FROM LIVE TV TO OTTAN INEXORABLE SHIFT FOR VETERAN PLAYERS ?

PRIME-TIME TV AUDIENCES FALL

CORD CUTTING IS NOT A MYTH

Ericsson’s 2015 ConsumerLab TV and Media Report, surveyed 22,500 people from 20 countries around the world

SOME 35% OF ALL TV AND VIDEO VIEWING IS NOW

WATCHED ON-DEMAND

WITH OVER HALF OF CONSUMERS CLAIMING TO

WATCH STREAMED ON DEMAND CONTENT AT LEAST

ONCE A DAY

CONSUMERS NOW SPEND 6 HOURS PER WEEK

WATCHING STREAMED ON-DEMAND TV SERIES,

PROGRAMS AND MOVIES (x2 vs 2011)

Ericsson’s 2015 ConsumerLab TV and Media Report, surveyed 22,500 people from 20 countries around the worldEricsson’s 2015 ConsumerLab TV and Media Report, surveyed 22,500 people from 20 countries around the world

61% OF CONSUMERS

WATCH VIDEO ON THEIR

SMARTPHONES (+71% SINCE 2012),

WITH THE AVERAGE TIME

SPENT WATCHING VIDEO

ON MOBILE DEVICES

UP 3 HOURS A WEEK (vs 2012)

2011 : 6%

2015 : 60%

MOBILE VIEWING

22HPER WEEK

TV

SVOD MARKET

Statista 2015 - D.R.

SVOD MARKET

Statista 2015 - D.R.

SVOD MARKET

Statista 2015 - D.R.

Digitalsmiths Q2 2015 Video Trends Report

SVOD MARKET (US)

A REGULAR USER

WATCHES PER WEEK

10EPISODS OF

SERIES 4 MOVIES

BBC TO LAUNCH US SVOD SERVICE

"Where we're headed is the ability of customers to access the complete video product without having to

rent a set-top box from us, whether they use a Roku or another [Internet Protocol]-enabled device."

HUFFPOST

THESE ARE OUR COMPETITORS

INSTAGRAM

SNAPCHAT

BBC SHORTS

BBC GO FIGURE BBC MINUTE

MOBILE / BBC

BBC : MESSAGING APPS

YOUTUBE WATCH-TIME UP 60% AS REACH PASSES CABLE TV

FACEBOOK NOW EDGES TV

IN REACHING MILLENNIALS

8 BILLIONVIEWS / DAY

(x2 vs April)

890 YEARSOF VIDEOS WATCHED / DAY

$10PER USERS

FACEBOOK LIVE

THESE NEW PLAYERS ARE

OPERATORS

PRODUCERS

CREATORS

FROM LIVE TV TO OTTAN INEXORABLE SHIFT FOR VETERAN PLAYERS ?