fitmove pitch
DESCRIPTION
The personal fitness coaching anytime, anywhere. We build the bigger international fitness coaching remote services on mobiles with real personal trainers, customized training programs and attractive pricing.TRANSCRIPT
Personal fitness coachinganytime, anywhere
Olivier Lemée, founder
Attractive pricing
Real coaching
VALUESMISSION
Support peopleto stay fit
Customized programs
Fun mobile apps
THE PROBLEM
83% of Fitness Club members drop after 6 weeks
People find themselves alone in front of intimidating equipments
They fear hurting themselves by performing inappropriate exercises
They lack visibility on actual progress and lose confidence
Personal coaching is too expensive
$300 billion per year of total economic costfor overweight and obesity in US and Canada
OUR SOLUTION
Find program
Improve progress
Push workouts
Store
Perform exercises
Analyze difficulties
The market
USA members of fitness clubs 29.9 M
Deserters per year x 83%
QUICKLY ADDRESSABLE 24.8 MANNUAL BUYING POWER $17 B
Our economic model
Practicer
Google Play
iTunes store
Buyers
Distribution
Revenues$9.90 per workout
$19.90 per meeting
Retail
Fitness club
OUR RUN : some key figures
Direct sales Bootstrap Year 1 Year 2 Year 3 Year 4 Year 5
Customers 0 11,360 33,712 72,256 218,784 437,792
Workouts 0 92,160 304,128 628,992 1,900,800 3,893,760
REVENUE 0 $1,8M $4,9M $10,5M $32,8M $68,5M
PROFIT -$0,5M -$1M -$0,9M $0,3M $5,9M $25,7M
Traction
• 11,360 paying customers
• $1,8M annual revenue run rate
• 88% margins
• PT enrollment growing 200% per year
• Revenue growing 21% per month
• 92,000 workouts supported
Our key differentiators
Meeting in person every 2 months
Real coach set tailored objectives
Unbeatable pricing
Risk factors diagnostic managed by coach for each customer
Full visibility for the customers on their progress
Advisors
Coaches networkEngineering Team
Management Team
Our team
Sales director
Founder CEO
+ MarketingVP TBH
Operationsmanager
Franceleader
Java architects
Nemesis
Scripto San Diegoleader
+ 4 developers TBH + coaches TBH
The story
1rst FitBoard version04/11
1rst partnershipwith POLAR 08/11
FitMove Store02/12
100 coaches useFitBoard 09/12
1rst FitBoardPlayer demoversion 10/12
Silicon Valley1rst trip 05/13
Financing
Tour 1 BOOTSTRAP$513,000• Minimum infrastructure• 4 junior developers• Social network advertising• Company create
Tour 2
YEAR 1• Infrastructure complement• Human resources (PT)• Advert, IHRSA, clubs stands
• More human resources• More clubs stands
• Senior developers, more PT• Develop coaches network advert
$1,88M
YEAR 2
YEAR 3
YEAR 4• Accessories integration• Bigger coaches network• More offers and customers
PROFITABLE
It's time to have the fit anytime, anywhere
CONTACT [email protected]
www.fitboard.frwww.fitboard-player.com
www.facebook.com/fitboard.player
www.facebook.com/fitmove
Thank you
Business Planhttp://gust.com/c/fitmove