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    INITIAL

    PUBLIC

    OFFER

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    Topics Covered

    Executive Summary

    ----------------------------------------------------- 3

    Introduction----------------------------------------------------------------- 4

    What Is An IPO---------------------------------------------------------------- 5

    Why Go Public----------------------------------------------------------------- 8

    Getting In An IPO----------------------------------------------------------- 9

    IPO Advantages & Disadvantages ----------------------11

    Parameters To Judge An IPO----------------------------------- 14

    Understanding The Role Of Intermediaries -- 16

    Registration Process----------------------------------------------- 18

    IPO Scams-------------------------------------------------------------------------19

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    Salient Features Of IPO Scams ------------------------------26

    Operational Deficiencies ---------------------------------------27

    Measures To Prevent Scams ----------------------------------28

    Recent IPOs------------------------------------------------------------------ 29

    DEFINITIONS AND ABBREVIATIONS--------------------------- 30

    Bibliography--------------------------------------------------------------- 34

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    EXECUTIVE SUMMARY

    As we all know IPO INITIAL PUBLIC OFFERING is the

    hottest topic in the current industry, mainly because of India being a

    developing country and lot of growth in various sectors which leads a

    country to ultimate success. And when we talk about countrys growth

    which is dependent on the kind of work and how much importance to

    which sector is given. And when we say or talk about industries growth

    which leads the economy of country has to be balanced and given

    proper finance so as to reach the levels to fulfill the needs of the

    society. And industries which have massive outflow of work and a big

    portfolio then its very difficult for any company to work with limitedfinance and this is where IPO plays an important role.

    This report talks about how IPO helps in raising fund for the

    companies going public, what are its pros and cons, and also it gives

    us detailed idea why companies go public. How and what are the steps

    taken by the companies before going for any IPO and also the role of

    (SEBI) Securities and Exchange Board of India the BSE and NSE , what

    are primary and secondary markets and also the important terms

    related to IPO. It gives us idea of how IPO is driven in the market and

    what are various factors taken into consideration before going for an

    IPO. And it also tells us how we can more or less judge a good IPO.

    Then we all know that scams have always been a part of any sector

    you go in for which are covered in it and also few recommendations

    are given for the same. It also gives us some idea about what are the

    expenses that a company undertakes during an IPO.

    IPO has been one of the most important generators of

    funds for the small companies making them big and given a new vision

    in past and it is still continuing its work and also for many comingyears.

    http://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/India
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    INTRODUCTION

    IPO stands for Initial Public Offering and means the new

    offer of shares from a company which was previously unlisted. This is

    done by offering those shares to the public, which were held by the

    promoters or the private investors prior to the IPO. In the case when

    other investors or Promoter held the shares the stake holding comes

    down to the extent their shares are offered to the public. In other cases

    new shares are issued to the public and the shares, which are with the

    promoters stay with them. In both cases the share of the promoters inthe total capital comes down.

    For example say there are 100 shares in a company and 50

    of these are offered to the public in an IPO then in such a case the

    promoters stake in the company comes down from 100% to 50%. In

    another case the company issues 50 additional shares to the public

    and the stake of the promoter comes down from 100% to 67%.

    Normally in an IPO the shares are issued at a discount to

    what is considered their intrinsic value and thats why investors keenly

    await IPOs and make money on most of them. IPO are generally priced

    at a discount, which means that if the intrinsic value of a share is

    perceived to be Rs.100 the shares will be offered at a price, which is

    lesser than Rs.100 say Rs.80 during the IPO. When the stock actually

    lists in the market it will list closer to Rs.100. The difference between

    the two prices is known as Listing Gains, which an investor makes

    when investing in IPO and making money at the listing of the IPO. A

    Bullish Market gives IPO investors a clear opportunity to achieve long

    term targets in a short term phase.

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    What is an IPO

    An IPO is the first sale of stock by a company to the public. A company can raisemoney by issuing either debt or equity. If the company has never issued equity to the public, it's

    known as an IPO.

    Companies fall into two broad categories: private and public.A privately held company has fewershareholders and its owners don't have to disclosemuch information about the company. Anybody can go out and incorporate a company: just put insome money, file the right legal documents and follow the reporting rules of your jurisdiction. Mostsmall businesses are privately held. But large companies can be private too. Did you know thatIKEA, Domino's Pizza and Hallmark Cards are all privately held?

    It usually isn't possible to buy shares in a private company. You can approachthe owners about investing, but they're not obligated to sell you anything. Public companies, onthe other hand, have sold at least a portion of themselves to the public and trade on a stockexchange. This is why doing an IPO is also referred to as "going public."

    Public companies have thousands of shareholders and are subject to strict rulesand regulations. They must have a board of directors and they must report financial informationevery quarter. In the United States, public companies report to the Securities and ExchangeCommission (SEC). In other countries, public companies are overseen by governing bodiessimilar to the SEC. From an investor's standpoint, the most exciting thing about a public companyis that the stock is traded in the open market, like any other commodity. If you have the cash, youcan invest. The CEO could hate your guts, but there's nothing he or she could do to stop you frombuying stock.

    The first sale of stock by a private company to the public,IPOs are often issued by smaller, younger companies seeking capital

    to expand, but can also be done by large privately-owned companieslooking to become publicly traded. In an IPO, the issuer obtains theassistance of an underwriting firm, which helps it determine what typeof security to issue (common or preferred), best offering price and timeto bring it to market. IPOs can be a risky investment. For the individualinvestor, it is tough to predict what the stock will do on its initial day oftrading and in the near future since there is often little historical datawith which to analyze the company. Also, most IPOs are ofcompanies going through a transitory growth period, and they aretherefore subject to additional uncertainty regarding their future value.

    Primary and Secondary markets In the primary market securities are issued to the public and the proceeds go tothe issuing company. Secondary market is term used for stock exchanges, where stocks arebought and sold after they are issued to the public.

