for the love of vegetables defending fresh taste - pro · ollective strength 3 t the auction: a...

For the love of vegetablesDefending fresh taste

Catalogue

Fresh tastes best

# Strategy and communication –––––––––––4

# One of the widest ranges in Europe ––––––––––––––––––––5

# The Prince de Bretagne marketing organisation ––––––––6

# Supports to improve your display ––––––––––––––––––7

# Artichokes––––––––––––––––––8-9# Alliums––––––––––––––––10-11-12# Shii-také mushrooms –––––––––12# Broccoli ––––––––––––––––––––13# Brassicas ––––––––––––––14-15-16# Fennel –––––––––––––––––––––17# Endives–––––––––––––––––––––18# Leeks ––––––––––––––––––––––19# Early potatoes–––––––––––––20-21# Coco de Paimpol PDO––––––22-23# Green beans ––––––––––––––––23# Peas –––––––––––––––––––––––23# Traditional vegetables–––––––––24# Strawberries ––––––––––––––––25# Lettuces ––––––––––––––––––––26# Cucurbits –––––––––––––––––––27# Mini-vegetables –––––––––––28-29# Tomatoes ––––30-31-32-33-34-35-36# Mini-peppers––––––––––––––––36# Organic vegetables ––––––37-38-39

2012 Catalogue

2

Contents

Prince de Bretagne, co

Campaign financed with the aid of the European Union

Prince de Bretagne is the collective brand for the fruit andvegetable producers based around the north coast of Brittany.Founded in 1970, it is used by producers from six Breton

cooperatives: Sica at Saint-Pol-de-Léon, Socoprim, la Bretonneand Coopagri-Bretagne in the Finistère region, Union descooperatives de Paimpol et de Tréguier in the Côtes d’Armorand Terres de St-Malo in the Ille-et-Vilaine region. As vegetableproduction has developed, these cooperatives have come togetherat the heart of Cerafel, first as an Economic Committee and, since2008, as a regional association of organisations for producers of arange of products. This association guarantees the brand, the res-pect for specifications, the placing on the market of our produceand establishing joint efforts in research and crop trials.

Prince de Bretagne was created by vegetable producers who wan-ted a strong brand that was synonymous with quality and whichwould become recognised throughout the chain, right through toconsumers. From the early days of television advertising focusingon a cavalier through to the recent construction of a racing trima-ran in the colours of the brand, Prince de Bretagne reflects theconvictions of its producers.

Coupled with this determination is the opportunity provided byBrittany’s exceptional growing conditions. Throughout the yearBrittany benefits from a temperate oceanic climate which meansfrosts are rare in winter and summer temperatures are rarely toohot. From the edge of the sea and up to 15km inland, the sunshine,gentle climate and the quality of the soil are perfect for vegetableproduction.

Today nearly 2,500 growers produce more than 600,000 tonnes offresh vegetables per year, growing more than 40 types of vegeta-bles over some 40,000 hectares of land. Most of the harvesting ismanual and the majority of Prince de Bretagne produce is packeddirectly in the field before being shipped to 30 countries.

Fresh tastes best

AUTRICHE

ITALIE

ESPAGNE

NORVÈGE

ALLEMAGNE

FRANCE

UGAL

HONGRIE ROUMANIE

BULGARIE

T

DANEMARK

POLOGNEBIÉLORUSSIE

ROYAUME-UNI

REPUBLIQUETCHEQUE

SLOVAQUIE

GRECE

PAYS-BAS

BELGIQUE

IRLANDE

SERBIE

ALBANIE

MOLDAVIE

LITUANIE

LETTONIE

ESTONIE

LUXEMBOURG

MONTENEGRO

BOSNIE

CROATIESLOVENIE

SUISSE

MACEDOINE

ollective strength

3

The auction: a unique sales systemThe auction was set up in 1961 and the system continues to ope-rate in the same way today. The vegetables available each dayare divided into homogenous lots and offered for sale to private,independent trading companies called ‘Prince de Bretagne ship-pers’. Each lot is offered at an initial starting price, whichreduces if no bids are received. The first to ‘press’ the buttonbuys the lot. The shippers are Prince de Bretagne’s real salesforce (see www.prince-de-bretagne.com for the list). They arein contact with all the distribution and sales networks for vege-tables and can be specialised by product and/or by country.

‘Upstream’ scientific and technical integrationTo ensure their independence, Prince de Bretagne producershave also created a scientific and technical environment whichallows them to innovate (Organisation Bretonne de Sélection:for the creation of new vegetable varieties), to conductresearch (Végénov–BBV: a biotechnology laboratory for plants),and to conduct trials (CATE and SECL trial stations). On top ofthis, they have added ISFFEL (Institut supérieur de formationen fruits et légumes), which trains future produce departmentmanagers and logistics staff.

Traceability, quality, innovation…A daily challenge

Prince de Bretagne has moved on from the notion of ‘product

quality’ through to ‘system quality’ and has implemented nume-rous improvement programmes based around five themes:

• Traceability: each box is identified and can be traced rightback to the field.

• Monitoring quality schemes: Coco de Paimpol beans weregranted AOC recognition in 1998, followed by Roscoff onionsin 2009. A request has been submitted for an STG (a guaranteeof a traditional speciality) for shallots.

• Research on the taste and agronomic qualities of pro-duce: in association with Végénov – BBV, the majority of newvegetable varieties are tested for their organoleptic qualities.

• Improvement of growing practices: to ensure complete res-pect for the environment and better economic efficacity onthe farm.

• Implementation of quality certifications in response to thedemands of our European clients (AgriConfiance, GlobalGap,Nurture).

Defending fresh tasteThe new Prince de Bretagne motto ‘defending fresh taste’ wasnot chosen by chance. It reminds us that the brand sells onlyfresh fruit and vegetables and that, more than ever, it is vitalto maintain the authentic taste of produce. This motto is linked with a new image reflecting our terroir, asword symbolising a Prince, defending our region and ourbrand values.

Research > Producers > Packing stations > Auction market > Exporters > Clients > Consumers

Equally, Prince de Bretagne com-municates with professionals

across Europe. Every month a newsletter providinginformation on Prince de Bretagne,its products and news of the range isdistributed to more than 5,000 Euro-pean professionals (importers, buyers, wholesalers, producemanagers etc).Stocking Prince de Bretagne onyour shelves is also a greatopportunity to benefit from our‘range’ activities. Each year,nearly 2,000 days of various in-store promotions are conductedin Europe. Trained staff, well-briefed on the Prince de Bre-tagne product range, canconvey practical information toconsumers and help drive sales.

Professional communication and in-store activities

4

2012 Catalogue

Strategy and communication

This includes a publi-city campaign centred

around a nationalmedium in France, linkedwith more specialised sup-ports (gastronomicguides) in the regionalpress and poster campaigns.In addition, there are monthly PR cam-paigns focusing on the vegetables inseason which targets all the nationalmedia. Prince de Bretagne has also investedheavily in internet activities, with a sitededicated to the general public andprofessionals in thefruit and vegetable sec-tor (www.prince-de-bretagne.com) as wellas a site dedicated tothe sailing project(www.princedebre -tagne-mer.com).

Communication plan for the general public

Agenda 2012 Prince de Bretagne

Trade fairs

February

8-10 : Fruit Logistica15-18 : Biofach, Nüremberg

April24-26 : MEDFEL, Perpignan

October24-26 : Fruit Attraction, Madrid

Promotional eventsJune

Early Vegetable Festival

National events

July13-19 : Les Tonnerres de Brest 201222 : Start of the Quebec-Saint-Malorace

August

3-12 : Lorient Interceltic Festival

SeptemberLaunch of the Prince de BretagneMaxi 80

Over the past 40 years, Prince de Bretagne produ-cers have invested annually in ambitious communi-cation plans. Alongside these ‘classic’communication plans, Prince de Bretagne has crea-ted a real splash with the construction of a racingtrimaran proudly carrying the brand’s colours.

At the end of 2008, Prince de Bretagne producers took the decisionto begin the construction of a 50 foot trimaran called

‘Légumes Prince de Bretagne’.There are many links between those who work the land and thosewho work at sea: teamwork, stamina, respect for and coping with the

weather conditions…Not forgetting ofcourse that it is thanks to the influenceof the sea that Prince de Bretagne pro-ducers are able to produce vegetablespractically all year long.So many elements which, when added tothe public’s passion for sailing, convin-ced Prince de Bretagne to launch intothis adventure. A five-year racing pro-gramme has been scheduled, includinga transatlantic race each year (theJacques Vabre, Route du Rhum, QuébecSaint-Malo) as well as shorter coastalregattas.

Sailing: to reach the biggest audience

Launch of the Prince de Bretagne maxi 80 : a new challenge for Prince de Bretagne

5In addition, the following products are currently being tested: dandelion, cardoon, sweet potato

légumes / mois J F M A M J JL A S O N D

Garlic

Camus artichokes

Castel artichokes

Petit Violet artichokes

Broccoli

Carrots/Carrots with leaves

White cabbage/red cabbage

Green round cabbage

Cauliflower

Green cauliflower

Orange/purple cauliflower

Romanesco

Coco de Paimpol PDO

Cucumbers

Courgette

Schallots

Endives

Fennel

Strawberries

Baby salad leaves

Green beans

Winter lettuce

Summer lettuce (including Iceberg)

Old vegetables

Shii-také mushroom

Lamb’s lettuce

Mini-vegetables

Mini-peppers

Roscoff onions/Brittany pink onions

Parsley

Peas

Leeks

Early potatoes

Tomatoes

One of the widest

ranges in Europe

Fresh tastes best

2012 Catalogue

The Prince de Bretagne marketing organisation

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> Emmanuel DesclouxMarketing Director

Tel. 00 33 2 98 69 39 05 – E-mail : [email protected]

• Brand strategy• National and European issues• Registration and monitoring of marques • Sailing projectsExport markets : Saudi Arabia, Emirates, Japan and Asia

> Françoise Creuse • Sabrina Foussard

Communications & AnimationsTel. 00 33 2 98 69 39 00 (switchboard/general line) and exten-sion 47 (FC) / 03 (SF)Fax 00 33 2 98 69 39 01E-mails : [email protected]

[email protected]

Sabrina Foussard • Promotions • Creation of point-of-sale material

Françoise Creuse • Communication • Agency relations • Internet sites

> Florent Sergent Tel. 00 33 2 98 69 39 04 – Mobile 00 33 6 62 92 39 04

Events, technical support and logisticsE-mail : [email protected]

• Events and exhibitions • Monitoring of point-of-sale production• Truck display stand• GS1 standards

> Éléonore Faucher Tel. 00 33 2 98 69 38 69 – Mobile 00 33 6 61 30 11 56

E-mail : [email protected]

