Ghana

GhanaHassan Shahid13-28121

Source: http://www.ghc-ca.com/maps/map-ghana-africa-imp.gifMima achehello1AgendaBrief introduction of GhanaState symbolsBranding GhanaOther branding elementConclusion

2Getting startedMeaning of GhanaLocationHistorical background3Akwamba..welcome to Ghanaderived from the ancient Ghana Empire warrior kingisland of peaceThis country is located on the southern coast of the West African bulge and is bordered to the east by Togo, to the west by the Ivory Coast, to the south by the Atlantic Ocean and to the north and northwest by Burkina FassoGold Coast. The Portuguese were the first to arrive in the Gold Coast and they built a castle at Elmina.After that the Britishers took over the gold coast. Finally, Ghana became a full independent republic in 19603State symbol of GhanaFlag

Source: https://www.cia.gov/4Red: Blood of heros for freedomgold: Gold and cocoa Green: green landscapeBlack:African freedom

4State symbol of GhanaCoat of Arms

Source: http://fabrik64.com/5Proud ones ghaniantop staff and sword: admin national govtcristianborg castlebottom resources5Branding GhanaGold reserves

Source: http://www.perspectivist.com/6Gold,cocoa, oil, lake voltatop producer sand like carrotssource of foreign exchangeeconomy is dependant on gold reserve6Branding GhanaCocoa

Source: http://www.etawau.comSource: http://cdn2.localyte.com7Second producerblack gold consumption world 28 hundred thousand ton per year 13%cocoa production of worldmelted choco better than passionate kissCadbury import 90%7Branding GhanaOil reserves

Source: http://www.france24.com/Source: http://www.unitedworld-usa.com82007 oil foundprovide 120,000 barrels of oil a daycan satisfy 90 % of Ghana's lubricant demand oil major concernIraq attaacked by America1 energy sourcescarcity increse demandoil reserve called oil curse eg nigeria and iraq but ghana experience in natural resoures8Branding GhanaVolta lake

Source: http://www.ghanabizmedia.com/9largest artificial manmade lake in the world formed by the Akosombo dam 8500 sq kmelectricity generation improve inland water transport & fishingmeeting requirement of water and irrigation purposeElectricity to TOGO and beninwarm all year due to climate so good location for fishing and tourist attraction9Other branding elementUnderwater timber forest

Source: http://www.gsb.stanford.edu10Ghana should design equipment not only to harvest the timber but also figure out how to do it without harming the underwater habitat for marine10ConclusionGhana related websitesSource: www.the-ghana-guide.com/

Source: www.brandghana.org.ghSource: www.ghanawebstatic.com

11Media, books, publications and articles contributes a lot in promoting the elements, Ghana has a web directory of 2758 Ghana related websites President of Ghana launched brand Ghana office in 2009, to build a compelling image of Ghana

Not succesful Ghana cannot be separated from the negative image of 'brand' Africa11Meda ase12Thank youme da ase12