    PRIMARY MARKET

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    The first time that a companys shares are issued to the public, it is by a processcalled the initial public offering (IPO). In an IPO the company offloads a certain percentage of itstotal shares to the public at a certain price.

    Most IPOS these days do not have a fixed offer price. Instead they follow a

    method called BOOK BUILDIN PROCESS, where the offer price is placed in a band or a rangewith the highest and the lowest value (refer to the newspaper clipping on the page). The publiccan bid for the shares at any price in the band specified. Once the bids come in, the companyevaluates all the bids and decides on an offer price in that range. After the offer price is fixed, thecompany allots its shares to the people who had applied for its shares or returns them theirmoney.

    SECONDRY MARKET

    Once the offer price is fixed and the shares are issued to the people, stockexchanges facilitate the trading of shares for the general public. Once a stock is listed on anexchange, people can start trading in its shares. In a stock exchange the existing shareholderssell their shares to anyone who is willing to buy them at a price agreeable to both parties.Individuals cannot buy or sell shares in a stock exchange directly; they have to execute theirtransaction through authorized members of the stock exchange who are also called STOCK

    BROKERS.

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    Why Go Public?

    Basically, going public (or participating in an "initial publicoffering" or IPO) is the process in which a business owned by one orseveral individuals is converted into a business owned by many. Itinvolves the offering of part ownership of the company to the publicthrough the sale of debt or more commonly, equity securities (stock).

    Going public raises cash and usually a lot of it. Beingpublicly traded also opens many financial doors:

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    Because of the increased scrutiny, public companies can usually

    get better rates when they issue debt.

    As long as there is market demand, a public company can always

    issue more stock. Thus, mergers and acquisitions are easier to

    do because stock can be issued as part of the deal.

    Trading in the open markets means liquidity. This makes it

    possible to implement things like employee stock ownership

    plans, which help to attract top talent.

    Being on a major stock exchange carries a considerableamount of prestige. In the past, only private companies with strongfundamentals could qualify for an IPO and it wasn't easy to get listed.

    The internet boom changed all this. Firms no longer

    needed strong financials and a solid history to go public. Instead, IPOswere done by smaller startups seeking to expand their businesses.There's nothing wrong with wanting to expand, but most of these firmshad never made a profit and didn't plan on being profitable any timesoon. Founded on venture capital funding, they spent like Texanstrying to generate enough excitement to make it to the market beforeburning through all their cash. In cases like this, companies might besuspected of doing an IPO just to make the founders rich. This is knownas an exit strategy, implying that there's no desire to stick around andcreate value for shareholders. The IPO then becomes the end of theroad rather than the beginning.

    How can this happen? Remember: an IPO is just sellingstock. It's all about the sales job. If you can convince people to buystock in your company, you can raise a lot of money.

    Getting In On an IPO

    The Underwriting Process

    Getting a piece of a hot IPO is very difficult, if notimpossible. To understand why, we need to know how an IPO is done, aprocess known as underwriting.

    When a company wants to go public, the first thing it doesis hire an investment bank. A company could theoretically sell its

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    shares on its own, but realistically, an investment bank is required - it'sjust the way Wall Street works. Underwriting is the process of raisingmoney by either debt or equity (in this case we are referring to equity).You can think of underwriters as middlemen between companies andthe investing public. The biggest underwriters are Goldman Sachs,

    Merrill Lynch, Credit Suisse First Boston, Lehman Brothers and MorganStanley.

    The company and the investment bank will first meet tonegotiate the deal. Items usually discussed include the amount ofmoney a company will raise, the type of securities to be issued and allthe details in the underwriting agreement. The deal can be structuredin a variety of ways. For example, in a firm commitment, theunderwriter guarantees that a certain amount will be raised by buyingthe entire offer and then reselling to the public. In a best effortsagreement, however, the underwriter sells securities for the company

    but doesn't guarantee the amount raised. Also, investment banks arehesitant to shoulder all the risk of an offering. Instead, they form asyndicate of underwriters. One underwriter leads the syndicate and theothers sell a part of the issue.

    Once all sides agree to a deal, the investment bank putstogether a registration statement to be filed with the SEC. Thisdocument contains information about the offering as well as companyinfo such as financial statements, management background, any legalproblems, where the money is to be used and insider holdings. TheSEC then requires a cooling off period, in which they investigate and

    make sure all material information has been disclosed. Once the SECapproves the offering, a date (the effective date) is set when the stockwill be offered to the public.

    During the cooling off period the underwriter puts togetherwhat is known as the red herring. This is an initial prospectuscontaining all the information about the company except for the offerprice and the effective date, which aren't known at that time. With thered herring in hand, the underwriter and company attempt to hype andbuild up interest for the issue. They go on a road show - also known asthe "dog and pony show" - where the big institutional investors are

    courted.

    As the effective date approaches, the underwriter andcompany sit down and decide on the price. This isn't an easy decision:it depends on the company, the success of the road show and, mostimportantly, current market conditions. Of course, it's in both parties'interest to get as much as possible.

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    Finally, the securities are sold on the stock market and themoney is collected from investors.

    As you can see, the road to an IPO is a long andcomplicated one. You may have noticed that individual investors aren't

    involved until the very end. This is because small investors aren't thetarget market. They don't have the cash and, therefore, hold littleinterest for the underwriters. If underwriters think an IPO will besuccessful, they'll usually pad the pockets of their favorite institutionalclient with shares at the IPO price. The only way for you to get shares(known as an IPO allocation) is to have an account with one of theinvestment banks that is part of the underwriting syndicate. But don'texpect to open an account with $1,000 and be showered with anallocation. You need to be a frequently trading client with a largeaccount to get in on a hot IPO.

    Bottom line, your chances of getting early shares in an IPO are slim tonone unless you're on the inside. If you do get shares, it's probably because nobody elsewants them. Granted, there are exceptions to every rule and it would be incorrect for us to

    say that it's impossible. Just keep in mind that the probability isn't high if you are a small

    investor.