• Cauliflowers • Broccoli • Romanesco • Cabbages

Customer care – Sustainable developmentExport markets : Germany, Austria, Poland, Slovakia, Czech Repu-blic, Hungary, Romania, Bulgaria, Russia, Baltic countries

> Pierre Gélébart Tel. 00 33 2 98 69 38 71 – Mobile 00 33 6 62 92 64 74


• Early potatoes •Shallots •Onions •Organic range •Garlic•Coco de Paimpol • Peas • Green beans •Shii-Také mushrooms

Press relations for general publicExport markets : Swizerland, Denmark, Norway, USA, Canada

> Marie Dérédec Tel. 00 33 2 98 69 38 91 – Mobile 00 33 6 60 08 59 02


• Tomatoes • Strawberries • Courgettes • Cucumbers • Lettuce (covered crop)• Peppers • Aubergines • Lamb's lettuce • Baby salad leaves

Diversification covered cropsExport markets : UK, Ireland, Italy, Spain, Portugal

> Marc-Éric Pavillard Tel. 00 33 2 98 69 39 02 – Mobile 00 33 6 62 92 18 09

E-mail : marc.eric.pavillard@ prince-de-bretagne.com

• Artichokes• Endives • Leeks • Carrots •Mini-vegetables• Fennel• Traditional vegetables • Iceberg and summer lettuce

Monitoring of wholesale sectorExport markets : Belgium, Netherlands, Sweden, Luxembourg

Product heads

Role of product heads : monitoring of product section, budget development, professional and general public communication, clients (France and export, hypermarketsand supermarkets, wholesalers), market monitoring, innovation, in-store operations, range management, packaging (conception and segmentation), monitoring.

2012 Catalogue

Supports to improveyour display

Simple and light to install,Prince de Bretagne point

of sale kits are available onrequest allowing you tosignpost or promote yoursales area and generate addi-tional sales.

Recipe sheets

Skirts

Paper skirt or woven banner, 2m or 4m

Display furniture

Some recipesheets on diffe-rent productsare available.

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• Presentation table• Metal display forcherry tomatosachets ; Tomatostand for entry tocheckout

Finished in card-board for threestacks of six 80cmx 100cm pallets.Dimensions: L240cm x D 120cm(at floor level) x H240cm

Wooden displayunit with cardboarddressing deliveredwith produce inclu-ded by your ship-per. Dimensions: L 80cm x D 60cm(at floor level) x H 210cm

Cardboard display on asupplied pallet.Dimensions: L 80cm x D 80cm (atfloor level) x H 210cm

Cardboard display on a supplied pallet.Dimensions: L 80cm x D 80cm (atfloor level) x H 210cm

Tomato display

Alliums display

“Coin du maraîcher” display

Other POS

Organic display

2012 Catalogue

Prince de Bretagne,for the love of artichokes

Prince de Bretagne produ-cers grow two types of arti-chokes, green globes andPetit Violets. Available fromthe spring until the firstfrosts, these two types ofartichoke are distinguishedmainly by their size, colourand different flavours.

Production calendar J F M A M J J A S O N D Volume in tonnes

CASTEL 12 000

CAMUS 23 000

PETIT VIOLET 5 000

Originating in the Mediterranean region, globeartichokes have been grown in Brittany since1810. Prince de Bretagne sells two types ofglobe artichokes: the Castel and Camus. Both wooden crate and cardboard box formats

work well with these types of artichokes.Crates and boxes are covered with a plasticfilm, which maintains the freshness of the arti-chokes as well as protecting them fromdamage.

Camus and Castel artichokes

Petit Violet artichokes can be distinguishedfrom the globe varieties by their colour andsmall size. Although Petit Violet artichokes aretraditionally eaten in Mediterranean coun-tries, their qualities are becoming increasinglyrecognised and appreciated across northernEurope.Prince de Bretagne offers Petit Violets in two

formats: per head or in bunches,called a poivrade. The poi-vrade comprises five heads

of Petit Violet. The heads areharvested before maturity, which

means the choke has not formed and they canbe eaten raw or cooked. Bunches are mainlymade up of heads size 44 and 54.

Petit Violet artichokes

Nutritional informationArtichokes are very low in calories, contain Vitamin B9and are a rich source of fibre. They stimulate the diges-tive system and are well known for their beneficialeffects on the liver and secretion of bile.

Consumer informationAppearance (Castel and Camus) : unmarked and a uni-form good green colour, the artichoke should be heavyand short-leaved.Appearance Petit Violet : firm, unmarked and tightlyclosed head with very dense and slightly prickly leaves.Storage : Placing the stems in water (like cut flowers)extends the period they can be kept. They can also bestored in the vegetable drawer in the refrigerator forseveral days as long as they are first covered in plasticfilm to prevent them drying out. Once cooked, arti-chokes should be eaten within 24 hours.Preparation (globe varieties) : break off the stem byhand to remove the strands found around the bottom ofthe artichoke. Cooking a whole head will take from 12minutes (microwave) to 30 minutes (in boiling water).

Preparation (Petit Violets) : cut off the stem and theupper third of the head. Remove the outer leaves, kee-ping only the heart. Petit Violet artichokes can be eatencooked (ensure they are cooked in water to which lemonhas been added, to stop oxidation) or raw, cut into stripsand served with a nicely seasoned sauce.

Information for retailersStorage : in cool conditions and away from lightOn-shelf presentation: a vegetable that dries out easily.To retain their freshness and protect them from suddentemperature changes, spray with water or cover with adamp cloth at the end of the day.

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Type Sales unit

Diameteror weight Box type Box size Sales

units/boxBox

weightNo. of boxes per pallet (max)

Gencod80x120 100x120

Camus* Head

11-13 cm Wood 60x40x20 cm 15/18/20/22heads ≈ 9,5 kg 44 55

11 à 13 cm for 9-10heads and 9,5-11 cm

for 12 headsCardboard 43x33x15 cm 9/10/12

heads ≈ 4,750 kg 84 112

9,5-11 cm Wood 60x40x20 cm 24/26 heads ≈ 9,5 kg 44 55

8-9,5 cm Wood 60x40x20 cm 30 heads ≈ 9,5 kg 44 55

Castel* Head

11-13 cm Wood 60x40x20 cm 13/15/18/20heads ≈ 9,5 kg 44 55

11 à 13 cm for 9-10heads and 9,5-11 cm

for 12 headsCardboard 43x33x15 cm 9/10/12

heads ≈ 4,750 kg 84 112

9,5-11 cm Wood 60x40x20 cm 24 heads ≈ 9,5 kg 44 55

Petit violet

Head

80-100 g Cardboard 40x30x15 cm 54 ≈ 4,5 kg

112 14090-140 g Cardboard 40x30x15 cm 44

≈ 5 kg130-190 g Cardboard 40x30x15 cm 34

180-250 g Cardboard 40x30x15 cm 24

Bunch of 5 headsor poivrade

Size 24, 34 and 44 Wood 60x40x20 cm 12 ≈ 6,5 kg 44 55

500 g Individual

sachet

Size 34, 44 and 54 Cardboard

60x40x20 cm 12 ≈ 6 kg 44 553 370 563 800 131

40x30x15 cm 6 ≈ 3 kg 112 140

Camus artichokes

are characterisedby a round

and firmly closedhead

PACKING OPTIONS

9

Castel artichokesare characterised

by a more pointed headand more spread

out leaves

Petit Violet in bunch

Cardboard box 40x30 cm

Cardboard box40x30cmSizes 54/44/34and 24 heads

Freshness sachet withpreparationadvice

Wooden crate 60x40 cmCastel artichokes

Wooden crate 60x40 cmCamus artichokes

* Camus and Castel artichokes are sold by the number of heads, weights given are for guidance only and non-contractual.

Wooden crate60x40cm12 bunches

2012 Catalogue

The Prince de Bretagnealliums range is made up ofthree products specific toBrittany: Brittany pink gar-lic, Roscoff onions (PDO*)and Traditional shallots.


TRADITIONAL SHALLOTS 30 000

With 30,000 tonnes produced eachyear, Brittany is the leading pro-duction region for Traditionalshallots in Europe (representingabout 80% of overall French pro-duction). Traditional shallots areshallots planted and harvested byhand and one bulb multiplies toprovide about 10 bulbs.

Two types of shallots can befound in the Prince de Bretagnerange, long and semi-long.Packed by Prince de Bretagneshippers, the range of formats ishighly diverse, ranging from a250g string bag to a 20kg sack;Prince de Bretagne Traditionalshallots are also offered in plaits.

Traditional shallots

Nutritional informationTraditional shallots are rich in fibre. They aregood for the cardio-vascular system and havegood digestive properties.

Consumer informationAppearence: Traditional

shallots should befirm, shiny and

dry.

Storage: keep them in a dry and well ventilatedplace. Do not store them in the refrigerator.

Preparation: They can be eaten cooked or rawas a condiment but also as a vegetable dish.

Information for retailers Storage: in a cool place away from light.

Prince de Bretagne,for the love of alliums

Semi-longshallot

Shallots in stringbag from

250g to 1kg

Longshallot

1 kg and 500 gplaited shallots

Shallots Minimum size: 22mm – maximum: 55mm with 20mm maximum difference

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Nutritional informationRoscoff onions and Brittany pink onions are rich in Vita-min C.

Consumer informationAppearance: spherical in shape, Roscoff onions PDO* andBrittany pink onions have a good pink colour both inside

and outside.

Storage: in a dry and well ventilated place. Do not keepthem in the refrigerator.

PACKING OPTIONS


BRITTANY PINK ONIONS 1 500

ROSCOFF ONIONS AOC 1 000

In 2009, Roscoff onions obtained PDO*status. The range is therefore divided intotwo products, Roscoff onions PDO* andBrittany pink onions.Roscoff onions PDO* - 1,000 tonnes peryear - are available from August to April.

The ‘Roscoff onion’ logo, left, guarantees theorigin of the product and the fact they havebeen hand-cleaned by Prince de Bretagneproducers. Brittany pink onions, which areproduced outside the PDO* geographical area,are mainly packed in 1kg girsacs and 5kg sacks.

