gary taylor

Gary TaylorDirector of Mobility & Convergence

25 November 2004

The Future of

Telephony

Welcome to the world of

Fixed Mobile Convergence

Reinventing home entertainment

A true multi media experience

which will transform the way we communicate

A fusion which allows customers to

enjoy the best of both worlds

Enabling businesses to deliver the most appropriate information or communication when and where required

Convergence sits at the heart of the future

Voice and Data Fixed and Mobile

Comms and IT Media and Network

Breaking the shackles of PSTN

PSTNInfrastructure

Voice

Fixed Devices

The Voice Application is embedded in the Infrastructure

IPInfrastructure

Flexible Devices

Video

Voice

Messaging

Voice as an Application

Enhanced FlexibilityReleasing Innovation

VoIP innovation…..we have been first to market for voice over IP

‘BT is broadening its use of VoIP and going with the trend of traffic migrating away from the legacy of the public switched telephone network in favour of mobile services and Internet protocols

Other operators should closely manage their plans for VoIP’

Gartner Dec 2003

Emulating normal telephony

BT Broadband Voice

• BT Broadband Voice launched in December adds immediate value to Broadband

• Demonstrating BT as a technology leader - first to market gaining experience

• Complements BT Together

70% of IPT sales now include LAN salesBT has doubled its LAN market share Revenue growth from £80m to £154m

New ways to communicate with BT Communicator New incremental revenues from customers using BT to communicate with voice and text

IP Telephony

Unified Communications

IP Contact Centres

Unified Conferencing

Enterprise Adoption of IP Applications

Access to new integrated communication markets delivering new market opportunities worth over £300m to BT

Source: Forrester, Giga Research

We see VoIP as an opportunity…

0%

10%

20%

30%

40%

50%

60%

70%

80%

2003 2004 2005 2006 2007

‘Today our lives are complicated by multiple networks and devices

resulting in duplicate applications and information and numerous service contracts and bills’

A fragmented world of services and devices

Each world brings its benefits

Quality & Reliability

Cost

Bandwidth

Convenience

Personalisation

Mobility

In the future, we will be able to access all our applications and

information on our choice of device, utilising the best network

available with one customer experience

A joined up world

Delivering the vision Five key building blocks

1. Building a mobility customer base

Building a mobility customer base

• BT Mobile has in excess of 300,000 business and consumer connections

• BT was the first to launch a public wireless broadband service - BT Openzone - now with in excess of 7,000 hotspots in prime UK locations and a global footprint through the Wireless Broadband Alliance of some 20,000 hotspots

• BT Global Services offers managed mobile, managed BlackBerry, secure remote access, managed applications and sales/field force automation

• BT is fast becoming the UK leader in secure, network centric, machine-to-machine (M2M) applications



2. Developing and delivering compelling convergence propositions

Convergence PropositionsCase Study - Project Bluephone

• Combining the value of Broadband with mobile services– Enhancing the value of your broadband connection

– Increasing data speeds to your mobile handset (phase 2)

• Protecting the customer from technology • Devices move seamlessly across networks

• Reduced price calls when in the home or the office

• Mobile handset-centric• Mobile feature set on the fixed network

• Service to the 11% of UK homes with no (or poor) coverage

• Initially using class 1 Bluetooth (in-building range of

20-25 metres)

HLR

MSC broadband

How it works

UMA technology:• Access Point in the home acts as a cell

site and connects to GSM network via broadband line

• Calls and data sessions are placed and received exactly as they are today on GSM networks

• Supports any wireless bearer e.g. Bluetooth, Wi-Fi

• Enables in-call handover between Access Points and GSM cells

3G




3. Developing and delivering ‘one’ converged customer experience

One Converged Customer Experience

One number

One billOne point of contact

One directory

One voicemail

Convergence - ‘Now its coming, nothing will ever be the same again’ Ovum 20th May 2004





4. Driving industry investment and innovation - including the development of next generation devices

Industry Investment & Innovation

Fixed Mobile Convergence Alliance (FMCA)

Chaired by BT

Supporting BT’s strategic aims for a wide device market

2 primary goals accelerate telco entry into the Convergence market by sharing trial results and

technology selection decisions

drive handset vendor support by issuing product requirements for the key Convergence technologies

Founding members (BT,Korea Telecom, Swisscom, NTT Com, Brasil Telecom Rogers Wireless) represent 145 million customers

New members announced in October 2004 - AT&T Corp (US), Bezeq (Israel), Cegetel (France), KPN (Netherlands)





4. Driving industry investment and innovation - including the development of next generation devices

5. Building a network and platforms with seamless converged capability

Moving To SIP

•SIP and UMA are complementary– leadership in UMA is important to capture SIP leadership

•Wi-Fi VoIP

•Double play - Convergence to the mobile and wireless for the laptop

•Leverages BT’s investment in its fixed network– high speed and low cost– brings fixed network economies to bear

•Integrated with BT’s 21CN

21C - A Platform for Mobility & Convergence

Away from Home or Office

At Home

Around the Office

At Hot Spot

Mobile NetworkGSM/GPRS & 3G

with Vodafone

Wireless AccessWiFi

ResidentialBroadband Access

DSL & Cable

Enterprise NetworksLAN & WiFi

PSTN

BT 21CNetwork

21CSIP/IMS

Infrastructurefor VoIP, Video,

Messaging & Broadband Data

Services

ConvergedIM/SMS/MMS

Interfaces toVodafone

Network

LegacyInterfaces

to PSTN

ConvergedVoicemail

Presence Information

Personal ProfileManager

IntegratedCommunications Vision

Unified Directory

Voice Application

Many Devices Supported

SingleSecure sign-on

(One Identity)

Collaboration

MessagingIM & email

Integrated with leading applications

The future of integrated communications

Dramatic Change

BT Transformation

• Customer Solutions not Products

• Converged Network

• Universal Communications Company

Customer Transformation

• Personalised Customer Service

• Converged Mobile Devices

• Single Set of Applications and Information

Industry Transformation

• SP not just Fixed or Mobile Operators

• A Converged Communications Market

• New partnerships

gary taylor

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