Chipotle????

CHIPOTLE!!!

FAST FOOD??

Fast Growing Co.

Innovative Marketing

NON__TRADITIONAL

DESTINGLISHMENT

INOVATIVE

Non- Traditional

Healthy

Environmental

Stylish

Whats so special about Chipotle?

Innovative Marketing Strategy

Selling gear

IT x Fast food

Fashion x fastfood

Faster fast food x 2

Simple menu

Open information

Environmental free

About Chipotle

Idea = innovative fast food experienceHigh quality raw ingredients Classic cooking method Distinctive interior design Fast – casual Middle of fastfood and full-service restaurant Transparent = better fresh Reasonable price – better serviceInteractive Communication Naturally raised ingredients

Naturally raised Animals Pork = no anti biotech, healthyer lives Beef Cattle Chicken

People behind the business

Environment Friendly

Organic = 40% beans are organoically grown

Family raised = great care of ingredients , Frequent meetings More ensuring process

Local supplies = within 350 miles / 50% of whole supply

MORE FRESH!

Unique Customer Experience

Make Your Own Choice!

WHATEVER YOU WANT!

FRESH COOKING

OPEN INFORMATION

FASHIONABLE

CHIPTLE STOREFASHION x FOOD

SIMPLE MEMU1. BURRITO

2. BRRITO BOWL

3. TACOS

4. SALAD

4,5 . CHIPS!

5. KIDS MENU

GREAT FOOD = GREAT TIME