    IPO ADVANTAGES ANDDISADVANTAGES

    The decision to take a company public in the form of aninitial public offering (IPO) should not be considered lightly. There areseveral advantages and disadvantages to being a public company,which should thoroughly be considered. This memorandum will discuss

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    the advantages and disadvantages of conducting an IPO and willbriefly discuss the steps to be taken to register an offering for sale tothe public. The purpose of this memorandum is to provide a thumbnailsketch of the process. The reader should understand that the processis very time consuming and complicated and companies should

    undertake this process only after serious consideration of theadvantages and disadvantages and discussions with qualified advisors.

    Advantages of going public

    Increased Capital

    A public offering will allow a company to raise capital to use forvarious corporate purposes such as working capital, acquisitions,

    research and development, marketing, and expanding plant andequipment.

    Liquidity

    Once shares of a company are traded on a public exchange,those shares have a market value and can be resold. This allowsa company to attract and retain employees by offering stockincentive packages to those employees. Moreover, it alsoprovides investors in the company the option to trade theirshares thus enhancing investor confidence.

    Increased Prestige

    Public companies often are better known and more visible thanprivate companies, this enables them to obtain a larger marketfor their goods or services. Public companies are able to haveaccess to larger pools of capital as well as different types ofcapital.

    Valuation

    Public trading of a company's shares sets a value for thecompany that is set by the public market and not through moresubjective standards set by a private valuator. This is helpful for

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    a company that is looking for a merger or acquisition. It alsoallows the shareholders to know the value of the shares.

    Increased wealth

    The founders of the company often have the sense of increasedwealth as a result of the IPO. Prior to the IPO these shares wereilliquid and had a more subjective price. These shares now havean ascertainable price and after any lockup period these sharesmay be sold to the public, subject to limitations of federal andstate securities laws.

    Disadvantages of going Public

    Time and Expense

    Conducting an IPO is time consuming and expensive. Asuccessful IPO can take up to a year or more to complete and acompany can expect to spend several hundreds of thousands ofdollars on attorneys, accountants, and printers. In addition, theunderwriter's fees can range from 3% to 10% of the value of theoffering. Due to the time and expense of preparation of the IPO,many companies simply cannot afford the time or spare theexpense of preparing the IPO.

    Disclosure

    The SEC disclosure rules are very extensive. Once a company isa reporting company it must provide information regardingcompensation of senior management, transactions with partiesrelated to the company, conflicts of interest, competitivepositions, how the company intends to develop future products,material contracts, and lawsuits. In addition, once the offeringstatement is effective, a company will be required to makefinancial disclosures required by the Securities and Exchange Actof 1934. The 1934 Act requires public companies to file quarterly

    statements containing unaudited financial statements andaudited financial statements annually. These statements mustalso contain updated information regarding nonfinancial matterssimilar to information provided in the initial registrationstatement. This usually entails retaining lawyers and auditors toprepare these quarterly and annual statements. In addition, acompany must report certain material events as they arise. This

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    information is available to investors, employees, andcompetitors.

    Decisions based upon Stock Price

    Management's decisions may be effected by the market price ofthe shares and the feeling that they must get market recognitionfor the company's stock.

    Regulatory Review

    The Company will be open to review by the SEC to ensure thatthe company is making the appropriate filings with all relevantdisclosures.

    Falling Stock Price

    If the shares of the company's stock fall, the company may losemarket confidence, decreased valuation of the company mayeffect lines of credits, secondary offering pricing, the company'sability to maintain employees, and the personal wealth ofinsiders and investors.

    Vulnerability

    If a large portion of the company's shares are sold to the public,the company may become a target for a takeover, causing

    insiders to lose control. A takeover bid may be the result ofshareholders being upset with management or corporate raiderslooking for an opportunity. Defending a hostile bid can be bothexpensive and time consuming. Once a company has weighedthe advantages and disadvantages of being a public company, ifit decides that it would like to conduct an IPO it will have toretain a lead

    Parameters to judge an IPO

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    Good investing principles demand that you study the

    minutes of details prior to investing in an IPO. Here are some

    parameters you should evaluate:-

    PromotersIs the company a family run business or is it professionally

    owned? Even with a family run business what are the credibility and

    professional qualifications of those managing the company? Do the top

    level managers have enough experience (of at least 5 years) in the

    specific type of business?

    Industry Outlook

    The products or services of the company should have a

    good demand and scope for profit.

    Business Plans

    Check the progress made in terms of land acquisition,

    clearances from various departments, purchase of machinery, letter of

    credits etc. A higher initial investment from the promoters will lead to ahigher faith in the organization.

    Financials

    Why does the company require the money? Is the company

    floating more equity than required? What is the debt component? Keep

    a track on the profits, growth and margins of the previous years. A

    steady growth rate is the quality of a fundamentally sound company.

    Check the assumptions the promoters are making and whether theseassumptions or expectations sound feasible.

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    Risk Factors

    The offer documents will list our specific risk factors such

    as the companys liabilities, court cases or other litigations. Examine

    how these factors will affect the operations of the company.

    Key Names

    Every IPO will have lead managers and merchant bankers.

    You can figure out the track record of the merchant banker through the

    SEBI website.

    Pricing

    Compare the companys PER with that of similar

    companies. With this you can find out the P/E Growth ratio and

    examine whether its earning projections seem viable.

    Listing

    You should have access to the brokers of the stockexchanges where the company will be listing itself.

    Understanding the role of intermediaries

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    Who are the intermediaries in an issue?

    Merchant Bankers to the issue or Book Running Lead

    Managers (BRLM), syndicate members, Registrars to the issue, Bankers

    to the issue, Auditors of the company, Underwriters to the issue,

    Solicitors, etc. are the intermediaries to an issue. The issuer disclosesthe addresses, telephone/fax numbers and email addresses of these

    intermediaries. In addition to this, the issuer also discloses the details

    of the compliance officer appointed by the company for the purpose of

    the issue.

    Who is eligible to be a BRLM?

    A Merchant banker possessing a valid SEBI registration in

    accordance with the SEBI (Merchant Bankers) Regulations, 1992 is

    eligible to act as a Book Running Lead Manager to an issue.