1kg girsacBrittany pinkonions 5kg sack

Brittany ink onions

1kg plait Roscoffonions PDO* 5kg sack

Roscoff onions PDO*

Cardboard 1kg plait Roscoffonions PDO*

Roscoff onions and Brittany pink onions

Type Sales unit Size Box type Box size No. of units Gencod

Roscoff onions PDO*

Girsac 1,5 kg40/50 mm Cardboard 60x40x15 cm 8 3 370 560 800 13450/70 mm Cardboard 60x40x15 cm 8 3 370 560 501 185

Plait 1 kg 50/70 mm Cardboard 60x40x15 cm 10 3 436 907 302 508

Sachet 3 heads + 70 mm Cardboard 60x40x15 cm 20 3 370 560 800 127

Sachet 250 g 30/50 mm Cardboard 60x40x15 cm 40 3 370 560 501 178

Sack 5 kg Sack 5 3 370 560 501 161Plait 500 g Cardboard 60x40x15 cm 20 3 436 900 800 070

Brittany pinkonions

Girsac 1 kg 50/70 Cardboard 60x40x15 cm 10/12 3 436 900 800 087Sack 5 kg 50/70 3 436 900 800 339

Sack 5 kg 40/50 3 436 900 800 346

Plait 1 kg 50/70 mm 10 3 370 561 600 283

New

250g bag Roscoffonions PDO*

Bag of 3 heads Roscoff onions PDO*

1.5kg girsac Roscoff onions PDO*

* PDO : Protected Designation of O

rigin

2012 Catalogue

Originating in Asia, shii-také mushrooms have been grown in Brittany since 1988. The second most commonly grownmushroom in the world, it is considered one of the most fra-grant. It is rich in Vitamin B and potassium, and can be usedin numerous dishes.

Prince de Bretagne shii-také mushroomsare grown in special chambers wherethe temperature, humidity and lightlevels are carefully controlled. Grownon straw beds, they are sized andchecked by hand before being stored ina coldstore ready for shipment. Princede Bretagne shii-také mushrooms areavailable all year round and are packedin cardboard boxes or wooden crates.

Shii-take mushroomsTipLess fragile than other mushrooms, Shii-také mushroomscan be stored in a paper bag in the refrigerator.

Nutritional information25kcal per 100g, rich in B vitamins as well as potassiumand phosphorus.

Consumer informationAppearance: the tops of Shii-také mushrooms areusually of several shades of brown.Storage: they keep well in the vegetable drawer of therefrigerator.

Preparation: they stand up well to cooking and there-fore can be used in numerous ways: fricassees, kebabs,omelettes, as an accompaniment, on their own ormixed. It is an ideal ingredient for Asiatic dishes.

Information for retailersShii-také mushrooms are a living product and thereforesensitive to handling.Storage: in a cool place at between 2 and 4 degrees(Shii-také mushrooms can be stored for up two weeksin these conditions).On-shelf presentation: avoid exposure to warm condi-tions to reduce drying out.

12

Type Sales unit Size Box type Box size Box weightNo. of boxes per pallet (max)

80x120 100x120

Shii-takémushroom

kg3-6 cm Cardboard Plastic 30x20x11 cm 1 kg 224 2803-6 cm Cardboard Wood Plastic 40x30x11 cm 2 kg 160 2006-9 cm Cardboard Wood Plastic 40x30x11 cm 2 kg 160 200

PACKING OPTIONS

1kg cardboard box

Shii-také

2kg wooden crate with cover to protect the mushrooms

and to prevent them being tampered with.


BRITTANY PINK GARLIC 10

Brittany pink garlic is the latest addition to thePrince de Bretagne alliums range. Known for itstaste, delicate aroma and good keeping quali-ties, it is grown and cleaned completely by

hand which helps preserve these qualities. Brit-tany pink garlic is available from September toMarch and in various formats: plaits, bag orbaskets.

Nutritional informationPink garlic is known for its nutritio-nal and medicinal virtues. It has apositive effect on cholesterol andhas anti-allergenic properties.

Consumer informationStorage: Keep Brittany pink garlicin a cool, dry place. Do not store itat too low temperatures.

Type Sales unit Size Box type Box size No. of units Gencod

Brittany pinkgarlic

Plait 1kg 50/70 mm Cardboard 60x40 cm 7 3 370 562 000 037Plait 500g 40/60 mm Cardboard 60x40 cm 12 3 370 562 000 020

Sachet 3 heads 50/70 mm Cardboard 40x30 cm 10 3 370 562 000 068Basket 200g Cardboard 60x40 cm 24 3 370 562 000 044

Single layer tray 5kg Cardboard 50x30 cmString bag 5kg 3 436 900 800 339

PACKING OPTIONS

Basket of pinkgarlic cloves

500g and 1kg plait

Sachet three heads

PlaitedBrittany

pink garlicin box


SHII-TAKÉ MUSHROOMS 150

Prince de Bretagne, for the love of alliums (continued)

Brittany pink garlic

Prince de Bretagne, for the love of shii-také mushrooms

13

2012 Catalogue

Prince de Bretagne,for the love of broccoli

Broccoli has been grown around the Bre-ton coast since the start of the 1980s.Today, Brittany is France’s number oneregion for the production of broccoli soldfresh.

Prince de Bretagne broccoli is harvestedcompletely by hand, cooled overnightand marketed the very next day.


BROCCOLI 10 000 T

broccoli formats

Prince de Bretagneoffers two differentpacking formats for itsbroccoli: loose (crate)or in 500g individualsales packs. Broccoli

Broccoli infreshnesssachet

Shrink-wrappedbroccoli

Wooden crate of broccoli

Box ofshrink-wrappedbroccoli

Broccoli box infreshness sachet

6 or 8 kg polystyrene boxkeeps produce fresh thanks

to ice and improvedinsulation

8kg box ofloose broccoliin freshnessbag

Loose– Loose– Loose in freshness bag– Loose iced (wood or polystyrene)

Individual salesunits

TipTo maintain the green colour of your broccoli aftercooking, plunge it into a bowl of iced water anddrain straight away.

Nutritional informationJust as good raw as cooked, broccoli is rich in vita-mins (mainly C and B9).

Consumer informationAppearance: broccoli should have fine grains,firm, tightly closed heads and a good green colourwith hints of blue or purple.

Storage: two days maximum in the vegetable dra-wer of the refrigerator. Broccoli can also be suc-cessfully frozen once it has been blanched.

Preparation: separate into florets and boil for 10minutes, or just seven minutes in a pressure coo-ker or microwave.

Information for retailersBroccoli is a living product and sensitive to handling.Storage: keep in a refrigerated store. Do not keepit on-shelf for too long. Do not store or presentbroccoli near tomatoes. The ethylene produced bytomatoes causes premature maturing in broccoli.On-shelf presentation: ideally in a refrigeratedcabinet. Otherwise, if presented at ambient tem-peratures, spray with water at the end of the dayand if possible return to coldstore. Broccoli is avegetable that quite sensitive to the temperature.

PACKING OPTIONS

NEWAvailable in 8 kg box

– Freshness sachet– Shrink-wrapped broccoli

Product Sales unit Size ‘Head’weight

Boxcontents Box type Box size

No. of boxes per pallet (max)Gencod

80x120 100x120

Broccoli

Loose All sizes

5kg Wood 50x30x20 cm 70 885kg

Cardboard50x30x20 cm 70 88

6kg 60x40x20 cm 44 558kg 60x40x20 cm 44 55

Freshness bag All sizes

5kgCardboard

50x30x20 cm 70 886kg 60x40x20 cm 44 558kg 60x40x20 cm 44 55

Iced All sizes6 or 8 kg Polystyrene 60x40x20 cm 40 50

5kg Wood 50x30x20 cm 66 888kg 60x40x20 cm 44 55

Freshness sachet 500g Medium 500 à 650g 12 heads Cardboard 60x40x20 cm 44 55

3 370 562 601 41810 heads 50x30x20 cm 70 88Shrink-wrapped

film 500g Medium 500 à 650g 16 heads Cardboard 60x40x20 cm 44 553 370 562 601 42510 heads 50x30x20 cm 70 88

Size

SmallMedium

Large

200-350g350-520g500-650g600-800g

Loose infreshness bag

NEW

6 or 8 kg polystyrene box

2012 Catalogue

Prince de Bretagne,for the love of brassicas

With 150 million heads soldper year, Prince de Bretagneis responsible for around 75%of France’s cauliflower pro-duction. It is grown traditio-nally and harvested by hand,with packing taking placedirectly in the field.

Production calendar J F M A M J J A S O N D Number of heads

WHITE CAULIFLOWER 140 million

GREEN CAULIFLOWER 1,4 million

PURPLE CAULIFLOWER 80,000headsORANGE CAULIFLOWER

ROMANESCO 2 million

CABBAGES 11,000 tonnes

BRUSSELS SPROUT 15 tonnes

Prince de Bretagne’s range ofcoloured cauliflowers is producedusing traditional varieties which arenaturally coloured through the anti-oxidants they contain: beta-caro-tene for the orange colour,chlorophyll for the green colour andanthocyanin for the purple colour.

Coloured cauliflowers

Crowned

White cauliflower formats

Quarter crowned Half-crowned Leaves removed Head ready for processing

14

The Prince de Bretagne brassicas range is madeup of white and coloured cauliflowers (green,orange and purple). It also includes Romanesco, green round cab-

bage, Chinese cabbage and kohlrabi. The white cauliflower is available all yearround with higher volumes from end Septemberto end May.

Cauliflower inflowpack sachet

The cauliflower sachet improveslogistics (height of box is reducedwith seven ‘large‘ heads, meaningeach complete truck load comprises38% more produce). This also meansa 50% cut in CO2 emissions.

Optimises theconservationof cauliflowerswith leavesremoved.

Cauliflower in sachets

BILAN

C

ARBONE POSITIF

15

Romanesco is an ancestor ofcauliflower and broccoli. Ithas a more conical shapethan cauliflower and a nuttytaste all of its own.

The Prince de BretagneSavoy cabbage is availableall winter, mainly in largesize (heads of 1.5 kg).

The white and red cabbagesare mainly produced forprocessing, but are alsoavailable in complement forthe fresh market.

Romanesco

Savoy cabbage

Red and whiteround cabbages

Nutritional informationCauliflower is very low in calories and providesfibre and vitamins. 100g of cauliflower provideshalf the daily recommended amount of vitamin C.

Consumer informationAppearance: white cauliflower should be verywhite, with a uniformly round, firm head. Crisp,green leaves are a guarantee of its freshness.

Storage: it keeps well for two to three days in thevegetable drawer of the refrigerator.

Preparation: Separate into florets and boil for 20minutes (just 10 minutes in a pressure cooker ormicrowave). It can be used in gratins, as an accom-

paniment, raw for aperitif snacks and in salads.

Information for retailersCauliflower is a living product and should be hand-led carefully.

Storage: keep in a refrigerated store. Do not leaveit on-shelf for too long

On-shelf presentation: avoid piling cauliflowerson top of each other to limit heads rubbing toge-ther. A variety of coloured cauliflowers (orange,green, purple) displayed with white cauliflowerswill bring colour to your display and attract consu-mer attention.

Romanesco sachet

The new Romanescosachet allows productinformation and pre-paration advice to bepresented.

