foredrag mobile pulse 12mars valyou
DESCRIPTION
Valyou - din mobile lommebok? --------------------------------------------------- Hvordan måten vi betaler og shopper på vil endre seg fundamentalt - Tor Jacobsen, daglig leder, Valyou (TSM Nordic)TRANSCRIPT
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Your Mobile Wallet
MOBILE PULSE, MARCH 12th 2014
TOR JACOBSEN, VALYOU
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TAP2PAY PROJECT 2011
2
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OWNED BY BANK AND MNO
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MOBILE WALLETS CONCEPT ARE EMERGING
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NORWAY - A PERFECT MARKET TO LAUNCH MOBILE FINANCIAL SERVICES
More than 80% penetration of smartphones -
More than 30% NFC terminals and increasing -
A history of collaboration
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VALYOU AN OPEN WALLET
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VAST MAJORITY OF CARD ISSUERS ARE READY FOR ONBOARDING IN THE VALYOU WALLET
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VALYOU WALLET STRATEGY
Card Issuer Services = Widgets
Common Infrastructure & innovative channel
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2-3 TIMES PER MONTH 2-3 TIMES PER WEEK 2-3 TIMES PER DAY
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PAYMENT ACCESS TICKETING
VALYOU CATEGORIES
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PAYMENT THE FIRST VALYOU SERVICE
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NEAR FIELD COMMUNICATION (NFC) TECHNOLOGY AND STANDARDS
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SIM BASED SECURE ELEMENT TECHNOLOGY AND STANDARDS
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SMOOTH ONBOARDING BUILT ON INTERNATIONAL STANDARDS
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CHOOSE YOUR PREFERRED CARD
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EASY OVERVIEW OF YOUR LATEST PURCHASES
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OFFERS AND COUPONS
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«IT WAS SHOCKING SIMPLE WHEN I JUST PUT DOWN THE MOBILE
OVER THE TERMINAL»
«I WAS IMPRESSED THAT IT WORKED EVEN IF THE MOBILE
WAS TURNED OFF»
«FIRST TIME IT WAS LIKE «WOW, IT WORKS». AND YOU ARE GETTING SO
QUICKLY USED TO IT»
86 % OF RESPONDENTS ARE SATISFIED OR VERY SATISFIED WITH VALYOU
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OF RESPONDENTS CLAIMED THAT TRANSACTION TIME IS SHORTER WITH VALYOU
71 %
«IT WAS SHOCKING SIMPLE WHEN I JUST PUT DOWN THE MOBILE
OVER THE TERMINAL»
«I WAS IMPRESSED THAT IT WORKED EVEN IF THE MOBILE
WAS TURNED OFF»
«FIRST TIME IT WAS LIKE «WOW, IT WORKS». AND YOU ARE GETTING SO
QUICKLY USED TO IT»
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Beta launch 1000 users
Launch of Valyou 1.0
Production test 200 users
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