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Advisory Services http://www.axisbank.com/corporate/capitalmarkets/advisoryservices/Advisor y-Services.asp Advisory Services have been developed to advise public and private sector clients on capital structuring and funding options with a view to help the clients to help them reduce the cost of funds. The Group has also been active in advising the central and various state governments or their agencies in privatization and bid process management. The Group has successfully worked on some of the benchmark transactions in infrastructure development & manufacturing sector covering an entire range of projects across roads, railways, airports, urban infrastructure maritime, power, oil and gas, petrochemicals, cement, sugar, textiles, steel & allied sectors, auto ancillaries, paper etc. Service Scope: Feasibility Studies PPP Options and Implementation Revenue Enhancement Solutions Contracts Negotiation Advising on Debt or Equity Sources Structured Financing Solutions Project Appraisal and Structuring for Debt Arranging or Equity Placement Financial Restructuring Viability Studies Preparation of business plan Reform Options Studies Operational or Business Re-organization Get a fund f or your s pare cash Have some spare cash languishing in your savings account, but don't want to block it in a fixed deposit or risk investing it in s hares? Cash Funds or Ultr a Short Term Bond Funds could be your answer. Cash Funds (also known as Liquid Funds) o r Ultra Short Term Bond Funds invest in fixed return instruments of short maturities. Their main aim is to provide a high level of s afety and earn a modest retur n. Of course, y ou will not get the spectacular returns of an equity fund. But neither will you face the same level of risk. When should you invest in these funds? Only when you have surplus money that you need to park for a short period of time in safe

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Advisory Serviceshttp://www.axisbank.com/corporate/capitalmarkets/advisoryservices/Advisor

y-Services.asp

Advisory Services have been developed to advise public and private sector clients on capital

structuring and funding options with a view to help the clients to help them reduce the cost of funds. The Group has also been active in advising the central and various state governments or 

their agencies in privatization and bid process management.

The Group has successfully worked on some of the benchmark transactions in infrastructure

development & manufacturing sector covering an entire range of projects across roads, railways,airports, urban infrastructure maritime, power, oil and gas, petrochemicals, cement, sugar,

textiles, steel & allied sectors, auto ancillaries, paper etc.

Service Scope:

• Feasibility Studies

• PPP Options and Implementation

• Revenue Enhancement Solutions

• Contracts Negotiation

• Advising on Debt or Equity Sources

• Structured Financing Solutions• Project Appraisal and Structuring for Debt Arranging or Equity Placement

• Financial Restructuring• Viability Studies

• Preparation of business plan

• Reform Options Studies

• Operational or Business Re-organization

Get a fund for your spare cash Have some spare cash languishing in your savings account, butdon't want to block it in a fixed deposit or risk investing it in shares? Cash Funds or Ultra Short

Term Bond Funds could be your answer. Cash Funds (also known as Liquid Funds) or Ultra

Short Term Bond Funds invest in fixed return instruments of short maturities. Their main aim is

to provide a high level of safety and earn a modest return. Of course, you will not get thespectacular returns of an equity fund. But neither will you face the same level of risk. When

should you invest in these funds?

Only when you have surplus money that you need to park for a short period of time in safe

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instruments, especially money that might be idling in a bank savings account. These funds are

ideally meant for money that you do not want to block in longer term investments such as shares,

fixed deposits, government bonds, etc. Consider such funds when you need the money back in afew days, few weeks or a few months. These are not suitable when you need to invest for periods

greater than 6 months. Axis Liquid Fund Key Features

• An extremely low risk fund suitable for an investment horizon of 1 day – 90 days

• Returns are calculated for the number of days you remain invested•  No entry or exit loads

• High liquidity - Under normal circumstances, we will endeavour to ensure that an

investor gets his money back one day after putting in a valid redemption request

  Product brochure  Reach us now 

Please fill in the details below for our representative to get in touch you. X

All fields are

mandatory.

