4 | 2020 Pet Food Market Media Kit - v1

Asia/Pacific 7,718

Europe 9,888

US/Canada 51,843

Latin America 4,606

Middle East/Africa 1,997

Pet Food Audience Engagement TOTAL pet food audience reach (unduplicated) 76,052

n Publications n Newsletters n Events, website, content marketing

Notable Subscribers VP Live Operations –––––––––––––– Butterball LLCChief Operations Officer –––––––––– Peco Foods Inc.Corporate Production Manager –––– Sanderson FarmsVeterinarian ––––––––––––––––––––– Perdue FarmsR&D Director –––––––––––––––––––– Pilgrim’s PrideSenior Nutritionist –––––––––––––––– Tyson Foods Inc.

Tap into the most extensive global audience and portfolio of marketing solutions in the pet food and pet treat manufacturing industry.

GLOBAL AUDIENCE 76,000+ professionals world wide

MULTI-CHANNEL CAPABILITIES Reach an engaged target audience online, in the magazine or in person at a live event at one of our Petfood Forum conferences and exhibitions around the world

CONTENT & EXPERTISE More than 30 years of combined editorial experience covering the pet food industry

For specific audience information or breakdown by country, contact a Sales Manager for details: www.petfoodindustry.com/help-and-information

FIND UNIQUE VALUE WITH

PETFOOD INDUSTRY

Primary Business & Industry Profile – all channels

Pet Food Manufacturer Retail/Brand Owner/Co-Packer

19% 7%

Distributor/Broker/Import/ExportNutritionist/Consultant

20% 16%

Academia/Government

38%

Geographical Breakdown

*Percentages based on consensus data