Brussels sprout

NEW

PACKING OPTIONS

16

Prince de Bretagne,for the love of brassicas

Type Sales unit Size Diameter Salesunits/box Box size Box type


80x120 100x120

Cauli-flower

Head

Large 16-21 cm 660x40x19cm Wood

48 60Medium 13-16 cm 8 48 60Small 11-13 cm 11 48 60Large 16-21 cm 6 60x40x19cm

Cardboard48 60

Medium 13-16 cm 8 60x40x17cm 52 65Small 11-13 cm 11 60x40x17cm 52 65

Open sachet Large 16-21 cm 7 60x40x17 cm

Cardboard

52 65 3 370 560 200 958Microwaveable

punnet Small 7-9 cm 6x2 heads 40x30x11 cm 160 200 3 370 560 200 14912x2 heads 60x40x13 cm 64 80 3 370 560 200 149

Freshness sachet

Large 16-21 cm 6 60x40x17 cm 52 65 3 370 560 200 18 7Medium 13-16 cm 8 60x40x17 cm 52 65 3 370 560 200 170

Green cauli-flower

HeadLarge 16-21 cm 6

60x40x17 cm Wood52 65

Medium 13-16 cm 8 52 65Small 11-13 cm 11 52 65

Purple cauli-flower


60x40x17 cm Cardboard52 65


Orange cauli-flower


60x40x17 cm Cardboard52 65


Roma-nesco

Plain16-21 cm 6

60x40x20 cm Cardboard

44 5513-16 cm 8 44 5511-13 cm 11 44 55

Freshnesssachet

16-21 cm 6 44 5513-16 cm 8 44 55 3 370 563 000 05011-13 cm 11 44 55

Round cabbage

Green Large > 1,2 kg 6 60x40x20 cm Wood andcardboard

44 55

Medium < 1,2 kg 8

Red Large > 1,6 kg 6 60x40x20 cm Wood 3 370 561 200 056Medium 1,2-1,6 kg 8

White Large > 1,6 kg 6 60x40x20 cm Wood 3 370 561 200 070Medium 1,2-1,6 kg 8

Chinesecabbage

Open sachet

Large > 1,2 kg 660x40x17 cm Cardboard 52 65

3 370 561 300 053Medium 0,8-1,2 kg 8 3 370 561 300 046

Brusselssprout kilo 5 kg 40x30x14,5 cmCardboard 84 112

Cardboardbox 60x40cm Romanesco

Woodencrate60x40cmgreen cauliflower 6 heads

Woodencrate60x40cmlarge cauliflower 6 heads

Cardboardbox 60x40cm large cauli-flower

Cardboard box 60x40cm

medium cauliflower

Cardboardbox 60x40cm

cauliflower in sachet

Cardboard box 60x40cm

Romanescoin sachet

Cardboard box 60x40cm orange cauliflower

Cardboard box 60x40cm purple cauliflower

Cauliflower inmicrowaveablepunnet

Woodencrate60x40cmgreen cabbage

Cardboardbox 40x30 cmBrusselssprout

17

2012 Catalogue

Prince de Bretagne,for the love of fennel

Fennel, with its distinctiveaniseed taste, has its originsin the Mediterranean regionand is available in the Princede Bretagne range betweenJuly and November. It is har-vested and packed by handdirectly on the farm, andoffered in four sizes.


FENNEL 200

Fennel

TipTo ensure fennel is more easily digestible in asalad, it is a good idea to blanch it for 10 to 15minutes in boiling water.

Nutritional informationFennel is very rich in pro-vitamin A, vitamin C,folic acid and potassium. It contains lots offibre.

Consumer informationAppearance: fennel should be a good whitecolour with a rounded bulb and the stem shouldnot be yellowy or woody. Bright green stems are aguarantee the produce is fresh.

Storage: store in the vegetable drawer of therefrigerator.

Preparation: fennel is good as an aperitif as wellas a starter, side dish or even dessert.

Information for retailersFennel is a living product and should be handledcarefully.

Storage: keep in cool conditions, between 6 and8 degrees C.

On-shelf presentation: do not display it on-shelffor more than three days. Put back into coldstoreand lightly dampen at the end of every day.

Type Size Box type Box size Box weightNo. of boxes per pallet

80x120 100x120

Fennel

Small 60-75 mm

Cardboard 40x30x15 5kg 104 130Small medium 75-90 mm

Large medium 90-105 mm

Large 105-120 mm

PACKING OPTIONS

Fennel incardboard

box

Fennel

Production calendar J F M A M J J A S O N D

CARROT

NEW

Prince de Bretagne,for the love of carrot

Carrot (with leaves attached) ispacked by hand. It is available inwooden box of 12 bunches x 1 kg.

2012 Catalogue

Prince de Bretagne,for the love of endives

A development of wild chi-cory, endive has been partof the Prince de Bretagnerange since 1970. Throu-ghout the summer, thesandy soils of the Côte desLégendes, in northern Brit-tany, provide a mild, richenvironment for chicoryplants.


ENDIVES 7 000

In the month of October, growers harvest theroots that have been grown in cellars, protec-ted from the light, thus producing Prince deBretagne’s famous endives throughout thewhole winter. Prince de Bretagne’s endive offeris divided into several ranges: the indispensa-bles, marketed in 5kg boxes and 1kg sachets,

top of the range endives marke-ted under the Endive du Princebanner and the Royale. For thepast five years, Prince de Bre-tagne has also offered a newred, small sized endive called theCarmine ©..

Endives

Nutritional informationEndives are very low in calories but rich in fibre,vitamins and trace elements.

Consumer informationAppearance: endives should be white with yel-low edging towards the tips, which should beclosed.

Storage: keeps well in the vegetable drawer ofthe refrigerator.

Preparation: endives are good raw or cooked as anaccompaniment to meat and fish.To reduce the bitterness of endives, pour a glass ofmilk into the cooking water.

Information for retailersStorage: keep in cool, dark conditions.On-shelf presentation: endives evolve quickly onshelf, so it is preferable to avoid leaving themexposed to light for too long.

18

Type Sales unitSalesunit

weight

Individual salesunits/box orweight/box

Box type Box SizeNo. of boxes per pallet (max)

Gencod80x120 100x120

Endives Royale Kilo – 5 kg Cardboard 40x30 cm 128 150

Endives du Prince

Kilo – 5 kg Wood 40x30x15 cm 128 150

Single layer tray 1kg 10 Cardboard 60x40x16 cm 48 65 3 370 560 600 130

Endives de Bretagne

Kilo – 5 kg Cardboard 40x30 cm 128 150

Freshness sachet 1kg 10 Cardboard 60x40x17 cm 48 65 3 370 560 600 208

Extra Kilo – 5 kg Cardboard 40x30x13 cm 128 150

CarmineKilo – 2,5 kg Cardboard 40x30 cm 128 200

Tray 300g 3 kg Cardboard 60x40 cm 48 65 3 370 560 600 154

PACKING OPTIONS

Cardboard box 60x40cmcontaining 10 freshnesssachets

Carmine andRoyale endives

300g tray Carmine endives

The freshness sachetcontains between 5 and 8 endives as well as recipe ideas on the backof the pack.

A single layer bagof Prince endivescontaining 6-7 endives with recipeideas on the back of the pack

5kg woodencrate Endivesdu Prince

5kg endive extra box is at the very top of Prince

de Bretagne’s endive range.

Endive de Bretagne Royal Endives Range segmentationEndives du Prince

New

5kg cardboardbox Royale endives

2012 Catalogue

Prince de Bretagne,for the love of leeks

Like garlic, onions and shal-lots, leeks are from theAlliaceae plant family. Theleek is a rustic plant whichdemands technical skill andlots of labour. Thanks to themild climate of our region,Prince de Bretagne can offerleeks for 10 months out of12 each year.


LEEKS 4 000

Leeks

TipFor perfectly clean leeks, dip them in warm waterwhich will make soil particles easier to remove.

Nutritional informationLeeks are rich in water and fibre, and low in calo-ries. They are well stocked with vitamins (espe-cially C and E). Its level of potassium makes it agood diuretic and its fibre helps to stimulate theintestines. As a source of sulphur compounds,leeks are good for the cardiovascular system.

Consumer informationAppearance: Evenly coloured leaves indicate thefreshness of a leek.

Storage: five days in the vegetable drawer of therefrigerator.

Information for retailersStorage: Keep in a cool place, away from light.On-shelf presentation: leeks are prone to dryingout. Spray with water at the start of the day andremove any yellowing or withering leaves. At theend of the day, place them in the coldstore

Type Sales unit

Size (diameter of stem)

Boxtype Box size

Weight/boxor salesunit/box


80x120 100x120

LeeksKg

10-20 mm20-30 mm30-40 mm+ 40 mm

Wood60x40x20 cm 10kg 44 55

60x40x10 cm 5kg 72 90

Bunch 20-40 mm Wood 60x40x20 cm 10 44 55 3 370 562 664 550

PACKING OPTIONS

10kg wooden crate

19

2012 Catalogue

Early potatoes are anemblematic and historiccrop for Brittany’s vegetablegrowing area. Prince de Bre-tagne’s early potato seasonis divided into three parts:Primaline (extra early),hand-harvested early pota-toes in May and early pota-toes from June tomid-August.


PRIMALINE (EXTRA EARLY) 450

PRIMEUR (EARLY) 12 000

Primaline potatoes are grown exclusivelyunder cover. Harvested and packed byhand from February to May, its taste andearliness earn it its categorisation of an‘extra early’. To optimise its keepingqualities, it is sold unwashed. From May,harvesting in open fields begins, first by hand

and then mechanically once the potatoes aremore mature, which is from June. The sea-son ends on August 15. Washed or unwa-shed, different packaging formats, sizes,and varieties are available, by the Prince

de Bretagne shipping companies.

Potatoes

Nutritional informationPotatoes are rich in vitamins C and B. Theyare easily digestible thanks to their starchcontent.

Consumer informationAppearance: thin skin, skins often loose,light in colour.

Storage: a fresh vegetable that should beeaten quickly but can be kept for a fewdays in the vegetable drawer of the refrigera-tor.

Preparation: fried, steamed or microwaved,there is no need to peel them before cooking.

Information for retailersStorage: keep in cool conditions, away from light.On-shelf presentation: To keep greening to a minimum, do not over expose to light. Offer themloose, in individual sales units and provide achoice of varieties.