    What is the role of a Lead Manager? (pre and post issue)

    In the pre-issue process, the Lead Manager (LM) takes up

    the due diligence of companys operations/ management/ business

    plans/ legal etc. Other activities of the LM include drafting and design

    of Offer documents, Prospectus, statutory advertisements and

    memorandum containing salient features of the Prospectus. The BRLMs

    shall ensure compliance with stipulated requirements and completion

    of prescribed formalities with the Stock Exchanges, RoC and SEBI

    including finalization of Prospectus and RoC filing. Appointment of

    other intermediaries viz., Registrar(s), Printers, Advertising Agency and

    Bankers to the Offer is also included in the pre-issue processes. The LM

    also draws up the various marketing strategies for the issue.

    The post issue activities including management of escrow

    accounts, co-ordinate non-institutional allocation, intimation of

    allocation and dispatch of refunds to bidders etc are performed by the

    LM. The post Offer activities for the Offer will involve essential follow-

    up steps, which include the finalization of trading and dealing ofinstruments and dispatch of certificates and demat of delivery of

    shares, with the various agencies connected with the work such as the

    Registrar(s) to the Offer and Bankers to the Offer and the bank

    handling refund business. The merchant banker shall be responsible

    for ensuring that these agencies fulfill their functions and enable it to

    discharge this responsibility through suitable agreements with the

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    Company.

    What is the role of a registrar?

    The Registrar finalizes the list of eligible allottees after

    deleting the invalid applications and ensures that the corporate actionfor crediting of shares to the demat accounts of the applicants is done

    and the dispatch of refund orders to those applicable are sent. The

    Lead manager co-ordinates with the Registrar to ensure follow up so

    that that the flow of applications from collecting bank branches,

    processing of the applications and other matters till the basis of

    allotment is finalized, dispatch security certificates and refund orders

    completed and securities listed.

    What is the role of bankers to the issue?

    Bankers to the issue, as the name suggests, carries out all

    the activities of ensuring that the funds are collected and transferred

    to the Escrow accounts. The Lead Merchant Banker shall ensure that

    Bankers to the Issue are appointed in all the mandatory collection

    centers as specified in DIP Guidelines. The LM also ensures follow-up

    with bankers to the issue to get quick estimates of collection and

    advising the issuer about closure of the issue, based on the correct

    figures.

    Question on Due diligence

    The Lead Managers state that they have examined various

    documents including those relating to litigation like commercial

    disputes, patent disputes, disputes with collaborators etc. and other

    materials in connection with the finalization of the offer document

    pertaining to the said issue; and on the basis of such examination and

    the discussions with the Company, its Directors and other officers,

    other agencies, independent verification of the statements concerning

    the objects of the issue, projected profitability, price justification, etc.,they state that they have ensured that they are in compliance with

    SEBI, the Government and any other competent authority in this

    behalf.

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    What is the Registration Process?

    Going public requires a Registration Statement which is a

    carefully crafted document that is prepared by your attorneys and

    accountants. It requires detailed discussions on information pertainingto:

    Business product/service/markets

    Company Information

    Risk Factors

    Proceeds Use (How are you going to use the money)

    Officers and Directors

    Related party transactions

    Identification of your principal shareholders

    Audited financials

    After your registration statement is prepared, it is

    submitted to the Securities and Exchange Commission and various

    other regulatory bodies for their detailed review. When this process is

    completed, you and your management team will do a "road show" to

    present your company to the stock brokers who will then sell your

    stock to the public investors. Assuming they can successfully sell your

    issue, youll receive your money. Then it's simple, all you have to do is

    make a lot more money with the proceeds so as to increase the value

    of your, your teams and the public investors stock.

    IPO SCAMS

    YES BANK Ltd. CASE

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    The modus operandi adopted in manipulating the YES Bank

    Ltd (YBL)'s initial public offering (IPO) allotment involved opening of

    over 7,500 benami dematerialised accounts.

    These accounts were with the National Securities

    Depository Ltd (NSDL) through Karvy Stockbroking Ltd (Karvy-DP). Ofthe 13 erring entities, the chief culprits identified by SEBI were Ms

    Roopalben Panchal and Sugandh Estates and Investments Pvt Ltd.

    While Ms Panchal opened 6,315 benami DP accounts,

    another entity Sugandh opened 1,315 benami accounts. Each of these

    accounts applications were made for 1,050 shares, paying application

    money of Rs 47,250 each. By applying for small lots (1,050 shares

    through each accounts), they misused the retail allotment quota

    stipulated for IPOs. The shares allotted in IPO to the benamis of MsPanchal and Sugandh would have otherwise gone to genuine retail

    applicants.

    The IPO of YBL opened on June 15, 2005 and its shares

    were listed on the BSE and the NSE on July 12, 2005.

    It was observed that Ms Panchal had transferred 9,31,600

    shares to various entities in seven off-market transactions on July 11 -

    a day prior to the listing and commencement of trading on the stock

    exchanges. In order to get an allotment of 9,31,600 shares, Ms Panchalwould have had to apply for crores of shares involving many crores of

    rupees in application money.

    However, Ms Panchal's name did not appear in the list of

    top 100 public issue allottees. Thus, it was suspected that Ms Panchal

    must have made multiple applications or that other applicants were

    acting as a front for her.

    Ms Panchal had applied for only 1,050 shares in the YES

    Bank IPO, paying the application money of Rs 47,250. And she did notreceive any allotment in the IPO. On July 6, Ms Panchal received 150

    shares each from 6,315 allottees through off-market transactions

    aggregating 9,47,250 YBL shares.

    Curiously, as per the dematerialised account data

    furnished by NSDL, of the above 6,315 entities as many as 6,221

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    entities have a same address in Ahmedabad. There are three more

    addresses of locations in Ahmedabad, which have been linked to Ms

    Panchal. All the 6,315 entities have their bank accounts with Bharat

    Overseas Bank and demat accounts with Karvy-DP.

