HIITcoin: Forging an Economy of Functional Food & Fitness

By David J. Choi

How can we solve health inequality?

The Mother of all Social Experiments

OverviewWhat is HIITcoin?

● A digital token for athletes

● Earned through exercise

● Used to purchase produce

● Perishable/expiring tokens

AbstractHealth inequality exists across all social strata and presents an incredible strain on all urban residents in multitudinous tangible and intangible ways. Access, or lack thereof, to fresh, organic whole foods is limited by consumers’ financial means and purchasing power. Additionally, lack of exercise, another principal driver of health disparities, is due in large part to deficiencies in motivation and available time outside of working hours.

Enter HIITcoin, a digital token that will forge a virtuous circle around fitness and wholesome nutrition with ultimate compounding returns. HIITcoin will reward high-performing athletes with access to high-quality, locally-grown produce by leveraging advances in urban and indoor agriculture and automation.

Abstract continued...Athletes, while engaging in high-intensity interval training (HIIT), thereby improving their fitness levels efficiently and efficaciously, will earn digital tokens through a gamified system which rewards their hard efforts with fresh, functional foods. Time spent working out can finally be converted into tokens to help meet their most basic needs.

HIITcoin tokens are expiring tokens that are meant to be used within a month of their initial generation. The amount of HIITcoins you have in your wallet should be proportional to the user’s current fitness level. Just like one’s physical health, one cannot slack off for extended periods of time and expect to reap the rewards of some hard work that was exerted months prior.

The HIITcoin project will be decentralized and open-source so that this model can be replicated in all major metropolises worldwide. Having the HIITcoin project employed in various cities around the world will help to unite the fitness community across borders and continents and afford athletes the ability to maintain their healthy lifestyle while discovering healthy food sources anywhere in the world.

In what can be billed as the single greatest, most practical application of blockchain technology, HIITcoin is a grand idea meant to inspire the growth of an ecosystem that promotes fitness while helping to close the health gap and relieve the tax burden of poor health on all city residents.

Make the most nutrient-dense foods accessible to all.

Blockchain, practically.

BenefitsWhy use HIITcoin?

● End world hunger

● Gamify fitness

● Educate the public

● Bridge the fitness community

HIITcoin was born out of the idea to end world hunger.

Too many people in this world don’t know where their next meal is going to come from. And the most common excuse to not eat healthy is that it’s just simply not affordable.

Now with HIITcoin, with hard work everyone can afford the freshest, most nutrient-dense foods available to man.

If I could just get my parents to exercise more…

I’ve come to the conclusion that the only way to get my mom to exercise more is to provide a tangible financial incentive. It turns out this method is highly effective in many other fitness and dieting experiments.

HIITcoin not only gamifies fitness, but also earns the user an income to meet his/her basic needs. This is better than UBI.

HIITcoin benefits

Today, finding the time to workout is truly a luxury.

Many people are stuck in a cultural trap of working to live. Unfortunately, built-in incentives to getting fit are few and far between.

HIITcoin will (re)educate the public on the core tenets of exercise and nutritional science and what it means to work(out) to live and to live to work(out).

A digital token that takes your healthy lifestyle across borders

We all wish we can travel more. Fitness enthusiasts wish we could travel more and maintain our healthy lifestyle.

The HIITcoin ecosystem will be decentralized and borderless, and will afford users the ability to spend HIITcoins at any and all participating farmers markets worldwide.

HIITcoin benefits

Optimal health takes hard work.

The Nitty-gritty

DetailsHow does HIITcoin work?

● Proof of work(out)

● Activity trackers

● Token generation

● Community-building

Humans become the miners.

Rather than using graphics cards and vast amounts of resources to carry out complex cryptographic hash functions, HIITcoin will leverage the internal engines in human athletes to power the blockchain, thus revolutionizing the way we value “proof of work”. There is nothing more unique and efficient than our body’s own ability to generate energy to power the HIITcoin ecosystem.

Convert data from activity trackers.

HIITcoin will accept qualified data from activity tracking data aggregators (i.e. Fitbit, Google, Garmin, Samsung, Apple, etc). Our goal is to allow the trackers specialize in aggregating qualified activity data from users while we manage the network of food providers and HIITcoin autonomously manages the distribution and utilization of food tokens.

HIITcoin specifics

Conversion considerations...

Users will accumulate HIITcoins for every minute spent in higher heart rate zones, the most direct measure of effort.

● Each minute spent in 80-90% of a user’s max heart rate = 4 HC

● Each minute spent in 70% of a user’s max heart rate = 3 HC

● Each minute spent in 50-60% of a user’s max heart rate = 2 HC

Incentivizing community exercise for exponential growth.

Health is best maintained when done as part of a community. In order to further incentivize group exercise, HIITcoins are earned at a higher rate when a supervised class is taken, moderated by a qualified, licensed coach. Supervised sessions can include all kinds of activity including, but not limited to, CrossFit, boxing, and other various HIIT classes/sports.

