fiat - piano 30.10.2012
TRANSCRIPT
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 1/16
October 30, 2012 1
Gro up ’s v iew s on Eur opean m ark et and br oadim p l i ca t ions on i t s d eve lopm en t p lans fo r t he fu t u r e
October 30, 2012
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 2/16
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 3/16
October 30, 2012 3
• New Chrysler formed out of “363” sale June 2009 withFiat at 20%
• Government loans repaid in May 2011, 6 years early;Fiat to 58.5%
• GEC formed to drive single management organizationwith 4 regional hubs Sept 2011
• Chrysler sales activities integrated into Fiat in EMEA & LATAM
• Fiat brand successfully launched in NAFTA with Fiat500 early 2011
• Converged to 3 key architectures and launched first
vehicle with New Panda (Mini), 500L (Small), Dart(Compact)
• Maserati brand relaunch accelerating, 2 new sedanslaunching H1 2013
• Integrating Fiat LCV vehicles into RAM brand tocomplete full-range commercial vehicle brand
• Completing worldwide powertrain offering with Fire1.4 in NAFTA, Pentastar downsize for APAC, 8-speed/9-speed planetary transmission
• APAC business developing driven by Jeep SUVsuccess, localization started with launch of Viaggio inChina
• Purchasing & WCM progressing with significantsavings, efficiency & capacity improvement
• No longer a marginal player in global ranking
L i n g o t t o
P l a n
T a r g e t s
( A p r 2 0 1 0 )
Net Revenues (€b n)
Fiat Group (pro-forma) >64 76
Trad ing Pro f i t (€b n)Fiat Group (implied pro-forma) >1.3 >3.0
Trad ing Marg in
Fiat Group (pro-forma) 2.0-2.2% 4.0-4.8%
6 7 7 5
2 ,3 3 ,2
2010A* 2011A*
FI AT GROUP
Trading m arg in (% ) 3 .4 % 4 .3 %
DECENT EXECUTI ON OF A N AMB I TI OUS PLAN ,W I TH EMEA’S M ARKET DECLI NE HAV I NG
FUNDAMENTALLY CHAN GED THE LAND SCAPE
Net revenues (€bn)
Trading profit (€bn)
* pro- f orm a
The planProgress to-date
2 0 1 0 A 2 0 1 1 A
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 4/16
October 30, 2012 4
13 ,9
15 ,4
16 ,5
17 ,4
18 ,2
14 ,4
15 ,3
14 ,1 13 ,9 14 ,1
14 ,915 ,6
2010 2011 2012E 2013E 2014E 2015E 2016E*
Industry reflects aggregate key markets where Group is competing (i.e. China,Ind ia, Japan, Australia, South Korea)
13 ,5
15 ,2
16 ,4 16 ,6
17 ,1
14 ,2
15 ,6
~ 1 71 7,7 1 7,7 18 ,2
18 ,3
2010 2011 2012E 2013E 2014E 2015E 2016E
7 ,1
5 ,2
5 ,5 5 ,86 ,0
6 ,3
6 ,97 ,3
2010 2011 2012E 2013E 2014E 2015E 2016E
Chrysler forecast @ 2009 Investor Day
Revised forecast
Fiat forecast @ 2010 Investor Day
Revised forecast
Fiat forecast @ 2010 Investor Day Revised forecast
Industry trend and forecast(mn units)
EU27 + EFTA(passenger cars & LCVs)
NAFTA(passenger cars,SUV, pick-uptrucks & LCVs)
APAC*
(passenger cars & LCVs)
LATAM(passenger cars & LCVs)
~ 2 4
2 5
2 7
2 9
3 1
2012E 2013E 2014E 2015E 2016E
Fiat forecast
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 5/16
October 30, 2012 5
1 .6
2 .4
FY 2010production(mn units)
Full utilizationincluding
additional shifts(Standard UnionContract Terms)
Efficiencyimprovement(line speedincreases)
Additionalproduction
through extra-overtime and
holidays
FY 2012Eproduction(mn units)
I NDUSTRI AL FLEXI BI LI TY
CAPACI TY UTI LI ZATI ON
73%
92%
107%
49%
60%
73%
0%
20%
40%
60%
80%
100%
120%
2010 2011 2012E
Harbour definition Technical definition
CAPA CI TY UTI LI ZATI ON
140% 140% 143%
85% 85% 88%
0%20%
40%
60%
80%
100%
120%