    By applying for the maximum possible number of sharesper applicant while being categorised as retail applicant and by putting

    in large number of applications in the lot of 1,050 shares, Ms Panchal

    and her associates (real or fictitious) have attempted to corner the

    maximum possible number of shares in the IPO allotment.

    This tantamounts to an abuse of IPO allotment process, the

    SEBI order said.

    A similar modus operandi was adopted by Sugandh, which

    received 150 shares each from 1,315 dematerialised accounts

    aggregating 1,97,250 shares in off market transactions.

    According to SEBI findings, Ms Panchal and others booked

    profits to the tune of about Rs 1.70 crore on the day of the listing of

    YES Bank shares.

    SEBI unearths another IPO scam in IDFC SEBI on Thursday 12th Jan 06 unearthed yet another abuseof IPO norms in the IDFC's initial public offering (IPO) where a fewinvestors opened over 14,000 dematerialised accounts to corner largenumber of shares of the company. This is the second such incident,after a similar such violations were detected in the YES Bank's IPO.

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    SEBI said in IDFC's IPO too four investors opened as manyas 14,807 dematerialized accounts with Karvy-DP and "strangely", allthese account holders have their bank accounts with Bharat OverseasBank Ltd, Ahmedabad. SEBI order said: "further probe is required forexamining the systemic fault, if any, of the registrar Karvy-RTI i.e.

    Karvy Computer Shares P Ltd, and the lead managers Kotak MahindraCapital Company Ltd, DSP Merrill Lynch Ltd and SBI Capital Markets Ltdin identifying and weeding out the benami applications."

    Reference is being made to the RBI to examine the role ofBhOB, HDFC Bank, Indian Overseas Bank, ING Vysya Bank and VijayaBank in opening the bank accounts of these benami entities andapparently funding them.

    According to SEBI, Karvy-DP, which was also named in theYES Bank IPO case, has not adhered to `Know-your-Client' norms, as

    per the reports of inspection submitted by NSDL and CDSL on the DP.Also, some of the documents collected by CDSL during the course ofinspection show that Karvy-DP has obtained letters purportedly issuedby the banks' concerned such as BhOB as proof of identity and proof ofaddress of the person for the purpose of opening dematerialisedaccounts.

    "It is seen that one branch manager has on the same datesigned as authorized signatory of different branches of the bank. Thisraises a doubt as to the authenticity of the bank documents obtainedby Karvy-DP for opening dematerialised accounts," the SEBI order by

    its Whole-time Director Mr G. Anantharaman said. SEBI also bannedfour investors (in whose names the multiple accounts were opened)viz., Ms Roopalben Nareshbhai Panchal (who was also named in theYES Bank IPO scam), Sugandh Estates & Investments P Ltd, MrPurshottam Ghanshyam Budhwani and Mr Manojdev Seksaria fromdoing any kind of transactions in the securities market, till furtherdirections.

    Another 35 firms were also barred from participating in the IPOs in thefuture, till further orders, the SEBI order said.

    MARUTI Case

    Fictitious Demat A/cs opened in 2003 itself

    `First IPO in which key players took part was Maruti'

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    The Charges

    DPs have been accused by SEBI of not fully implementing

    the `maker-checker' concept, data entry errors, scanning of officials'

    signatures, and appointing themselves as the second holder.

    Description

    Some of the demat accounts that were used to manipulate

    allotments in the initial public offer of Yes Bank and IDFC were opened

    during 2003, and not in the last year as was earlier believed. The first

    IPO in which the key operators have participated was that of Maruti

    Udyog Ltd, in June 2003, though the numbers of fictitious demat

    accounts were not very high then, the interim order from Securities

    and Exchange Board of India has said.

    SEBI's investigations have now pegged that a "total of 24

    key operators have indulged in abusive practices in respect of 21

    IPOs".

    The evidence against Karvy DP has stemmed from the fact

    that almost all the demat accounts which served as conduits for these

    master account holders were held with Karvy DP, according to the

    order. These 24 operators have 34 demat accounts; of which 16 demat

    accounts are held with Karvy DP.

    Due Diligence Not Taken

    The market regulator's investigations have pointed out

    that, while opening demat accounts the depository participants were

    not exercising due diligence. Persons involved in the scam have

    collected proofs of identity and addresses from groups of persons and

    used this to open bogus bank accounts.

    Inter-linkages

    The master account holders were found to have made off-

    market transfer of the IPO shares to various common groups of entities

    who appear to be their principals. It is seen that some of the master

    account holders have also made off-market transfers amongst

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    themselves. This shows that there are inter-linkages amongst the

    master account holders as well as between groups of master account

    holders and their principals, the order said.

    Depository participants have been accused by SEBI of not

    fully implementing the `maker-checker' concept, data entry errors,scanning of officials' signatures, and appointing themselves as the

    second holder.

    With some of the DPs also acting as brokers, stock

    exchanges have been advised to examine the role and involvement of

    brokers and sub-brokers by way of participation in IPOs either directly

    or indirectly and their dealings in the shares subsequent to listing.

    Exchanges are to submit a report on this within a month.

    SEBI bars Karvy, 23 other entitiesAlleged involvement in IPO allotment scam

    In the dock

    Ban on several entities including HDFC Bank, IDBI Bank,

    ING Vysya Bank and Motilal Oswal Securities from opening fresh demat

    accounts.

    The regulator also pulled up NSDL and CDSL for `grave management

    lapses'.

    Description

    SEBI on Thursday 27th April 2006 came down heavily on

    stock market intermediaries by banning several entities including

    Karvy group of companies, Pratik DP and Indiabulls Securities, for their

    alleged involvement in the IPO allotment scam. SEBI has also barred

    several entities including HDFC Bank, IDBI Bank, ING Vysya Bank andMotilal Oswal Securities from opening fresh demat accounts.

    In an interim order issued today after the second round of

    investigations, the capital market regulator has banned 24 entities

    from buying and selling securities till further orders.

