gen y: the definitive why and how
TRANSCRIPT
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Gen Y: the inside storyThe definitive why and how.
Impact Conference 2010: The New Talent Mindset
Christopher Lomas
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PositioningMaslow ThatcherEvolutionStrangersLife-qualityTechnologyPhilosophy
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Agenda
PositioningSuccessionCommunicationInnovationNext Steps
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Career framework(Be transparent)
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Regular review(Are they growing?)
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Measure output(not time)
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Use the tools(400 x 1,000 = big new distribution channel)
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Start to chat(your brand is what they say it is, not you)
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Video and mobile(Text is dead, UGC is HUGE)
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http://www.tomfishburne.com/.a/6a00e008c45151883401156f993a0a970c-450wi
Give ownership(Do, or die)
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Outside the box(Incentive schemes are not about incentives)
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Profile Success(Leverage Identity)
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Thanks
Connect:• Linked In: http://uk.linkedin.com/in/christopherlomas• Twitter: @nakedgen_chris / @calomas• Blog: www.nakedgenerations.com/ www.calomas.tumblr.com • Facebook group: Naked Generations