general notes about intellectual property (ip) for nbi™ certified consultants: ©2007 global...

General Notes about Intellectual Property (IP) for NBI™ Certified Consultants:

©2007 Global Insights Consulting, LLC

1. Please request written permission from Global Insights Consulting, LLC (GIC) if you wish to change the content of any of these slides (with the exception of the “learning objectives,” “workshop roadmap,” and “unity & diversity activity” slides which are designed for you to customize). Your license agreement requires this written permission.

2. You may select from this pp deck the slides that fit what you need for a particular situation. Most of the time you surely won’t need all of them!

3. You may use your own company logos on the slides instead of ours, but must keep the GIC copyright at the very bottom in small print and also the WBC copyright where it appears.

4. You may of course add your own slides to these to create high impact customized presentations for clients.

5. Please remember that it is specified in your license agreement that a company unrelated to Global Insights Consulting, LLC, is the exclusive provider of the NBI suite of Assessments to undergraduate 2 and 4 year colleges. We cannot market or sell the suite to 2 or 4 year colleges. Doing so would violate your license agreement.

6. You may, sell the suite of tools to students directly perhaps as part of career advisement or coaching services for example, but cannot sell it to undergraduate colleges directly.

7. You may sell the suite of assessments to graduate schools.

Training: NBI™ CreativityAssessments


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Learning Objectives

Key Benefits

• Gain <<insert learning objectives>>

• Learn

• Understand

• Receive


Session Day One Day Two

A.M.

09:00 Welcome & Introductions

09:45 Business Case

10:15 Introduction to the Brain

11:00 Break

11:15 Introduction to the NBI Profile

12:00 NBI Results

01:00 Lunch

09:00

09:20

10:20

10:40

11:00

11:15

12:30

P.M.

02:00 Activity

02:30 8 Dimensions & Classic Combos

03:00

03:45

04:00

04:45

01:30

02:00

02:45

03:30

03:45

04:30

Workshop Roadmap


•3 Things Group hasin Common

•2 Things the Group knowsabout the Brain

•2 Expectations for Workshop (group) •Name

•Position•Hobby•Identity

•Name•Position•Hobby•Identity



Unity in Diversity Circles


“We don’t seethings as theyare, we seethings as weare.” – Anais Nin

Each of us has unique way of seeing the world. Our worldview is made up of the collection of our personal philosophies, beliefs, perspectives and life experiences. Your thinking preferences are one important source among many that inform your worldview.

Worldview


Question 1: Human brains are the most complex of any living organism on earth?

Question 2: The brain accounts for 2% of the body’s mass and burns what % of the body’s energy?

Question 3: What percentage of the brain is made up of water?

Question 4: How much does your brain weigh?

Question 5: At what age does your brain stop growing & changing?

Brain Quiz - Questions 1 to 5

Answer: True

Answer: 20%

Answer: 80%

Answer: 3 pounds

Answer: Reaches max size in late teens, but changes your whole life

Question 6: It is estimated that humans are born with 100 billion brains cells. What % die off in early childhood?

Question 7: Researchers believe that the Corpus Callosum is lager in males than females? True or False

Question 8: Women have 9 times the amount of white matter in areas of the brain associated with intelligence then men while men have six times the amount of grey matter in areas of the brain associated with intelligence. True or False?

Question 9: Using your brain can strengthen the trillions of connections between brain synapses?

Question 10: Your brain generates enough watts of power when you are awake to illuminate a light bulb?

Answer: 10%

Answer: False. It is larger in females

Answer: True

Answer: True

Answer: True

Brain Quiz - Questions 6 to 10

Five Reasons Why you Should Learn about your Brain…

1. The “creative economy” is overtaking the “knowledge economy” as the key driver of economic opportunity and development. (A Whole New Mind, Daniel Pink, 2006; The Creative Economy: Which companies will thrive in the coming years? Those that value ideas above all else, Business Week, August 2000)

2. It is estimated that 58% of leader performance is explained by social intelligence. (The Business Case for Emotional Intelligence – 2006 Update, www.talentsmart.com)

3. The U.S. workplace is becoming increasingly diverse requiring greater social, emotional and cultural intelligence. (Tomorrow’s Jobs, U.S. Bureau of Labor Statistics, 2003)

4. Service occupations will account for the largest amount of new job openings followed by Professional occupations while goods-producing jobs will continue to decrease. (Tomorrow’s Jobs, U.S. Bureau of Labor Statistics, 2003)

5. Our relationships mold not only our experience but also our biology. Neuroscience has discovered that the brain’s design is wired to be social. (Social Intelligence, Daniel Goleman, 2006)

Business Case


Five Advantages of the NBI Suite of Assessments…

1. Grounded in Modern Neuroscience and Psychometric Research

2. 4 Quadrant Model with 8 Total Dimensions that are each Intuitive & Accessible while Simultaneously Complex & Nuanced

3. Captures the Full Person in a Positive Way-- No Negative Labeling or Pigeon-Holing. People feel understood and valued.

4. Numerous Versions of the Tool Adapted to the Different Roles People Play in the World: (i.e. B = fn(PxE); Behavior is a Function of the Person in the Environment, Lewin, 1946)

5. Applications to Challenges at Individual, Team, and Organizational Levels

NBI™ Advantages - Business Case


•Enhance Individual Effectiveness•Understand your preferences for the types of tasks you prefer to do, your way of being creative and your preferred way of learning.•How your thinking preferences influence your ways of working with and connecting with others.

