Functional Mock tail Functional Mock tail

Mock tail is• non-alcoholic drinks • Mixed with alcohol and waterFunctional Mock tail is • Mock tail contains Thai Herb,

Vegetable, and fruit

What’s Functional Mock Tail ?

What’s Functional Mock Tail ?

Health Concern :

Why Functional Mock Tail ?

Why Functional Mock Tail ?

Trade off :

Why Functional Mock Tail ?

Why Functional Mock Tail ?

Why Functional Mock Tail ?

Why Functional Mock Tail ?

Functional Mock tail

Benefits :•Healthier Drink•Convenience• Suit with everyone

Functional Mock benefit ?

Functional Mock benefit ?

Market Potential Market Potential

Functional Drink Market Value : 2,000 Million baht

Alcohol Production: 823,600,000 tier

168 Liquor Producers , 8% is a large company168 Liquor Producers , 8% is a large company

Business Potential Business Potential

Partner with Functional drink Company

Promote with Alcohol Producer

Co-with Pub, bar and restaurantCo-with Pub, bar and restaurant

Marketing Plan

Target : Health concern people Positioning : Functional Drink

Marketing plan Marketing plan

Marketing Campaign :4 element mock tail for

4 element with in people

• Earth Element : Banana, Papaya or mango• Water Element: Potato, Lemon, or pine apple • Wind Element: Moss, ginger• Fire Element: Water melon, aloe vera

4 Element Campagin 4 Element Campagin