. Turbo Fire Challenge Pack

STEP 4

www.teambeachbody.com/lisahumphrey


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STEP 1 Log into your Facebook account

STEP 5

Add members. Start by typing name of challenge

participant and Facebook will automatically drop down

your Facebook friends. Click the friends you want to add.

)ou can always go back and ADD or REMOVE more once the group is created.

On the let hand side of your page, Under “roups, Choose “Create Group”STEP 2

Click gray box on upper right hand corner that says

Create New “roupSTEP 3

Enter your “roup Name . Make it creative! For example Summer Slimdown!, New )ear - New you!, Noexcuses November

STEP 4

HOW TO SET UP YOUR CHALLENGE GROUP

Now that people are committing to your group, you need to set it up on Facebook and get them added into the group.

FOLLOW THESE STEPS TO CREATE A NEW GROUP ON FACEBOOK:

Steps continued on next page, along with visual instructions >>


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Now Facebook will direct you to your new private

group. If you have more

members that sign-up ater the group is created, just go

to the top right hand side of

the group and you will see

“Add People to Group”. You

can post text and photos

in your group just like you

would on your Facebook

wall. The only diference is only members in the group

can view those posts.

STEP 7 Click blue button “Create”

Upload your “roup Rules & Requirements under the iles tab in the group

STEP 8

STEP 6 Choose “Secret” as your privacy option


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HOW TO RUN YOUR CHALLENGE GROUP

1. LEAD BY EXAMPLE

First and foremost, it is important you are leading by

example. You cannot expect your challengers to do what

you are not doing. The most successful groups are the ones that you are completing WIT” your challengers. If you are not completing the challenge group with them, make sure

you are familiar with what programs they are using and

what there daily workouts look like. This will help you check in with them daily. If you know they just had a Plyometrics

workout, then maybe you will post and ask “Are your legs

feeling sore ater all those jumps? . It is important to pay attention to detail and stay focused on your challengers

journey. This is a very vulnerable time for them, so they need all the attention and support they can get.

2. POST DAILY, MORE THAN ONCE

Make sure you are making time to post at LEAST times daily. Preferably once in the morning and once in the

evening It’s always good to start the morning of with a motivational quote, picture or video. Maybe mention something about the workout they will be doing for the

day. If you can ind time to post around lunch/aternoon, its a good time to share a recipe or photo of a clean meal

you just had. The more active you are in posting, the more likely your participants will follow you and do the same.

Also, if they see that you are being a product of the product

by eating clean and getting your workouts in, it will help

hold them accountable. For the evening, this is a good time

to do an “accountability check”. Ask them to comment on

your post and let you know how their day went. I typically

ask them to mention one “high” of the day (something

that went well) and one “low” of the day (something they

could improve on).

3. KEEP IT INTERESTING

You want to keep your

challengers engaged to hold

them accountable to their

goals. Ask them questions,

make them comment on

posts, encourage them to

post pictures of their meals

and so on. Get creative!


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HERE ARE SOME EXAMPLES OF HOW I KEEP IT FUN

AND INTERESTING IN MY GROUPS:

HIGHS & LOWS: This is where everyone has to post below in the comments section with 1 high and 1 low from their

day. The high is the best part of their day where they felt proud and accomplished. The low is something they could improve on for tomorrow.

MID-WEEK MOTIVATION: This is where I post a short video of myself pumping the members up and keeping

them motivated for the rest of the week. Videos are great!

Challengers always love to see your face and hear your

voice since they are so used to seeing/hearing you behind your Facebook account.

FLEX FRIDAY: I always encourage people to post a picture

of them lexing. This is a fun way to build conidence in your challengers. I like to comment on these photos and tell them

they are looking awesome and I can deinitely see some deinition in their arm! or whatever muscle they post .

#WEEKENDWARRIOR: This is a fun weekend contest I do. I tell my challengers for every picture they post on the

weekend of themselves representing a “healthy lifestyle”

they get 1 entry for a free prize drawing at the end of the

challenge. I ask them that they use this hashtag AND tag me in the photo so I get the notiication. I encourage them to use Facebook and Instagram. This is also a great way for others to see the fun stuf you do in your challenge groups and may create some interest!

CHALLENGER

HOMEWORK:

This is where you could throw in something extra

for your challengers.

