GD FOODS EXPRESSIONS

Vol I Oct. 2008

4

Mr. Ajay (U.P.) receiving award form CMD

on his excellent performance

Runner-up Mr. Deepak Kumar (Bihar)

recieiving award from CMD

ASM of the month Mr. Rajinder Prasad (U.P.) receiving

award from CMD

Mr. P. S. Sandhu addressing the team on future plans Celebrations on achieving highest sales ever

&AWARDS REWARDSHARD WORK PAYS

Name: Promoted to:Mr. B.S. Gahlot Dy.G.M. (Production &

Coordination)Mr.P.K. Dhiman Sr.FactoryManager

(Neemrana)Mr.Rajeev Pratap Singh Manager Key AccountsMr. Rajinder Prasad Area Sales Manager (U.P)Mr.B.S. Negi Dy.Area Sales Manager

(Uttranchal)Mr. A.K. Sinha Dy.Area Sales Manager

(Jharkhand)Mr. Ashwani Sharma Sr .Sales Officer (Haryana)Mr. Deepak Kumar Sr. Sales Officer (Bihar)Mr. Anoop Kumar Jain Sales Officer (Agra Zone)Mr. Ajay Kumar Sharma Sales Officer

(Moradabad Zone)Mr. Bhupender Kumar Sales Officer(Meerut Zone)Mr. Gopal Sharma Sales Officer

(Meerut/Ghaziabad Zone)Mr .Rajesh Kr. Verma Sales Officer (Raipur Zone)

Golden WordsThe greatest leaders are also

the most humble human beings.No matter how high you rise,

do it with all your humility.

ello and welcome to our first

edition of G.D. Foods H“Expressions”. As it brings us closer and unites us to get to our ultimate

vision, with times to come, I'm hoping for it

be a source of change.

A change for the better and a change as

dynamic as our spirited market. It's

important that while we ensure we achieve all

our targets set for the financial year, we also

come together as one, crossing all boundaries

of man-made diversity through this

magnificent effort. I'm expecting that the

zeal and enthusiasm which would be created

through the rigor of the first few issues of

this newsletter stays as stable as or market

reputation.

I would invite all of you to an open forum of

contributions for ideas and suggestions on

the following set sections of the newsletter :

• Ideas and suggestions to improve quality.

• Sharing of sales and marketing records.

• Outstanding achievements.

• Innovative approaches to the same work.

• New Recipes with Tops products.

• Fun and humour section.

Just like we do to our customer's daily life, do

feel free to add more spice and taste to our

newsletter as and when you feel for it.

Suggestions are welcome !

Good luck and happy

learning !

Nitin Seth

Joint Managing

Director

OUR GUIDING SPIRIT LATE SHRI GOVERDHAN DAS SETH

G.D. Foods ows its name to the great visionary and

industrialist Sh. G.D. Seth (1904 to 1980 ), born at

Sargodha in Pakistan, he ventured into business at

an early age. From manufacturing of soaps "Two

Scissors" to making household utensils, he worked

hard to realize his dreams.

After the partition in 1947, he started afresh and

worked with Majidhias to revive a sick unit of Oil

Mill. He then moved to Delhi in 1956 due to illness

of his wife (Smt. Bhirawan Wali). Passionate to

become an industrialist, he began manufacturing of

cycle parts and also established a Saw mill. In 1956

his wife left for heavenly abode, entrusting him with

the responsibility of children, mother and a sister.

He was a role model and his actions filled with

indomitable spirit, determination, business acumen

and a solid foundation of character in his children.

As a result every thought and action of Sh. B.M. Seth,

Sh. Mohan Seth and Sh. G.K. Seth (His sons) are

inspired and guided by the life and actions of this

divine soul.

It is through his efforts, value creation and blessings

that G.D. Foods is forging ahead. We at G.D. Foods

are committed to achieve his vision.

Oct. 2008 Vol. : I

GDFOODS

A Y T TIA LST AE U F QOR

GD FOODS

t gives me immense pleasure to

launch our in-house collaborative Inews letter GD Foods “Expressions”In this strong competitive world of foods

which has many branches, I foresee, us

being future leaders at the top level on the

economy and quality ladder.

This leadership would come to us not only

by focusing on our inherent ability to

strategise, market and sell, but also

through a collaborative team effort which

supersedes the power of numbers and

focuses on the dynamics of people with

regards to diversity.

We can and would achieve this through

coming together and one brand and one

voice. GD Foods “Expressions” would help

us come to the forefront and bond

effectively.

