freecultr express for artists

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India’s Largest Digital Merchandising Platform.

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Page 1: Freecultr Express for Artists

India’s Largest Digital Merchandising Platform.

Page 2: Freecultr Express for Artists

I N T R O D U C I N G �

Strictly Confidential

We welcome you to the new generation of merchandising – The Digital Way!

Efficient !Plug & Play Model! Zero Operational !

Hassles!Reach Millions!of digital users!

Monetize the !Reach!

Page 3: Freecultr Express for Artists

You use digital media to reach & connect to our audience.

through words, pictures, music, videos..

Page 4: Freecultr Express for Artists

perhaps a t-shirt?

Page 5: Freecultr Express for Artists

an entire range created with your expressions for the world to wear

Strictly Confidential *These t-shirts have been created only for representation using sample photography.

Page 6: Freecultr Express for Artists

where anything goes… graphics, illustrations, photographs, paintings, doodles, tweets, sketches…

*These t-shirts have been created only for representation using sample illustrations, graphics and photography

Page 7: Freecultr Express for Artists

What if it’s as simple as a photo upload? Either from your personal computers…

Strictly Confidential

Page 8: Freecultr Express for Artists

OR, as simple as an Instagram Post?Strictly Confidential

Page 9: Freecultr Express for Artists

a ready merchandising platform made through digital images, which can be infinite & real-time.

*These art boards have been created only for representation.

Page 10: Freecultr Express for Artists

with no inventory risks, no supply chain issues, no operational dependencies!

Artists now have a platform to upload their art, tweets, poems, movie posters, doodles or photographs, create their very own tee-store and extend their reach.

A new channel to connect with fans and launch your own merchandise.

*These t-shirts have been created only for representation using sample illustrations, graphics and photography

Page 11: Freecultr Express for Artists

•  Biggest Inefficiencies in any merchandising program are!

•  Limited Choice : Number of Designs ( Options ) you can offer to the end consumer.!

•  Speed to Market - Typical Merchandising Program takes 2-3 months for an idea to translate into a product.!

!

Efficient Plug & Play Model

Our Platform takes care of these inefficiencies offering a Plug & Play Model for launching your own merchandising store !

•  Infinite Number of Designs can be added to your store. !•  Best in Class Supply Chain – from idea to product being in consumers

hands in 3-5 days.!

Page 12: Freecultr Express for Artists

•  Running a digital merchandise business involves managing lot of operations !

•  Managing an ecommerce enabled store front.!

•  Management & Stocking of Inventory.!

•  Customer Fulfillment & Support !

!

Zero Operational Hassles

Our Platform takes care of all operations & management!

•  As a store owner, you don’t have to worry about any operations. !•  You add designs to the platform and we take care of the rest.!•  Right from cataloging, marketing, selling, delivery, returns management

etc. will be taken care by FREECULTR. !

Page 13: Freecultr Express for Artists

Reach Millions of digital users

Our Platform allows you to address a large portion of !digital commerce audience !

•  By opening a digital merchandising store at freecultr.com it extends yourreach through: !

freecultr.com +!8 Physical Stores!

Major Online Channels!

Page 14: Freecultr Express for Artists

Monetize the reach

Upload your Design

Choose your selling price

$$Start Selling to

happy customers

Earnings Chart – Illustrative

Selling Price Base CostYour Earnings on

Each Tee – FC.COM

Your Earnings on Each Tee –

PartnersRoyalty ( as a

% )

Rs.449! Rs.350! Rs.99! 49.5! 22%!

Rs.549! Rs.350! Rs.199! 99.5! 36%!

Rs.649! Rs.350! Rs.299! 149.5! 46%!

Rs.749! Rs.350! Rs.399! 199.5! 53%!

Page 15: Freecultr Express for Artists

some ways to use the platform:

Page 16: Freecultr Express for Artists

You use the power of your reach to show solidarity

Page 17: Freecultr Express for Artists

Why not raise funds for the cause also?

Use the platform to raise funds for your NGO / Favorite Cause !

by selling merchandise !

Page 18: Freecultr Express for Artists

Celebrity Crowd Funding projects across the Globe

Page 19: Freecultr Express for Artists

use to raise funds for a cause you support.

through crowd-funded efforts led by merchandising

Page 20: Freecultr Express for Artists

use to build a personalised fan store.

Page 21: Freecultr Express for Artists

use as a new medium to promote an upcoming movie to your fans.

Page 22: Freecultr Express for Artists

•  Infrastructure Investments – Technology, Platform, E-Store, Mobile Apps etc. !

•  Investment in Inventory !

•  Marketing through TV, Print, Outdoor, Digital Channels !

•  Supply Chain Infrastructure – Manufacturing, Customer Delivery & Returns Management. !

!

!

Investments from our end

Our Platform takes care of all operational, marketing & managerial costs!

Page 23: Freecultr Express for Artists

From here it’s your show… you now have a ready merchandising platform which you can promote for monetizing your digital audience.

1. Share your store link on social media

you could:

2. Integrate on your website

3.

4. And of course..Start wearing them!

Promote causes to raise funds.

Increase Reach & Strengthen Loyalty !

Page 24: Freecultr Express for Artists

a quick glimpse at the platform:

Page 25: Freecultr Express for Artists

Snapshot: T-Shirt Creation ProcessStep 1:

Page 26: Freecultr Express for Artists

Snapshot: T-Shirt Creation ProcessStep 2:

Page 27: Freecultr Express for Artists

Snapshot: T-Shirt Creation ProcessStep 3:

Page 28: Freecultr Express for Artists

Snapshot: Store Front

Personalized Time !Line Image !

Display Picture!

Uploaded Images for !Merchandising!

Page 29: Freecultr Express for Artists

Snapshot: Home Page

Page 30: Freecultr Express for Artists

ANYWHERE ACCESS!

- LAUNCHING SOON ON -!