fay maureen butlernewresume15socmed

Fay Maureen Butler, [email protected]

A Charismatic, Caring Leader Focused on Outcomes and Assessment

Experienced, results focused leader in Higher Education Administration, Strategic Enrollment Management Planning and Assessment, Student Retention and Student Outcomes Analysis/ Team Building/Innovative Leadership with Intergeneration Groups/Program Development/Qualitative Research/Middle States Evaluator Experience/ Author/Public Speaker. An experienced Professional with a diverse set of gifts, skills and talents with the ability to understand the important of history, the relevance of current trends and the wisdom to integrate futuristic plans.

PROFESSIONAL SYNOPSIS

LAGUARDIA COMMUNITY COLLEGE – CITY UNIVERSITY OF NEW YORK, Long Island City, NY September 2009-Present

Administrative Executive Assistant- Enrollment Services- September 2015- Present

• Oversees planning, implementation, and assessment of strategic planning.• Tasked with conducting an environmental scan of enrollment trends at community

colleges in urban settings and developing plans and ideas to influence enrollment• Supervises administrative staff. Leads all departmental staff meetings, conferences and

luncheons. Arranges, coordinates meetings and events; recording, transcribing and distributing minutes of meetings.

• Oversees enrollment management team and one-on-one meetings.• Oversees performance management systems and metrics and reports regularly to

Executive staff on progress.• Provide high-level administrative support by conducting research, preparing statistical

reports and documents.• Provides administrative support for college-wide projects and initiatives involving

internal and external constituencies and ensures that high priority projects and initiatives are effectively and efficiently met

• Manages the Enrollment Process Calendar each term and distributes to Enrollment Strategies (E-Strat departments). Evaluates the effectiveness of enrollment processes (e.g. Direct Admit, Readmits, and Withdrawals) to identify gaps and possible solutions.

mailto:[email protected]

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• Tasked with completing detailed reports on trends and recommendations of areas of improvements for enrollment departments. Conducts assessment activities for all departments within enrollment services.

• Tasked with creating updated SWOT analyses for each department • Tasked with Monitoring and Overseeing enrollment web sites to ensure accuracy• Tasked with Evaluating the efficacy and impact of student communications and Assist in

the development of departmental podcasts for students; proficiency in appropriate software programs needed.

Senior Director of Enrollment Management with Special following designated Assignments, in Student Engagement and Campus Life at LaGuardia Community College

Enrollment Services Center (August 2009- December 2010)

• Responsible for overseeing day to day operations of The Enrollment Services Center which included Office of the Registrar, Student Financial Services, Educational Planning, Testing and Generalists Services. • As Senior Director, responsible for supervision of Directors in charge of enrollment services areas. Responsible for developing and executing enrollment plans. During tenure as Senior Director established the following: monthly staff meetings for managers and staff in the Enrollment Services Center. • As Senior Director, created the Enrollment Services Calendar and coordinated the startup process for a new department (The Generalists Model) within the Enrollment Services Center. Created the training program and marketing plan for the new department and analyzed data and created reports on effectiveness of the new department.

Selected Achievements

Created the Generalists model for the Enrollment Services Center Created the Enrollment Services Calendar Co-Chaired Standard 9 for the Middle States Comprehensive Institution Self Study

Assistant Deputy for Student Affairs, LaGuardia Community College (January 2011-January 2012)

Reported to the Deputy and Special advisor to the Vice President for Student Affairs,• The Assistant Deputy was instrumental in building an effective divisional structure that was responsive to the evolving needs of its constituencies. With the division’s mission to prepare students to become informed, engaged, and ethical decision-makers that embraced the responsibilities of global citizenship,

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• The Assistant Deputy was responsible for the leadership and direction for divisional, college wide, and external partnerships/collaborations and the identification of external funding sources for enhancement of programs, strategic initiatives, professional development, and assessment.

Selected Achievements

LaGuardia was accepted as an official site to test for the LSAT MOU’s created for Harlem Children’s Zone, The United Way and Henry Street

Settlement

Special Assignments at LaGuardiaDirector of Student Engagement/Campus Life Communications, LaGuardia Community College-January 2012-August 2015

Reported to the Assistant Dean for Student Development and Senior Director of Campus Life, The Director of Student Engagement was an integral part of the Student Development

team responsible for assisting in the leadership, management and coordination for student support services which included, personal & academic guidance; electronic, print and broadcast media; leadership & co curricular programs, curriculum development and execution. Served as Co-Coordinator of New Student Orientation and Chaired The African Heritage Celebration

The Student Engagement Director was responsible for supporting gender program initiatives, monitoring developments in statutory changes and best practices in retention, student engagement and other relevant student related areas of responsibility.

As Campus Life Media and Communications Liaison, worked with administrative staff in research of best practices in associated areas and in conjunction with the Director of Campus Life assisted in sound analysis and incorporation of research in design of projects.

Selected Achievement

Appointed as Evaluator-Middle states Commission om Higher Education

Interim University Director, Director of Enrollment Services and Deputy Director- City University of New York Office of Admission Services, (Now Known as the Welcome Center) January 2000- September 2009

The Office of Admission Services (OAS) (Now Known as The Welcome Center) is the central admissions office for City University of New York’s colleges and special programs.