Prince de Bretagne,for the love of early potatoes

20

Product Sales unit Size Box type Box size Sales unit/box

Primaline Kilo>32mm (small grenaille)

>32-50mm (mixed)>50 mm

Cardboard 40x30x13 cm 5kg

Primeur

KiloSmall (grenaille)

MixedLarge sorted

Cardboard

40x30x13 cm 5kg

60x40x15 cm14kg

12,5kg

Wood40x30x20 cm 10kg

50x30x20 cm 14kg

SackSmall (grenaille)

MixedLarge sorted

Paper bagnet bagjute bag

5-25kg

Girsac bag 2.5kg

Small (grenaille)Mixed

Large sorted

Box – 100 bags

Cardboard – 6 bags

15kg and 25kgpapersacks

14kg and 10kg wooden crates of early potatoes

Early loose skinned potatoes(mainly from Mayto June)

PACKING OPTIONS

The majority of Prince deBretagne early potatoesare packed by authori-sed specialist shippers.

5kg cardboardbox Primaline

2.5kg individualsales units (UVC) of early potatoes

Early potatoes(leaves removedfrom plants) fromJune to mid-August (they maystill be a littleloose skinnedat the start

of this period)

21

Early potatoes in 12.5kg cardboard box

Harvested entirely by hand, Coco de Paimpolbeans are chilled before being sold and a ‘chim-ney’ is created in the centre of the palletsto provide good ventilation. This process ensures optimum conservation.They are only sold fresh. Coco de PaimpolPDO* should be eaten soon after harvest.

By shelling and freezing them immediately, theycan also be enjoyed throughout the year without

losing any of their taste qualities. Prince de Bretagne also offers a non-PDO*bean – the semi-dried bean of Brittany, whichis offered in a 10kg sack.

2012 Catalogue

Grown exclusively aroundthe Côtes d’Armor coastline,Coco de Paimpol is the firstFrench haricot bean toobtain an AOP, having beengranted this status inFebruary 1998.


COCO DE PAIMPOL 8 000

The Coco de Paimpol has been granted a PDO* status by the E.U.

Nutritional informationCoco de Paimpol beans are rich in magnesium,iron and phosphorus as well as vitamin B1.

Consumer informationAppearance: Coco de Paimpol pods should bepale yellow with purple marbling. 10kg of podsprovides around 4.5kg of beans.

Storage: eat quickly when fresh. They will keepfor a few days in the vegetable drawer of therefrigerator. Once shelled, Coco de Paimpol canbe kept in the freezer for up to a year.

Preparation: when boiled and cooked to perfec-tion, the skins of the beans begin to peel. They are

equally good eaten hot or cold in a salad.

Tip: season with salt at the end of cooking.

Information for retailersStorage: in cool conditions and avoid suddenchanges in temperature. Do not store for too longon the pallet.

On-shelf presentation: avoid over exposure tolight and heat. Offer them loose or in individualsales units (note that 5kg and 10kgsacks are often considered asindividual sales units).

Coco de Paimpol PDO*

22

Prince de Bretagne,for the love of Coco de Paimpol PDO*

23

Coco de Paimpol5kg and 10kgsacks

Coco de Paimpol1kg bag

Coco de PaimpolShelled beforefreezing

PACKING OPTIONS

Coco de Paimpolwooden crate

Prince de Bretagne,for the love of peasPrince de Bretagne’s peas aresown from January to mid-June, ready for sale from mid-June until the end of August.To ensure the peas at theirbest, they are harvested andpacked by hand. Prince deBretagne offers peas in 5kgwooden crates with orwithout a cover.


PEAS 300

Type Sales unit Box type Box size Weight/box orsales units/box


80x120 100x120

Coco de Paimpol

Kg Wood 60x40x20 cm 6kg 40 55 3 370 560 900 049

Sack 5kg–

5kg – 160 3 370 560 900 018

Sack 10kg 10kg – 80 3 370 560 900 025

Girsac 1kg Wood 60x40x20 cm 10 40 55 3 370 560 900 032

Semi dried beanfrom Brittany Sack 10kg – 10kg – 80 3 000 040 038 978

3 370 560 900 094

New

5kg woodencrate withor withoutcover

The Prince de Bretagne greenbeans are cropped by hand fromMay to September. It is available loose, in card-board/wooden boxes.

Prince de Bretagne,for the love of green beans


GREEN BEANS

New

Wooden crate40x30x15loose 4 kg

* PDO : Protected Designation of Origin

2012 Catalogue

Keen to best respond to newdemands from consumers,since 2009 Prince de Bre-tagne has sold a new rangeof nine traditional vegeta-bles including parsnips,swede, Jerusalem arti-chokes and “Boule d’Or”turnips.

24

PACKING OPTIONS

Prince de Bretagne,for the love of heirloom vegetables

Calendrier de production J F M A M J J A S O N D Volume

en tonnes

JERUSALEM ARTICHOKES 80

SWEDE 25

PARSNIPS 20

“BOULE D’OR” TURNIPS 15

BLACK RADISH 30

CHINESE ARTICHOKE 3

OCA OF PERU 3

HELIANTHI 2

BEETS OF COLOR 40

CAROTTS OF COLOR 40

TUBEROUS CAPUCINE 1,5

TURNIPS 100

SQUASHES: RED KURY SQUASH,MUSQUE DE PROVENCE 80

Type Colis Dimensioncolis UV/ colis

Jerusalem artichokes, parsnips,swede, turnips, squash, carotts

Cardboard 40x30x15 cm 5 kg

Chinese artichoke, helianthi, Oca of Perou, Black radish,

Tuberous CapucineCardboard 40x30x12 cm 5 kg

Red kury squash Wood 60x40x20 cm 12 kg

Musquée de ProvenceWood 60x40x20 cm 12 kg

Box 100/120x170 cm 1 tonne

“Boule d’Or”turnips

Oca of Perou

Chinese artichoke

Blackradish

Beets ofcolor

Swede

Carrots

Parsnips

Jerusalemartichokes

TuberousCapucine

Cardboard 5 kg Chinese artichoke

© Europhoton - Fotolia.com

Purpleturnip

Red kurysquash Cardboard

5 kg Jerusalemartichokes

Helianthi

Musquéede Provence

2012 Catalogue

Prince de Bretagne,for the love of strawberries

Prince de Bretagne strawber-ries are renowned for beinggood-looking, tasty and fresh.Once mature, they are care-fully picked by hand andpacked directly on the farmto minimise handling.


GARIGUETTE 525

MARA DES BOIS 175

Strawberries

Gariguetteis the earliest variety and the best known amongconsumers thanks to its exceptional taste.

Characteristics:• Good balance of sweet and acid flavours, andvery fragrant

• Elongated shape• Soft to medium firm, juicy flesh

Mara des Boisstrawberries which are very similar to wildstrawberries are a perpetual variety with amarvellous fragrance.

Characteristics:• Very sweet taste, slightly acid and very fragrant• Pronounced musky fragrance• Medium firm, light red and juicy flesh

Variety Category Sales unit Box type Box sizeNo. ofsales

units/boxBox

weightNo of boxes per pallet Gencod80x120 100x120

Mara desBois

Extra

250g closed punnet Wood 60x40x11 cm 16 4kg 80 100 3 370 563 700 172

250g approx cardboard open basket Wood 40x30x10 cm 8 2kg 160 200

500g approx cardboard open basket Wood 40x30x10 cm 4 2kg 160 200

25

Mara des Bois opencardboard punnet approximately 250gExtra

Mara des Bois opencardboard punnet approximately 500gExtra

Mara des Bois closed punnet 250g Extra

EXCLUSIVE

PACKING OPTIONS

Variety Category Sales unit Box type

Box size

No. of salesunits/box

Boxweight

No. of boxes per palletGencod

80x120 100x120

Gariguette

Extra

2kg single layer tray Wood 40x30x10 cm 2kg 160 200 3 370 563 700 080

1kg single layer trayWood withor withoutcover

20x30x9 cm 1kg 320 400 3 370 563 700 134

250g closed punnet Wood 60x40x11 cm 16 4kg 80 100 3 370 563 700 219

250g single layer punnet Wood 60x40x11 cm 8 2kg 80 100 3 370 563 700 127

Category 1250g crystal punnet Wood 60x40x11 cm 16 4kg 80 100 3 370 563 700 110

Tray Wood 50x30x10 cm 3kg 176

Gariguette single layer tray 2kg extra

Gariguette single layer tray

1kg extra with or without cover

Gariguette tray3kg cat 1

Gariguettesingle layerpunnet 250gExtra

Gariguette closed punnet250g Extra

Gariguette crystal punnet250g cat 1

EXCLUSIVE

2012 Catalogue

Prince de Bretagne,for the love of lettuces

Prince de Bretagne’s lettucerange is made up of diffe-rent varieties: Batavia,green lettuce, Iceberg,Lamb’s Lettuce and babysalad leaves. This diversityallows Prince de Bretagne tooffer a wide range to consu-mers.

26

Product Sales unit Size Box type Box sizeNo. ofsales

units/box

No. of boxes per palletGencod

80x120 100x120

Pommée Blonde(covered crop)

Piece +250g,+300g, +350g

wood with plas-tic cover 60x40cm 12 44 55

Batavia Blonde (covered crop)

Piece +250g,+300g, +350g

wood with plas-tic cover 60x40cm 12 44 55

Iceberg Film-wrappedpiece

> 500g Cardboard 60x40cm 1044 55 3 370 562 500 032

450 à 500 g Cardboard 60x40cm 12

Lamb’s Lettuce

Punnet 150g Cardboard 60x40x8cm 6 88 110 3 370 562 400 407

Tray 1 kg wood with plastic cover 50x30x10cm 120 160

Baby saladleaves1

Punnet 125g Cardboard 60x40x12cm 6 64 80

Mix : 3 370 565 400 353Roquette : 3 370 565 400 377Red Chard : 3 370 560 400 018Spinach : 3 370 560 400 360Lager oak-leaf lettuce :

3 370 565 400 384Lolo rosso : 3 370 560 400 391

Tray 1 kg wood with plastic cover 50x30x10cm 120 160

Wooden crate60x40 lettuce(covered crop)

Wood crate 60x40 Batavia (covered crop)

Feuilles de chêne

LolloRosso RomaineFrisée Scarole

Cardboardbox Iceberg

PACKING OPTIONS

1 – Range of baby salad leaves available : Mix of baby salad leaves, Roquette, Spinach and Teen Spinach, Red Chard, Batavia Blonde, Lollo rosso, Oak-leaf lettuceThe baby salad leaves mix consists of 6 varieties : green Romaine, Red Batavia, Lager oak-leaf lettuce et red oak-leaf lettuce.

Production calendar J F M A M J J A S O N D Volume

SCAROLE

BATAVIA BLONDE 110.000heads

BUTTERHEAD 250.000heads

ROMAINE

LOLLO ROSSA

FEUILLE DE CHÊNE

ICEBERG

POMMÉE BLONDE

LAMB’S LETTUCE 150 tonnes

BABY SALAD LEAVES

coveredcrop

covered crop

Punnet babysalad leaves 125 g

Wooden tray with plastic cover 60x40 - 1 kg

Wooden tray with plastic coverbaby saladleaves 60x40 - 1 kg

Punnet lamb’s Lettuce 150 g

NEW

27

2012 Catalogue

Prince de Bretagne’s cucur-bit range consists of cucum-bers and courgettes.

