fundraising tips & tricks, leila bicakcic #gijc15
TRANSCRIPT
Fundraising: Tips and TricksFinding Money for
Investigative Reporting
Fundraising is…“Fundraising or fund raising (also development) is the process
of soliciting and gathering voluntary contributions of money or other resources, by requesting donations from individuals, businesses, charitable foundations, or governmental agencies. (…) Fundraising is a significant way that non-profit organizations may obtain the money for their operations.”
Wikipedia“Donors are not only worried about weather we are going to get
reporters killed; they are also worried weather we’re going to embarrass them with the host country by writing something inconvenient. It’s difficult line of walk – a political minefield. It’s easier just to support planting plants or immunizing children”
Rosemary ArmaoRosemary Armao
It requires…
Strategic planning that integrates all activities
Defining the “brand” of your organization
Communicating an identity and a mission/vision
Promoting activities, results, and beneficiaries
Building the right staff structure
It requires…
DO’S You have to ask Define yourself Keep appropriate profile Promote your work Get organized Focus on specific projects Take a personal approach Thank your donors BE ACCOUNTABLE & TRANSPARENT
DON’T’S
Leave planning till the very last minute
Repeat the same strategy
Fundraise above & beyond your capacitates
Be aggressive and/or offensive
LIE
Applying to Open Calls Project Development vs. Project
Writing Project Development is a process of
mobilizing and organizing time, staff and other resources necessary for reaching set goals
Project Writing is a technique of presenting already designed projects in accordance with donor’s requirements, or converting project plan into project proposal
Key Preconditions Leads to accomplishment of
policies and/or programmatic goals
Fits into your organisational mission / vision and your strategic goals
Value for Money
Fundraising Process
Logical Framework
NEED / PROBLEM
Thank you Thank you
Leila BicakcicExecutive Director
Center for Investigative Reporting (CIN) Sarajevo
email: [email protected]