Name: 

Email Id: 

Mobile/Phone No.: 

Axis Treasury Advantage Fund Key Features

• A low risk fund suitable for an investment horizon of 91 days to 180 days

• Returns are calculated for the number of days you remain invested

•  No entry or exit loads• High liquidity - Under normal circumstances, we will endeavour to ensure that an

investor gets his money back one day after putting in a valid redemption request

• Tax efficient as dividends are tax-free in your hands (post deduction of 14.1625%

dividend distribution tax for individual investors - inclusive of cess and surcharge)

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THE SIMILARITIES AND DIFFERENCES BETWEEN A BANK 

TURNAROUND AND A BUSINESS RESTRUCTURE

After many years in the banking industry and serving on the senior executive team of two banks,

as well as a former CEO of a Community Bank, I can discuss the similarities and differences between turning a bank around and restructuring a business as follows:

Similarities:

1. The Board and Management must show leadership. Shareholders and associates look 

to the Board and Management of either a bank or a commercial venture to show

leadership qualities during difficult times. The steps that will show leadership are: assessthe situation with a non political "eye", present alternative profit and restructure plans,

 present a plan that everyone can "buy into" and finally, execute meticulously. After the

 plan and action plans are agreed to, then the Board must monitor the effects against theexpectations. An open line of communication up and down the organization and with

shareholders is also necessary so everyone realizes what the plan will entail.

2. The Board should understand the financials. Management must do a meticulous job of making members of the Board understand and embrace the financials of the business.

Too many times other agenda items take precedent and this does not allow the Board to

analyze the financials completely, which is a disservice to Board members. The eyes of most members of a board of directors "gloss over" when reviewing monthly financials.

Therefore, management must find a way to present a set of complicated financials in a

simple and understandable format. As part of the monthly Board package presentation,

the financials should be compared to the agreed upon yearly plan and a set of recommendations needs to be presented, which will get the bank or business "back on

track." One of the critical areas of the revised budget is the control of expenses. Cutting

expenses has an immediate effect, whereas other actions may take time to implement andresults will not be immediate. Operating expenses must be compared to a peer group in

order to measure the performance against the banks or businesses that operate in the same

space. In banking there are many operating efficiency ratios easily available to make thiscomparison.

3. Develop a clear vision of the bank or company. When a bank is faced with a regulatory

order or a business is faced with a loss of sales and profitability, one of the first items that

require compliance is a three to five year strategic plan. Does the bank or company stillhave a clear vision of the future of the business and does the plan adapt to the external

environment factors? The Boards of a bank or a business need to revisit their strategic

 plan periodically and make sure it is still relevant to the changes that are taking place in

the industry.4. Set down a clear set of action plans to turn the entity around. Once the direction of 

the bank and company are decided upon, then the next step is to develop a list of actionable items that can be implemented to achieve the plan. The items should detail not

only the actions but also the person responsible for implementation and the time frame to

complete. The best way to develop this set of action plans is to call a meeting of alldepartment heads to brainstorm the actions necessary to achieve the plan. Finally, make

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sure that regular meetings takes place to review progress on the actions. The axiom to

follow is, "what management reviews the associates will pay attention to."

5. Clear Communication is paramount. When a business is in the midst of a crisis,communication is a critical factor to success. Communications has to be free flowing

down the organization and more importantly up through the organization. The more the

 people know about the situation and how the management and Board are addressing theissues, the more there will be a "buy-in" from all levels of the organization. Of course the

downside of this is that those people who cannot deal with uncertainty will find other 

employment. It has been my experience that in most cases the key associates who have ahistory of achievements or have desirable skills will find other employment first.

Periodic and open communications with shareholders and other major stakeholders can

 be important to avoid any legal issue later.

6. Meticulous Execution. Not only is it important to have the right strategy, it is very

important to execute the strategy correctly. In a crisis situation there is no leeway for 

error. Therefore, make sure that action items are done right, done speedily, and aremonitored for their effect.

7. Teamwork. In both situations having the right people in the right places and workingtogether is critical to success. The formula for building teamwork is a combination of all

the actions by management and the Board described previously, especially knowing

where you are headed and communicating that direction to all constituents. A clear set of goals and objectives takes some of the uncertainty out of a difficult situation.

