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FY 18 1Q Report NPGA Board Meeting October 19, 2017 1

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Page 1: FY 18 1Q Reportnorthstarproblemgambling.org/wp-content/uploads/...8/25/2017 Wellcome Manor Family Services Garden City, MN 56034 23 Attendees - 2 Hrs. Community 8/23/2017 Criminal

FY 18 1Q Report

NPGA Board Meeting

October 19, 2017

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The Monsignor Joseph Dunne Lifetime Award for Advocacy is given in recognition of career dedication to improving the lives of problem gamblers and their families through advocacy, research, training, or the promotion of public awareness. The Advocacy Award is only bestowed in exceptional times and circumstances to individuals who exemplify at least twenty years of advocacy on behalf of problem gamblers.

Congratulations to the 2017 Recipient of

The Monsignor Joseph Dunne Lifetime Award for

Advocacy

Don Feeney

An advisor to the Governor of Minnesota, Don began working for the Minnesota State Lottery and rose to Director of Research and Planning and became the leading lottery advocate for responsible gaming. He served on the NCPG Board of Directors for 13 years, including as President. He was instrumental in launching Minnesota’s Northstar Problem Gambling Alliance affiliate and continues to serve on the Northstar Board. Through his calm, measured approach Don was able to literally move an entire industry forward.

Presented at National Conference on Problem Gambling July 21, 2017

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Contracted Projects FY 2018

State Contract

• Annual Budget – FY 18 Grant I 225,000 - FY 19 Grant I 225,000

Grant II 144,000 Grant II 096,000

Total 369,000 Total 321,000

• Balance At September 30, 2017 (w/o October accrued) – FY 18

– Grant I Expended 49,164

– Grant II Expended 81,810

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FY 2018 Contracted Activities Work Plan

• Serve as the Minnesota Affiliate

• Maintain and use communications channels for regular awareness (website, e:news, print news, social media)

• Older Adult mailing and outreach campaign with advertising support

• Provide consultant support to Lao Assistance Center to develop culturally specific assistance for SE Asian community

• Fiscal Audit of 2017 finances

• Holiday awareness campaign with MN Lottery on Lottery tickets as gifts. December

• New target audience education campaign January – June 2018 (Vets)

• MN Conference on Problem Gambling March 8-9 Earle Brown Heritage Center

• Problem Gambling Awareness Month March 2018

• Complete planning for first half FY 19 target audience campaign (tentative/Corrections)

• Pursue relationship with casino management regarding responsible gaming support and create plan to guide this strategy in future years

• Recruit, hire and train a new Executive Director by June 30, 2018

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Community & Professional Outreach

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9/21/2017 Nuway Treatment Center (contact Denise McAlpin 612-767-0311)

2118 Blaisdell Avenue S. Minneapolis, MN 75 Attendees - 1 Hr. Community

9/19/2017 Birchwood Care Home (Sr. Group) - Lead after Mailing 715 West 31st Street Minneapolis, MN 55408 20 Attendees - 1 Hr. Community

9/18/2017 Silver Sobriety Stillwater, MN 14 Attendees - 1 Hr. Community

9/14/2017 Progress Valley (Women's Treatment Center)(Contact: Angie Delisi-612-869-3223)

1100 East 80th Street Bloomington, MN 55420 16 Attendees - 1 Hr. Community

9/11/2017 Riverplace (Women's Program) (Contact: Randy Smith - 763-421-5590)

U.S. Highway 10 Elk River, MN 24 Attendees - 1 Hr. Community

8/25/2017 Wellcome Manor Family Services Garden City, MN 56034 23 Attendees - 2 Hrs. Community

8/23/2017 Criminal Justice Institute (Contact: Joan Bibelhausen 651-254-2129) Panel Discussion

MN CLE Conference Center 600 Nicollet Mall, Suite 370 Minneapolis, MN 55402 120 Attendees - 2 Hrs. Professional

8/18/2017

MN Corrections Assoc. Gambling Addiction Workshop (Contact: Mark Groves (651-539-2346) [email protected]) Rule 82 & Problem Gambling

1450 Energy Park Drive-Afton Room, 1st Floor St. Paul, MN 55114 9 Attendees - 3 Hrs. Professional

8/18/2017 Teen Challenge (Women's Program) (Contact: Christina Hanson 612-238-6217)

1717 Second Avenue South Mpls, MN 55403-3902 34 Attendees - 1 Hr. Community

8/17/2017 Elite Recovery (Contact: Brandie Hardcastle 612-719-4137 - Clinical Director (6:00 PM to 7:00 PM) Night Group

1145 Grand Avenue St. Paul, MN 55105 9 Attendees - 1 Hr. Community

8/15/2017 Progress Valley (Women's Treatment Center)(Contact: Angie Delisi-612-869-3223)

1100 East 80th Street Bloomington, MN 55420 14 Attendees - 1 Hr. Community

8/15/2017 Hazelton Luncheon Networking Event Minnetonka, MN 60 Attendees - 1 Hr. Professional

8/14/2017 Elite Recovery (Contact: Brandie Hardcastle - Clinical Director 11:30 to 12:30 PM (Day Group)

1145 Grand Avenue St. Paul, MN 55105 8 Attendees - 1 Hr. Community

8/14/2017 Riverplace (Women's Program) (Contact: Randy Smith - 763-421-5590)

U.S. Highway 10 Elk River, MN 24 Attendees - 1 Hr. Community

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Outreach Continued

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7/27/2017 New Beginnings Minnesota (1 PM - 2:30) 109 North Shore Drive Waverly, MN 55390