PACKING OPTIONS


CUCUMBER CLASSIC LONG 100

LONG GREEN COURGETTES 2 500

ROUND GREEN COURGETTES 10

Prince de Bretagne,for the love of curcubits

Cucumbers: Grown under cover, Prince de Bre-tagne classic long cucumbers are carefully har-vested and hand-picked directly on the farm.

Courgettes: Prince de Bretagne courgettes aregrown under cover from June to July and inopen fields from July to the beginning of

November. A fine distinction between the sizes (14-17 and 17-21cm) is offered for long courgettes, allo-wing for range segmentation and an offer which

is closely tailored to customer requests. Thecourgette range has been widened still further

with a round courgette which is perfect for stuffing.

Variety Cate-gory Size Sold

inNo. of

units/boxWeightof box Box type Size No. of boxes per pallet Gencod80x120 100x120

Cucumberclassic long

400-500gbox

12 pieces / Covered cardboard box 43x33x10 cm 114 152 3 370 562 300 038

500-600g 12 pieces / Covered cardboard box 43x33x11 cm 114 152 3 370 562 300 014

Green longcourgettes

Cat. 1

Size 14-17cm

kg

5kg Cardboard 40x30x15 cm 140

Size 17-21cm 5kg Cardboard 40x30x15 cm 140

Size 14-21cm 10kg buyer’s packagingformat 60x40x15 cm 48 60

Size 21-25cm 10kg Wood 60x40x15 cm 48 60

Cat. 2Size 14-21cm 10kg Wood 60x40x15 cm 48 60

Size 21-30cm 10kg Wood 60x40x15 cm 48 60

Green roundcourgettes

100-225g/fruit kg

14 units 4kg Honeycombed cardboard 40x30x11 cm 145 180

16 or 18 units 3kg Honeycombed cardboard 40x30x11 cm 145 180

20 units 2kg Honeycombed cardboard 40x30x11 cm 145 180

Cucumbers and courgettes

10kg woodencrate Cat 2.courgettes 14-21 or 21-30cm

Covered box of cucumbers400-500g or500-600g

5kg box courgettes 14-17 or17-21cm

Box of roundcourgettes 2, 3 or 4kg

2012 Catalogue

Prince de Bretagne,for the love of mini-vegetables

Harvested by hand, Princede Bretagne mini-vegetablesowe their small size to thevery careful selection ofvarieties, a specialised gro-wing technique (dense plan-ting) and early harvesting,when the vegetables are attheir most tender.

Prince de Bretagne has a range of 15 mini-vege-tables. These vegetables, sold principally in

trays, are very popular with consumers plan-ning dinner parties and during festive periods.

Mini-vegetables

28

Mini cauliflower,Romanesco andgreen cabbage

Tray 200 g

Tray 4 heads

Box 60x40 mini-vegetables10 trays

Box 40x30 mini-vegetables4 trays

Mini endive Mini fennel

Production calendar J F M A M J J A S O N D

CARROTS

CAULIFLOWER

LEEKS

TURNIPS

RED BEETROOT

YELLOW BEET

WHITE BEET

MIXED BEET

ENDIVES

COURGETTES

SAVOY CABBAGE

RED CABBAGE

WHITE CABBAGE

ROMANESCO

CAMUS ARTICHOKES

FENNEL

Type Sales unitWeight or

number of units/number of units

Box Box size Units perbox

Boxes per pallet (max)Gencod

80x120 100x120

CarrotsFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 560 400 020

40x30x11 cm 4 160 200 3 370 560 400 020

Filmed tray 400g Cardboard 60x40x10 cm 8 80 100 3 370 560 400 03440x30x11 cm 4 160 200 3 370 560 400 034

Kilo Cardboard 60x40x10 cm 2 80 100

CauliflowerPer head Cardboard

60x40x10 cm 20 80 10060x40x10 cm 35 80 10040x30x11 cm 18 160 200

Tray4 heads Cardboard 60x40x10 cm 8 80 100 3 370 560 200 941

40x30x11 cm 4 160 200 3 370 560 200 9413 heads 40x30x11 cm 6 160 200 3 370 560 200 996

LeeksFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 565 800 023

40x30x11 cm 4 160 200 3 370 565 800 023



TurnipsFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 566 100 030

40x30x11 cm 4 160 200 3 370 566 100 030



BeetrootFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 566 200 082

40x30x11 cm 4 160 200 3 370 566 200 082



White beetFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 566 200 020

40x30x11 cm 4 160 200 3 370 566 200 020



Yellow beetFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 566 200 044

40x30x11 cm 4 160 200 3 370 566 200 044



Mixed beetFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 566 200 075

40x30x11 cm 4 160 200 3 370 566 200 075



Endives Tray Cardboard 60x40x10 cm 10 80 100 3 370 560 600 048400g Cardboard 60x40x10 cm 8 80 100 3 370 560 600 055

Courgettes Flowpack tray 150g Cardboard 60x40x10 cm 10 80 100 3 370 562 400 02840x30x11 cm 4 160 200 3 370 562 400 028


Savoy cabbage

Head Cardboard60x40x10 cm 20 80 10060x40x10 cm 35 80 10040x30x11 cm 18 160 200

Tray 4 heads Cardboard60x40x10 cm 8 80 100 3 370 561 400 02940x30x11 cm 4 160 200 3 370 561 400 029

3 heads 40x30x11 cm 6 160 200 3 370 561 400 104Tray 2 heads Cardboard 60x40x10 cm 12 80 100 3 370 561 400 012

RomanescoHead Cardboard

60x40x10 cm 20 80 10060x40x10 cm 35 80 10040x30x11 cm 18 160 200

Tray 4 heads Cardboard60x40x10 cm 8 80 100 3 370 563 000 04340x30x11 cm 4 160 200 3 370 563 000 043

3 heads 40x30x11 cm 6 160 200 3 370 563 000 081

Red andwhite

cabbage

Head Cardboard60x40x10 cm 20 80 10060x40x10 cm 35 80 10040x30x11 cm 18 160 200

Tray (red) 4 heads Cardboard60x40x10 cm 8 80 100 3 370 561 200 02540x30x11 cm 4 160 200 3 370 561 200 025

3 heads 40x30x11 cm 6 160 200 3 370 561 200 087

Tray (white) 4 heads Cardboard60x40x10 cm 8 80 100 3 370 561 200 03240x30x11 cm 4 160 200 3 370 561 200 032

3 heads 40x30x11 cm 6 160 200 3 370 561 200 094

Camus artichokes

Flowpack tray p+ 4 heads Cardboard 60x40x10 cm 4 80 100 3 370 560 101 73640x30x11 cm 8 160 200

Head honey-combed

60x40x10 cm 45 80 10040x30x11 cm 18 160 200

FennelFlowpack tray 200g Cardboard 60x40x10 cm 10 80 100 3 370 567 400 061

40x30x11 cm 4 160 200 3 370 567 400 061



PACKING OPTIONS

Located between the Point of Brest inthe far west of Brittany and the townsof Saint Pol de Léon and Paimpol,Prince de Bretagne’s producers havegrown tomatoes under cover (inglasshouses, plastic greenhouses andpolytunnels) since the early 1980s.

Prince de Bretagne is France’s largesttomato producer (by volume) and aspecialist in vine tomatoes, with itsgrowers harvesting each variety byhand when the fruits reach maturityand packing the most delicate varie-ties directly on the premises.

Thoroughly committed to their profes-

sion and working to the highest stan-dards, they have adopted an Environ-ment-Quality programme whichensures both food safety for the consu-mer and respect for the environment:

• Pollination by bees, integrated bio-logical control methods, rigoroustechnical monitoring of the crop

• Globalgap certification of produ-cers, Agriconfiance, quality plan

for 100% ofthe produ-cers, and IFS,for a packingstation.

Responsible tothe market, Princede Bretagne can supply not only therelevant quantities of key productssuch as vine tomatoes, but also offersa very wide range.

2012 Catalogue

Tomatoes on the vine

Extra • 10 kgCat. 1 • 10 kg

Extra • 5 kg

Punnet • 1 kg

KEY PRODUCTS

Boxes 12kg• Logistical gain of 140kg per pallet(70 boxes of 12kg per pallet)

• Good sized vines

• Varied packing formats: wooden boxunderlines quality or cardboard box

The Prince de Bretagne “plus”• A variety selected for itsgood colour throughoutthe season and strongstalks and stems.

• Padding included to pro-tect fruit on the lowerlayer of cardboard box

+

Product Category Size Box weight Box size No. boxes/pallet Gencod100x120 80x120

On the vineExtra

5 fruits or more

10 kg Cardboard 60x40x15 cm 70 56 –


12 kg Wood 60x40x15 cm 70 56 –



Cat. 1 3 fruits or more 10 kg Cardboard 60x40x15 cm 70 56 –

Punnet Cat. 1 3 fruits or more 8x1 kg Cardboard 60x40x14,5 cm 70 56 3 370 560 500 553

Prince de Bretagne,for the love of tomatoes

PRODUCTION CALENDAR J F M A M J J A S O N D

KEY PRODUCTS

VineRoundBeefOlivinesCocktailsCœur de Bœuf

REVELATIONS

Heirloom tomatoesNoire de CriméeGreen ZebraSan MarzanoPink tomatoes

SMALL FRUITS

Vine cherryCœur de pigeonRed cherryYellow cherry…

Key figures• 130 producers

• 200ha

• 80,000 tonnes/year

30

2012 Catalogue

Round tomatoes (loose)

Beef tomatoes

Extra • 6 kg

Punnet of four fruits 750g

Punnet • 1 kg

Cat. 1 singlelayer tray 7kg

PROMOTION ONLY

Baby box • 2,5kg

Cat. 1 single layer tray • 7 kgCat. 1 • 6 kg

The Prince de Bretagne “plus”• Tomatoes harvested complete with stalks, a sign of freshness and quality• Finely graded, with four sizes available: 57/67, 67/72, 72/82, 82/102• Consistent quality and volumes throughout the season thanks to the varied growingmethods (glasshouses, plastic greenhouses and polytunnels over open ground.)

