A Publication of the Florida Association for Media in Education

Winter 2011 | Volume 36 | Number 2Photo: ©iStockphoto.com/3dGuy

Inside this Issue:p.8 2010 Conference Wrap Up

p.9 Award Winners

p.11 Jim Harbin Student Media Festival

| Florida Media Quarterly | Winter 2011 | Page 2 |

Florida Media Quarterly is the official publication ofthe Florida Association for Media in Education, Inc.,and is published at least four times annually, Fall,Winter, Spring, and Summer. Interested persons areinvited to submit material for publication. Visit ourwebsite at www.floridamedia.org for specialinformation on articles and advertising.

Text submitted becomes the property of FMQand is not returned. FMQ is not responsible for the accuracy of text submitted; contributors areresponsible for the accuracy of material, includingreferences, tables, etc., and for obtaining necessaryreleases. The opinions expressed in Florida MediaQuarterly are those of the authors and are notnecessarily those of FAME. Articles are the propertyof the authors indicated and any use rights must besought from the author. All other materials may bequoted or reproduced for noncommercial purposesprovided full acknowledgments are given and FAMEis notified.

All members of FAME have access to FMQvia the homepage of the FAME web site atwww.floridamedia.org.

Rhoda Cribbs, EditorFlorida Media Quarterlyrcribbs@pasco.k12.fl.us

Insertion DeadlinesIssue Articles and Ads Due Publication Date

Fall August 1 September 1(Sept/Oct Issue)

Winter November 1 December 1 (Dec/Jan Issue)

Spring February 1 March 1 (April/May Issue)

Summer May 1 June 1(July/Aug Issue)

Mackin . . . . . . . . . . . . . . . . . . . . . . . . . .6

Breast Cancer Research Foundation . . . . . . . . . . . . . .7

This magazine may be searched for keywords if you are using Adobe Acrobat Reader 5.0 or higher.Web site addresses in this magazine are hyperlinked—simply click on the site and it will send you there.

January 7-11, 2011ALA Mid-Winter Meeting

San Diego, CA

February 12, 2011Board Meeting

September 28-30, 201139th Annual Fame Conference

Bonnet Creek Hilton

FAME OfficersPresident Pat DedicosPresident-Elect Lou GrecoImmediate Past President Cecelia SolomonTreasurer Joanne SealeSecretary Debbie Rothfield

Board of Directors2008-2011 Harriet Moulton

Chris PageJill SaracinoMary Smither

2009-2012 Jeanette DiRoccoPat FranklinDawn Gibbs

Sharon Henderson2010-2013 Dr. Sheila Brandt

Dr. Cora DunkleyLisa Horton

Holly Ruffner

Editorial StaffRhoda Cribbs, EditorLaura Symanski, Graphic Designer

2010-2011 Production/Publications CommitteeBelinda VoseChairRhoda Cribbs, FMQ EditorStacey Hartwell, Facebook PageHolly RuffnerTina BrighamLou GrecoBev Rovelli, WebmasterPat Dedicos

PublisherFlorida Association forMedia in Education1876-B Eider CourtTallahassee, Florida 32308Phone: 850-531-8343

Executive DirectorBodkin Management and ConsultingLarry E. Bodkin Jr., M.S., CAEPresident and CEO1876-B Eider CourtTallahassee, Florida 32308Phone: 850-531-8343Fax: 850-531-8344Visit us on the web atwww.floridamedia.org

©2010 Florida Association forMedia in Education

| Florida Media Quarterly | Winter 2011 | Page 3 |

Volume 36, Number 2

FEATURES8 Conference Wrap Up

9 2010 FAME AwardWinnersby Karen B. TerilliAmanda Award Winners:Bunnie McCormackJodie Delgado

Principal’s Advocate ofExcellence Award Winners: Toni StivenderKaren Kise

11 Jim Harbin StudentMedia Festival @ FAME2010Bonnie S. Kelley, State Chair

13 2011 LegislativePlatform

15 State of FameCecelia Solomon, Past President

COLUMNS4 From the President

Cecelia Solomon

12 A Question ofCopyrightGary Becker

We’d love to hear from you!Have you completed a research project you want to share with othermedia specialists? Have you just returned from a trip where youwitnessed exciting innovations for media specialists? Have youlearned a new technique, found a new product or service, or justhave information that you want to share?

The FMQ can be your forum. See page 13 for details and submityour articles today.

12

13

| Florida Media Quarterly | Winter 2011 | Page 4 |

Pat Dedicos FAME President

Twin Lakes Academy Elementary

8000 Point Meadows Drive

Jacksonville, FL 32256

904-538-0238 x130

904-312-4371

patdedicos@mac.com

http://web.me.com/patdedicos

Did you know? “FAME advocates for every student in Florida to be involved

in and have open access to a quality school library media program

administered by a highly competent, certified library media specialist? FAME

is a collaborative, responsive, dynamic network for Florida library media

professionals.”