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    Common address

    SEBI also said 15 Depository Participants at National

    Securities Depository Ltd (NSDL) including Kotak Securities, Citibank,

    ICICI Bank, Bank Paribas and IndusInd Bank had more than 500 demat

    account holders sharing the common address.

    It asked NSDL to conduct inspection on whether all the

    demat account holders are genuine. NSDL has also been asked to

    check whether the Know Your Customer norms of SEBI have been duly

    complied with and take action against suspect accounts on verification.

    Analysts felt the SEBI order was akin to capital punishment

    for the entities involved in the securities market scam.

    "In view of the detailed findings, Karvy DP and Pratik DP

    prima facie do not appear to be fit to deal in securities market as SEBI-

    registered intermediaries. Appropriate quasi-judicial proceedings are

    being initiated against the two DPs," the 252-page order issued late in

    the evening said.

    SEBI said the other business groups of Karvy appear to

    have acted in concert in the gamut of IPO manipulations. "I further

    direct Karvy Stock Broking Ld, Karvy Computer Share PVT Ltd, Karvy

    Investor Services and Karvy Consultants not to undertake freshbusiness as registrar to the issue and share transfer agent," Mr G

    Anantharaman, Whole-Time Member, SEBI, said.

    NSDL, CDSL pulled up

    The regulator also pulled up NSDL and CDSL for `grave

    management lapses'. The findings revealed "contributory negligence"

    on the part of the depositories and their managements.

    "The promoters of NSDL and CDSL are directed to take allappropriate actions including revamping of management which clearly

    has allowed matters to come to such a sorry pass," the order said.

    The order, to be treated as a `show-cause notice', has

    given 15 days time to the parties named for filing objections.

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    IPO scam: HDFC Bank, 2 others fined

    The Reserve Bank of India on Monday 27th Feb 2006 fined

    HDFC Bank, IDBI and ING Vysya Bank for violation of Know YourCustomer norms and other irregularities in relation to the recent IPO

    scam.

    HDFC Bank has been slapped with the highest penalty of

    Rs 25 lakh; ING Vysya Bank - Rs 10 lakh and IDBI Ltd Rs 5 lakh.

    This is the second time HDFC Bank has been fined for

    violation of KYC norms. In January, the bank was imposed a penalty of

    Rs 5 lakh.

    According to an RBI release, these banks have been fined,

    "for violation of regulations on KYC norms, for breach of prudent

    banking practices and for not adhering to its directives/guidelines

    relating to loans against shares/ IPO."

    Salient Features of IPO scam

    Modus operandi

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    Current account opened in the name of multiple companies on

    the same date in the same branch of a bank

    Sole person authorized to operate all these accounts who was

    also a Director in all the companies

    Identity disguised by using different spelling for the same name

    in different companies

    Multiple accounts opened in different banks by the same group

    of joint account holders

    Huge funds transferred from companies accounts to the

    individuals account which was invested in IPOs

    Loans/ overdrafts got sanctioned in multiple names to bypass

    limit imposed by RBI

    Loans sanctioned to brokers violating guidelines

    Multiple DP accounts opened to facilitate investment in IPO

    Large number of cheques for the same value issued from a single

    account on the same day

    Multiple large value credits received by way of transfer from

    other banks

    Several accounts opened for funding the IPO on the request of

    brokers, some were in fictitious names

    Refunds received got credited in brokers a/cs

    Margin money provided by brokers through single cheque

    Nexus between merchant banker, brokers and banks suspected

    Operational deficiencies

    Factors that facilitated the scam

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    Photographs not obtained

    Proper introductions not obtained

    Signatures not taken in the presence of bank official

    Failure to independently verify the identity and address of all

    joint account holders

    Directors identity/ address not verified

    Customer Due Diligence done by a subsidiary

    Objective of large number of jt. account holders opening account

    not ascertained

    Purpose of relationship not clearly established

    Customer profiling based on risk classification not done

    Poor monitoring and reporting system due to inadequate

    appreciation of ML issues

    Absence of investigation about use and sources of funds

    Unsatisfactory training of personnel

    No system of fixing accountability of bank officials responsible

    for opening of accounts and complying with KYC procedures

    Ineffective monitoring and control

    Measures to prevent scams

    An analysis of IPO scam clearly brings out the laxity on the part

    of banks to scrupulously implement the KYC/AML guidelines

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    issued from time to time. It also raises serious concerns about

    the integrity of the systems & systemic risks.

    While scams may still happen despite best of preventive

    measures, it should not undermine the efforts being made to

    insulate the financial sector from money laundering. It is going tobe a long fight with constant need to improve and innovate new

    strategies.

    It is important to understand that the risks banks run as a result

    of non-compliance with regulatory and statutory guidelines can

    cause severe reputational and financial damage to individual

    banks and the Indian banking system as a whole

    Need for comprehensive operational framework implementing

    important aspects of KYC instructions e.g.

    Documentation procedure for opening of all types of customer

    accounts;

    Clarity in understanding of risk classification of accounts and

    proper customer profiling

    Ongoing monitoring of medium and high risk accounts

    Enhanced due diligence in respect of accounts with beneficial

    ownership, non-face to face transactions, group companies, high

    risk businesses and wire transfers etc.

