6:00 - 7:00 Morning Wellness ActivitiesWoodrow B&C

Somatic Functional Therapy ~ Retraining the Brain to Heal the Body Stress is a major cause of chronic pain and illness. Somatic Functional Therapy (SFT) is an educational-therapeutic system that directly addresses the effects of stress by retraining the brain to heal the body.

Presenters:Ramon Nunez, PhD, DAc, Sensei, FounderJoseph Sliwkowski, MD, Chief Medical OfficerAlba Rodriguez, PhD, Chief Scientific Officer

7:30 - 9:00 Registration

Baltimore 1 & 2

9:10 - 10:00 Morning Keynote ~ Leading Transformational Change-From Resistance to Results

Prince George A - C, Lower Level

Well-being efforts ultimately succeed by getting people to go beyond their good intentions to make lasting changes in their lives and work. At the same time most organizations today require people to step up to embrace and create change on a regular basis. Dr. John Izzo has spent an entire career helping leaders and organizations not only embrace change but inspiring them for transformational change.

Speaker:Dr. John Izzo, Best Selling Author & Leading Corporate Advisor

September 22

12:00 - 12:50 Online & Social Media Marketing – What’s Working?Baltimore 1 & 2

Big data, social media, web marketing. Hoteliers today are faced with a growing list of digital marketing choices. In this panel discussion, executives from several of the leading luxury hotel brands will help you cut through the noise and identify what’s actually working.

Speakers:Mike Schmitt, CEO and Founder, Clairvoyix, LLCLisa Potts, Senior Vice President, Trump Hotel CollectionAllison Sitch, Vice President, Global Public Relations , The Ritz-Carlton Hotel CompanyBrad King, Vice President of Sales, SojernLuke Markesky, Director of Web Production, Sabre Hospitality SolutionsModerator: Barbara Delollis, Journalist/Blogger, TravelUpdate.com

1:00 - 2:00 Lunch & Networking

Baltimore 1 & 2

11:00 - 11:50 Design and Guest Experience Now and into the Future

Baltimore 1 & 2

What are customers looking for in hotel design and guest experience now and into the future? In conversation with Hyatt, Kenneth and Tristan will share what trends and insight they are receiving from customers in delivering a luxury hotel brand experience of the future.

Speakers:Kenneth Allen Villamil, Global Director, Product & Brand Development, Park Hyatt and Andaz Hotels, Global Operations Center (GOC) – HyattTristan Dowell, Vice President, Global Sales , Luxury & Consortia Hyatt Hotels CorporationModerator: Kevin Fliess, Vice President, Product Marketing, Cvent

10:00 - 10:50 The State of the US Hotel Industry

Baltimore 1 & 2

Jan will discuss the current state of the U.S. and global luxury hotel industry. He will look at the supply and demand dynamics driving markets and comment on pricing power (or lack thereof) in specific areas. In addition he will show the interplay between group and transient demand and prices on the upper end of the market in the U.S. Finally he will comment on the outlook for 2014 and 2015.

Speaker:Jan Freitag, Senior Vice President, STR

2:00 - 2:50 Afternoon Keynote ~ Dancing in the Dark – Thriving in a Fast Changing FuturePrince George A - C, Lower Level

In this fast paced, entertaining and thought provoking presentation, global futurist and award winning speaker Rohit Talwar will take us on a tour of the forces, trends and emerging ideas shaping the next decade. He will explore how disruptive technological developments coupled with new business models and changing traveller needs and expectations could impact everything from air travel to hotels and the end to end design and curation of the luxury travel experience.Speaker: Rohit Talwar, CEO and Futurologist

3:00 - 3:40 Preparing for New Leaders in Luxury Foreign TravelBaltimore 1 & 2

The US no longer holds the top spot as the world’s biggest foreign travel market. China is the new global leader and emerging markets are surpassing the US in growth. This workshop focuses on the new leaders in global travel, Brazil, China and Russia/CIS markets. Our experts have years of experience working with these markets and will help you understand how to attract their business. Speakers:Celyta Jackson, Director of Sales, The Setai Hotel, South BeachAnna Abelson, Managing Director, Global Travel & Tourism Practice, 9.8 GroupEric Sinoway, President, Axcess WorldwideVictoria Hajjar, US Regional Director, The Chic Collection/World’s Best HotelsModerator: Barbara DeLollis, Journalist/Blogger, TravelUpdate.com

4:00 - 4:50 Hotel Online Reputation Management Best Practices

Baltimore 1 & 2

How does your hotel handle negative reviews online? Who manages your social media presence? Our experts will share best practices in online reputation management ensuring your hotel’s reputation stays intact.

Speakers:Chris Keneally, Relationship Selling Evangelist, LinkedIn CorporationV.J. Kelley, Head of Key Accounts, TripAdvisorAlan Young, Senior Vice President, Marketing & Strategic Partnerships, TrustYouJonathan Newbury, Vice President, Strategic Development at Preferred Hotel GroupModerator: Mathew Evins, Chairman & CEO, Evins Communications

5:00 - 7:00 Reception & Networking

Baltimore 1 & 2Join industry executives, hospitality professionals, innovators and educators at our main networking event.