We are FAME! Anyway you look at it FAME is you and FAME is me! As I

reflect back on our 2009 Conference, I have memories of so many people

working to exceed the standard through collegial sharing, attending workshops

and sessions, expending untold hours of dedication and devotion to our

profession! I would like to thank everyone involved in our conference, from

committee members to participants to vendors, for exceeding all our hopes and

dreams for a successful 2010 “Teamwork” Conference!

The 2010-2011 FAME theme is “Looking into the Mystery of Life Long

Learning: Guided Inquiry”. This is a form of “information seeking behavior”

that has been documented by Carol Kuhlthau. Please familiarize yourself with

the book Guided Inquiry: Learning in the 21st Century by Carol C. Kuhlthau,

Leslie K. Maniotes, and Ann K. Caspari published by Libraries Unlimited.

This book has been an inspiration to me in my journey to increase student

achievement with information literacy skills and teaching. I am very pleased to

announce that Carol and Leslie, her daughter, will be one set of Keynote

speakers at the 2011 FAME Conference. The second Keynote speaker will be

Marilyn Johnson author of This Book is Overdue! Please read this book, too,

and you will find that each librarian is unique and special. Let’s celebrate

librarianship!

FAME MissionStatementFAME advocates for every student

in Florida to be involved in and

have open access to a quality

school library media program

administered by a highly

competent, certified library media

specialist. FAME is a collaborative,

responsive, dynamic network for

Florida library media

professionals.

Before we can successfully execute our jobs as information specialists, we need to have a formal approach. The ExC3El

Rubric has given us a map to achieve the expectations for collaboration, collections, and connections to enhance

learning. It truly is a guide for 21st century library media programs. I have taken the liberty of writing an adaptation of

Stephen Covey’s 7 Habits of Highly Effective People, and I am calling it The 7 Habits of Highly Effective Librarians. I

use much detail from the ExC3EL rubric with some personal antidotal suggestions for implementation of the habits.

The 7 Habits of Highly Effective Librarians By Pat Dedicos

An Adaptation of the 7 Habits of Highly Effective People by Stephen Covey

| Florida Media Quarterly | Winter 2011 | Page 5 |

From the President continued from 4

Habit 1: Be Proactive You are in charge!

The library media program directed by the library media

specialist should enhance student achievement. Put your

best foot forward! It takes initiative to plan your program

and then present it to the school administration and faculty.

You need to include information literacy; literature

appreciation and literature-based instruction; and most

importantly, collaborative planning.

Habit 2: Begin with the End in Mind Know where you want to end up! Have a plan!

The library media program directed by the library media

specialist needs to incorporate all facets of the instructional

program. Consider this: develop reading promotion and

guidance; instructional support; student/teacher production;

and inclusion in the School Improvement Plan.

Habit 3: Put First Things FirstWork first, and then play. Do the most important

things first and prioritize from there!

How are you going to get where you are going? Planning,

prioritizing, and executing your week’s tasks should be

based on importance rather than urgency. Flexibility is the

key. The patron is the top priority. Remember that the

patron is anyone who uses the media center. Staff must be

in place; a volunteer program supplements under-staffing;

budgeting is necessary to provide up-to-date materials and

equipment; flexible access is of utmost importance; and the

media center should have after-hour access with a

functioning website. The media specialist has to promote

the program. The media specialist is the best advocate the

program has. Others might speak on the media specialist’s

behalf, but the media specialist is the only one who “knows

all”! Every stakeholder needs to know the breadth and

depth of the program. Make the program indispensible!

Habit 4: Think Win-Win Everyone can win!

“Always keep the library doors open, and they will come!”

The media center is the heart of the school. Since the

school media center is ultimately responsible for promoting

student achievement, the curriculum has to be the core of

the media program. Continual evaluation of the

effectiveness of the program allows it to develop and

expand meeting the ever-changing needs of the patrons.

The facility should support the school vision, mission, and

theme. Bright surroundings not only encourage use, it

engages the learner. Energy is contagious! An inviting,

accessible, and stimulating environment promotes use and

learning. Every media center has to meet the needs of the

school in which it is housed. No two programs should be

the same because no two people are the same. Variety and

diversity should be the norm! Showcase your strengths.

Build on your success. Grow with your program!!

Habit 5: Seek First to Understand, then tobe UnderstoodListen before you talk. Listen with your eyes, ears and

heart!

Listen or speak? Be a genuine listener. This encourages

others to reciprocate the listening. Have an open mind, but

naturally be selective. Keep your objectives and goals in

order. Create an atmosphere of caring, respect, and positive

problem solving. Whatever is best for the kids should be

the underlying cornerstone of any media program.

Habit 6: SynergizeCombine all the strengths of all the shareholders!

Together is better!

Advocacy! Combine the strengths of administration,

faculty, staff, community members, and students to produce

positive teamwork and achieve goals no one person could

accomplish alone. Be an encourager with inspirational and

supportive leadership. Make sure to tell the story of the

media center. Have an “elevator speech” ready for all

listening ears. Promote, promote, promote from the smallest

activity to the biggest accomplishment. Persevere!