HIITcoin specifics

What’s in it for me?

CapitalizationHIITcoin Market Value

● Expiring & non-fungible

● A win-win proposition

● Partnerships

● Wealth is your work capacity

HIITcoins are expiring and non-fungible.

● Just like your fitness, HIITcoins are use-it-or-lose-it.

● When tokens are transferred to the farm, the transaction is recorded and the tokens are rendered obsolete.

● The only thing you can purchase with HIITcoin is fresh, organic produce from in-network food providers.

A grant-based economy where everyone wins.

● HIITcoin creates a virtuous circle with the ultimate compounding returns.

● Farmers are generously compensated through city funding, donations, and grants.

● Biome Foods Inc is a health food startup where a % of profits goes towards funding the HIITcoin fund.

HIITcoin’s value

Partnerships

HIITcoin will create a network of chefs, nutritionists, dieticians, and scientists that understand and embrace the latest and greatest in nutritional and exercise science and create a library of research and literature free from corporate influence.

Potential partnerships include CrossFit, Bulletproof, Imperfect Produce, Whole Foods, Kettlebell Kitchen, and more.

Health is Wealth

When it comes to low-hanging fruit, solving income inequality may be just outside of our reach (for now). But thankfully, solving health inequality on a global level could be as simple as putting the right incentives in place.

Optimal health and food security feels like million bucks. Soon, true wealth will be measured by one’s physical work capacity.

HIITcoin’s value

Are you for real?

The ExperimentHIITcoin Proof of Concept

● Pilot: New York City

● Urban Farms

● Competitors

● Leaderboards

Let’s make NYC the Healthiest Big City in the World.

42% of NYC households lack the income needed to cover basic necessities like food, housing, transportation, and childcare. For these people, eating healthy is a luxury, not a right. They also lack the time and knowledge in exercise and nutritional science to make any impactful changes in their lifestyle.

Bringing salvation to the food deserts of the world.

Potential HIITcoin partners include NYC, City Harvest, and Whole Foods in our initial test run. Organizations like these seek to increase the availability of fresh produce in urban markets and positively impact the entire community through mentorship, job training, and partnerships to create sustainable change.

The HIITcoin Experiment

Prototypes already exist.

When it comes to trying to monetize physical activity, there’s Sweatcoin, Runister (defunct), Run2Play, and Lympo (Aug 2018).

But while they’re merely trying to turn a profit, HIITcoin is a non-profit vying for maximum social impact, attempting to solve a multitude of society’s biggest problems in one fell swoop.

We’re on a crusade against Big Food.

Every other app trying to monetize movement will face tremendous challenges in user adoption because they’re either not trying to solve big problems or not addressing the root causes of inequality.

Users will opt for HIITcoin because our mission is selfless and free from from corporate corruption.

Proof of Concept

The HIITcoin Project: Functional Food & Fitness. Period.

ConclusionHIITcoin’s mission is simple: to create the ultimate virtuous circle that incentivizes users to exercise earnestly in order to gain access to only the most nutrient-dense foods available today. We want to optimize fitness which is why our algorithm is engineered to track and reward athletes based on their exerted effort. The fittest will be the wealthiest in the HIITcoin economy.

HIITcoin isn’t just another company trying to profit off user’s physical activity. HIITcoin tokens are expiring and non-fungible; they cannot be hoarded, stolen, hacked, or traded for any other type of currency or security. For this reason, the risk for fraud is low while the benefits to users’ health is high. HIITcoin is a beacon of hope in the vicious cycle of nutrient-poor food, pharmaceutical drugs, and metabolic disease.

The universe of tokenized physical activity is still very much in its nascent stages. In the end, the winning idea will be the one that brings the greatest freedom to all its users.

David is an entrepreneur, technologist, filmmaker and actor from NYC. He's a web developer and an IT Audit professional by background who has spent his career partnering with Technology Startups, NGOs, Financial Institutions, Software, Technology, Manufacturing, and Media clients. He is an accomplished and versatile program manager with core competencies in Management, Technology, and Risk.

David’s pursuit to educate others in functional food and fitness is a personal one. At 17, he lost his sister, his only sibling, to a life-long series of iatrogenic illnesses stemming from a medical misdiagnosis at the age of four. In later years, he succumbed to nearly all the pitfalls of the standard American diet, as he struggled with his weight, anxiety and depression until finally re-discovering fitness.

At age 35, David’s was a born-again athlete. From an early age, David dabbled in various sports (baseball, basketball, and even ultimate frisbee) but never quite got past the first few stages of athletic development. Guided by his incredible mentors and coaches, he has found salvation and redemption from metabolic disease and a decades-long battle with depression through proper nutrition and the sport of fitness.

About David Choi

Thank you!For inquiries, please contact:

David J Choi(516) 234-0352david@hiitcoin.orgPlease be in touch with

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