50 Attendees - 1.5 Hrs. Community

7/18/2017 Freedom Counseling Center (6pm - 7:30) 105 - 6th Avenue S. Princeton, MN 55371 10 Attendees - 1 Hr. Community

7/18/2017 Teen Challenge (Women's Program) (Contact: Christina Hanson 612-238-6217)

1717 Second Avenue South Mpls, MN 55403-3902 32 Attendees - 1 Hr. Community

7/11/2017 Progressive Ind. Resources - Contact: Fardowsa Mohamed West St. Paul, MN Trained new Staff Professional

7/10/2017 Metropolitan State University College Class Presentation on Prob. Gambling Awareness

700 E. 7th Street St. Paul, MN 55106 6 Attendees - 2 Hrs. Professional

7/10/2017 Riverplace (Women's Program) (Contact: Lori - 763-421-5590)

9816 US Hwy 10 Elk River, MN 55330 23 Attendees - 1 Hr. Community

7/6/2017 Nuway Treatment Center (contact [email protected]) 12:30 PM - 1:30 PM Minneapolis, MN 75 Attendees - 1 Hr. Community

7/5/2017 Nuway Treatment Center (contact [email protected]) 8:30 AM - 9:30 AM Minneapolis, MN 75 Attendees - 1 Hr. Community

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Conferences, Display Events, Other

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Display (Vendor) Events

9/27/2017

Augsburg College Center for Wellness & Counseling Health Fair (Contaqct: Diane Detloff - 612-330-1707 [email protected])

2211 Riverside Avenue S. CG#103 Minneapolis, MN 55454

150 Attendees - 1 Day Professional

9/13/2017

Event Dates 9-13 & 9/14/17 - MN Assoc. of Community Mental Health Programs (MACMHP) (Contact: Ashley Driste [email protected])

RiverCentre Ballroom Concourse, St. Paul, MN

600 Attendees - 2 Days Professional

8/24/2017

Minnesota Alliance of Rural Addiction Treatment Programs (MARATP) (Contact: Marti Paulson - Project Turnabout [email protected])

Willmar Conference Ctr. 240 23rd St. SE Willmar, MN

200 Attendees - 1 Day Professional

7/25/2017 MCF - Lino Lakes Transition Fair Lino Lakes, MN 300 Inmates - All Day Professional

Conferences - Speaking (on the Program)

Other

9/27/2017 Canvas Health Richfield, MN 15 Attendees - 1 Hr. Community

9/28/2017

MM Gambling Discussion Group (Charitable Gambling Operations) (Contact: Tracy Wigen Cell: 763-656-3667 or [email protected]) Divanni's - Roseville, MN 6 Attendees - 1 Hr. Professional

• Produced Summer and Fall Print Newsletters and Monthly e:newsletter

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Social Media and Web

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345

350

355

360

365

370

375

380

385

# Li

kes

Facebook Likes

Facebook Likes

0

100

200

300

400

500

600

700

# Fo

llow

ers

Twitter Followers

Twitter Followers

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0

500

1000

1500

2000

2500

# V

isit

ors

Website Visitors

Website Visitors

Unique Visitors

0.00

10.00

20.00

30.00

40.00

50.00

60.00

70.00

80.00

90.00

100.00

Pe

rce

nt

Percent New Visitors vs. Returning Visitors

New Visitors

Returning Visitors

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Facebook Content Reach

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Select Popular Facebook Posts "Total Reached" Per Facebook Insights

Post reach is the number of people who have seen your post. Your post counts as reaching someone when it's shown in News Feed. Figures are for the first 28 days after a post was created and include people viewing your post on desktop and mobile

Date Posted Link # Reached

9/26/2017 For the first time, more than half of Americans think sports gambling should be legal 147

9/18/2017 What mimght legal sports gambling mean to Minnesota 66

8/29/2017 Gambling is increasingly popular among older adults 126

8/7/2017 How about some inspiring stories about people who have overcome gamblling addiction 78

Page 11: FY 18 1Q Reportnorthstarproblemgambling.org/wp-content/uploads/...8/25/2017 Wellcome Manor Family Services Garden City, MN 56034 23 Attendees - 2 Hrs. Community 8/23/2017 Criminal

Quarterly Advertising 2017

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July/August Phoenix Spirit Magazine Print ad

Ran July/August along with article

from Northstar and September/Oct

September

WCCO Takeover page. Mobile ads StarTribune Seniors Section Good Life pub, print and mobile.

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Google Adwords - July-September

219 Click throughs to web site

Google Analytics - July-September

5,870 visits to web site

11,433 page views

MNSeniorsonline.com - on line advertising for

seniors

Mall billboards, etc. - Holiday campaign Lotto

tickets

Give to the Max

Google Adwords

Veterans Issue Campaign

October-December

Google ADWords

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Older Adult Campaign

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• 130 Info Packets Mailed • 80 follow up contacts • 4 Presentations Scheduled • Ad in Fall issue of Strib “Senior Living” • Publication (xxxx distribution) • Webpage for seniors (linked to ads) • Radio spot on WCCO- AM/FM

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Fiscal and Operations

• Audit 90% complete

– 2 day office visit

– Waiting for Sannerud 1099’s to complete

– Will report at January Board Meeting

• New 2-year contract initiated July 1, 2017

– Plan for an analysis in Feb/March and work with DHS on an amended contract and budget to carry through FY 19

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Lao Program Update

• Serena Report

• Sunny Report

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