AAPEX has unveiled a new, contempo-rary, streamlined logo (shown here) asthe first step in transforming the brand

to reflect it as the premier, global auto-motive aftermarket event. As a re-minder, the dates for AAPEX 2015, tobe held at the Sands Expo Center inLas Vegas, are: Education – Nov. 2-5;Exhibits – Nov. 3-5. This year’sAAPEXedu program will spotlighttelematics, vehicle system technologyand the technology used to operate abusiness to help service professionals,WDs, retailers and manufacturers stayahead of the curve. All AAPEXedu ses-sions will be offered at no cost. For ad-ditional information, log on to www.aapexshow.com.

The ACI “Show Us Your Best‘Wedge’ Shot” promotion will award a$200 Goldsmith gift card everymonth through Dec. 1 to professionalservice technicians who send in a pic-ture of themselves using the ACIWindow Holding Tool (Part No.387903) and include a testimonial onwhy they choose ACI products. Toenter, complete the form atwww.2015acipromo.com and uploada photo. Technicians may submit onlyone entry per month. For more infor-mation, contact an ACI territorymanager.

Prolong Super Lubricants has up-dated its website with a new design,enhanced features and streamlinednavigation. The new site, www.prolong.com, offers detailed descriptionsof the company’s entire product line,plus a way for users of Prolong En-gine Treatment to register for a life-time product warranty.

The new Snap-on Tools catalog(CAT1300) showcases more than17,500 products, including the latestin hand tools, power tools, tool stor-age, diagnostics and shop and techni-cian solutions. More than 2200 prod-ucts and 168 pages have been addedto the previous version of the catalog.An app will be offered for download-ing the catalog to a tablet or smart-phone, and a digital version will beavailable through the company’s web-site, www.snapon.com. The catalog isavailable in English, Spanish andFrench versions.

MAHLE Aftermarket recently re-leased its first comprehensive filtercatalog for vehicle applications in the

U.S., Canada and Mexico that in-cludes all of the company’s productofferings in one resource. The trilin-gual catalog (No. FI-20-15) coversmore than 90% of vehicles in opera-tion in the three countries and de-scribes more than 1200 air, oil, fueland cabin air filters, including 125new part numbers. The catalog canbe downloaded in PDF format atwww.mahle-aftermarket.com, and isavailable online as well, atcatalog.mahle-aftermarket.com.na.

FRAM recently rolled out the FRAMPro Series product line, a set of oil,air and cabin air filters designedspecifically for use by professional in-stallers, along with a new websitededicated to the program atwww.framproseries.com. It’s claimedto be the first product line to align oilfilter selection with the specific oilused most frequently by professionalinstallers and commercial garages.The rollout includes more than 90 oilfilter, 170 air filter and 70 cabin airfilter part numbers. For more infor-mation, visit the website or call 800-890-2075.

Tenneco has released a new Mon-roe ride control master catalog (No.M-1114) featuring more than 330new parts, among them 93 additionalMonroe OE Spectrum shocks andstruts and 21 additional MonroeQuick-Strut assemblies. The newparts offer combined coverage formillions of late-model domestic andforeign nameplate vehicles. To get acopy of the catalog, contact yourMonroe supplier or Tenneco repre-sentative.

The familiar products previouslybranded Goodyear Gatorback arenow under the brand name Elite,manufactured by Continental Com-mercial Vehicles & Aftermarket,following the completion of Conti-nental’s acquisition of VeyanceTechnologies. The brand includes a

wide range of products for both after-market and heavy-duty applications.

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Innova Electronics has added newkey features to its QUICKLINK App2.0 Live for Apple and Android de-vices to improve the overall flow andfunctionality of the app, which can bedownloaded from the Google PlayStore and the Apple App Store.Among the new features: Users cannavigate through the app without hav-ing to log in or create an account; theMy Garage section (previously calledVehicle Management) has been reor-ganized to better display the user’s ve-hicle and subscription information;and existing RepairSolutions sub-scriptions can be integrated withinthe app and available through the In-App purchasing process. For more in-formation, visit www.innova.com.

Philips Automotive North Ameri-ca has introduced its latest automo-tive lighting application catalog forreplacement and upgrade bulbs andLEDs. Presented in trilingual format,it covers applications for domesticand import cars, SUVs, light trucksand vans from 1999 to 2014. Formore information, visit http://www.usa.philips.com/c-m-li/car-lights/, orcall 800-257-6054.

Mercedes-Benz has approved HunterEngineering’s HawkEye Elite align-ment system for use in its workshops

worldwide. The system uses four pre-cision cameras to measure the positionand orientation of targets mounted toeach wheel using Mercedes-BenzQuick Clamp wheel adapters andHunter’s three-dimensional targets.

Federated Auto Parts is the thirdand newest member of the 1Parts or-ganization, joining AD International

and National Pronto Association. Theaim of 1Parts is to raise the benefitfor all its stakeholders in key domainssuch as supplier management andbrand strategy, marketing support,data sharing and technical support forservice technicians. For more infor-mation, visit www.federatedautoparts.com.

Air Lift’s 2015 Load Support ProductCatalog features air spring suspensionproducts for towing and hauling use,

in addition to automotive perform-ance applications. It describes thetowing safety and ride comfort theproducts provide to half-ton, 3⁄4-tonand one-ton pickups, vans, SUVs andCUVs, including on-board compres-sor options. In the performance area,the catalog provides informationabout suspension systems for Euro-pean, JDM and modern muscle vehi-cles. The catalog is available at AirLift dealers and can be reviewed atwww.airliftcompany.com.

The Automotive Service Associa-tion (ASA) recently partnered withAutoshop Solutions, a website de-sign and internet marketing companyfor the automotive industry, to offerfree marketing diagnostic services toASA-member service facilities, aswell as discounted monthly services.The free marketing diagnostic, valuedat $199, includes an assessment of ashop’s internet marketing activities,search-engine rankings and more.There’s no obligation for getting thisfree diagnostic. For more informa-tion, visit www.ASAshop.org, or call817-514-2931.

48 May 2015

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