3:40 - 4:10 Coffee & TeaBaltimore 1 & 2

6:00 - 7:00 Morning Wellness ActivitiesMorning Boot Camp Baltimore 5Join corporate fitness consultant and personal trainer Amie Hoff for a 45 min total body workout that will get your heart pumping, muscles sculpted and body fit. All fitness levels welcome.Speaker: Amy Hoff, Corporate Fitness Consultant, Hoff FitnessORSomatic Functional Therapy ~ Retraining the Brain to Heal the Body Woodrow B & CStress is a major cause of chronic pain and illness. Somatic Functional Therapy (SFT) is an educational-therapeutic system that directly addresses the effects of stress by retraining the brain to heal the body.

Presenters:Ramon Nunez, PhD, DAc, Sensei, FounderJoseph Sliwkowski, MD, Chief Medical OfficerAlba Rodriguez, PhD, Chief Scientific Officer

8:20 - 8:50 Coffee & Networking

Baltimore 1 & 2

9:00 - 9:50 Defining your Brand – Exploring Partnership Opportunities with Luxury Retail

Baltimore 1 & 2 More and more hotels are partnering with fashion designers, high end jewelers, boutique amenities and other luxury retail brands to create unique guest experiences. In this session, our experts will help you understand the opportunities that exist and what steps need to be taken to ensure you select the right partner.

SpeakersEric Sinoway, President, Axcess WorldwideMathew Evins, Chairman & CEO, Evins Communications, Ltd.

September 23

10:00 - 10:50 Personalizing Guest Experience – Using Technology-Based Innovations to Personalize and Enhance Guest StaysBaltimore 1 & 2

Find out how upscale and luxury hotels are using technology-based innovations to personalize guest experiences. This session will present case studies and results of a survey of luxury hotel executives. Relative usefulness of different types of technologies for enhancing guest satisfaction, delight, and engagement will be presented.

Speakers:Rohit Verma, PhD. Singapore Tourism Board Distinguished Professor, School of Hotel Administration, Cornell University, Ithaca, NY, USA

11:00 - 11:50 Better Food for Better Results in Wellness Tourism: Case Study from HyattBaltimore 1 & 2

Food is critical to being vibrant and healthy and it is also an important part of the travel experience. Food tourism is a big trend that intersects with wellness travel and gives clients the opportunity to experience food on its way from the farm to their table — all of which emphasizes emotional, social, intellectual and sustainable aspects of well-being. Food travel provides a sense of place and cultivates a deeper connection to land and a sustainable world which extends the mission of Wellness Tourism Worldwide to improve well-being and economic growth through travel.

Speakers:Joe Jackson, Corporate Director of Food & Beverage, North America Operations, Hyatt HotelsDr. Karen Wolfe, Australian physician, Healthy Lifestyle Coach, author and international speaker, www.DrKarenWolfe.org

12:00 - 12:50 Attracting the Healthy Traveler: How Hotels Can Develop Their Services and Brand Themselves as a Wellness DestinationBaltimore 1 & 2

Today’s traveler is more health conscious and is often to looking to combine wellness offerings with their trip. The hospitality industry is taking notice and making changes in order to attract these healthy travelers. This session will examine specific case studies of what the top international hotel brands are doing to lead in the wellness travel industry.

Speakers:Brian Povinelli, SVP, Global Brand Leader, Westin Hotels & Resorts and Le MéridienAdam Glickman, Head of EVEN™ Hotels, InterContinental Hotels GroupDr. Karen Wolfe, Australian physician, Healthy Lifestyle Coach, author and international speakerJoe Jackson, Corporate Director of Food & Beverage, North America Operations, Hyatt Hotels

2:00 - 2:50 Balancing Expectations across Diverse Generations of Luxury Guests through Experiences, Design, and Service

Baltimore 1 & 2The definition of ‘luxury’ today is largely dependent on whom is being addressed: sometimes it’s personalization, sometimes it’s lifestyle, and sometimes, it is traditional opulence. Regardless, Luxury Hospitality brands and operators are at a critical point in their history, facing a diverse cross-section of guests that have unique and sometimes divergent expectations. From Millenials and Gen X to Baby Boomers and emerging global markets, this panel examines these shifts in the overall paradigm and discusses how brands are starting to frame their offering, define their marketing outreach, design their guest experiences and product offering, and enhance their service delivery.

Speakers:Dr. Mia Mulrennan, President and CEO, Rave-Worthy.comDiane Mcdavitt, President & Co-Founder , Luxury Link Travel GroupElizabeth Mullins, Vice President and Area General Manager, The Ritz-Carlton, Washington, DC Trevor Lynn, Chief Marketing Officer, Social Tables Moderator: Gray Shealy, Executive Director, Master of Hospitality Management program Georgetown University

3:00 - 3:50 The Changing Landscape of Group Business and its Impact on Hotel Sales and Revenue Management

Baltimore 1 & 2 CVENT, Starcite, Zentila, SpeedRFP, Helms Briscoe are all sending hotels more group leads than ever. At the same time, group demand has recovered at a snail’s pace especially when compared to the transient segment, so what gives? Our sales teams have to do more work with less available time. We will help you understand what is happening in the group distribution landscape and share best practices on how to best manage though these changes.

SpeakersErik Browning, Vice President of Business Consulting , The Rainmaker Group

4:00 - 5:00 Wrap Up & NetworkingBaltimore 1 & 2

Use this time to meet and network with colleagues in the session room and/or visit the exhibit hall and discover medical tourism and healthcare benefits exhibits

1:00 - 2:00 Lunch & NetworkingBaltimore 1 & 2

REGISTER EARLY TO JOIN US AGAIN NEXT YEAR AT THE ORANGE COUNTY CONVENTION CENTER SEPTEMBER 26TH TO 30TH, 2015

ORLANDO, FLORIDA

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