finding problem solution fit by interviewing customers - 5 minutes for lean startup melbourne
TRANSCRIPT
Finding problem-solution fit
through customer
interviews
@getviable www.getviable.com
Leslie BarryFounding Partner
Do you have a problem worth
solving?
Problem-Solution Fit
@getviable
Can ID customersCustomer confirms it’s must-have
Can define minimum solution featuresCustomer is willing to pay
Can build a business around it
Worth Solving
@getviable
Can ID customersCustomer confirms it’s must-have
Can define minimum solution featuresCustomer is willing to pay
Can build a business around it
Exertrack v1.0 #FAIL
@getviable
Coding Solution, Analytics, surveys
@getviable
Fastest way to learn is toTalkTo
Customers!
Tips
@getviable
GOOTB!Learn, don’t pitch
Measure results, don’t askFace to Face
30 – 60 people
Get out of the Building!
@getviable
Learn, AdjustRisk
@getviable
ProductMarket
Customer
@getviable
800,000 podcasts40,000 Customers
Exit to Techstars Company 2007@getviable
Can ID customersCustomer confirms it’s must-have
Can define minimum solution featuresCustomer is willing to pay
Can build a business around it
Four Steps to the Epiphany, Steve BlankThe Lean Startup, Eric RiesRunning Lean, Ash Muarya
or online at www.GetViable.com
Dougal Edwards, Founding Partner
Leslie Barry, Founding Partner
@getviable www.getviable.com