Provided overall direction for the Office of Admission Services. As Interim University Director was responsible for serving as liaison for the central admissions office, assessing


ongoing recruitment plans for the university; dissemination of information as well as managing and compiling information for the central office’s monthly report.

In consultation with City University colleagues, formulated and planned marketing and admission projects. Responsible for managing recruitment and enrollment projects for City University. Responsible for planning programs for and serving as university liaison to constituents like college advisors, guidance counselors, and high school principals.

As Director of Enrollment Services and Deputy Director managed CUNY OAS Welcome Centers which included, but was not limited to daily supervision of 30 professional and part time staff. The Welcome Centers were responsible for handling 2000 walk in prospective students monthly as well as assisting in the Call Center when needed.

The Call Center handled at minimum 20,000 calls monthly through both the Integrated Voice Response System and “live counselors”. The deputy director supervised and managed: technical support; personnel and budget, administrative support services and publications. The deputy director coordinated efforts for university wide special events.

Responsible for assessing the effectiveness of the welcome centers. As Director of Enrollment Services, responsible for human resources concerns for the staff, budget approval (The annual budget at OAS was between 1.5 and 2 million dollars), and staff development.

Special Assignments at CUNY

Enrollment Management-Special Assignment- York College- (January 2005- August 2005)

Reported to the Vice Chancellor for Student Development and Enrollment Management and the President of York College. Appointed by the Vice Chancellor’s Office to an ad-hoc assignment to review York College’s Enrollment Management Process.

The assignment included collaborating with colleagues in admissions, financial aid, the registrar’s office and testing to assess each department’s role in the enrollment management process. The

Assignment also included reviewing York College’s recruitment and retention procedures.

As the university representative at York, participated in and helped plan external functions. Other activities included working with central office representatives to help increase enrollment.

Director of Admissions/ Associate Director of Admissions- Sophie Davis School of Biomedical Education/City University Medical School- September 1991- December 1999

As Director of Admissions at Sophie Davis School of Biomedical Education/City University Medical School, was responsible for the daily operation of the admissions office. As director, created a program to improve efforts to increase the number of underrepresented students in medicine.


The associate director did hands-on recruitment at high schools in the greater New York City area. As associate director, was responsible for disseminating admission and financial aid information as well as fostering relationships with college advisors and guidance counselors.

Assistant Director of Admissions

As an assistant director, recruited students for a selective and a highly selective institution. September 1985- July 1990

PUBLICATIONS

PUBLICATIONS

“The 9 Best Social Media Practices for Those beginners NOT Like The Others” in http://sheownsit.com/best-social-media-practices-for-those-beginners-not-like-others-three-part-series-by-drmaureenb/ March 11, 2014

“The 9 Best Social Media Practices for Those beginners NOT Like The Others” in http://sheownsit.com/best-social-media-practices-for-those-beginners-not-like-others/July 29, 2014

Breadcrumbs- Volume 1- Inspirational Thoughts and Motivational Quotes, Published by Motivational Press- published- July 2014

Imagine: 30 Days To A New You.. Sachs, Justin (2016-01-08). A Chapter on Self Help Entitled: Your Personal toolbox- A Seven Stage Guide to Effectively use all of your Gifts and Talents For the Greater Good

Academia.edu

THE ROAD TO POSTSECONDARY EDUCATION:REVISITING THE STRUCTURE OF COLLEGE ACCESS FOR TRADITONAL AGE UNDERREPRESENTED STUDENTS.. A Paper Published In Academia. Edu

https://www.academia.edu/11474600/THE_ROAD_TO_POSTSECONDARY_EDUCATION_REVISITING_THE_STRUCTURE_OF_COLLEGE_ACCESS_FOR_TRADITONAL_AGE_UNDERREPRESENTED_STUDENTS





The Impact of Cultural Capital on College Going Behavior of Underrepresented Students A follow Up Article to The Road to PostSecondary Education.. A Paper Published In Academia. Edu

https://www.academia.edu/11874974/The_Impact_of_Cultural_Capital_on_College_Going_Behavior_of_Underrepresented_Students_A_follow_Up_Article_to_The_Road_to_PostSecondary_Education

PRESENTATIONS

PRESENTATIONS

“Financial Aid for Enrollment Management Professionals” at the Student Development and Enrollment Management Conference for City University, May 2006

“The Importance of College Now in Future Enrollment Efforts” at the 2008 City University of New York Regional Student Affairs Conference

Keynote Speech “It Took Forty Years but It Came to Pass” at the Martin Luther King Day Memorial Service, January 19, 2009, First United Methodist Church, Geneva, NY

“College Access: How is it Structured? Why is it Unequal” at New York State Association of College Admission Counselors Conference, June 2009, St. Johns University

“Enrollment Management: Is It Necessary”- Presentation for Division of Student Affairs at LaGuardia Community College and for the Enrollment Strategies Committee, Spring 2010

“College Access: How is it Structured? Why is it Unequal” at the National Association of College Admission Counseling Conference. St Louis, Missouri, October 2010

