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Your Outreach Program That Connects You.

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Insert You Tube of Clarice

“Quid quo pro Clarice. Quid quo pro.”Hannibal Lector

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You The

m

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What does your outreach program look like now?

Does it work?

Why doesn’t it?

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Put yourself in their shoes – what do they want?• More sales• Reduced advertising costs• More sales• Staff incentives – reasons for them to stay• More sales• Improved brand awareness• More sales• Good public relations or community citizen• More sales• No extra effort or work for me

What can you not deliver?

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Solutions You Can Offer• More sales• Exposure to your members• Member discounts• Member sales days• Member value add• Frequent buyer incentives• Customer retention and/or reactivation incentives

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Solutions You Can Offer• Reduced advertising costs & brand awareness• Links on your website (helps in website optimisation) • In club posters• Hand outs to new members• TV screen advertising • Newsletter advertising• Email blasts to members/prospects• In club displays or promotions• Linking with a powerful brand – you!

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Solutions You Can Offer• Staff incentives – reasons for them to stay• Staff member awards• Staff incentive prizes• Staff discounts at your club

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Solutions You Can Offer•Good public relations or community citizen• If they donate prizes or support your community events they will be seen in a positive manner

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Solutions You Can Offer• No extra effort or work for me• Your Team drive the benefits package for them• They don’t have to do anything

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Justin TamsettB.Ed (Phys & Health Education)

Feel free to contact JT: jt@activemgmt.com.au or 0438 015 677

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And for more information on Active Management helping your business go to: www.activemgmt.com.au

"What you leave behind is not what is engraved in stone monuments, but what is woven into the lives of others."

Pericles