fuel for truth 2015 2 c
TRANSCRIPT
Fuel For Truth (FFT) strengthens Israel’s image by
equipping young social leaders with the basic facts about the
Middle East and the skills necessary to advocate in any
environment.
Since our founding in 2001, our mission has been to empower
young Jews to be the best ambassadors for our ancestral homeland and ensure public
opinion remains positive far into the future while strengthening
Jewish identity.
The Problem
• Coordinated propaganda campaigns to delegitimize Israel on the world stage and anti-Semitism on college campuses are escalating dramatically.
•Young Jewish Americans continue to disengage from the larger Jewish community and remain elusive to traditional approaches of engagement from established Jewish organizations
• 50% of American Jews under the age of 35 that feel Israel’s destruction would not be a personal tragedy to them*
*http://tabletmag.com/jewish-news-and-politics/109429/no-jewish-people-without-israel
“The Jewish people are at a critical juncture. Our community is shrinking, and it will continue to do so
unless we rethink our strategies of engagement.
It is time to implement a vision of American Jewish renaissance that engages the majority of secular,
unaffiliated American Jews who are currently ignored by Jewish institutions. "
– Michael Steinhardt, American Jewish Demographics: Decline and Response, 2003
Think we are better off today?
How We Are Different
FFT presents the truth about Israel and Jewish history in a language young adults can relate to.
We are uniquely equipped to reach young adults because we are the demographic
to which we are reaching
To engage young adults these days,
The messenger is more important than the message
Honestly...who do you think young adults would rather talk to?
Alumni Engagement
Advocacy Training "Boot Camp"
Social-EducationalEvents
Our Programs
FFT picks up where Birthright leaves off!
Advocacy Training "Boot Camp"
• "Boot Camp" is our flagship program that invests highly in future advocates and leaders of the
community
• Our intensive 10-week program carefully interviews and selects 25 young adults from our
social-educational events and vast social network
• Each training session is 2 hours: 1st hour - educational content led by Middle East
experts 2nd hour - our unique "live fire” simulation advocacy training; everyone stands up and
practices defending
Run by existing FFT members, we educate participants on the history of Israel, Judaism, current events and the
practical skills needed to advocate to their peers
Advocacy Training "Boot Camp"
Advocacy Training "Boot Camp"
Our Current SpeakersForeign Minister Danny Ayalon
Consul General Ido Aharoni
Ambassador Marc Ginsburg
Michael Doran, frmr Nat'l Security
Council
Mitchell Silber, K2 Intelligence
Sharon Goldman, AIPAC Political
Director
Steven Pomerantz, FBI Deputy
Director (ret)
Terry Schappert, MSG U.S. Special
Forces
Major General Sid Shachnow
David Keyes, Advancing Human
Rights
David Dabschek, Israel Action
Network/UJA
Robert Spencer, Islamic
Scholar/Author
Michael Makovsky, JINSA
Herb London, Council on Foreign
Relations
Frank Luntz, Political Pollster
Amir Fakhravar, Iranian
Journalist/Dissident
Measurable Results
Working alongside world-renowned pollster Dr. Frank Luntz, we crafted a survey to measure the impact, value
and efficacy of our 10-week training program.
Upon completion of the 10-week training program, each member completes a 48 question survey.
Here are just a few of the results.
"I learned facts and information about the history of the Jewish people that I never knew before"
Strongly Agree75%
Agree25%
"I learned facts and information about current events that I never knew before"
Strongly Agree70%
Agree20%
Neutral5%
Disagree5%
"I was able to acquire the tools necessary to effectively advocate for Israel"
Strongly Agree55%
Agree40%
Neutral5%
"I feel that I will be able to make a difference because of my experience with Fuel For Truth"
Strongly Agree60%
Agree30%
Neutral10%
"I made good friends during my Boot Camp"
Strongly Agree65%
Agree25%
Neutral10%
"I am more interested in learning about Judaism after the Boot Camp program"
Strongly Agree40%
Agree20%
Neutral35%
Disagree5%
"My experience with Fuel For Truth has contributed to my enthusiasm in participating in
the greater community"
Strongly Agree85%
Agree10%
Neutral5%
Over the past 14 years, with little budget and all almost all
volunteers, we have found a way to reach
and motivate young, unaffiliated, American Jews...
And they stay motivated for life.
The Solution
Fuel For Truth is here
The Solution
Fuel For Truth needs to be here
With a modest budget, we can combat the growing BDS movement by training
thousands of young adults a year and standing confidently and proudly as
Jews.
The question is...what do you really mean when you say "Never
Again"?