140%
160%
2010 2011 2012E
Harbour definition Technical definition
Flexible work practices have allowed us to deliver
on strong market demand in the Americas
Harbour definition: 235 days p.a. / 16 hours per dayTechnical definition: 280 days p.a./3 shifts per day for LATAM; 265 days p.a./3 shifts per day at all plants (ex Saltillo where applied 2 shifts at 285 days) for NAFTA
• Stab le a t ~ 90% u t i l i zat ion o f t echn ica l
capac i ty f o r m any years
• Cons isten t u t i l i zat ion o f a l l f l ex ib i l i t y
ins t r u m en ts ( ex t r a -ove r t im e and ho l idays )
to m ax im ize ou tp ut
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 6/16
October 30, 2012 6
EXTERNAL MARKET FACTORS
• Slump in European market demand, with 2012 beingthe 5th consecutive year of decline
Expected 2012 volume of ~12.5mn passenger cars is the lowest
level since 2007 and down 20+% from 16mn peak
Italian market at <1.4mn units and down 40+% from 2.5mn peakin 2007
European LCV volumes expected at ~1.6 million units and down30+% from 2.4mn peak in 2007
• Pricing pressure, especially for mass market segments
• Further pressure from Korean and potential Japanese
and Indian FTA’s• Market becoming bi-polar with profitability limited to
premium
• Low-end brands increasingly relevant in mass market
• Lack of visibility for recovery to pre-crisis level
• Structural overcapacity of European manufacturerswill delay any pricing recovery
• Industry heavily regulated and no moves to simplify
But Fiat Group isn’t immune to the effects of the European “Carmageddon ”…
88%
80%
~69%
56%52%
~45%
2010 2011 2012E
Harbour definition Technical definition
GROUP CAPA CI TY UTI LI ZATI ON I N EMEA(passenger cars & LCVs; including JVs; percent)
235 days p.a. / 16 hours per day 280 days p.a. / 3 shifts per day
MARKET EXPECTED TO BE FLAT I N 2 0 1 3 AND THEN
GRADUAL RECOVERY TO ~ 1 5 MN I N 2 0 1 5 / 2 0 1 6( PASSENGER CARS & LCVS)
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 7/16
October 30, 2012 7
Nega t i vePos i t i ve
• Mass-market brands with strong heritage,extensive dealer network
• A leading position in LCV market
• Fiat 500 continued leadership in up-market A-segment
• Fiat Panda & Fiat Freemont success showseffectiveness of focus on utility / priceproposition
• Quality problems behind us & leadership inrecent products out of all production locations(Pomigliano/Tychy/Serbia)
• European leadership in C02 emissions for 5
years in a row
• Ferrari & Maserati unique iconic & profitableassets, with Maserati launching 2 newproducts in H1 2013
• Conserved cash through 2008-2012
Our strengths and weaknesses in EMEA
• Portfolio heavily skewed to A- & B-segment & geographically concentrated in SouthernEuropean markets
• Inability to leverage Fiat brand to move into C-segment and above
• Historical core segments have become
commodity purchases with limited ability toreturn capital employed
• Lancia–Chrysler integration hindered bymarket condition and limited brand appealoutside Italy
• Dealer network effectiveness still not ideal
• Alfa Romeo brand opportunity limited byhistoric lack of industrial volume in C- & D-segment to leverage
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 8/16
October 30, 2012 8
• Twinair engine, 0.9L 2-cylinder: 90g/km NEDC CO2 emissions on Fiat500
• 1.4L Turbo MultiAir engine: 41 EPAhighway mpg on Dodge Dart
