federal partners in bullying prevention summit august 11 th, 2010 pacer’s national center for...
TRANSCRIPT
Federal Partners in Bullying Prevention SummitAugust 11th, 2010
PACER’s National Center for Bullying Prevention
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- Chief Marketing Officer, American Dairy Queen- Board Member, PACER Center- In-Coming Board of Governors Chair, Children’s Miracle Network Hospitals
Michael Keller
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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- Dreams- Some of PACER’s Initiatives- Importance of Collaboration- Potential Role of Corporations
Discussion Topics
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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• Help create and lead a movement to put an end to bullying:
- Have the movement change the culture within schools, communities and online to make it virtually impossible for bullying to occur
- Have that movement lead to federal and state laws being changed or added to protect kids and help their families
Dreams
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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• National Center for Bullying Prevention
- KidsAgainstBullying.org
- TeensAgainstBullying.org
- Classroom resources
- National Bullying Prevention Month
PACER’s Initiatives
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
PACERKidsAgainstBullying.org
Award Winning PACERTeensAgainstBullying.org
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• Unites schools and communities nationwide to raise awareness of bullying prevention
- ENGAGE: Show your support, SIGN UP to become A PARTNER!
- EDUCATE: Learn what to do, with free, innovative classroom resources
- INSPIRE: Motivate others to care about the cause which will change the culture
PACER’s National Bullying Prevention Month—October
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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Demi Lovato/Jonas Group
Yahoo! Kids
Best Buy’s @15
IBM
In progress
Cartoon Network/CNN
PACER’s Partners
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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• National Spokesperson for Teens Against Bullying
- Passionate about the cause
- Personal experience
-Incredible Outreach and Impact
Social Media (2 million Facebook Fans)
Magazine Articles
Convert Tours
Demi Lovato
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
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• Unite efforts to build strong network solution:
-The cause/social issue is enormous
-Currently highly decentralized
-Complimentary strengths
-Have not yet reached “tipping point”
-Kids need us to pull together and lead
Importance of Collaboration
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
8Potential Role ofCorporate Sponsors
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
• Corporations can help kids, families, schools and communities:
-Fundraising/underwriting
-Awareness
-Expertise
-Social relevance,
brand fit/lifestyle
9Example: Children’s MiracleNetwork Hospitals (CMNH)
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
• CMNH corporation sponsors like Dairy Queen:
-Raise over $140 million/year to support 175 hospitals
-Engage and activate
employees/customers
and vendors
-Enable funds recipients to
do what they do best –
help!
10Closing Thoughts
PACER.org/BullyingPACERTeensAgainstBullying.orgPACERKidsAgainstBullying.org
-So many share the dream-We need to work together to realize it-We need private sector help-Kids and their families need us to lead
PACER’s National Center For Bullying Prevention unites, engages, and educates communities nationwide to address bullying through creative, relevant, and interactive resources.
The project is for all children; those who are targeted by bullying, those who bully and those who witness bullying. By empowering everyone involved—educators, parents and students—to make a difference, we can address bullying in powerful ways.
“The End of Bullying Begins With Me”