from new skills to new professions - motivating young people
DESCRIPTION
Presentation by Sari Gustafsson (Principal of the Point College, Finland) on the occasion of the EESC Labour Market Observatory conference held on 3 December 2013 in Thessaloniki, Greece.TRANSCRIPT
”Skills and Mobility for Competitiveness!”
Sari Gustafsson
Cedefop, Thessaloniki 3rd December 2013
Sari Gustafsson 15.11.2013
Sari Gustafsson| JK ja hallitus5.9.2012
POINT COLLEGE HISTORY
Porvoo International College established 2012
Formed from the merger of two traditional colleges:
1. 1958 established
Porvoon kauppaoppilaitos
Borgå handelsläroverk
Porvoo Commercial College
2. 1989 established Porvoon
terveydenhuolto-oppilaitos
Trilingual: Finnish, Swedish, English 1995
Yrityspalvelu – Företagsservice- Enterpreneur
Services 1991
Porvoo International Services 1998
QBA 2003 ( English groups)
Sari Gustafsson 2013
POINT COLLEGE IN FIGURES
SUBJECT NUMBER
Youth 410-440
Adult students 200-300
Staff 70 persons
Teachers 55 persons
Turnover € 6 million
Education programs 8-10
Partners 600
Number of apprenticeships 220
Education success,
performance evaluation by
Finnish Education Ministry
2013
Best in Finland
with effectiveness index
1240
Sari Gustafsson 2013
CHAIN OF MOTIVATION due to
NEW INNOVATIVE PRODUCT DESIGN
Needs of Labour Market
ConvincingYouth
GuaranteeActivities
Matching VET and Skills
Mechanism fromforecasting and
decision making to development
Designing newservices
New innovativeproducts
Combining and creating newprofessions,
degrees:
2 in one
3 in one
Saving timeand money
Social inclusion
Many sidedcompetences
( also T, I and Hybrid)
Work for young people
&
SatisfiedLabour market
&
HappyIndividuals
Regionally functioning, pro-active and SPEEDY forecasting/ anticipation method
from development mechanism to decision-making at state level
3.12.2013
Sari Gustafsson
MORE COMPETITIVNESSNEW FORECASTING MECHANISMS AND INNOVATIVE PRODUCT DESIGN INTO PRACTICE
NEEDS• Knowledge of
different needs of Labour markets
• Competences of different kinds ( T,I and hybrid)
• Working Tools forservice design and regional forecasting
• Functioning and rapidstate level decision-making process
• Increased Motivationfor young people, mobility
• Rules of legal andethical procedures
• Evaluation of economic affects of funding
TARGET GROUPS• Young people’s ideas
( customer orientedrespect)
• State level actors• Ministries & Regional
institutions• VET actors• ECVET ( Benchmarking)
• Employers• Labour Market,
Workplaces• Trade Unions
ACTIVITES / SOLUTIONS• Analysis, Evaluation• Anticipation mechanisms at
state level and regionally; new design and decision-
• making practices• Service design and
combinations of trainingprogrammes, new professions
• Implementation of the system ( new EU programms, benchmarking)
• Developing new dynamicswithin the Educationalsystems in EU
RESULTS / IMPACTS
Individual level:-New educational products motivateyoung people- New working places are designedand discovered (matchmaking)- Shorter studying times
Society and Labour market level:- Increased and new
competitiveness- New working places, efficientworkers ( 2 in one, 3 in one)-Saving money, realistic fundingmodels-Horizontal and verticaldevelopment mechanisms in anticipation and developing newproducts in VET-Satisfied Labour Market as a participant in developing new skillsand professions, new workers-Social Inclusion and concrete toolsagainst drop outs are developed
P R O C E S SEducational System Analysis, Evaluations,
Anticipation and Development mechanismrenewal ( vertical and horizontal)
Building up tools for combining professionsBuilding up tools for new professions & product
design
ECVET – CREATING INNOVATIONS BY QUALITY/ EVALUATIONS
Holistic View of Dynamic Transformation
in VET Professions
Macrolevel/strategic system
Evaluation of new professions, labour market needs and
young people see as attractive
Matchmaking model, Roadmap to future skills and
professions
Co- operative anticipationmodel
Decision-making
Regional needs
Dialogue processes
Model of Dialogue and Decision-making practices at
state level ( EU level)
Microlevel/operativedevelopment projects
Service design for newprofessions, new skills and innovative tools and ideas
Piloting new programsand professions
3.12.2013 Sari Gustafsson
MATCHMAKING & LEARNING & DESIGNING & MOTIVATING
Innovation Ecosystem….