Habit 7: Sharpen the SawTake care of yourself!

A balanced life-style serves a positive purpose. All work

and no play won’t make a productive librarian or media

program! Balancing and renewing your resources, energy,

and health can create a more dynamic person. When times

become hectic, remember “this too shall end”. Never give

up. If one door closes, another will open. Be ready!

Habit 8: Find Your VoiceEveryone is special and everyone has special talents.

When you have mastered every habit, teach the habits to

others. Pass it on. Collegial sharing is a means by which we

can all help each other. Participate in organizations. Lobby

for libraries. Speak up for the students of Florida. Together

our one voice can increase awareness of the need for

certified library media specialists who can provide all the

services necessary to ensure student achievement.

In closing, try to incorporate these habits into your library

media programs. Tell me about your issues and concerns.

Let me know about exciting programs that are making a

difference in your school and district. Go to the FAME

webpage often for current and valuable information

(www.floridamedia.org). Check out the new FAME blog

(http://fame20102011.blogspot.com). Most importantly, hold

your head high and know you are making a difference for

our students in Florida schools!

Humbly yours,

Pat Dedicos

| Florida Media Quarterly | Winter 2011 | Page 6 |

From the President continued from 5

MACKINE D U C AT I O N A L R E S O U R C E S

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The Breast Cancer Research FoundationThe Breast Cancer Research Foundation®® funds more funds more than 170 dedicated scientists at major medical institutionsthan 170 dedicated scientists at major medical institutions around the world, whose research has led to advances inaround the world, whose research has led to advances in detection, prevention and treatment. Currently, 90 centsdetection, prevention and treatment. Currently, 90 cents of every dollar donated is supporting breast cancerof every dollar donated is supporting breast cancer research and awareness programs.research and awareness programs.Evelyn H. Lauder, Founder & Chairman • Myra J. Biblowit, President • Larry Norton, MD, Scientific DirectorEvelyn H. Lauder, Founder & Chairman • Myra J. Biblowit, President • Larry Norton, MD, Scientifi c Director

www.bcrfcure.org • 1-866-Find-A-Curewww.bcrfcure.org • 1-866-Find-A-Cure

| Florida Media Quarterly | Winter 2011 | Page 8 |

Our attendees also seemed pleased withthe concurrent sessions. The success ofthese sessions depends entirely uponFAME members (and others) who arewilling to share their ideas and expertise.FAME is indeed fortunate to have so many members,vendors and guests who are willing to present, forthey receive no compensation and have to pay theirregistration like everyone else. Year after year a largenumber of people apply to present at the FAMEconference despite the lack of monetarycompensation.

The FAME conference is an expensive undertaking,and the diagram shows where the expenses occur.Even though we have had to raise the registrationprice, it barely covers all the expenses. Since theconference is FAME’s main source of income,money which supports our lobbyist, our managementfirm and our programs (such as SSYRA and FTR),we depend on the sale of the exhibit booths to makea profit. We try hard not to overprice our conference.

Every year we see the same concerns about theconference. Unless someone has been on theconference committee, it is difficult to fathom whatgoes into planning a successful conference. We werefortunate again this year to have a wonderful,dedicated committee who spent many hours planningand working. It is always truly a labor of love forFAME.

Here are some of the concerns:

Concurrent Session Rooms: We have no choice inthe rooms we get. They are assigned by the hotel,and when we get the contract, we are given the list ofrooms and the dates/times the rooms will beavailable to us. While some rooms are a little largerthan others, they always seem to be about the samesize. Of course, it’s impossible to determine whichsessions will be the most popular as it varies fromyear to year, but we do try to guess. To alleviate theproblem of overcrowding, we try to repeat as manysessions as possible; but that depends on space. Thisyear we had fewer rooms than in the past, but wemanaged to repeat as many sessions as possible.

Internet: We wish we had the resourcesto equip every room with Internetservice, but we don’t. Instead, we haveto determine how many presenters needInternet access and then determine the

number of rooms needed to accommodate thosesessions. This year we had five rooms with internetaccess, and the cost was between $8,000.00 and$10,000. If a presenter does not ask for Internetaccess on the Call for Presenters form, (some forgetand leave the space blank on the application), theywon’t be assigned a room with internet access.

Lunch: Hotel food is expensive. That’s the final line.When they prepare lunch, the cost of preparation andpeople transporting it and serving it is included. Weallotted $40.00 per person for lunch, and we haddifficulty finding lunch for that price. Originally, wewere to have buffet lunches, but lack of space madethat plan impossible. People could not have handleda buffet lunch, with the shortage of tables availableso, as the space for lunch kept shrinking, weswitched to box lunches at the last minute.

Room rates: Every year, we’re told some hotelnearby has rooms for $79.00 (or something similar).That’s nice, but these hotels are not conferencehotels. They do not have an exhibit space, rooms forconcurrent sessions, or even enough rooms to housethe number of attendees who are at our conference.FAME is too large for small conference hotels butnot large enough for big hotels. Since some FAMEmembers prefer to stay at other hotels rather than theconference hotel, we don’t generate enough incomefor the hotels to make them want to accommodate uswith more space.

