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Gender and Racial Stereotypes in the MediaBy Tori LloydFrom the film The Sandlot

From the film Mean Girls

RedneckThe typical hillbilly is portrayed as:Fight for familyGives his life for friendsVery ViolentNot very smartBarely SoberThe type of people who would survive an apocalypse

In films like Zombieland and games like Red Neck Rampage the typical Hilly/Redneck character is shown to be violent, drunk, overly patriotic and not very smart .

From ZombielandFrom Zombieland

AsianThe typical Asian person is shown to:Not be able to talk full sentences of EnglishIf film is written by an American they typically have a weird name like in Sixteen Candles there is an Asian exchange student whos name is Long Duck Dong.Have parents who need perfect grade like the Asian grade system popular jokes in TV programmes like Awkward Know Karate or some sort of Martial ArtsMost Asians are Doctors or EngineersHave no fashion senseEvery Asian is either Chinese or Japanese

The character Long Duck Dong in Sixteen Candles was shown to not able to speak full sentences of English, he is always quite rude and

This is a GIF from Family Guy

Italian MobThe typical mob group is often shown:To be territorialThe don will cover all territories to keep piece.Seen as migrants to that areaNotoriously violentNotorious in BedHas at least one bent cop on their teamWomen are a currency either for relationship or for their work as women of the night.

In films like Scarface, The Godfather and Gangster Squad and games like LA Noir there are a lot of mobsters who show extreme violence, bent cops and can be extremely territorial especially between the Italians and the Russians in New York. They are often in the bootlegging or drug dealing business because it was against the law to sell drugs and alcohol.

From ScarfaceFrom L.A. NoirFrom the GodfatherAdvertising poster for Gangster Squad

This Meme is from the Godfather

Male SuperheroThe typical male superhero is often shown to have:Lost his parent/s (Often at a young age)Has to prove himselfSaves his city from multiple crisissLearn to fight to be able to get back at the criminal for a personal vendetta.Has a mentor

This shows the point in Gotham where Bruce Wayne chose to learn to fight.Oliver Queen and Barry Allen help save their city, their parent/s are dead with Oliver Queen both are dead.Bruce Wayne is there when his parents get murdered, he learns to fight to protect his city and then turns into the male superhero Batman.This picture is a promotional; advert from Gotham

Female SuperheroThe typical female superhero is shown to:Hide her true abilities from the publicProve herself to men in her surrounding relationship except her love interestBe lower down in their social or working hierarchyBelongs to someone often a male superhero

Agent Carter and Jessica Jones both has a secret identity either with abilities or with connections. Peggy has to prove herself constantly to all of the men at her work. Agent Carter and Supergirl are seen as lower in their working hierarchy and belong to well-known male superheroes, Supergirl with Superman and Agent carter and Captain America.

These are clips form Agent CarterA clip from the up and coming Jessica Jones

This is a picture from Catwoman in a Batman comic.

Female Action HeroOften pictured with similarities to the Female Superhero but, it tends to be the complete opposite . Though her character is still a typical stereotype shown in movies and games. She is shown to:Only show her true power be it paranormal or Krav MagaHighly objectified for the male gaze which is often why that target audience is men.Be an orphan left with a lot of money in her trust fund.If its a game it will often have an on-screen adaptionLacking of a male role as a majority figure in narrativeFalls in lover with the enemy

Lara Croft: Tomb Raider, the traditional action packed English rich girl who will do anything for a bit of action and some booby traps to come across.

Tina was the daughter of a major world-wrestler, her mother died when she was younger. Tina is a world-wrestler and is pictured throughout the gamer Dead or Alive and the live-action film often sporting a bikini of some kind .

From Resident Evil: RetributionResident Evil: Retribution shows the main character Alice to be a gun slinging female action hero and this film franchise originally sprouted from a video game series that has over 20 games. It also has a comic book series published by Wildstorm comics.

TV shows like Buffy the vampire Slayer is based around a female action hero who falls in love with the enemy, permanently fighting and has true super strength and knows martial arts.

Racing crew Films

In the typical racing crew film there is :Humour throughoutBuilt around a family unit mainly Latina or Japanese in originBuilt around money and honourJaw dropping stuntsStarted out as a game then developed into a film like with Need for Speed.

Films like the Fast and Furious franchise, Need for Speed and Talladega Nights have small parts of humour, the car chases always seem to have major stunts. Money or family seems to be the reason for their plotlines. Need for speed started out as This is a race scene from Need for SpeedA jesting scene from Fast and Furious 6From Talladega Nights

The Nissan Skyline in the Fast and Furious franchise

GeekThe typical geek is often represented as:A male of high school ageOften bullied by the jockDepicted as the guy who fancies the girl who is way out of his leagueObsessions with books, comics or computer games.No one notices them naturally.Interested in non-mainstream music

In games like Batman Arkham Knight you have Oracle, in Cell Damage you have Flemming and in films like Napoleon Dynamite you have the traditional Geek or Nerd who is around high school age, is often bullied by the popular people and is obsessed with books and computers and highly gifted in coding and hacking.A GIF from Napoleon DynamiteThe character Flemming from Cell Damage

This is Oracle from Arkham Knight

WomenThe typical women in games, movies and book are represented as people who :EndureSufferAre objectified and Sexualised for mens needs as expressed in the Male Gaze theoryAre used to sell objects for specific target audiences often products bought by men.Are dumbAre not good at sportsAlways drink wine

In the great Gatsby Daisy is shown to endure her relationship with her husband and suffer his notorious affairs. Compared to Lynx adverts where women are objectified and over sexualised to sell object to men or for men to buy a product not just for themselves. Also in Music videos women are shown wearing little and good for anything in many rap videos.

From The Great Gatsby

This is a freeze frame from Country Grammar - NellyZooey Deschanels The Banana splitsville video

MenThe typical man in films, television, games and advertising are shown as people who :Are not good at relationshipsAre sexualised and Objectified for womenAre always masculineAre the Backbone of society Are the head of the householdAre sportDo not cook

In adverts now and in the past men are shown sexualised and very masculine and in TV shows they are shown not to be good at relationships and not good at sharing feelings.In Old Spice adverts men are always sexualised because it make women want to buy it for their man as well as men may want to look like that as well so their first step is buying that cologne or health product.

From Mad Men

The DudeTypical Dude in a film is:A surferA heavy drinkerA womaniserJockey typeAlways has the munchiesOften not smart

The film Dude, where's my car? it shows the very definition of the Dude character, they drink a lot, have many girlfriends.

Shaggy from Scooby Doo, Logan Echolls from Veronica Mars and the Dude from The Big Lebowski all show to be the dudes of the film. Womaniser, stupid and heavy drinkers.The Dude from The Big LebowskiLogan Ecchols from Veronica MarsFrom Scooby-Doo 2: Monsters unleashed

ConclusionGender and Racial stereotypes are used throughout the media in:NewspapersMagazinesFilmsMusic VideosVideo Games Television

From Iron ManFrom Dead or AliveFrom Kim Possible

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