Task 3

What kind of media institution might distribute your media product

and why?

What is Production?

• A production company is basically the company that make the film for the audience to watch.

• The production company can help when needing to raise funds or could possibly have connections with other larger companies to help fund the film making process.

• After the film making process, a distribution company is needed

Examples of large Production Companies

What is Distribution?

Distribution is basically the methods to make the film available for your specific target audience through different platforms/windows. E.g.;

• Theatrical release (release into cinemas• DVD/Blu-ray release• Pay TV (Sky, Virgin) • Netflix (DVD rental)

Examples of Distribution

• A good example is for the movie ‘Shifty’

• This movie is a small independent movie that managed to get quite popular (in spite of its very low budget)

• Shifty found a distribution company (metrodome) that helped put them out into the public through various different platforms.

• This Distribution company also helped with films such as, ‘Donnie Darko, original version’ and ‘In the name of the king’

Would this distribution company help your movie?

• Metrodome help distribute a large range of films with a vast range of genres

• Metrodome are known to have helped low budget films (such

as shifty) as well as high budget films

• I believe that a distribution company like Metrodome might help our movie and be interested due to it being relative somewhat to the British teenage audience

Will your film have an appeal for a UK audience only?

• Our film might be relevant to the UK audience however it would be suitable mainly for teenagers/students still in education.

• This is because of the teen drama/college aspect introduced in the opening of our film. And because of the age range shown in the film. (generally teenagers)

• This means that our film could potentially have an appeal for most countries (e.g. USA, UK, European countries etc..

Marketing, release and exhibition strategies for your film?

• This is basically where we position the audience to make it look like the film is for them.

• For example; for people who enjoy watching superhero movies, we would promote and advertise the movie in an area that they would see.

• We could do this by making an interesting poster (eye catching and relevant to our target audience) for example the shifty poster.

• We could show the trailer (in cinemas) before movies such as, twilight (teenage audience)

Self distribution?

• Self distribution is also an option

• Self distribution can be risky due to it costing a lot of money, However its an opportunity

• However it’s possible to be successful.