We hope this brief article will answer some of thequestions our attendees have had in the past aboutthe FAME conference. We are sure there are otherquestions, so any time you are at a conference, pleasefeel free to come by the registration desk. Someonefrom the conference committee will be there alongwith our management firm, so someone will alwaysbe available to answer any questions. We love tohave input from our attendees.

Fame 2010 Conference Wrap up

FAME 2010 was another wonderful conference. Our attendance was higher than last year,and we had a few more exhibit booths than last year. It was so nice to have the supportfrom FAME members and vendors, both of which are important to our conference.

FAME 2010 Award Winners

| Florida Media Quarterly | Winter 2011 | Page 9 |

This year the Awards Committee received many outstandingapplications, which made the job of choosing the winners verychallenging. The Award Committee is pleased to announce the

following winners of the 2010 Amanda and Principals Advocate forExcellence Awards:

Bunnie McCormack, Library Media Specialist at Chasco Middle

School in Pasco county, was awarded the middle school Amanda Award for

her Guitar Hero program that “encourages students to complete reading,

writing, FCAT, and technological components by participating in the

LEARN based Guitar Hero Motivational program.”

Jodie Delgado, Library Media Specialist at Coral Shores High School in

Monroe county, won the high school Amanda Award for her Poetry Out

Loud program that increases the visibility of poetry in her school. Her

students learn that poetry can be fun as they discuss it in a “non-threatening

manner and learn recitation techniques and gain self-confidence in speaking

before others.”

Congratulations to Karen Kise, principal of Meadowlane Primary School

in West Melbourne, winner of the elementary Principals Advocate for

Excellence Award, and to Toni Stivender, principal of Sebring High

School in Sebring, winner of the secondary Principals Advocate for

Excellence Award. Both principals were nominated by their library media

specialists, Connie Benavidez and Sandra Rankhorn respectively, for their

leadership and advocacy of exemplary school library media programs at their

schools.

Karen B. TerilliFAME Awards Committee Chair

Library Media Specialist

Leewood K-8 Center

10343 SW 124 Street

Miami, FL 33176

kterilli@dadeschools.net

September 28-30, 201139th Annual Fame ConferenceBonnet Creek Hilton

S A V E T H E D A T E !

The Amanda AwardDeadline – May 15

This award recognizes a high school and middleschool media specialist for developing programs thatenhance and support the self-esteem and well beingof young adults by creating exemplary environmentswhere students are made to feel that they fit in andthat they are part of the school.

Davidson Titles, Inc. sponsors the Amanda Award.Award Recipients receive $300 and a trophy.

2010 Amanda Award – Middle School WinnerBunnie McCormack, Library MediaSpecialist Chasco Middle SchoolPasco County“Guitar Hero”

Bunnie’s award-winning program “encouragesstudents to complete reading, writing, FCAT, andtechnological components by participating in theLEARN based Guitar Hero Motivational program.”

2010 Amanda Award – High School WinnerJodie Delgado, Library MediaSpecialist Coral Shores High SchoolMonroe County“Poetry Out Loud”

Jodie’s award-winning program “increases thevisibility of poetry”. Students learn that poetry canbe fun as they discuss it in a “non-threateningmanner and learn recitation techniques and gain self-confidence in speaking before others.”

Previous Winner

2009 Amanda Award winner–High School

Brigitta McTigue, Library Media SpecialistPark Vista Community High School

| Florida Media Quarterly | Winter 2011 | Page 10 |

Award Winners continued from 10

Principals Advocate Award

2010 Principals Advocate AwardWinner – Secondary Ms. Toni StivenderSebring High SchoolSebring, Florida

Nominated by Library Media Specialist SandraRankhorn

Ms. Stivender shows support for her library mediaprogram every day and in many ways. As Ms. Rankhornstates, “her respect for the judgment of library mediastaff is demonstrated in the freedom she allows them inmaking decisions concerning the physical layout,equipment purchases, and in collection development andweeding. She invites her library media specialist to bepart of the school’s leadership decisions. Most of all, Ilove that she regularly checks books out and our staffand students see that she reads them.”

2010 Principals Advocate AwardWinner – ElementaryMs. Karen KiseMeadowland Primary SchoolWest Melbourne, Florida

Nominated by Library Media Specialist ConnieBenavidez

Ms. Kise “is a supporter of information literacy and themedia program in our school,” states Ms. Benavidez.She “advertises what our program is doing, readilymakes funds available, supports the primary role of thelibrary media specialist in the learning and teachingprocess by encouraging a flexible access mediaprogram, and encourages and advises other principalson how to become a Power Library.”

