FILM POSTERSBy Eleanor, Caitlin and Erin.

The poster for The Dark Knight uses two frames; with

the first clear, in focus, and the second blurred behind it –

this creates a mirror-like shot. The text ‘Why so serious?’

is clear on the poster, with it written in a red, blood-

like, writing. There is also a bloody smile

line, underneath the line of text, which is in line with the

image underneath it. The red shown in this stands out

against the blue colour design of the rest of the poster;

portraying the bloodshed included in the film.

Also, at the bottom of the poster the title ‘The Dark

Knight’ is written with the letters spaced out across the

width. The title is written with it’s logo of the bat, to

symbolise batman, this signifies what the film will be

centred around. The title is written in quite small, white

text which shows it quite simplistically – because the

poster as a whole is simplistic, it doesn’t need big bold

text to stand out. Whereas, the text ‘why so serious?’ is

bold to become easily associated with the film and that

line being it’s tagline.

The image is used as the background; with the joker

behind a landscape. The joker takes up a lot of the

poster, but only the middle of him isn’t covered by mist;

this could signify the mystery surrounding him. With the

prop of the gloves being in full focus, it shows him to

hide his identity. One of his fingers are reaching to the

bloody mouth line, as if he’d done it himself.

The poster for The Devil Wears Prada uses a

red, black and white colour design. With the

background being a simple white, the image of

the red shoe boldly stands out. The shoe is

cartoon-like, with the heal pointing into a

pitchfork, which is normally associated with

the devil; showing a link to the film title.

The title itself is placed on the right hand

side, beside the heel of the shoe, as if

explaining the image. It’s written in black text

to stand out against the red and white used

around it, with the words ‘Devil’ and ‘Prada’

bolder than the others. The letter ‘V’ in ‘Devil’

is written in a different font to the rest with the

line pointing at the end; as if it’s sharp and

dangerous.

In the top left hand corner of the poster, two

names are presented in the same format and

text. The second names of that actresses are in

red capitals, whereas, the first names are in a

smaller, black font – this allows the second

name to stand out to the audience; to draw

attention to those who like these actresses.

The Sweeney Todd poster has a very dark colour design

with a bold red being used in certain places to attract

attention. There is one image one this poster, which is

used as the background. The image is of a man sitting in a

chair, with the contents of the room around him; the chair

the man sits on is colour red whilst he holds the prop of a

blade – showing their connection.

The red signifies blood, this is demonstrated by the wipe

of red through the title ‘Sweeney Todd the Demon Barber

of Fleet Street’. ‘Sweeney Todd’ is written in a bold silver

to contrast with the black and red around it, whilst ‘The

Demon Barber of Fleet Street’, although bold, is written a

lot smaller. Above the title you see the text ‘Johnny Depp

is’, this is used to attract a wider audience of those who

follow his work.

Furthermore, above the title, in the centre of the

poster, we see the tagline ‘Never Forget, Never Forgive’.

This text is written in red to follow the colour design and

convey anger and blood that the film will include. The

tagline also gives the audience an idea of why ‘Sweeney

Todd’ is angry and what the premise of the film will be.

Below the title, a lot of text is given as small credits; of

those who are in, or worked on, the film. Which is

followed by a bolder text box of ‘This Chistmas’ to show

when the film will be released.

The Black Swan poster is quite simplistic in it’s layout and

follows a black, white and gold colour design for the text

whilst the background consists of a close up of a woman.

The image shows the woman’s face, with the background

black behind her. However, the make-up used on her face

shows her to have a crack down the left-side of her face;

portraying her as a china doll, as if she’s fragile. In the

right hand corner of the image, we see a white feather; this

links to the title ‘swan’ but contrasts to the title saying the

swan is ‘black’.

On the right hand side of the poster, in the small space of

the image, there’s a quote given as a review of the film.

The text is written in white, to stand out against the black

background; it’s included to assure the audience the film is

worth seeing.

The title ‘Black Swan’ is written in black towards the

bottom of the page, taking up the most of the width of

poster, with the lettering spread far out. The text is black

and bold and stands out against her pale skin.

Just above the title; three names are given of actors within

the film. Their names are displayed in a smaller size but

follow the same font; being black and quite spread out.

Furthermore, underneath the title, there are credits which

are written in gold to separate them from the main features

of the film. With the final line of this paragraph given in

black – showing what the director has also worked on, to

help sell the film to a wider audience.

The 30 Days Of Night poster follows a red

and black colour design through. The

background uses an image of a man

screaming, looking quite evil. However, the

image of the man isn’t very clear as he’s

shown in red and black. The features of the

man are outlined in black but most of his

body is also in black; therefore, the title ‘30

Days of Night’ is written on top of the image

in red, to contrast and stand out against the

black image. The title is written in quite an

abstract font, as if it’s been painted, with

gaps in the letters. The ‘0’ of ‘30’ has a red

dot in the middle; as if symbolising an

eye, this gives the idea of someone watching

others.

Also, in the bottom right hand corner, the

word ‘October’ is given in the same font as

the title but a lot smaller. This word is just

big enough to be red compared to the smaller

text given underneath it and on the other

side. Furthermore, the word is slanted as if

it’s been carelessly written.