french art de vivre - bourse-roche-bobois.com

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Un positionnement haut de gamme « French art de vivre » 1 profitable Fabless furniture design business model unrivalled breadth of range (> 5,000 active references*) high-end positioning French art de vivre a family success story spanning 60 years global footprint covering 5 continents combined and complementary distribution network (owned stores + franchises) *excl.changes in size – company estimate

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Page 1: French art de vivre - bourse-roche-bobois.com

Un positionnement haut de gamme « French art de vivre »

1

profitable Fabless furniture design business model

unrivalled breadth of range (> 5,000 active references*)

high-end positioning “French art de vivre”

a family success story spanning 60 years

global footprint covering 5 continents

combined and complementary distribution network (owned stores + franchises)

*excl.changes in size – company estimate

Page 2: French art de vivre - bourse-roche-bobois.com

o Positioned in French high-end and international luxury markets

o Strong global footprint

o High-end contemporary home furnitureof classical inspiration

K e y d a t a 2 0 1 7

o Mid-range positioning

o A leading brand in France

o Broad range of leather and fabric sofas

329 STORES

783

EMPLOYEES

CONSOLIDATED REVENUES ROCHE BOBOIS

249 M€*

Cuir Center

Roche Bobois

54

COUNTRIES

€m480

RETAIL SALES EXCL. VAT**

€m21

CURRENTEBITDA***

***2017 orders received excl. VAT throughout owned store network and franchises for both brands**** EBITDA after restatement for store openings and before bonus share plans

Data IFRS- audited

14%85%

*incl.1% de CA corporate

Page 3: French art de vivre - bourse-roche-bobois.com

1960

Roche Bobois founded byRoche and Chouchanfamilies

1964

First exclusive modelsworking withdesigners (Pierre Paulin, Marc Berthier)

1976

Creationof Cuir Center

1980

Cooperationwithdesigners, architectsand fashion houses

2001

Azulis Capital and Siparexacquire equitystake

2013

Tamburiacquiresequity stake(20%*)

2010

50th anniversary of Roche Bobois

Jean Paul Gaultier Collection

1974 and 1975First franchises in USA (New York) and Spain

around 40 Roche BoboisStores (60’s)

2004

First stores in China (Shanghai and Beijing)

2017

Stores opened in Tokyo, Monaco, and Johannesburg

1995

First store openedin Italy(Turin)

2015

Stores opened in Hong Kong, Bucharest, and CapeTown

2006

Buyback of franchisedstores in the USA

2009

New stores in Caracas, Kiev, Vienne and Shenzhen

180Roche Boboisstores/ 26 countries (2000)

250Roche Bobois Stores (2013)

329 Roche Boboisand Cuir Center Stores (2017)

* 38% in 2018

2021

55 new stores opened by 2021**

Page 4: French art de vivre - bourse-roche-bobois.com

JEAN-ERICCHOUCHAN

/ Vice Chairman SupervisoryBoard

GIOVANNI TAMBURI

/ Membero the SupervisoryBoard

FRANÇOIS ROCHE

/ Chairman, Roche Bobois SASupervisory Board,Co-founder

MERCEDES ERRA

/ Memberof the SupervisoryBoard/Chairman of the Audit Comittee/Founderof BETC PR agency(Havas Group)

ANNALISA LOUSTAU ELIA

Member of the Supervisory Board(Member of the Executive Board of Printemps)

Supervisory Board

Executive Board

Board of Directors

GILLES BONAN

/ CEO/Chaiman of the Executive Board

GUILLAUMEDEMULIER

/ CFO

ANTONIN ROCHE

/ DirectorParis

ÉRIC AMOURDEDIEU

/ GeneralManager Roche Bobois SA MARTIN

GLEIZE

/International DirectorRoche Bobois

NICOLAS ROCHE

/ Directorof Collections

JÉROME GABILLAUD

/ Sales DirectorFrance Roche Bobois

37.6%Roche Family

24.1%Chouchan Family

38.3% Tamburi

Investment Partners

shareholder structure

An experienced management team supporting Group’s development

for several years

Page 5: French art de vivre - bourse-roche-bobois.com

-9.6

4.5

9.8

237 238 251

75 78 78

362 383 388

8990 92

retail sales growth (€m - excl. VAT)* number of sales outlets (net)

2015 2016 20172015 2016 2017

Cuir Center

Roche Bobois

312329

316 +2.7%

CAGR

451480

473

CAGR

+3.2%

net cash (€m)**

2016 2017

2015

consolidated turnover 2017

Turnover growth

241 248 249

+1.6%

CAGR

2015 2016 2017

2% RBoverseas

32%RBFrance

17% RBother Europe

26% RBUS/Canada

249M€8% RB

UK

14% Cuir Center

1% Corporate

cash available (€m)

+37%

Page 6: French art de vivre - bourse-roche-bobois.com

Combined development

Franchise development

Owned store development

Owned store network

Franchises network

€m480

Total retailsales 2017

North America: €99m (21%)

r e t a i l s a l e s e x c l . V AT :