Previous Winners of the PrincipalsAdvocate Award

2009 Principals Advocate Award Winner –

Secondary

Dr. Jon R. Prince, PrincipalPalm Beach Gardens High SchoolNominated by Library Media Specialist - DebSvec

2009 Principals Advocate Award Winner –

Elementary

Mrs. Denise Robertson, PrincipalTwin Lakes Academy Elementary SchoolNominated by Library Media Specialist - PatDedicos

| Florida Media Quarterly | Winter 2011 | Page 11 |

Jim Harbin Student Media Festival @ FAME 2010By Bonnie S. Kelley, State Chair

On September 1, 2010, announcements were mailed to all

teacher sponsors that their students’ Jim Harbin Student

Media Festival entries were finalists in their respective grade

level (K - 2, 3 - 5, 6 - 8, 9 - 12) and category (Animation,

Comedy, Documentary, Drama, Instructional, Music Video,

News, Public Service Announcement). These finalists were

invited to register online to verify their attendance for either

the Elementary or Secondary Awards Ceremony, an onsite

Video Production Contest, and four Elementary or Secondary

Student Workshops. A fifth onsite workshop was available

to all students, teachers and parents entitled “Uploading

Video to FAME just got Easier” with Clayton Bosquez of

JDL Horizons.

At 10:00 AM on Wednesday, November 3, 2010, forty-five

secondary students representing fifteen teams convened in

the Alachua Room of the Hilton Orlando Bonnett Creek

Hotel to hear their video production assignment in an

“Apprentice-like” style. The three member teams were

required to produce a video by 3:00 PM in one of the two

new categories for the 2010 - 2011 school year- Book Trailer

or News Feature. A Mac laptop lab was provided by Apple

Computers for editing. All participating students received a

FAME Jim Harbin photo frame, and students producing the

winning video in each category were presented with an

iTunes gift card at the end of the Secondary Awards

Ceremony. Seminole Ridge High School from

Palm Beach County won first place for their Book Trailer on

Honda: The Boy Who Dreamed of Cars by Mark Weston, and

Osceola Middle School from Marion County won

first place for FHS News Feature.

From 11:30 AM – 1:00 PM, four Elementary Student

Workshops were provided by sponsoring organizations for

sixty students participants. Nancy Kuznicki, Region 4

Director of the Florida Society of Technology in Education

(FSTE), presented “Digital Animation using FRAMES” for

Tech4Learning. “Produce a Professional Morning Show in

Fifteen Minutes or Less using NewTek TriCaster” was

provided by Robert Weigandt of Encore Broadcast Systems.

“Enhancing Video with Sound using GarageBand” was

presented by Dr. Mark Benno from Apple Computers.

Senior Solutions Engineer Patrick Koster from Adobe

Systems presented “Adobe Photoshop and Premiere

Elements for Digital Communicators.” These workshops

were repeated from 1:30 – 2:30 PM for the secondary

students, and room signage was provided by Lenn Fraraccio

of AVI-SPL.

Simultaneously, the Elementary Awards Ceremony was held

in Salons J/K/L from 1:30 – 2:30 PM. Allison Walker,

Entertainment Reporter for New 13 in Orlando, was the host

for both award ceremonies. Thirty-nine Oscar statues were

presented to schools as they discovered if they won first,

second, or third place. For the first year, a Best of Show was

determined by assigning schools 3 points for first place, 2

points for second, and 1 point for third place. A Best of

Show trophy and a copy of Photoshop Elements and Premier

Elements, courtesy of Adobe Systems, were presented to the

winning school at each grade level. At the Primary Level,

Dr. N. J. Jones Elementary School in Marion

County won Best of Show. At the Intermediate Level, two

schools were tied — Trinity Elementary from Pasco

County and Dr. N.J. Jones Elementary. Award-

winning author Joan Hiatt Harlow was the keynote speaker

for the elementary students, and she autographed copies of

her book Blown Away! for all finalists immediately following

the ceremony.

The Secondary Awards Ceremony was held folloowing the

same venue from 3:30 – 4:30 PM presenting fifty Oscar

statues. Edward Bloor, a current Sunshine State Young

Reader Award author of Taken at the Middle School level,

was the keynote speaker for the secondary students, and he

autographed copies of Tangerine for these student winners at

the conclusion of the ceremony. At the Middle School

Level, Best of Show was won by Dunnellon MiddleSchool from Marion County; the High School Best of

Show was presented to Lake Weir High School from

Marion County.

The award ceremonies were directed by Dave Cook,

Television Manager for WPDS-TV in Largo, Florida, and

produced by Sean Clark, also with Pinellas County Schools.

Both ceremonies were broadcast live on EduVision provided

by JDL Horizons on FAME’s Jim Harbin website at

http://www.floridamedia.org/displaycommon.cfm?an=1&sub

articlenbr=95

As Chair of the Jim Harbin Student Media Festival for a

second year, my personal goal was to make the FAME

Conference a destination for all student finalists to celebrate

their success. All of these entries placed first in both their

District and Region competition before advancing to State

Competition this summer. Congratulations to all finalists for

a job well done!

| Florida Media Quarterly | Winter 2011 | Page 12 |

A “Question of Copyright” is anongoing column authored byGary H. Becker, nationalCopyright law consultant andretired public school systemtechnology administrator. If youhave a question, pleased sendit to gbecker@earthlink.net.You will receive an individualresponse and your questionmay appear in a future editionof FMQ. Requests to withholdnames will be honored.