Let's contribute together as much as we

can to make GD Foods “Expressions” a

success venture transcending onto taking

G.D. Foods to a new

echelon.

Here's hoping a great

year ahead with great

learning and interaction.

All the best !!

Wishing you and your

family “Happy Diwali”.

B.M. Seth

Chairman & Managing

Director

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GD FOODS EXPRESSIONS

Vol I Oct. 2008

GDFOODS

A Y T TIA LST AE U F QO R

It all started in 1985.

2

LORD GANESHA INSPIRES

• Lord Ganesha's Big Head inspires us to think Big

and think Profitably.

• The 'Big Ears” prompt us to listen patiently to new

Ideas & Suggestions.

• The Narrow Eyes point to deep concentration

needed to finish tasks well and quickly.

• The Long Nose tells us to probe around inquisitively

tolearn more.

• The 'Small Mouth' reminds us to speak less and

listen more.

FROM THE EDITOR

Dear Tops Team

“The ratio of We's to I's is the best indicator of the

development of a team”. Team work is the mantra this time

around as we move towards our Goals. Let us come together

as a seamless whole, setting aside petty gaps and imagined

woes. Let the “we” spirit soar high in each of us.

We as a “TOPS TEAM” have had a makeover with the

philosophy of external change, we bring you some good

variety in our first issue GD Foods “Expressions” Do send

your feed-back and suggestions to gdfoods@topsindia.com.

I look forward to your contribution in the forthcoming issues.

Till we meet again.

P.C. Bagga

COMPANY PROFILEM/s. G.D. Foods Mfg. (I) Pvt. Ltd., was established in 1985.

Over the years the company has blossomed into a leading

manufacturer of food products in India. Today it produces a

variety of Jams, Tomato Ketchup, Culinary Sauces, Pickles,

Custard Powder, Jelly, Instant Mixes under the brand name

of “Tops”. It shall soon be launching new products like Pasta,

a variety of Cookies and innovative variety of Jams, for the

first time in India.

The company has a modern state of the art R&D facility and

Quality control. It uses the best of vegetables, fruits and other

materials in its products to ensure the highest required

standards.

G.D. Foods at present has 3 factories located in Delhi and a

state of the art factory at Neemrana (115 km from Delhi) to

meet the growing demand of Tops products. The company

has presently a turn over of INR 800 million and is

programmed to have 25% growth to touch the figure of INR

1000 Million in 2008.

ON THE PEOPLE FRONT,

It gives me great pleasure to bring this issue of G.D. Foods

“Expressions” in its new avatar to all of you.

It is symbolic in many ways of the continuous process of

evaluation that we as an organization are under going. This

signifies our ability to stay ahead in contemporary to the

changing times and environment & yet keep our core intact.

The ability to make G.D. Foods the Best and the most

respected “Processed Food” Company through

“Rock Solid Team Effort”, is our strength.

This has been possible because of the huge investments that

we have made in all our leaders and prepared them to stand

up to the challenges of future.

I am sure we are prepared better than ever to achieve higher

goals.

I dedicate this issue to “TOPS Team's” never die attitude.

Vijay Mannan

Director Sales & Marketing

TO BECOME A GOOD SALESMANSOME GOLDEN RULES TO FOLLOW:1. One should ensure that you are properly dressed, your

hairs are well combed, shaven face, polished shoes and

you are not chewing or smoking while talking to retailer.

2. While talking to retailer always:-

• Speak politely.

• Have a friendly greeting.

• Address the retailer appropriately Sir or Bhai Sahab

• Maintain your confidence

• Maintain your determination

• You are doing a job, Don't be shy

• Don't argue

• Don't disturb the retailer

• Don't under rate or Run down the retailer

3. The product (Primary) is very important in your dialogue.

Always handle it in a Manner which ensure the full view of

the product to the retailer.

4. Display your products in the retailer's shelves at eye level.

5. Conduct proper merchandising at retailer shop.

6. Do the proper rotation of stocks (FIFO).

3

Inshop activity helps in Brand Building

Field force training- A regular feature

Tie-up with Reliance – Consumers being attracted

Let’s Refresh

CHANGE IS A MUSTIt is human nature to resist “Change” Just think if

you get up in the Morning and nothing happens,

there is no change. Sun remains where it is, you

remain as it is, do not get older by a second, watch

does not move, leaves do not move. Everything

stops. Then you will not be able to know about the

time.

Therefore, change is a must, we must adopt the

change for good. Let us change our Attitude &

“Be Positive”.

&trainingdevelopment

Flex Boards being put-up in region

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