8. Get the right professional advice. When a business is in a turnaround situation it is the

natural instinct to delay or not spend the money on professional assistance. However, the

wrong move is to not hire the best. It is very important to hire experts in the areas of financial auditing, attorneys who specialize in turnaround and restructure, attorneys who

have a history of dealing with regulators, and consultants. In the end it will save the bank or company money by having people who are experienced and can get to the heart of thematter and resolve the situation in an expedited manner.

9. CFO is a key person on the team. Everything in a restructure plan or dealing with

regulatory issues depends on the financial person working closely with the CEO ondeveloping actionable items, e.g. the strategic plan, the profit plan and the reporting on

the action items, etc. The other most important people, for a Bank, that have to be on the

restructure team are the Chief Loan Officer and the workout person. The people who

have to assess the loan portfolios impact on reserves and ultimately on earnings aresignificant to a bank's recovery.

10. Capital and Earnings are king! This is the bottom line of the above nine suggestions.

How do the above actions impact the bottom line and many key questions need to beasked: Does the bank/business have a plan that can work and in the case of a bank, will

the plan give us the capital to be above regulatory requirements and also give the bank 

the ability to grow?

 Now let's review the differences in a turnaround of a bank and the turnaround in a commercialfirm:

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1. Dealing with regulators are more difficult than creditors. From my experience,

creditors in a commercial environment want the business to succeed and therefore will

come up with plans to allow that to happen. Not so with bank regulators! Dealing with bank regulators can be frustrating and in many cases there is a difficulty in getting

straight answers. This is because of the government's bureaucratic process and the

number of people involved in making the decision. Also, the many different agencies thatget involved in the process of dealing with a troubled bank may at times have different

agendas. Finally, in a bank turnaround there is certainly more scrutiny by the regulators

 before a decision can be made and in many cases, there may be unclear answers.2. Time frame limits. In turning around a business, the deadlines can be very flexible and

in some cases indefinite. This allows the creditors and the business persons to work 

through their issues. In the case of a bank receiving a Cease and Desist Order from their 

regulator, there is a definite time frame to comply. Only in rare situations does that timelimit get extended.

3. Regulatory process is exhaustive. A major difference in a bank turnaround is the

amount of resources and time it takes to deal with the regulators. A large portion of the

associates' time, management time, and Board involvement are involved in a bank restructure. Unlike a commercial turnaround, a majority of the Bank's time and resources

will be spent on responding to the regulators' requests, which may include, an exhaustiveanalysis of the loan and investment portfolio, and the liquidity of the Bank.

In many cases a Bank will have to carve out time to meet with potential investors if 

raising capital is required. Therefore, while the Board and management are dealing with

the regulators' requests and also dealing with the potential investor's demands, a strong #2 person needs to be identified in order to deal with the day-to-day operational issues.

Many lessons are to be learned from the commercial restructure world that can apply to a bank 

working out of a crisis situation. Some of the key concepts to remember is to have a plan that allconstituents believe in and can support, be fully communicative with all involved parties, build ateam atmosphere with management and the associates, and do not hesitate to get the best

 professional advice from people who have gone through the experience.

One final thought! The lessons to be learned in difficult times are more valuable than lessons

learned when the business and bank are doing well.

http://www.aabd.org/publications/articles/bank-turnaround-business-restructure.html

Been There Done That!Turnaround, Crises Management,

Growth Planning, Capital Raising and M&A...

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You've found us because you're looking for assistance with your current situation.

If it's a crises situation, we can help immediately; if it's a planned turnaround or growth initiative,

we'll be

available at your convenience. If it’s capital that is required, we can introduce you to many

capital sources

with varied investment criteria.

Bank Advisory Services advises bank and credit union management and Corporate Boards of Directors on

a broad array of financial challenges.

We don't just give advice ,we work alongside you and your executive team to get things done.

See Orrin's article, "The Similarities and Differences Between a Bank Turnaround and a

Business

Restructure," published by the American Association of Bank Directors.