Europe: €92m (19%)

RoW : €57m (12%)

France: €232m (48%)

Scope at 31 december 2017

audited

59 98

Number of stores in France : 59 owned stores among which 37 Roche Bobois and 98 in franchise among which 42 Roche Bobois

Page 7: French art de vivre - bourse-roche-bobois.com

7

New York, Madison Avenue (US) Los Angeles, Beverly Boulevard (US)

Ho Chi Minh (Vietnam)Panama

Seoul (Korea)

Page 8: French art de vivre - bourse-roche-bobois.com

o A bold offering based on partnerships with around 50 loyal designers

o Long-standing tradition behind the Roche Bobois brand

o Strong ties between the brand and the world of fashion and haute couture

50 designers partners

o Strong designer loyalty, little dependence on a given designer

o Exclusive or virtually exclusive designer agreements

o Success-based remuneration policy

o Design that remain fully owned by the Roche Bobois brand

Mauro Lipparini Ora ItoRoberto Tapinassiand Maurizio Manzoni

Bina BaitelKenzo Takada JP GaultierChristophe Delcourt

Fabrice Berrux

Bruno Moinard

Marcel Wanders Jean NouvelSacha LakicStephen Burks

Page 9: French art de vivre - bourse-roche-bobois.com

1967 OzooRe-issue in 2018design byMarc Berthier

1971Mah Jongdesign byHans Hopfer

2013Ora Itodesign byOra Ito

2014Bubbledesign bySacha Lakic

2006Legenddesign byChristophe Delcourt

2017Zephyrusdesign byGiacomo Garziano

2011Ava design bySong Wen Zhong

Page 10: French art de vivre - bourse-roche-bobois.com

TV Campaign / 2002 Jubilation / 2012 TV Campaign The pool / 2017

o National campaigns centralised at parent company level, rolled out worldwide and co-funded by franchises and Roche Bobois Group

o Local campaigns funded directly by the franchisees (contractual budget of up to 5% of franchisee revenues) and, in the case of owned stores, by the parent company

o Close ties with the worlds of culture and the arts

o A preferred brand of international celebrities (Barack Obama, Cristiano Ronaldo, Venus Williams, etc.)

N°1Home furnitureadvertiser in French advertising press (1)

(1) Ranking of home furniture & decoration expenditure in printed media (source: Kantar 2017 via Havas Medias)

Multi media(Print-TV-Web)

2013 • Award – Great award Stratégies du Luxe / TV (Film Jubilation)

2013 • Mention – Hit list Ipsos advertising/ TV (Film Jubilation)

2010 • Award – Great Award Stratégies du Luxe / Print

2010 • Award- Great Award APPM / Print

Page 11: French art de vivre - bourse-roche-bobois.com

In total, 5,000 active

references(2) for Roche BoboisTwo exclusive collections per year

1 9 8 s o f a s (1) 6 1 5 a c c e s s o r i e s (1)1 , 2 6 0 f o u r n i t u r e i t e m s (1)

les contemporains

nouveaux c lassiques

Ligne Roset 56 11

Cassina 34 36

Minotti 39 18

Roche Bobois 198 78

(1) Company website(2) 5,000 references excluding change of size of furniture (company estimate)

A range of products high above competitors

Page 12: French art de vivre - bourse-roche-bobois.com

7,000 units sold

2012Axeldesign Studio Naos

Mah Jongdesign Hans HopferFirst edition in 1971

142,000 seating places sold *

43,000 seating places sold

2012Scenariodesign Sacha Lakic

1,400 units sold

2011Ava design Song Wen Zhong

71,000 units sold

2014Globodesign StudioROCHE BOBOIS

*Since 2003

Page 13: French art de vivre - bourse-roche-bobois.com

o Direct contact between stores and suppliers (no central purchasing agency)

o Network of suppliers selected by the parent company; in-house production monitoring and quality control

o Products made to order, thus reducing inventories and unsold items

13

11%

76%7%

BREAKDOWN OF SUPPLIERS BY STORE PURCHASE VOLUMES

0.5%

0.3%

Page 14: French art de vivre - bourse-roche-bobois.com

Partner of the Guggenheim Museum (NYC, USA)

Events of this kind enable the Group to express its vision of the “French Art de Vivre”

Since 2009, Roche Bobois has organised a biennial design competition aimed at discovering and showcasing young talent worldwide.

The competition is held at different locations, e.g. Parsons School (2017) and Central Saint Martin (2014).

Steinway (NYC)

Sponsor of Villa Medici (Italy)

Partner of Art Basel (Miami, USA)

Sponsor of the Milan universal exhibition

Page 15: French art de vivre - bourse-roche-bobois.com

double-digit EBITDA margin from 2019

revenues

2017 2021

Commitment to 30-40% dividend payout ratio for shareholders

€249m €320m

Double France EBITDA margin by 2021