finland in the eyes of linkedin

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FINLAND — nowember 2013 — antti was here in the eyes of REGISTERED USERS USERS BY AGE JOB FUNCTION JOB TITLE, SENIORITY INDUSTRY MOST FOLLOWERS 545 800 • 117 % higher than 04/13 • 151 % higher than 03/12 • 52 % FEMALE • 48 % MALE 03/12 18–24: 16 % (13 %) 25–34: 38 % (42 %) 35–54: 40 % (40 %) 55+: 6 % (5 %) Followers compared to 03/12: • Rovio 776 % • Pöyry 463 % • Kone 386 % • NSN 209 % Background images used by permission. CC BY 3.0 Valid attribution: Link to any source where one of the authors is the original publisher. http://creativecommons.org/licenses/by/3.0/ Sources • LinkedIn 11/2013 • LinkedIn Suomessa 08032012 Infographic by Tom Laine & Teemu Korpi • LinkedIn in Finland 04/2013 by Tom Laine & Joberate.com • Väestörekisterikeskus Compared to 04/13: • Avgerage 116 % High Tech. 151 % Government 132 % March 2012 April 2013 November 2013 Russia 2 213 654 (296 %) Denmark 1 319 952 (151 %) Norway 925 645 (160 %) Sweden 1 566 942 (164 %) 34 609 25 000 20 000 15 000 5 000 10 000 A finnish LinkedIn user is likely PEKKA from SALES Sales Engineering Entrepreneurship IT Operations Education Research Media & Communication Program and Project Management Arts & Design Consulting Support Marketing Finance Administrative Healthcare Services HR Product Management Accounting Business Development Quality Assurance Legal Purchasing Community and Social Services Military Real Estate 74 575 50 000 60 000 40 000 30 000 10 000 20 000 HighTech Manufacturing Education Corporate Finance Consumer Goods Medical Recreational Government Arts Media Construction Transportation Service Non-profit Legal Agriculture sisu NSN Nordea Tieto Kone Rovio Jolla Pöyry UPM VTT Kemira 6 360 12 816 215 000 Compared to 04/13: • Avegrage 110 % Healthcare Serv. 124 %

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November 2013 statistics on finnish LinkedIn users. Infographic compiled by Teemu Korpi and Tom Laine. CC BY 3.0

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Page 1: Finland in the eyes of LinkedIn

FINLAND — nowember 2013 —

antti was here

in the eyes of

REGISTERED USERS

USERS BY AGE

JOB FUNCTION

JOB TITLE, SENIORITY

INDUSTRY

MOST FOLLOWERS

545 800• 117 % higher than 04/13• 151 % higher than 03/12

• 52 % FEMALE• 48 % MALE

03/12

18–24: 16 % (13 %)

25–34: 38 % (42 %)

35–54: 40 % (40 %)

55+: 6 % (5 %)

Followers compared to 03/12:• Rovio 776 %• Pöyry 463 %• Kone 386 %• NSN 209 %

Background images used by permission.

CC BY 3.0 Valid attribution: Link to any source where one of the authors is the original publisher.

http://creativecommons.org/licenses/by/3.0/

Sources • LinkedIn 11/2013• LinkedIn Suomessa 08032012 Infographic by

Tom Laine & Teemu Korpi• LinkedIn in Finland 04/2013 by Tom Laine

& Joberate.com• Väestörekisterikeskus

Compared to 04/13:• Avgerage 116 %• High Tech. 151 %• Government 132 %

March

2012

April

2013

Nove

mber

2013

Russia 2 213 654 (296 %)

Denmark 1 319 952 (151 %)

Norway 925 645 (160 %)

Sweden 1 566 942 (164 %)

34 609

25 000

20 000

15 000

5 000

10 000

A finnish LinkedIn user is likely PekkA from SALeS

SalesengineeringentrepreneurshipITOperationseducationResearchMedia & CommunicationProgram and Project ManagementArts & DesignConsultingSupportMarketingFinanceAdministrativeHealthcare ServicesHRProduct ManagementAccountingBusiness DevelopmentQuality AssuranceLegalPurchasingCommunity and Social ServicesMilitary Real estate

74 575

50 00060 000

40 00030 000

10 000

20 000

HighTechManufacturingeducationCorporateFinanceConsumer GoodsMedicalRecreationalGovernmentArtsMediaConstructionTransportationServiceNon-profitLegalAgriculture

sisu

NSNNordeaTietokone Rovio

JollaPöyry

UPM

VTT

kem

ira

6 360 12 816

215 000

Compared to 04/13:• Avegrage 110 %• Healthcare Serv. 124 %