The Prince de Bretagne “plus”• A specifically chosen variety, fleshy and large in size, especially suitable forstuffing (stands up well to cooking) or as a salad ingredient (low juicecontent)

• Graded and packed on the farm to minimise handling thus guaranteeingfreshness and better conservation

• Honeycombed tray completely filled

+

+

Product Category Size Box Box size No. boxes/pallet Gencod100x120 80x120

Single layer tray Cat. 1

72/8282/9292/102+ 102

7 kg Honeycombed tray 60x40 100 80 –

Punnet of four fruits Cat. 1 67/82 6x750 g Cardboard

60x40x10 cm 100 80 3 370 560 500 584

Products Category Size Box weight Box size No. boxes/pallet Gencod100x120 80x120

Loose

Extra57/6767/7272/82

6 kg carton 40x30x15 cm 140 112 –

Cat. 147/5757/6767/82

6 kg carton 40x30x15 cm 140 112 –

Single layer, for stugging

Cat. 1 82/102 7 kg plateau 60x40x11 cmalvéolé 100 80 –

Punnet Cat. 157/67

10x1 kg carton 60x40x14,5 cm 70 563 370 560 500 881

67/82 3 370 560 501 123

Baby box

Cat. 1 67/82 2 kg carton 20x30x14 cm 200 160 3 370 560 501 147

Extra57/67 2,5 kg carton 20x30x14 cm 200 160 3 370 560 500 874

67/82 2,5 kg carton 20x30x14 cm 200 160 3 370 560 501 130

PROMOTION ONLY

31

2012 Catalogue

Olivines (plum tomatoes)

Single layer tray • 6 kg

Loose cat. 1 • 6 kgExtra • 6 kg

The Prince de Bretagne “plus”• A specific variety recognised for itsflexibility (can be eaten raw or cooked)and its excellent keeping qualities

• Graded and packed on the farm to minimise handling thus guaranteeingfreshness and better conservation

+

Product Categorie Size Box weight Box size No. boxes/palett Gencod100x120 80x120

Single layer tray Extra 47/5757/67 6 kg Honeycombed tray

60x40x10 cm 100 80 –

LooseExtra 47/57 6 kg Cardboard

40x30x15 cm 140 112

Cat.1 47/5757/67 6 kg Cardboard

40x30x15 cm 140 112

Punnet Cat.1 47/57 10x1 kg Cardboard 60x40x14 cm 70 56 3 370 560 500 607

Flowpack Extra 47/57 14 x 400g Tray 60x40x10 cm 100 80 3 370 560 500 898

La cœur de bœuf

Red On turn Green

+


Single layer tray Cat. 1

67/8282/102+102

6 kg Honeycombed tray60x40x10 cm 100 80 –

82/102 3 kg Cardboard 40x30x12 cm 170 144 –

Wooden box Cat.1 82/102 3,5 kg Wood box 40x30x12 cm 170 144 –

Punnet 4 fruits Cat.1 67/82 6 x 750 g Tray 60 x 40x10 cm 100 80 3 370 560 500 591

The Prince de Bretagne“plus”• A variety chosen for its distinctiveribbed shape, resembling an old-fashioned purse

• Available in three colours, fondantred, on the turn and fragrant green

• Graded and packed on the farm tominimise handling thus guaranteeingfreshness and better conservation

Flowpack • 400g

Punnet • 1 kg

Cardboard • 3 kgSinglelayer tray • 6 kg

Punnet 4 fruits • 750 g

Wooden box• 3,5 kg

NEW

NEW

32


33

2012 Catalogue

Cocktails

Punnet • 500 g

The Prince de Bretagne “plus”• Exceptional taste qualities• Resistant to splitting for better conservation• Padding included to protect fruits on the lower layer

+


Loose Extra 7 fruits / vine30/45 mm 3 kg Cardboard

40x30x11 cm 180 144 –

Punnet Cat.14 fruits or more/

vine 30/45 mm10 x 500 g Cardboard

60x40x11 cm 100 80 3 370 560 500 508

Flat punnet Cat.14 fruits or more/

vine 30/45 mm12 x 500 g Cardboard

60x40x11 cm 70 56 3 370 560 500 904

Flat punnet • 500 g

Extra • 40 x 30

Coloured vines


Coloured vinesyellow, orange,green and black

Extra 5 kg Cardboard 40x30x15 cm 140 112 –

Cardboardorange vines

• 5 kg

Cardboardgreen vines

• 5 kg

Cardboardblack vines

• 5 kg

Cardboardyellow vines

• 5 kg

REVELATIONSThe Prince de Bretagne “plus”• Traditional or coloured varieties selected for their shape and taste qualities • Packed in low-weight wooden boxes to improve stock rotation • Wooden box with straw lining for traditional and quality presentation

+


2012 Catalogue

San MarzanoThe Italian plum tomatothat is fleshy (with lowjuice content), sweet and

perfect for making sauces,salads and sandwiches. Totop it all, it also keeps reallywell.

San Marzanosingle layer tray • 7 kg

Saveurs d’AntanHeirloom tomatoes

A unique assortment of morethan six varieties of tomatoesthat vary in shape, colour and taste: Coeurde Boeuf, Noire de Crimée (CrimeanBlack), San Marzano, Cornue, orange,pink, green tomatoes…

San Marzano• 4 kg

Noire de Crimée(Crimean Black)

A traditional ribbed variety, well knownfor its crimson colour. To best appre-

ciate its taste, it should be eaten‘on the turn’ (when the neck is

still green).

Cornue des AndesShaped like a sweet or chilli pepper,this traditional variety is notable forits full flesh (with very few pips or

juice) and is particularly appreciatedfor its sweet taste and low acidity.

PunnetSaveur d’Antan

• 1 kg

Flowpack• 450 g

Cornue des Andes• 3,5 kg

Green ZebraA round tomato with light green

stripes. It has fondant flesh, best eatenbefore it softens to appreciate itsunique taste, which is sweet yet spicy.

Green zebra• 3,5 kg

Tomate rose• 3,5 kg

Pink tomatoesA round pink tomatowith pink flesh, consu-

mers fall for its intenselysweet and fragrant taste.

Pineapple tomatoes• 3,5 kg

Noire de Crimée• 3,5 kg


Saveurs d’Antan(heirloom tomatoes)

Cat. 2 ungraded

3,5 kg Tray 40x30x10 cm with straw 170 144 –4 punnetsx1kg Tray 60x40x10 cm 100 80 3 370 560 501 314

Baby box 1,5 kg Cardboard 20x30x10 cm

Noire de Crimée Cat. 2 ungraded3,5 kg Wooden box 40x30x12 cm with straw 170 144 –

7x450 g Cardboard 40x30x12 cm 100 80 3 370 560 501 482

Green Zebra Cat. 2 ungraded3,5 kg Wooden box 40x30x12 cm with straw 170 144 –


San MarzanoCat. 2 ungraded 4 kg Wooden box 40x30x12 cm 170 144 –Cat.1 47/57 7 kg single layer Tray 60x40x10 cm 100 80 –

Pink tomatoes Cat. 2 ungraded3,5 kg Wooden box 40x30x12 cm with straw 170 144 –


Cœur d’Antan Cat. 2 ungraded 3,5 kg Wooden box 40x30x12 cm with straw 170 144 –

Cornue des Andes Cat. 2 ungraded 3,5 kg Wooden box 40x30x12 cm with straw 170 144 –

Pineapple tomatoes Cat. 2 ungraded 3,5 kg Wooden box 40x30x12 cm with straw 170 144 –

Cœur de Bœuf d’AntanThis heart-shaped tomato is the originalversion of the French Coeur de Boeuf. Verytasty and much appreciated for its thick fleshand perfect balance of sweetness and acidity.

Cœur d’Antan• 3,5 kg

Flowpack• 350 g

NEW

Flowpack• 450 g

NEWNEW

NEW

NEW

NEW

Pineapple tomatoesFlammed tomato with fondantand tasty flesh; is appreciated in

thick slices, in salads.

Saveur d’Antan loose• 3,5 kgBaby box

Saveur d’Antan• 1,5 kg

34

Heirloom tomatoes and coloured varieties

2012 Catalogue

Red cherryRound cherry tomatoes areappreciated for their resis-

tance to splitting and consistentsize, which makes them ideal forsnacking.

Cœur de pigeonElongated cherry toma-toes are sweet and less

acidic than round red cherry toma-toes.

Yellow cherryWith their intense strawyellow colour and very

sweet taste, yellow cherry toma-toes are supremely tasty and canbe eaten just like sweets.

Mini San MarzanoHarvested with their stalksand shaped like peppers,

you will be surprised by theircrunchiness and very mellow fra-grance

Yellow cherry punnet • 250 g

Cœur de Pigeonpunnet • 250 g

Box of vine cherry tomatoes • 3 kg

Punnet vine cherry • 500 g

Punnet vine cherry • 350 g

Red cherry punnet • 250 g

Yellow cherry punnet • 250 g

SMALL FRUITS

Cherry tomatoes

Red cherry punnet • 500 g

Punnet miniSan Marzano • 250 g

Cherry tomatoes on the vinePrince de Bretagne vine cherry tomatoes in cardboard boxesYou’ll like Prince de Bretagne vine cherry tomatoes because oftheir excellent shelf life, their ability to stay firmly attached tothe vine and, of course, their quality.

Vine cherry tomatoes in wooden boxesVine cherry tomatoes in wooden boxes tempt customers withtheir long vine, intense red colour and fragrant taste.

Products Categorie Size Box weight Box size No. boxes/palett Gencod100x120 80x120

Red cherryLoose

Extra 20/30

4 kgCardboard 40x30x10 cm

170 144Punnet 250 g 9 x 250 g 200 160 3 370 560 500 621Punnet 250 g 12 x 250 g 170 144 3 370 560 501 154Punnet 500 g 10 x 500g Tray 60x40x10 cm 100 80 3 370 560 500 942

Cœur de pigeon (Red cherry plum tomatoes)Loose

Extra 18/284 kg Cardboard

40x30x12 cm170 144

Punnet 250 g 12 x 250 g 170 144 3 370 560 500 638Punnet 500 g 10 x 500 g Tray 60x40x10 cm 70 56 3 370 560 501 505

Yellow cherryLoose

Extra 20/304 kg

Cardboard 40x30x10 cm

170 144Punnet 250 g 12 x 250 g 170 144 3 370 560 500 577Punnet 250 g 9 x 250 g 200 160 3 370 560 500 539

Mini San MarzanoLoose Extra 25/35

4 kg Wooden box 40x30x10 cm 170 144Punnet 250 g 12 x 250 g Cardboard 40 x30x12 cm 170 144 3 370 560 501 512

Products Categorie Size Box weight Box size No. boxes/palett Gencod100x120 80x120

Vine cherry tomatoes in cardboard boxesOn the vine Extra

Vine3 kg Cardboard 40x30x11 cm 180 144

Punnet 350 g Cat. 110 x 350 g

Tray 60x40x10 cm100 80 3 370 560 500 836

Punnet 500 g 10 x 500 g 100 80 3 370 560 500 843

Vine cherry tomatoes in wooden boxesOn the vine Extra Vine 3 kg Wooden box 40x30x10 cm 180 144

Wooden box vine cherry • 3 kg

The Prince de Bretagne “plus”• A complete range of cherry tomatoes, available loose and in individualconsumer packs (UVC)

• Innovative packing formats and assorted colours make this range the per-fect solution to the latest consumer trends (aperitifs and snacks)

+

NEW WEIGHT

NEW WEIGHT

NEW WEIGHT

NEW PUNNET

NEW PUNNET

NEW PUNNET

NEW

NEW

35

36

2012 Catalogue

Mixed tomato snackpack 125 gSachet containing cherry toma-toes for snacking (a combinationof Coeur de Pigeon and yellowcherries) for a tasty offer per-fectly suited for shelf displays orat the checkout.

