factiva insight agency analytics f 3011
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TRANSCRIPT
Factiva Insight: Agency Analytics A better way to provide media
analysis for new business pitches and current client accounts
Factiva Insight: Agency Analytics gives agencies an easy-to-use Web-based tool that automates the generation of
media analysis. With it, you can eliminate the costly process of manually searching for media hits and graphing the
results, freeing up time for strategic recommendations. The outcome? A higher win rate and increased retention.
Factiva Insight: Agency Analytics gives you:•An on-demand media research application for analysis across traditional and social media sources
•A simple user interface to produce graphs highlighting issues and delivering insights
•The flexibility to easily cut and paste graphics to any Microsoft Office application or Web site
Rapid delivery of mediainsight to:• Better support clients – uncover
opportunities and threats and deliver the
value clients expect.
• Drive more business – simplify the
creation of comprehensive media analysis for
new business pitches.
• Minimize expenses – no third-party
consultants are required and usage statistics
facilitate charge-back to customer accounts.
• Differentiate your agency – give
your account teams the ability to generate
just-in-time, high-quality media analysis
across print, Web, social and broadcast
media sources.
To learn more, contact your account
representative, or visit
www.factivainsight.com/agency
The interface has been designedaround how you manage projects.Easily handle multiple projects andtopics for multiple clients from onedashboard.
Your experts manage the analysis at the most granular level.The software allows for complete control of the searchstring, date ranges and content sources
Advanced formatting capabilities create presentation-ready graphics
© 2007 Factiva, Inc. All rights reserved. All other products mentioned are the marks of their respective owners. Any brand or company names are the marks of their respective holders.
F-3011-A 2.07