    Prompt reporting of cash and suspicious transactions to Principal

    Officer by branches

    An effective audit machinery

    Good understanding of regulatory and statutory prescriptions in

    letter and spirit

    Clear demarcation of duties and responsibilities

    Violations to be dealt with sternly

    Recent IPOs

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    IPO Rating Offer Price Open Date Close Date

    September

    Richa Knits 30 13 Sep 2006 19 Sep 2006

    Gwalior Chem 71-85 11 Sep 2006 14 Sep 2006

    Usher Agro 15 05 Sep 2006 11 Sep 2006

    Atlanta 150 01 Sep 2006 07 Sep 2006

    HOV Services 200-240 04 Sep 2006 07 Sep 2006

    Action Const 110-130 01 Sep 2006 07 Sep 2006

    Deep Industries 36 29 Aug 2006 04 Sep 2006

    KEW Industries 30 28 Aug 2006 01 Sep 2006

    AugustVoltamp Trans 345 24 Aug 2006 29 Aug 2006

    Tech Mahindra 365 01 Aug 2006 04 Aug 2006

    GMR Infra 210 31 Jul 2006 04 Aug 2006

    JulyShirdi Ind 67-78 29 Jun 2006 08 Jul 2006

    JuneVigneshwara 110-124 07 Jun 2006 16 Jun 2006

    Bluplast Ind 32 05 Jun 2006 09 Jun 2006

    Allcargo Global 675 01 Jun 2006 06 Jun 2006

    Prime Focus 417 25 May 2006 03 Jun 2006

    DEFINITIONS AND ABBREVIATIONS

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    I. CONVENTIONAL/ GENERAL TERMS

    Term

    Description

    AGM

    Annual General Meeting of Pratibha Industries Limited

    Articles / Articles of

    Association / AOA

    Articles of Association of Pratibha Industries Limited

    Companies Act / Act The Companies Act, 1956 as amended from time to time

    Depository A Company formed and registered under the Companies Act, 1956

    and which has been granted a certificate of registration under sub-section (1A) of Section 12 of the Securities and Exchange Board of

    India Act, 1992

    Depositories Act The Depositories Act, 1996, as amended from time to time

    Depository Participant A depository participant registered as such under sub-section (1A) of

    Section 12 of the Securities and Exchange Board of India Act, 1992

    FEMA Foreign Exchange Management Act, 1999, as amended from time totime, and the regulations framed there under

    FDI Foreign Direct Investment

    FII Foreign Institutional Investor [as defined under FEMA (Transfer or

    Issue of Security by a Person Resident Outside India) Regulations,

    2000] registered with SEBI.

    Financial year / Fiscal

    year / FY

    Period of twelve months ended March 31 of that particular year

    Indian GAAP Generally accepted accounting principles in India

    I.T. Act The Income-Tax Act, 1961, as amended from time to time

    Memorandum / MOA Memorandum of Association of Pratibha Industries Limited

    NRI / Non-Resident

    Indian

    A person resident outside India who is a citizen of India or is person

    of Indian origin as defined in Foreign Exchange Management(Deposit) Regulations, 2000]

    ROC Registrar of Companies, Maharashtra situated at 100, Everest

    Building, Marine Lines, Mumbai 400002

    RBI Reserve Bank of India

    SCRR Securities Contracts (Regulation) Rules, 1957, as amended from

    time to time.

    SEBI The Securities and Exchange Board of India, constituted under the

    SEBI Act, 1992

    SEBI Act Securities and Exchange Board of India Act, 1992 as amended from

    time to time

    SEBI/(DIP) Guidelines SEBI (Disclosure and Investor Protection) Guidelines, 2000, as

    amended, including instructions and clarifications issued by SEBIfrom time to time

    II.OFFERING RELATED TERMS

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    Allotment Issue of Equity Shares of the Company pursuant to the Public Issue

    to the successful Bidders.

    Allottee The successful Bidder to whom the Equity Shares are being issued.

    Bankers to the Issue ICICI Bank Limited, Standard Chartered Bank, Deutsche Bank,Kotak Mahindra Bank Limited

    Bid An indication to make an offer made during the Bidding Period by aprospective investor to subscribe to Equity Shares of the Company at

    a price within the Price Band, including all revisions and

    modifications thereto

    Bid Price / Bid Amount The amount equal to highest value of the optional Bids indicated in

    the Bid cum Application Form and payable by the Bidder on

    submission of the Bid in the Issue

    Bid Opening Dates / Issue

    Opening Date

    The date on which the Syndicate Members shall start accepting Bids

    for the Issue, which shall be the date notified in a widely circulated

    English national newspaper, a Hindi national newspaper and a

    Marathi regional newspaper

    Bid Closing Date / Issue

    Closing Date

    The date after which the Syndicate Members will not accept any

    Bids for the Issue, which shall be notified in a widely circulated

    English national newspaper, a Hindi national newspaper and a

    Marathi regional newspaper

    Bid cum Application

    Form

    The Form in terms of which the Bidder shall make an offer to

    purchase the Equity Shares of the Company and which will be

    considered as the application for allotment of the Equity Shares in

    terms of this Red Herring Prospectus

    Bidder Any prospective investor who makes a Bid pursuant to the terms of

    this Red Herring Prospectus

    Bidding Period / Issue

    Period

    The period between the Bid/Issue Opening Date and the Bid/Issue

    Closing Date inclusive of both days and during which prospective

    Bidders can submit their Bids

    Book Building Process Book building route as provided under Chapter XI of the SEBI

    Guidelines, in terms of which, this Issue is being made

    BRLM Book Running Lead Manager to the Issue, in this case being Vivro

    Financial Services Private Limited

    CAN / Confirmation of

    Allocation Note

    The note or advice or intimation of allocation of Equity Shares sent

    to the Bidders who have been allocated Equity Shares in accordance

    with the Book Building Process

    Cap Price The higher end of the Price Band, above which the Issue Price will

    not be finalized and above which no bids will be accepted

    Cut-off price Cut-off price refers to any price within the Price Band. A B id

    submitted at Cut-off is a valid Bid at all price levels within the Price

    Band

    Designated Stock

    Exchange

    Bombay Stock Exchange Limited

    Designated Date The date on which the funds are t ransferred from the Escrow

    Account of the Company to the Public Issue Account after the

    Prospectus is filed with the ROC, following which the Board of

    Directors shall allot Equity Shares to successful bidders

    Red Herring Prospectus This Red Herring Prospectus issued in accordance with Section60B of the Companies Act, which does not have complete

