future of media and crowdsourcing news
TRANSCRIPT
![Page 1: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/1.jpg)
Future of media and crowd-sourcing newsHow is internet changing the way we obtain and spread news
Aditya Rao http://adityarao.name @adityarao310
Co-founder and Chief Troublemaker @
![Page 2: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/2.jpg)
• Cheapest mode of publishing news• No tools required for consumption• Time lag in reporting news
![Page 3: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/3.jpg)
• Quick dissipation • Reached millions between 1900s – 1980s• Just audio is not enough
![Page 4: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/4.jpg)
• Combines audio with visuals• More engaging• Is this the final answer to our communications needs?
![Page 5: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/5.jpg)
What is missing here?
These are all one way
communications!
![Page 6: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/6.jpg)
TO TRULY UNDERSTAND FUTURE OF MEDIA, LET’S LOOK INTO OUR PAST
Let’s travel back in history a bit
![Page 7: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/7.jpg)
• Imagine the cave man. Millions of years ago• Living in small tribes• Hunting with fellow cave-men
![Page 8: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/8.jpg)
You know how the caveman told stories?
He talked, man !
![Page 9: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/9.jpg)
• Why does being social work?• It gets us closer to true human traits• Contributes to the storytelling process
![Page 10: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/10.jpg)
• How is the internet changing things?• The size of my tribe has increased • I can connect with my tribe in seconds• It’s a seamless platform for text, video and audio
![Page 11: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/11.jpg)
Old model
Source
Journalist Story
Newspaper
![Page 12: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/12.jpg)
New model
Source
Source
Source
Source
Journalist Comments on story Follow up story
![Page 13: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/13.jpg)
How is it changing the business?
Anyone can create
content !
![Page 14: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/14.jpg)
Source
Blogs
Tweets
Uploads videos
Uploads pictures
Edits a wiki
Comments on forums
Bookmarks
Shares
![Page 15: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/15.jpg)
The collective wisdom of the crowd
Everyone is a
journalist !
![Page 16: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/16.jpg)
• Mumbai terror attacks, 2008• Live tweets, blogs and pictures from the scene
![Page 17: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/17.jpg)
• May 07, 2009• Earthquake 60 miles off the Twitter headquarters in SF• Topic ‘earthquake’ trends on internal dashboard 5 seconds before the shock waves reach SF• News reached faster than the quake!
![Page 18: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/18.jpg)
NDTV Social
![Page 19: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/19.jpg)
Journalists on Twitter
![Page 20: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/20.jpg)
The burning Carlton Towers
![Page 21: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/21.jpg)
MSNBC buys a Twitter account for 1M $
![Page 22: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/22.jpg)
CNBC takes feedback from Twitter: Saves cost
![Page 23: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/23.jpg)
Citizen Journalism websites
![Page 24: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/24.jpg)
Weird stuff: Ijustmadelove.com
![Page 25: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/25.jpg)
Is the internet your enemy?
Nope !
![Page 26: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/26.jpg)
• As certified experts, you need to give credibility to sources• Find breaking news from this collective wisdom• Analyse junta’s opinion / sentiments to a story
![Page 27: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/27.jpg)
• Who is tomorrow’s journalist?• A multimedia storyteller• A community builder• Blogger and curator
![Page 28: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/28.jpg)
Tools of a social journalist
![Page 29: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/29.jpg)
What is the future of media?
Real time + social !
![Page 30: Future Of Media And Crowdsourcing News](https://reader034.vdocuments.site/reader034/viewer/2022052504/5549f7dcb4c905557a8b4771/html5/thumbnails/30.jpg)
• Internet and TV come together via DTH > Social TV• More real time platforms > Twitter• More location based services > Mobile• More social communities > Crowd sourced