Gary H. BeckerNational Copyright Law

Consultant

gbecker@earthlink.net

Q If a Spanish book has a chapter online, i.e. vendor sample, is it permissible todownload the chapter and publish it on Moodle?

I believe the answer to be “no”, as one may print only a single copy of a chapter of abook. Since the Moodle online copy would be available to multiple people, I think thiswould negate “fair use”. However, since our state funds are expected to be “low” thisnext year, this teacher is trying to think of economical ways to provide her studentswith Spanish translations.

Would you please advise me as to whether I am correct in my interpretation?

AThe fact that an author (copyright owner) places some or all of the copyrightedcontent of a work they created on-line, doesn’t grant the end user any rights to

using that material beyond what Fair Use would allow, unless the copyright holderstates otherwise. You are correct in your assumption. However, the teacher, within theMoodle course, could provide the students with a link to the chapter, but one doesn’tknow how long that sample link will remain in place.

If the book has already been purchased for students, I would recommend contactingthe copyright owners and requesting permission to include the specific pages desiredin the Moodle class. The worst they can is no, but they might provide permission, withor without conditions.

Q I am an elementary media specialist. Technology opportunities are everchanging and new situations continue to arise. I have had teachers asking about

showing “Hulu” videos in the classroom. Could you please advise?

AMost streaming web sites, including Hulu, require the user to enter into or accept“Terms of Use” or a “User Agreement”, which govern the use of the sites and

what use rights are granted to the user. This is viewed as having entered into acontractual agreement and contract law supersedes copyright and any privilegesgranted users as a result of copyright.

In the case of Hulu, when you visit their homepage, you would scroll down to the verybottom and in very small print, you will find a link to their “Terms of Use.” I amproviding you with a link to that document directly. (http://www.hulu.com/terms)

If you would then scroll to Section 3 of the document, you will find that it would notbe permissible for you to use the materials provided on Hulu, in the manner you haveindicated in your email message, without having obtained prior permission fromHulu.

I would encourage you to contact them, being specific as to the instructional purposesfor using the programs desired. The worst that can happen is that they say no, but theymay possibly grant permission. Many of these sites are not aware of the possibleeducational uses and if they receive enough inquiries, they may modify their Terms ofUse or make special conditions available for educators in the future.

www.fl oridamedia.org

School Libraries Won’t Matter Without Highly Qualifi ed Certifi ed School Librarians

“� e school library provides information and ideas that are fundamental to functioning successfully in today’s information and knowledge-based society. � e school library equips students with life-long learning skills and develops the imagination, enabling them to live as responsible citizens.”

—United Nations Educational, Scientif ic, and Cultural Organization, UNESCO/IFLA School Library manifesto. Retrieved from http://wwunesco.org/webworld/libraries/maifestos/school_manifesto.html

FAME 2011 LEGISLATIVE PLATFORM

Performance Pay for TeachersFAME opposes one size fits all performance pay for teachers. We believe that judging the performance of certified school librarians based upon only a small portion of our professional duties (reading) is not appropriate for students or professionals.

School Library Media MaterialsFAME requests for the Legislature to provide meaningful increases to the allocation for school library materials.

Research has shown a positive link between school library expenditures at schools with certified school librarians and an increase in student test scores.

Resources provide support, improve student reading and increase success in every subject area of the curriculum.

Online Resources/ Instructional TechnologyFAME requests for the Legislature to:

Expand availability of online resources through the Florida Electronic Library;

Fund maintenance data collection for the union catalog of school library media resources;

Restore significant instructional technology funding from the state.

Intellectual FreedomFAME supports the AASL position on intellectual freedom that says, “Intellectual freedom is the right of every individual to both seek and receive information from all points of view without restriction. It provides for free access to all expressions of ideas through which any and all sides of a question, cause or movement may be explored.”

“�e Library Media Center (LMC) is the thrust into the very heart of the instructional program. It becomes accountable for progress in every facet of the school’s curriculum.” —David Loertscher, Taxonomies of the School Library Media Program, 2nd Edition

“Learning to be responsible citizens in a digital world is critical… Learning to use these tools, create content, stay safe, provide feedback and communicate in positive ways is a component of information literacy.” —Donna Baumbach, “You Are Not Alone,” Florida Media Quarterly, Summer 2009

“Schools must be transformed from platforms for instruction to platforms for learning, from bureaucracies bent on control to learning organizations aimed at encouraging disciplined inquiry and creativity.” —Phillip Schlechty, Leading for Learning: How to Transform Schools into Learning Organizations

“�ey (certified school librarians) are needed more than ever to help students deal with different challenges brought by encountering so much information.” —Jana Knezek, Director of Library and Information Services for the Northside Independent School District, San Antonio, TX, THE Journal

“�ese differences in what a child experiences in her school library may soon present a new digital divide. On the one hand, there are students who can effectively access, appreciate, understand, and create quality information in all media formats; on the other hand, there are those who cannot.” —Valenza, Joyce Kasman, and Doug Johnson. “�ings that keep us up at night.” School Library Journal 55.10 (2009): 28+. General OneFile. Web. 22 July 2010.