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    particulars on the price at which the Equity Shares are offered and

    size of the Issue. It carries the same obligations as are applicable in

    case of a Prospectus and will be filed with ROC at least three days

    before the bid/offer opening date. It will become a Prospectus after

    filing with ROC after the pricing

    Equity Shares Equity Shares of the Company of the face value Rs. 10 each, unless

    otherwise specified in the context thereofEscrow Account Account opened with the Escrow Collection Bank(s) and in whose

    favour the Bidder will issue cheques or drafts in respect of the Bid

    Amount and refunds (if any) of the amount collected to the Bidders

    Escrow Agreement Agreement entered into amongst the Company, the Registrar, theEscrow Collection Bank(s), the Syndicate Members and the BRLMs

    for collection of the Bid Amounts and refunds (if any) of the

    amounts collected to the Bidders

    Escrow Collection

    Bank(s)

    ICICI Bank Limited, Standard Chartered Bank, Deutsche Bank,

    Kotak Mahindra Bank Limited

    First Bidder The Bidder whose name appears first in the Bid cum Application

    Form or Revision Form

    Floor Price The lower end of the Price Band, below which the Issue Price will

    not be finalized and below which no Bids will be accepted

    Fresh Issue / Issue /Public Issue / Offer

    Public Issue of 42,85,000 new Equity Shares of Rs. 10/- each forcash at the Issue Price of Rs. [] per equity share aggregating to Rs.

    [] Lakhs by the Company in terms of this Red Herring Prospectus

    Issue Account Account opened with the Banker to the issue to receive monies from

    the Escrow Accounts on the Designated Date

    Issuer Pratibha Industries Limited

    Issue Price The final price at which Equity Shares will be issued and allotted in

    terms of this Red Herring Prospectus, as determined by the

    Company in consultation with the BRLMs, on the Pricing Date

    Margin Amount The amount paid by the Bidder at the time of submission of his/her

    Bid, being 10% to 100% of the Bid Amount

    Members of the Syndicate The BRLM and the Syndicate Members

    Non-Institutional Bidders All Bidders that are not Qualified Institutional Buyers, or Retail

    Individual Bidders and who have Bid for Equity shares for an

    amount more than Rs.1,00,000.

    Non-Institutional Portion The portion of the Issue being a minimum of 5,78,475 Equity Shares

    of Rs. 10/- each available for allocation to Non-Institutional Bidders

    Pay-in-date The last date specified in the CAN sent to the Bidders

    Pay-in-Period This term means

    (i) With respect to Bidders whose Margin Amount is 100% of the

    Bid Amount, the period commencing on the Bid/issue Opening

    Date and extending until the Bid/issue Closing Date, and(ii) With respect to Bidders whose Margin Amount is less than100% of the Bid Amount, the period commencing on the

    Bid/issue Opening Date and extending until the closure of the

    Pay-in-Date

    Price Band The Price band of a minimum price (Floor Price) of Rs.100/- and the

    maximum price (Cap Price) of Rs. 120/- and includes revision

    thereof

    Pricing Date The date on which the Company in consultation with the BRLM

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    P a g e | 3

    finalizes the Issue Price

    Promoters Mr. Ajit B. Kulkarni, Mrs. Usha B. Kulkarni, Mr. Datta B. Kulkarni,

    Mr. Vinayak B. Kulkarni, Mr. Ramdas B. Kulkarni and Pratibha

    Shareholding Private Limited

    Prospectus The Prospectus filed with the ROC containing, inter alia, the IssuePrice that is determined at the end of the Book Building Process, the

    size of the Issue and certain other informationPublic Issue Account In accordance with Section 73 of the Companies Act, 1956, an

    account opened with the Banker(s) to the Issue to receive monies

    from the Escrow Account for the Issue on the Designated Date

    QIB Portion The portion of the net issue being not less than mandatory 19,28,250

    Equity Shares of Rs. 10 each at the Issue Price, available for

    allocation to QIBs

    Qualified Institutional

    Buyers/ QIBs

    Public Financial Institutions as specified in Section 4A of the

    Companies Act, Scheduled Commercial Banks, Mutual Funds

    registered with SEBI, Foreign Institutional Investors registered with

    SEBI, Multilateral And Bilateral Development Financial Institutions,

    Venture Capital Funds registered with SEBI, Foreign Venture

    Capital Investors registered with SEBI, State Industrial DevelopmentCorporations, Insurance Companies registered with the Insurance

    Regulatory And Development Authority (IRDA), Provident Funds

    with a minimum corpus of Rs.2500 Lakhs and Pension Funds with a

    minimum corpus of Rs. 2500 Lakhs.

    Retail Individual Bidders Individual Bidders (including HUFs and NRIs) who have not Bid for

    an amount in excess of Rs.1,00,000/- in any of the bidding options in

    the Issue.

    Retail Portion The portion of the Net Issue being a minimum of 13,49,775 Equity

    Shares of Rs.10 each available for allocation to Retail Individual

    Bidder(s)

    Registrar/ Registrars to

    the Issue

    Intime Spectrum Registry Limited

    Revision Form The Form used by the Bidders to modify the quantity of Equity

    Shares or the Bid Price in any of their Bid cum Application Forms orany previous Revision Form(s).

    Syndicate Agreement The agreement to be entered into among the Company and the

    members of the Syndicate in relation to the collection of Bids in this

    Issue

    Syndicate Members Intermediaries registered with SEBI and eligible to act as

    underwriters. Syndicate Members are appointed by the BRLM and

    include the BRLM

    Syndicate The Syndicate Members collectively

    TRS or Transaction

    Registration Slip

    The slip or document issued by the Syndicate Members to the

    Bidder as proof of registration of the Bid

    Underwriters The BRLM and Syndicate Members

    Underwriting Agreement The Agreement among the BRLM, the Syndicate Members and the

    Company to be entered into on or after the Pricing Date

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    Bibliography

    Web Based

    www.investopedia.com

    www.sebi.com

    www.vivro.net

    www.intimespectrum.com

    www.pratibhagroup.com

    Book Based

    Share Market Book By Tarun Shah

    IPO Decision By Jason Draho

    Industry Based

    PRATIBHA GROUP OF COMPANIES