• New generation of planetaryautomatic transmissions for FWD,RWD and AWD applications
• Dual Dry Clutch spread across theportfolio in EMEA, NAFTA & China
• Fiat’s leadership in flex-fuel
technology in Brazil, utilizingvariable mix of gasoline and ethanol
• TetraFuel first engine in the worldable to run 4 different fuels: petrol,bioethanol, “gasolina”, natural gas
• Totally electric vehicle, 83 kW motor
• 100-mile cruising range in urbancycle
• 100+ MPGe EPA label on combinedcycle
• Real-time, on-board feedback on
how to improve driving style for fueleconomy
• Available on Fiat 500L, standard onuConnect infotainment system
• Recorded savings on off-boardEco:Drive up to 16%
• The widest range of vehicles in EU
• New Fiat Panda powered by Twinairengine: 86 g/km NEDC CO2 emissions
• New Fiat 500L coming in 2013
• Bio-methane application easilyimplementable: well-to-wheel CO2
emissions comparable to electricvehicles
FOR THE FI FTH YEAR I N A ROW , EUROPEAN LEADER I N CO2 EMI SSI ONS I N 2 0 1 2
Our starting pointA wide array of differentiated, sustainable technologies
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 9/16
October 30, 2012 9
Solving the EMEA quandary
We have chosen the second op t ion because
• We have installed up-to-date available capacity in EMEA and have littlecapacity left elsewhere
• We have at least 3 brands that are capable of competing in the higher
margin business
• Fiat-Chrysler has developed over the last 3 years the relevant architecturesand baseline powertrains to enter the premium end of the business and
• Fiat-Chrysler has access to the NAFTA and APAC markets
OR
REMAI N FOCUSED ON NON- PREMI UM MASS- MARKET AND
RATI ONALI ZE CAPA CI TY BY CLOSI NG 1 OR MORE PLANTS1
LEVERAGE HI STORI CAL PREMI UM BRAND HERI TAGE ( ALFA
ROMEO & MASERATI ) , RE- ALI GN PRODUCT PORTFOLI O AND
REPOSI TI ON THE BUSI NESS FOR THE FUTURE
2
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 10/16
October 30, 2012 10
Our strategy going forward
1. Focus Fiat brand on 500 and Panda as pillar vehicles (brands within a brand) and
derive all future products therefrom
2. Reduce/curtail Lancia exposure, preserving uniqueness of Ypsilon and rely onChrysler’s NAFTA development to feed European brand, if economically viable
3. Focus on Alfa Romeo and Maserati to access higher-end of bi-polar market
4. Fully flesh out Jeep brand by developing appropriate products for European andinternational markets
5. Continue to develop and maintain leading position in LCVs
OVERRIDING OBJECTIVES ARE:
1 . TO UTI LI ZE EMEA PRODUCTI ON BASE TO DEVELOP OUR GLOBAL BRANDS ( ALFA ROMEO,MASERATI , JEEP AND THE FI AT 5 0 0 “ FAMI LY” )
2 . TO SHI FT A SI GNI FI CAN T PORTI ON OF PRODUCT PORTFOLI O TOW ARDS HI GHER M ARGI N
OPPORTUN I TI ES
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 11/16
October 30, 2012 11
2 0 1 3 2 0 1 42 0 1 2 2 0 1 5 2 0 1 6
NOT CURRENTLY IN PRODUCTIONANYWHERE
only for EMEAfor EMEA and export
for EMEA
Major new model launches in EMEA(SoP within each year indicated)
VEHICLES
PRODUCED IN
EMEA
for EMEA and export
only for EMEAOUTSIDE ITALY
IN ITALY
for EMEA and export
New model
IMPORTEDVEHICLES
Refresh
MODELREFRESH
OUTSIDE ITALY
IN ITALY
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 12/16
October 30, 2012 12
Synergies on capital and costUtilize European manufacturing base for WW volume growth