Maybe you tell them they have “homework” to hold

a plank for 60 seconds and

report in ater they did it. Maybe you tell them they need to post everything

they ate for that day.

GOAL SETTING SUNDAY:

Have your challengers

post their goals for the

upcoming week.


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CHOOSING A CHALLENGE GROUP WINNER!

You want to make sure you are choosing a winner fairly. It

is best to pick by percentage weight loss, see below. Also, it

is great to recognize your winner by sharing their results on

your Facebook page, but MAKE SURE to get approval from them before sharing. This is a very private thing for people and some may not be comfortable with you posting their

results publicly. You do not have to reward your challenge

winner with a prize, but they will most certainly appreciate

it if you do. This does not have to be expensive. )ou can do something as simple as a Shakeology shaker cup ($6)

or maybe when you are further along in your business

and can aford it, you can reward them with a $ or $ Beachbody git card.

You can use this website to enter in your challengers weight

loss statistics and it will calculate percentage weight loss

http //www.itwatch.com/qkcalc/calculate-weight-loss-percentage.html


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CHALLENGER TO COACH TRANSFORMATION

The most prime place to ind coach prospects is in your challenge groups. If you follow these simple steps, you can

transform your rockstar challengers into solid coaches.

STEP 1: Know how to identify a coach prospect. A good

coach prospect can be spotted easily. They are usually the person the most ACTIVE in the challenge.

In other words, they are posting consistently in the group.

They are motivating and encouraging to other members in the group as well.

STEP 2: Plant the seed

This step in the process is very important. )ou do NOT want to overwhelm them too much information. It will

scare them away and turn them of. My best advice is to keep it short and simple. Go for no! Do not expect them

to join. People need time to ponder it. It may take weeks,

months, or years. The point is to stay in touch with them. Out of every that you ask, you can only expect maybe to ever join you.

STEP 3: Present the business!

If they show interest in your irst message, this is your opportunity to present the business to them. It is

important to keep this conversation natural. Do NOT shove Beachbody down their throat. Make the conversation more about T”EM and less about )OU.

HERE ARE SOME EXAMPLES

OF HOW TO MESSAGE THEM

AND PLANT THE SEED ABOUT BECOMING A COACH:

“Hey Breanna! Have you ever

thought about doing what

I do? Just by your amazing

dedication and consistent

participation in the group.,

I think you would make an

awesome coach!”

“Hey Julie! Have you ever

thought about running your

own online challenges?

You would be an awesome

coach! I’ve been super

impressed with your positive

attitude and supportive

posts to everyone”


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HERE IS AN EXAMPLE OF THE NEXT MESSAGE TO SEND

AFTER THEY SHOW INTEREST IN COACHING:

”ey Breanna! I’m excited to hear back from you! The coaching opportunity is through Beachbody, as you

know from ordering the day ix from me. As a coach, the emphasis is really on supporting people and helping

them reach their heath and itness goals along with you while you’re on your own itness journey. It is a lot of fun and it can all be done on your own time. You really can

put as much efort into it as you would like. About 9 % of my coaching is done online through social media by

running challenge groups and about % just in just talking with friends, family and co-workers about my

own itness journey! It is a great way to make money, and help others while doing it. The income is limitless and it is so rewarding. I love that you don’t have to keep

products in stock and there aren’t certain sales quotas

that you have to hit. Also, I run coach training courses on

FB (a lot like the challenge group you’re in) every month

and personally train/mentor you how to be a coach and how to be successful in the business. My next one starts next Monday. This would be the perfect time for you to join my team and start of on the right note! Does that sound like something you want to do?”

As you can see, I ended this message with a question. It’s

important to always end your messages with an open

ended question. Again, you are much more likely to get a

response back from them. You could also end it by inviting

them to a call with you and giving them a few times that

work for you. Don’t give them the chance to say no, just

ofer up some good times for a call.

If they do respond back,

but say NO, do not get discouraged. At least at this

point you have presented

the opportunity and they

are aware that they can

join you down the road.

Chances are this is just

not a good time for them. I

have had many people who

have approached me later

on when they are feeling

it’s a good time for them.

STEP 4: Sign them up!

If they responded back to

your message and they

are interested, it’s time to

sign them up!

SEE “GETTING COACHES STARTED RIGHT” DOCUMENT FOR NEXT STEPS. >>

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