CODES AND COVENTIONS

CONVENTIONThe layout is designed to make Gary Cahill stand out. The image occupies the center of the magazine cover, with its coverline superimposed.

The size of the main cover line is the biggest text in the cover.

CODESColour Blue: Conventionally is a colour associated with masculinity. This will appeal to a male target audience. It is also the club’s colour, and conveys the strength shown in the model’s grip in the image.

CONVENTIONThe main image portraits Chelsea’s defender Gary Cahill. He is using direct mode to address the audience of the magazine.

A conventional element of this cover is the barcode which includes the pricing of the magazine

CONVENTIONThe layout is designed to make Hope Solo stand out. The image occupies the center of the magazine cover, with its cover line superimposed. A conventional element in this magazine cover is to have the portrait of the model on top of the masthead and positioned in almost the geometrical center of the magazine .

CONVENTIONThe size of the main cover line is smaller than the masthead

CODESColour Scheme: The use of blue in the masthead ensures that the text matches with the blue ribbon on the model , which also creates a powerful contrasts with the models yellow kit .

CONVENTIONThe main image portraits USA’s national football team goalkeeper Hope Solo. This is a quite unconventional sports magazine cover , because it features a woman footballer. Football is conventionally a male dominated sport , therefore having a woman as the main image is very unconventional .

CONVENTIONThe layout is designed to make Diego Costa stand out. The image occupies the center of the magazine cover, with its cover line superimposed.

The size of the main cover line is the biggest text in the cover , which is unconventional .

CODESColour Scheme: the colour scheme in this cover are the different shades in black and white .

CONVENTIONThe main image portraits Chelsea’s Striker Diego Costa. He is using direct mode to address the audience of the magazine.

A unconventional element of this cover is the fact that the Masthead is in the top left rather than the center of the cover .

Codes The aggression on the models face correlates with the main cover line ‘’UNLEASHED’’

CONVENTIONThe layout is designed to make Lexi Thompson stand out. The image occupies the center of the magazine cover.

The size of the main cover line is the biggest. Also there are other various cover lines which leave just a few spaces free on the cover .

CODESColour Scheme : The use of white in the background helps the model stand out , also the use of blue as the colour of her glove also catches an individuals eye .

CONVENTIONThe main image portraits American Golfer Lexi Thompson who uses a direct mode to address the audience of the magazine.

A unconventional element of this cover is the fact that a woman is on the front cover as supposed to a man , as golf is much more of a male dominated sport.

CONVENTIONThe layout is designed to make Wayne Rooney stand out. The image occupies the center of the magazine cover, with its cover line superimposed.

CONVENTIONThe size of the main cover line is the biggest text in the cover.

CODESColour Scheme: The shades of Black and White enable the model to stand out .

CONVENTIONThe main image portraits Manchester united and England striker Wayne Rooney . He is using direct mode to address the audience of the magazine.

A unconventional element of this cover is the fact that the masthead is located on the top left corner of the cover .

CONVENTIONThe layout is designed to make Mario Balotelli stand out. The image occupies the center of the magazine cover.

CONVENTIONThe size of the main cover line is the boldest out of the rest of the cover lines on the cover. Also these other cover lines are all over the magazine meaning there's just a limited amount of space on the cover .

CODESColour Scheme: White , Red , and Green are the main colours on the image and text of this magazine colours, as they are the colours of the Italian flag .

CONVENTIONThe main image portraits Italian football striker Mario Balotelli . He is using direct mode to address the audience of the magazine.

A conventional element is the fact that the image is superimposed over the masthead .

CONVENTIONThe layout is designed to make Serena stand out. The image occupies the center of the magazine cover, with its cover line superimposed. A conventional element in this magazine cover is to have the portrait of the model on top of the masthead and positioned in almost the geometrical center of the magazine .

CONVENTIONThe size of the main cover line is the biggest text in the cover. Also other cover lines are all over the magazine meaning there's just a limited amount of space on the cover .

CODESColour Scheme : the Colour red is shown on her bikini , this is to make her stand out and also matches the masthead . Also the colour blue in the background enables the model to stand out .

CONVENTIONThe main image portraits USA’s Tennis star Serena Williams. She is using direct mode to address the audience of the magazine.