FOR MORE INFORMATION:

FA M E 2 011 L E G I S L AT I V E P L AT F O R M

The 2009-2010 State of FAME Address

Members of FAME and guests,

The FAME By-Laws declare that each year the President

shall submit a report to membership at our annual

business meeting. For thirty-seven years, past presidents

have fulfilled this duty. They’ve done so during periods of

prosperity and at times of great struggle. Many of us in

this room remember many of those times. Hurricanes have

kept people from attending the annual conference, and

hurricanes have sent them home early. 9/11 kept us all

from a conference. The past two years have not been easy,

truly a time that has tested the strength of our

organization, but FAME members are dedicated and

committed to being the best they can be for their students,

faculty and each other. We chose to move forward, survive

the “down” and be ready for the “up” as one group, one

team, one strong Florida Association for Media in

Education.

FAME and school library media specialists are by no

means recession-proof. I know positions have been lost

and membership is lower. I also know that we, school

library media specialists, are resilient in the face of

adversity. We are the best value for the dollar in our

schools. What other instructional position wears so many

hats (and thank you Citrus County library media

specialists for having this on a t-shirt): teacher;

information navigator; communicator; programmer;

information literacy instructor; networker; Internet trainer;

organizer; advocate; Web mentor; publicist; archivist;

literacy supporter; fundraiser; storyteller; customer service

provider; budgeter; consultant; reader’s advisor; planner;

fact finder; collection builder; researcher. Some of us also

have textbooks and property inventory control (no lie –

we have a cement mixer barcoded!)

What has FAME done this year? We will review by

committee.

The Awards Committee moved to Green. Applications

for the Amanda Award and the Principals Award at

Elementary and Secondary level are advertised on the

FAME homepage, submitted via e-mail, reviewed from e-

mail attachments and announced through e-mail and on

the web.

By-Laws: Three changes, two additions and an update on

wording, were in the published in the Fall issue if FMQ,

in accordance with Section 3 of ARTICLE XIX of the

FAME ByLaws. We will now vote on each item.

Professional Development Committee (passed)

Ways and Means Committee (passed)

Dues Year (passed)

Finance Committee: William Connell and Joanne Seale

worked closely with committee chairs to structure a

budget that FAME members could support. Thank you all

for keeping FAME alive and well and in the black not the

red.

Florida Teens Read!: The committee has seen the

program grow in areas of the state and knows its charge is

to spread the enthusiasm for reading on the high school

level throughout our state.

Intellectual Freedom Committee also went completely

green. The essay contest was announced on the FAME

home page, essays were submitted via e-mail, reviewed

from e-mail attachments and announced through e-mail

and on the web.

Jim Harbin Student Media Festival: We all heard from

Bonnie Kelley a few minutes ago about the wonderful

success this year’s program was, and look forward to next

year.

Leadership Development: Spring Region meetings are a

great way to network with other SLMS. This year’s region

meetings showed the vast resources we have available to

us. If you missed the Baldwin Library of Children’s books

in Gainesville, you missed a national treasure, and we

were allowed in the stacks! Please make attending your

Region’s meeting a priority. Region meeting information

will be on the FAME website very soon.

Legislative Committee: A very hard job in an extremely

tough year. I think it was a training ground to get us ready

for the 2011 Legislative season.

Membership: FAME member numbers are holding

steady. Please encourage other SLMS to become

members. If each of us reach just one other SLMS that is

not a member, we would be a very strong team. We kept

saying this year was the year we needed everyone, but it

looks like 2011 may be….

Side note here: If you have a SLMS in your district that is

his/her school’s Teacher of the Year, please drop Pat or

Lou Greco or me a note so we can publicize that on the

| Florida Media Quarterly | Winter 2011 | Page 15 |

| Florida Media Quarterly | Winter 2011 | Page 16 |

2010 State of Fame Address continued from 14

FAME is accepting entries from high school seniors for the IntellectualFreedom Student Scholarship until March 15, 2010. We hope you willhelp spread the word to students. Important details follow.

FAME Intellectual Freedom Student ScholarshipFlorida high school seniors are encouraged to write an essay of 1,000 words or less, on “The Importance of

Intellectual Freedom.” The winning essay will be based upon originality and the ability to select and to analyze an

important issue related to intellectual freedom and then effectively expresses these concepts. (The principle of

intellectual freedom is the idea that a democracy is dependent upon free and open access to ideas and these are

hallmarks of the library and education professions.)

Only students whose library media specialists are current FAME members are eligible to submit an essay.