Professor Antti Hautamäki is now studying innovation ecosystems and innovation policy, especially related to the
regional and sustainable development. Actually he is involved in building an innovation center in the Jyväskylä region in
Central Finland. Hautamäki has developed a new concept of sustainable innovation in his book
Sustainable Innovation, A New Age of Innovation and Finland’s Innovation Policy, 2010.
Innovation is needed not only for economic growth but even more to solve wicked
problems on mankind. ( Antti Hautamäki)
“The Innovation Ecosystem is made up of communities of people with different types of
expertise and skill sets. Scientists, administrators, business leaders engineers, writers,
educators, health-care professionals, and other individuals all play a role. Each
community must receive the nutrients it deserves through leadership, funding and public
attention.”
Well Being creates Competitiveness and Competitiveness creates Well Being!
3.12.2013 Sari Gustafsson
CASE ENSTO:
Needs: 3 in one competences, modern request of labour Market ( Plumber, Electrician and House builder)
Problem: our system dos not bend enough in this, inflexible
For students: too long studying time ( expensive for our society too)
For employer: Not matching workers, have to wait too long
Target of the working place: To build up Ecohouses/ Smart Buildings ( Smart cities)
Solution; New skills, new professions, new work, new employees, economically clever solutions
3.12.2013 Sari Gustafsson
Reliable and energy efficient solutions for today
Playing an essential role in the energy efficient use of electrical power, Ensto’s solutions and products are present in the distribution of
power and everyday electrical applications, public premises and businesses, lighting solutions and various high-tech control and
monitoring systems. We create innovative and reliable electrical solutions with long lifetime.
We build a better society by improving energy efficiency and focusing on sustainable development. We are always ready to guide our
customers to save energy and want to exceed the customer’s expectations.
We are flexible, reliable and caring. Our local presence helps us solve your problems in close cooperation.
Matchmaking problem?
Top 20 most popular future jobs of 2030
(Fast Future CEO Rohit Talwar )
1. Body part maker
2. Nano-medic
3. GM or recombinant farmer
4. Elderly wellness consultant
5. Memory augmentation surgeon
6. 'New science' ethicist
7. Space pilots, tour guides and architects
8. Vertical farmers.
9. Climate change reversal specialist
10. Quarantine enforcer
11. Weather modification police
12. Virtual lawyer.
13. Classroom avatar manager
14. Alternative vehicle developers
15. Narrowcasters.
16. Waste data handler
17. Virtual clutter organizer.
18. Time broker/Time bank trader.
19. Social 'networking' worker
20. Branding managers
21. Matchmakers
22. Dealers
Top 20 new professions
(as new holistic products, not only skills)
1.Plumber- electrician-housebuilder?
2. ???
3. ???
4. ???
3.12.2013
Sari Gustafsson
Not the lost
generation?
27.11.2013
Biography of Sari Gustafsson
Position: Principal / Managing Director
Organization: Porvoo international College (Point College)
Address: Opistokuja 1, FI-06100 Porvoo, Finland
Email: [email protected]
Telephone/Mobile: +358 45 657 7892
Professional background: Education
Research & Development
Evaluation
Organizational Change
Organizational Structures and System Development
Leadership and Management
Education: - M. Educ. / University of Turku 1989
- Project Management and Quality Management / Net Effect Ltd 2000
- Degree in Educational Management and Administration / BOE/Opeko 2000
- Specialist vocational qualification in Leadership / IUKKY 2004
- Degree in Cooperation between educational institutions and working life / University of
Helsinki 1995
- Degree in Anticipation and forecasting vocational skills and needs of working life
/Salpaus Further Education / 2003
Work experience: 2012 Principal / Managing Director
Porvoo International College Ltd
2010 – 2012 Manager
Ramboll Management Consulting Ltd
2006 – 2010 Director
Net Effect Ltd
2005 – 2006 Development Manager
University of Helsinki, Alexander Institute
1998 – 2005 Vice Principal, Development Manager
Intermunicipal Federation of Education in
Eastern Uusimaa
3.12.2013