for sale by owner tips
DESCRIPTION
Here is lesson #1 in a series designed to help "For Sale by Owner" home sellers. The tips in the series will help anyone wanting to gain important information about how to sell home as quickly as possible for the most money. Good Luck as you try to sell your home.TRANSCRIPT
For Sale by OwnerTips on Selling Your Own Home
Lesson 1
Courtesy of Don Loyd, Principal BrokerKnipe Realty, NW
www.DonLoyd.com
DisclosureThe purpose of this presentation is educational in nature based on the experience of the presenter whose opinion is based on past experience. The presenter is neither an Attorney, Tax Advisor, or
CPA. If these services are needed, please contact a competent professional
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For Sale
by Owner
The GoalEnding up with more money at closing .
This money, called net return, isthe selling price less your debt and costs.
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For Sale
by Owner
The GoalSpending big bucks on improvements
and marketing might get you a higher price but won’t necessarily increase
your net return.
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For Sale
by Owner
The GoalYour strategy is to do only those things that
will likely increase your selling pricemore than the cost of doing them.
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The Goal
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Be HonestYou’re entitled to the highest price. But some
say that there is a fine line between salesmanship and deception.
(SERIOUSLY?)
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For Sale
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Be HonestPainting a room to improve cosmetic
appearance is salesmanship. Painting a room to hide leaks on the ceiling is deception.
The difference is clear.
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For Sale
by Owner
Be HonestHome sellers disclose everything about their home, including defects suspected
and known to exist .
Why?
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For Sale
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Be Honest
1. Save your yourself from a law suit
2. Save sleepless nights when a suit is filed
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Be Honest
If you fail to give your prospective buyer a property disclosure, they could back out of
your transaction at the closing table .
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Be HonestDanger:
AND you REFUND their EARNEST MONEY!
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For Sale
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Be Honest
If you lose your buyer, YOU LOSE TIME
AND you start all over again.
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For Sale
by Owner
Be Honest
Both sellers and buyers are winners when salesmanship is combined
with honesty.
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For Sale
by Owner
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For Sale
by Owner
Prep Work
1. Make sure the lawn is neatly mowed, raked and edged.
2. Prune and shape shrubbery and trees to compliment your home.
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For Sale
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Prep Work
3. Plant seasonal flowers along the walks and in the planting areas.
4. Add an inch or two of bark mulch around your shrubs and trees.
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For Sale
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Prep Work
Remove everything that you can temporarily live without.
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For Sale
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Prep Work
Put everything you can into temporary storage, donate it to
charity, sell it, give it away,or burn it.
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For Sale
by Owner
Prep Work
WHY?
I’m attached to my stuff!
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For Sale
by Owner
Prep Work
1. Makes your home look bigger.
2. Allows a prospect to more easily imagine their own items in your
home.
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For Sale
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Prep Work3. Allows you to remove personal
fixtures now so that you won ’t have to bargain over them later.
4. Neutralizes the personality of your home.
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For Sale
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Prep Work5. Gives the home inspector
greater access.
6. Lowers the cost of packing and shipping items.
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For Sale
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Prep Work7. Prepares your home for cleaning,
painting, etc.
8. Creates a possible tax deduction if you donate items to charity.
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For Sale
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Prep Work Tip:
Videotape anything put into storage in case you later need to
support an insuranceclaim or tax deduction.
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Prep Work.
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Prep Work
EMPTY AND ORGANIZEYOUR CLOSETS AND CABINETS
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Prep Work“Fun” Fact:
Prospects will look in closets and cabinets. Make them appear larger
by emptying them.
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For Sale
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Prep WorkFew things increase marketability as much as cleaning. Used car dealers
wouldn’t think of selling a car without detailing it first.
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Prep Work
1. Steam clean carpeting.
2. Clean windows inside and out.
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Prep Work
3. Scrub bathrooms, and keep them spotless.
4. Degrease the oven.
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Prep Work5. Clean the water heater, furnace, and anything else prospects will be
paying extra attention to.
6. Power wash your siding and deck if needed .
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For Sale
by Owner
Prep WorkStop Smoking
Cigarette smoke causes odors and stains.
Now is the time to kick the habit, at least indoors.
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For Sale
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Prep Work
Replace worn carpet with inexpensive, neutral colored
carpeting
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Prep Work
The worse your existing carpetingis, the better the return you’ll get on
this investment.
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Prep Work
Tip: Use this opportunity to screw down loose and squeaky sub-flooring.
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Prep Work
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Prep Work
DON’T BUY ANY NEW MAJOR
APPLIANCES OR FURNITURE
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For Sale
by Owner
Prep Work1. They won’t make your home look
much better.2. The buyer will not reimburse you for
them at full price.
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For Sale
by Owner
Prep Work
3. They cost money to move.
4. They clutter up the place.
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Prep Work
5. The buyer may not share your taste.
6. The prospect doesn’t value them as much as they cost you.
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Prep Work
Exception: Tasteful mirrors can help direct sunlight or make a home
appear bigger.
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For Sale
by Owner
That ends lesson one. Be sure to check out lesson two.
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For Sale
by Owner
Contact me if I can be of help.
Don Loyd, BrokerKnipe Realty NW
503-707-9195www. DonLoyd.com
Courtesy of Don Loyd, Broker
www.DonLoyd.com
For Sale
by Owner