Also, only one essay per county will be considered. All applications and essays must be submitted electronically

by March 15, 2011. The winner of this award will be notified by May 1st and the award will be presented at the

2011 FAME conference.

Please visit our website to learn more and to download the application.

http://www.floridamedia.org/displaycommon.cfm?an=1&subarticlenbr=51

website. Congratulations to former President Belinda Vose

for being chosen Teacher of the Year at her school!

Nominations: This is a tough committee to be on because

you are asking people to give up time that they don’t

have. Congratulations to the committee for their

perseverance.

Production and Publication: The new and greatly

improved FAME Website will be up around the first of the

year. FAME is on Facebook and Twitter. FMQ continues

to be one of the best library media association journals in

the country. Of course, that is my opinion!

Professional Development: Now officially a committee!

Please watch the website for great opportunities to add to

your toolkit to be the best SLMS you can be.

The Library of Congress Grant that was announced at last

year’s conference had two highly successful training

sessions, and I know there were two sessions here at the

conference sharing what was learned.

Scholarships: If you know of a SLMS that is taking

classes, suggest that he/she apply.

Sunshine State Young Readers Award Program:

Lorraine Stinson and her team are reading, reading,

reading! Congratulations to another successful year and a

great 2010-2011 list.

Ways and Means: Congratulations on being a committee!

Vange Scivally, please come forward to report on the

success this week. (Note: Vange announced that the

proceeds from the Conference fundraisers, including the

silent auction, topped $1,500.)

Conference: Would the Conference Committee please

stand. Now, audience would you please stand with me and

applaud their hours and hours, months and months of

work. THANK YOU from the bottom of my heart.

Just a few more items: First, last weekend I attended the

FEA Delegate Assembly and I was very surprised and

pleased to see that we, media specialists, were included on

the cover of the program!

This has been an amazing year. Thank you for letting me

have this experience. I truly have hundreds to thank for all

you do for FAME. You are appreciated. Thank you FAME

Committee Chairs and Board of Directors for your hours

and hours of work on behalf of FAME. Debbie Rothfeld,

FAME Secretary, and Joanne Seale, FAME Treasurer,

were supportive, helpful and important to me this year.

Thank you, ladies! Yesterday I mentioned Deb and Pat as

my bookends. Future presidents will do well if they have

the assistance I received. Thank you again, ladies.

And finally, please keep all of our military in your

prayers. My son is once again in Afghanistan. Your

prayers are important to them and to their families.

Respectfully submitted,

Cecelia Solomon, President 2009-2010

How to Submit ArticlesHave you completed a research project you want to share

with other media specialists? Have you just returned from

a trip where you witnessed exciting innovations for media

specialists? Have you learned a new technique, found a

new product or service, or just have information that you

want to share?

Format

Submissions should be in Word or Word Perfect

documents. Articles should be clearly written and may

be accompanied by black and white photographs, charts,

or graphs; however, please do not embed your visuals into

the text.

Photographs and Graphics

All photographs, charts, and graphs accompanying articles

should be submitted as .jpg or .eps files and must be

submitted along with the article. You may indicate where

you would like them placed, if you have a preference,

by simply noting it in BOLD in your text.

Rights

Materials, once submitted, become the property of

Florida Media Quarterly (FMQ). The editor reserves

the right to publish the article in the most suitable issue.

Materials will not be returned. Authors are responsible

for the accuracy of the material submitted and for any

and all copyright permissions necessary.

How to Submit ArticlesSubmit articles via email directly to Rhoda Cribbs,

FMQ Editor, at rcribbs@pasco.k12.fl.us. Please include

the following information with your article:

• a .jpg of yourself

• the name of your school

• address of your school

• your position

• your email address

How to Submit Book Reviews Please follow the steps below to submit book reviews to

FMQ. Submissions should be in Word or Word Perfect

documents and be clearly written.

1) Read the book.

2) Include the following in your review:

• author

• title

• illustration

• publishers

• copyright

• ISBN

• grade level appropriateness

3) Email the review to Rhoda Cribbs, FMQ Editor,

at rcribbs@pasco.k12.fl.us including

• a .jpg of yourself

• the name of your school

• address of your school

• your position

• your email address

DeadlinesThe publication dates of each FMQ issue has been

provided below to help you plan article submissions;

however, you may submit articles at any time of the year.

The FMQ editor will select from the articles submitted for

placement in the most suitable issue.

Issue Articles & PublicationAds Due Date

Fall August 1 September 1

Winter November 1 December 1

Spring February 1 March 1

Summer May 1 June1

| Florida Media Quarterly | Winter 2011 | Page 17 |

Florida Media Quarterly (FMQ) is the Florida Associationof Media in Education (FAME) electronic magazine published quarterly.Each issue includes articles of interest to all media specialists. Specialcolumns focusing on technology, copyright, and book reviews, as well asfeature articles on topical issues are written by colleagues and specialiststo keep media specialists on the cutting edge. FMQ is available online inPDF format from the FAME website at http://www.floridamedia.org