•Enhance Team Effectiveness•Gain insight into similarities and differences that exist in the styles of team members.•Adapt communication and work strategies to leverage this source of difference.•Enhance team creativity through whole brain effectiveness.

•Enhance Leadership Effectiveness•Gain greater awareness of one’s own Leadership style and its impact on team members•Learn to adapt one’s message to the style of others to generate more motivation in followers.•Learn to leverage the creative potential of a group

Suite of Tools - Business Case


INTRODUCTION TO NEUROSCIENCE


Temporal Lobe(Emotion, Memory)

The Human Brain

Frontal Lobe(Motor Control, Executive

Function)Parietal Lobe

(Sensory Integration)

Occipital Lobe(Vision)

(Wikimedia)


SomaAxon

Dendrite

Neuron

(Wikimedia)


(Wikimedia)

Hippocrates – “The Brain of Man is Double” (400 BC)

(Wikimedia)


(Wikimedia)

(Wikimedia)

Key Idea = Localization of Function

Franz Gall, M.D. – The Pseudo-Science of Phrenology (1828)


(Wikimedia)

Language Comprehension

(Wikimedia)

Speech Production

Key Idea = Lateralization of Function

Paul Broca, M.D. and Karl Wernicke, M.D. – Language Areas in the Brain (1860’s)

(Wikimedia)


Conducted Studies of the Corpus Callosum in Cats and in Human subjects with Epilepsy:

•Corpus Callosum allows information transfer and integration between hemispheres

•The brain’s two hemispheres have distinct functions.

• Key Idea = Lateralization of Function

Roger Sperry, M.D. – Split Brain Research (Nobel Prize, 1981)


Neuro-Imaging Research (PET and fMRI): The brain is vastly complex and nonlinear, with both localization and diverse distribution of function.

Language Processing:•fMRI research shows left lateralized frontal and temporal lobe activation for word fluency tasks (Xiong et al., 1998).

•Left brain dominance for language increases with age in children (Holland et al., 2001).

Spatial Processing:•Subjects engage in spatial or temporal tasks. Right side parietal lobe activation was shown for the spatial task. Left side parietal activation was shown for the temporal task (Coull and Nobre,1998).

•**fMRI illustrates that mental rotation of objects recalled from memory, activates parietal lobes bilaterally and temporal lobes with greater activation on the right side (Just et al., 2001).

Emotion Processing:•PET Images illustrate that the left amygdala responds more to faces showing fear than to faces showing happiness (Morris et al., 1996).

•Neuroimaging reveals that the left amygdala responds more to verbally instructed fear than the right amygdala (Olsson & Phelps, 2007).

Neuroimaging Research


Left Side CognitionSequentialAnalytical

VerbalLogical

It PreferencesCounting / Measuring

Present and PastGrammar

Left Hemisphere vs. Right Hemisphere

Right Side CognitionSimultaneous

HolisticImagisticIntuitive

It PreferencesShapes / Motion

Present and FutureIntonation / Emphasis

(Wikimedia)


The Statueof Liberty

Left

Bra

in /

Rig

ht

Bra

in Left Brain Right Brain

(Wikimedia)


Problem: Designing a TrainingContentHandoutsSlidesAssessmentReportsExamplesActivities

Ideas and the Left Brain


Theory Models Examples

Large Group

Pair

Small Group

Individual

Cases Handouts

Binder

Reports

Report-outs Quiz

Essay

Group Questions

Applications

Ideas and the Right Brain


Problem: Designing a Training

“On” or “Off” “Near” or “Far”

Subjects in a Neuroimaging scanner were shown a shape and a dot, and asked either if the dot was:

Spatial Thinking – Categorical vs. Coordinate(Slotnick & Moo, 2006)

(Wikimedia)

Left Side Prefrontal Cortex Right Side Prefrontal Cortex


Processes in Social Intelligence – “High Road” and “Low Road” Processes

CEREBRAL CORTEX

LOBES

Frontal Cortex: Motor Behavior (planning and regulation) Parietal Cortex: Touch, pain, integration of sensory infoTemporal Cortex Emotions, memory, recognizing speech Occipital Cortex Visual perception

DEEPER BRAIN STRUCTURES

LIMBIC SYSTEM

Hippocampus: Learning and memory Amygdala: Emotions, response to stress and threatBasal Ganglia: Motor control, emotion, cognition


(Wikimedia)


The Limbic System – Emotional Processing

The Amygdala – Emotional Processing

(Wikimedia)


(Wikimedia)

Amygdala

Sensory Cortex

Input: Emotion Stimulus

Output: Emotion Response

Low Road

High Road

12 ms

30-40 ms

Joe LeDoux, Ph.D. – High & Low Road (LeDoux, 2008)


Amygdala

(Wikimedia)

(Wikimedia)(Wikimedia)

Carnegie Mellon Center for Cognitive Brain Imaging(Reichle, Carpenter & Just, 2000)

•Students read sentences like: “The star is not above the plus sign.”

•Then they are shown an image that either matches or does not.

•They solve the word problems with either a verbal (left frontal lobe) or visual-spatial (bilateral parietal lobe) strategy.

•When students had better skill at one thinking approach or another (i.e. verbal vs. spatial) they actually required less activation in the brain to answer the problem.

•Law of Least Effort: The brain uses less energy to process thinking in areas where skill is higher. Given a choice, the brain will seek to Maximize Efficiency!!“The new findings demonstrate that different ways of

thinking engage different networks of brain areas, resulting in identifiable brain activation patterns in each

individual.

The Law of Least Effort – fMRI Study


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