Aperitif trays three vegetables• Original: the first aperitif tray with a mix ofvegetables available for your vegetableshelves

• Ready-to-eat vegetables, either plain or with the sauce of your choice.

Mixed packs250g punnets of mixed cherry tomatoes

250g • punnetCœur

de Pigeon andyellow cherries

Aperitif tray 3 tomatoes • 350g red cherry, yellow cherry,

cœur de pigeon 3 vegetable

aperitif tray •500g

Products Category Size Box weight Box size No. boxes/palett Gencod100x120 80x120

Punnets 250 g mixtes

Punnet 250 ground cherrymixedyellow cherry/red cherry Extra 20/30 12 x 250 g


170 144

3 370 560 501 239

Punnet 250 g tastycherry tomatoesyellow cherry/Cœur de Pigeon

3 370 560 501 246

Aperitif sachet

Aperitif sachet 125 gyellow cherry/Cœur de Pigeon

Extra 20/30 24 x 125 gCardboard 40x30x12 cm

170 144 3 370 560 500 478

Aperitif tray

Tomato aperitiftray 350 g Extra 20/30 8 x 350 g

Cardboard40x30x15cm

140 112 3 370 560 500 522

3 vegetable ape-ritif tray 500 g

Cauliflower florets, mini-carrots and tomatoes 6 x 500 g


100 80 3 370 561 600 191

Cardboard40x30x92 kg

Mini-peppers are offered exclusively in France by Princede Bretagne, in three different colours (yellow, red andorange) of elongated mini-peppers (5 to 9 cm long) characterised by their intense and very sweet flavour.They have very few seeds, and can be eaten raw in salads, as aperitif snacks, or filled with cheese.


MINI PEPPERS 18

Product Cat. Saleunit Box weight Box size No. boxes/palett Gencod100x120 80x120

Minipeppers cat. 1

Cardboard 2 kg 40x30x9 200 160

Punnet 250 g 40x30x11 180 144 3 370 561 600 436

Prince de Bretagne, for the love of mini-peppers

Punnet250 g

Sachet Tomino• 125 g

Aperitif trays three tomatoes

250g • punnet redand yellow cherries

NEW

NEW

37

Product Sales unit Size Box Box sizeNo. of boxes/pallet (max.)

80x120 100x120

Cauliflower Head 8, 11 and 6 pieces Wood and cardboard 60x40 cm 52 65

Broccoli Head, kilo 200/350, 350/520, 500/650 et 600/800

Wood and cardboard 50x30x20 cm 66 88

Green round cabbage Head 8, 11 and 6 pieces Wood and cardboard 60x40 cm 52 65

Red cabbage Head 8, 11 and 6 pieces Wood and cardboard 60x40x20 cm 44 55

White cabbage Head 8, 11 and 6 pieces Wood and cardboard 60x40x20 cm 44 55

Camus artichokes Head15, 18, 20, 24, 26 et 30 t Wood and

cardboard 60x40x20 cm 44 55

18, 20 24 Cardboard 40x30x15 cm 84 112

Pre-packed camus artichokes

in sachet

1 head x 15 18, 20 24 Wood and cardboard 60x40x20 cm 44 55

2 heads x 15 18, 20 24 Wood and cardboard 40x30 cm

Petit Violet artichokes Head 24, 34, 44 et 54 t Cardboard 40x30x15 cm 112 140

Shallots Kilo, 250 g and500g bag 20/45

Cardboard 50x30x10 cm 128 160

Cardboard 40x30 cm

Leeks Kilo 20/40 et 10/20 Wood and cardboard 60x40x20 cm 44 55

Pink onions Kilo, 500g and 1kg 40/50, 50/70 et 70/+ Wood and

cardboard50x30x15 et

60x40x15 cm64 (wood) et

56 (cardboard)80 (wood)

70 (cardboard)

Early potatoes Kilo, bag + 35 mm Wood and cardboard

50x30x20 et 60x40x20 cm

54 (50x30) and 44 (60x40)

72 (50x30) and 55 (60x40)

SquashesKilo, piece Wood 60x40x20 cm 44 55

Box 100x120x10 cm 1 tonne

Carrots Kilo 20/45 Wood 50x30x20 cm 54 72

Witloof Kilo, 300g sachet

Wood and cardboard

40x30x15 cm(carton sachet) 112 140

Lettuce-Iceberg Head 9, 10, 12 and 15 pieces Cardboard 60x40x16 cm 56 70

Lamb’s LettuceKilo Wood 40x30x11 cm 152 180

Punnet 150x6 Cardboard 60x40x11 cm 80 120

Coco de Paimpol Kilo Wood 60x40x20 cm 44 55

Courgettes Kilo 17/21, 14/17 et 21/25 Cardboard 40x30x15 cm 112 140

Vine tomatoes Kilo Wood and cardboard 40x30x15 cm 112 140

Loose tomatoes Kilo 47/57, 57/67 and 67/82 Wood and cardboard 40x30x15 cm 112 140

Cucumber Piece 4/500 and 5/600 Cardboard 44x32x11 cm 120 152

Black radish Piece Wood and cardboard 40x30x12 cm 152 180

Lettuce Piece 250, 300 and 350 g Wood 60x40x20 cm 44 55

Heirloom vegetables Piece, kilo Wood and cardboard 40x30x15 cm 112 140

PACKING OPTION

2012 Catalogue

Prince de Bretagne,for the love of organic vegetables

2012 Catalogue


Today, Prince de Bretagne is the lar-gest producer group in the organicvegetable sector in France. It’s astory which started in 1998...

The commitment to organics was stillin its early stages when, nevertheless,some of Prince de Bretagne's produ-cers came together with the aim ofdeveloping their production methodsand creating the Prince de Bretagneorganic committee.

Today, 50 farms produce more than10,000 tonnes of organic vegetableseach year, with a range of around 30

differentproducts. Since 2010,all of our organicproduction has beenmarketed under the'Prince de Bretagne OrganicVegetables' brand and, in response tothe demand from all sales channels,from traditional outlets to supermar-kets, we market our organic vegeta-bles either 'au naturel' (packeddirectly by the producers in thefield), or individually packed andlabelled.

Prince de Bretagne organic vegetables

2012 Catalogue


No synthetic chemicalproducts are used in thegrowing of any of Princede Bretagne’s organicvegetables, paying thegreatest respect to thespecifications for organicagriculture.

Rotations, respect for theseasons, varietal choiceand the high technical

standards of our pro-ducers allow Princede Bretagne to offeryou a range of morethan 30 differentvegetables, rightthrough the year.

This diversity and thevolumes offeredallow you to meet allyour needs with amaximum number ofclients.

Calendrier de production J F M A M J J A S O N D Volume

CAULIFLOWER 4 400 000 têtes

ROMANESCO 90 000 têtes

BROCCOLI 2 000 tonnes

GRENN ROUND CABBAGE 725 000 têtes

RED CABBAGE 40 000 têtes

WHITE CABBAGE 40 000 têtes

CAMUS ARTICHOKES 1 000 tonnes

CASTEL ARTICHOKES 10 tonnes

PETIT VIOLET ARTICHOKES 1 750 000 têtes

POTATOES 1 850 tonnes

SHALLOTS 680 tonnes

LEEKS 630 tonnes

VINE TOMATOES 500 tonnes

LOOSE TOMATOES 35 tonnes

HEIRLOOM TOMATOES 12 tonnes

PINK ONIONS 35 tonnes

CARROTS 80 tonnes

ENDIVE 120 tonnes

ICEBERG LETTUCE 100 000 têtes

LAMB’S LETTUCE 22 tonnes

COCO DE PAIMPOL 10 tonnes

COURGETTE 125 tonnes

CUCUMBER 33 500 colisx12

BLACK RADISH 27 tonnes

SQUASHES 72 tonnes

TRADITIONAL VEGETABLES 29 tonnes

AUBERGINE 25 tonnes

CELERY 20 tonnes

RED AND YELLOW PEPPERS 10 tonnes

GREEN BEANS 6 tonnes

39

Cardboardbox withorganic Camus artichokes

Cardboard box with organic endive

5 kg wooden crateorganic endive

Cardboard box withfreshness sachet 300gorganic endive

5 kg cardboard boxin freschnessbag BrusselssproutCardboard box

with organicvine tomatoes

Freshness sachet 300gorganicendive

Freshness sachet califlowers

Cardboard box with organic califlowers

Wooden 60x40 with organic califlowers

Wooden 60x40with organic

califlowers in freshness sachet

Cardboard box withorganic loose tomatoes

artichokes • alliums • brassicas • broccoli • Shii-také mushrooms• fennel • leeks • early potatoes

• Coco de Paimpol AOC • peas • Traditional vegetables • strawberries • lettuces • cucurbits •

mini-vegetables • tomatoes • organic vegetables • artichokes • alliums • brassicas • broccoli •

Shii-také mushrooms• fennel • leeks • early potatoes • Coco de Paimpol AOC • peas • Traditional

vegetables • strawberries • lettuces • cucurbits • mini-vegetables • tomatoes • organic vegetables

• artichokes • alliums • brassicas • broccoli • Shii-také mushrooms• fennel • leeks • early potatoes



























Tel. 00 33 2 98 69 39 00 – Fax 00 33 2 98 69 39 01e-mail : [email protected]

Prince de Bretagne Marketing Department

Kerisnel – 29250 Saint-Pol-de-Léon – France

Fresh tastes best

Réalisation expression

-bretagn

e.co

m – Fév

rier 2

012

MORE THAN40 Y E A R S

O F F R E SHN E S S


O F P R E S ENC E ,IMAGE, COMMUNICATION,

ADVERTISING, MARKETING PLANS, SUPPORT, PACKAGING, MERCHANDI-SING, SPONSORING, PARTNERSHIPS


O F S O L I D A R I T Y ,PROFESSIONAL ORGANISATION,

SHIPPING, RELATIONSHIPS…


O F COMM I TMENTFOR TASTE, FOR OUR TERROIR,

FOR AUTHENTICITY.

for the love of vegetables defending fresh taste - pro · ollective strength 3 t the auction: a...

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