NACAC Guiding the Way to Inclusion Conference in Chicago, Illinois. July 31- August 2, 2011 “Getting from Here to There- Overcoming Obstacles to Access for First Generation and Underrepresented College students”

“Flourishing In Academia” at The Black Scholars and Professionals Forum: Lesley College- April 14, 2012

The Bishop Ford Annual Scholarship Luncheon Speaker-May 20, 2012, Omaha, Nebraska-Announcement in Omaha Star NewspaperOmaha Star Article.pdf


“The Community College: The Springboard to Educational Success”-NACAC Critical Components Conference- May 30, 2012-Nashville, TN

NACAC Guiding the Way to Inclusion Conference in Houston, Texas-Two Workshops: "Partnering with Community Colleges" and "The First Generation Student Experience" July 30- August 1, 2012

Workshop Presentation at LaGuardia Community College, “Co Curricular Programming and Learning Outcomes: What is it and why is it Important”September, 2012

Workshop Presentation for the College Board A Dream Deferred Conference: “Creating Innovative Programs with Community Colleges to Improve the Retention of African American Students”, Chicago, Illinois, May 2013

Workshop Presentation at NACAC Guiding the Way to Inclusion Conference in Boston, MA: “Partnering With Community Colleges”, July 2013

Workshop Presentation, National Association of College Admission Counseling “Partnering With Community Colleges: Pathways to Educational Success for Underrepresented and Transfer Students”, Toronto, Canada, September 2013

Workshop Presentation at NACAC Guiding the Way to Inclusion Conference in Orlando, Florida, Partnering with Community Colleges, July 2014

Workshop Presentation at NCBAA East Region Conference (National Council of Black American Affairs, AACC) March 2015- “Preparing for Future Pathways and Changing Paradigms: Social Media Strategies for your Institution”

Workshop Presentation at NACAC Guiding the Way to Inclusion Conference in Minneapolis, Mn…Keynote Speaker for the Conference, Workshop- “Preparing for Future Pathways and Changing Paradigms: Social Media Strategies for your Institution, July 2015

Founders Day Speaker at William Smith College, November 20, 2015, Geneva, N.Y. 14456

“From Here To There” Workshop and Student Affairs Retreat Facilitator at Hobart and William Smith Colleges, January 20, 2016, Geneva, NY 14456

“From Here to There”: A Proposed Student Success Model for First Generation African American Students at The College Board Dream Deferred Conference, March7-8, 2016, Charlotte, NC


"From Here to There: A Proposed Success Model for First Generation Underrepresented Students" at The NCBAA-NE 2016 Spring Conference to be held at Essex County College, in Newark, NJ, on March 17-18, 2016.

“From Here to There: A Model for Underrepresented First-Generation Students” March 20-23, 2016 at the League for Innovations Conference

EXTERNAL COMMITTEE WORK

Evaluator: Middle States Commission in Higher Education.-2013-PRESENT

Board Member: Intervarsity Council for Black Scholars and Professionals- Northeast-2013-

INSTITUTIONAL-EDUCATION SERVICE ACTIVITIES

City University of New York Central Administration, LaGuardia Community College

LaGuardia Community College

Student Development FOCUS TeamCampus Life Leadership TeamCo- Chair- New Student Orientation CommitteeChair, Subcommittee on Advising for Academic Affairs and Student Affairs AlignmentChair, All Dimensions Subcommittee, Foundations of Excellence Task Force on the First Year ExperienceChair, African Heritage CommitteeChair, Enrollment Strategies Committee Past Member, President’s CabinetStudent Affairs CabinetEnrollment Services Leadership TeamEnrollment Services Center Management Team

City University of New York Central AdministrationChair, Search Committee, CUNY Central Administration, Enrollment Management Assistant Search, Summer 2008Chair, Search Committee, CUNY Central Administration, Director of Recruitment Search, Fall 2008Past Member, University Council on Admissions, City University of New York


RESEARCH INTEREST

“Factors Influencing Student Success”

SELECTED ACHIEVEMENTS

LaGuardia Leadership Development Program Completion, 2010LaGuardia Center for Teaching and Learning- Faculty Writers Workshop-2011-Co- Chair- Middle States, Student Support Services Working Group 2010-2011Educational Development Initiative Team (Edit Grant) College Senate Professional Development Committee, 2013Marriage Officiant- City of New York, 2013Subcommittee Chair- First Year Experience- 2014Social Media/ Brand Strategist for NCBAA- 2015- PresentEvaluator/ Team Member- Middle States Commission On Higher Education- 2013- Present

COMMUNITY SERVICE

Top Of The Morning Web Radio Show- Executive Producer and HostFounder and President: Go Tell It Communications Consulting: A Social Media Strategy Firm

EDUCATION

Ed.D, Higher Education Administration, 2006, Teachers College, Columbia University, New York, NY

M.Ed., Student Personnel Administration, 1997, Teachers College, Columbia University, New York, NY

M.A., Student Personnel Administration, 1995, Teachers College, Columbia University, New York, NY

B.A., Political Science, 1984, William Smith College, Geneva, NY

fay maureen butlernewresume15socmed

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