• Pro d u c t s n e ed e d f o r co m p e t i t i v e o f f e r i n g i n Eu ro p e a re co m p l em e n ta r y t o
t ho se prod uced in NAFTA and LATAM w her e pr odu ct io n capac i t y i s or w i l l soonb e s a tu ra t e d a s Ch ry s l er p ro d u c t o f f e r i n g co n t i n u e s t o b e r e n ew e d t h ro u g h2 0 1 5
• Targe t to u t i l i ze up t o 15 % o f capaci t y fo r expo r t , espec ia l ly f o r Jeep sm a l le rSUV ( no t cur r en t l y i n p r odu c t ion an yw her e) , Al fa Rom eo and Masera t i b r ands
•
Arch i tec tu r e a l l oca t i on• Italian footprint for higher value-added production
• Focus ex-Italy on smaller segments
• Wor k ing w i th I t a l i an Gove rnm en t on act i ons to im p rov e com pe t i t i veness fo re x p o r t
• New Union agreement in place which addresses labor flexibility issue but need fulladherence
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 13/16
October 30, 2012 13
Our new EMEA Targets
• 20 12 conf i r m ed Trad ing Loss o f ~ €7 00 m i l l ion
• 20 13 Eur opean m ark e t expec t ed t o be f l a t and EMEA loss expec ted a t s im i l a ror s l ig ht ly low er lev e l
• Act i on s on p rod uc t p l an and com m i tm en t o f cap i ta l t o I t a l i an m anu fac tu r i ng
s i tes
• are dependent on respect and compliance with new labor agreements;
• will require 24-36 months for implementation and
• will allow Fiat-Chrysler in EMEA to recover some market share in a more rationalmarket and to act as export base for sales by other regions
• Break -even ach ievab le i n 201 5 -1 6
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 14/16
October 30, 2012 14
2012-14 Group financial targetsOld vs. new plan (IFRS)
2 0 1 2 E 2 0 1 3 E 2 0 1 4 E
Investor Day2010
RevisedInvestor Day
2010Revised
Investor Day2010
Revised
Volumes(units/mn)
~4.8 ~ 4. 2 ~5.5 4 .3 -4 .5 ~6.0 4 .6 -4 .8
Revenues(€bn)
~85 ~ 8 3 ~97 8 8 - 9 2 ~104 9 4 - 9 8
Trading Profit(€bn)
~4.6 ~ 3. 8 ~6.1 4 .0 -4 .5 ~7.5 4 .7 -5 .2
TradingMargin
~5.4% ~ 4.6 % ~6.3% 4.6% -4 .9% ~7.2% 5.0% -5 .3%
EBITDA (€bn) 9.8-10.6 ~ 8 .0 11.9-12.7 9 .0 -9 .5 13.8-14.6 10 .3 -10 .8
EBITDA % ~11.5% ~ 9.6 % ~12.3% ~ 10 .3% ~13.3% ~ 11 .0%
Capex (€bn) ~8.0 ~ 7 .5 ~6.2 7 .5 -8 .5 ~6.2 8 .5 -9 .5
Capex/D&Aratio
~1.5 ~ 1 .9 ~1.1 1 .6 -1 .8 ~1.0 1 .6 -1 .8
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 15/16
October 30, 2012 15
Some conclusions
• EMEA w i l l con t inu e t o p r ov ide g rea t cha l lenges fo r every one f o r m any years t oco m e
• Fi at - Ch r y sl er d eci si on t o sh i f t p r o du ct p o r t f ol io i s t h e p r ef er r e d ch o ice
because
• It is the best economic alternative
• Group has all necessary elements to execute (brands, architectures, powertrains,
installed capacity and experienced workforce)
• Group can manage financial requirements for implementation
NOT FOR THE FAI NT- HEARTED, BUT A POTENTI ALLY EXCI TI NG FUTURE
7/30/2019 Fiat - Piano 30.10.2012
http://slidepdf.com/reader/full/fiat-piano-30102012 16/16
October 30, 2012 16
GROUP I NVESTOR RELATI ONS TEAM
Mar co Aur iem m a +39-011-006-3290 Vice Pres ident
A lexandra Deschner +39-011-006-2308
Tim o t hy Krause +1-248-512-2923
Paolo Moso le +39-011-006-1064
Sara Nico la +39-011-006-2572
Mar is te l l a Bo ro t t o +39-011-006-2709
fax: +39-011-006-3796
email: investor . re la t ions@fia tspa.com
websites: w w w .f i at spa.co m
w w w .chry slerg ro up l lc.com
Contacts