facebook for business: features & marketing

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Universal Mobile Website Apps © 2011 Brightside Advertising All rights reserved www.BrightsideAdvertising.com | (888) 598-1055 Manny Lopez Founder & CEO of Brightside Advertising (888) 598-1055 www.BrightsideApps.com www.BrightsideAdvertising.com [email protected] Facebook Websites PRESENTS... Facebook For Business Features & Marketing

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Here is Brightside Advertising's: Facebook For Business. Our CEO Manny Lopez has outlined the features and marketing aspects of Facebook while also covering the benefits of Brightside Advertising's most popular product, their Facebook Websites! Check it out! For more information, check us out on Facebook: facebook.com/BrightsideAdvertising

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Page 1: Facebook For Business: Features & Marketing

Universal Mobile

Website Apps

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Manny LopezFounder & CEO of Brightside Advertising

(888) 598-1055www.BrightsideApps.com

[email protected]

Facebook Websites

PRESENTS...

Facebook For Business

Features & Marketing

Page 2: Facebook For Business: Features & Marketing

What’s In This Video?

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

WHY USE FACEBOOK FOR YOUR BUSINESS? (CURRENT STATS)

FEATURES OF A FACEBOOK PAGE & FACEBOOK WEBSITE

PROFIT METHODS OF FACEBOOK

HOW TO BUILD AN AUDIENCE (EMAIL, NETWORK, ADVERTISING)

WHEN YOU BECOME A NEW CLIENT OF BRIGHTSIDE

TOPICS DISCUSSED IN THIS VIDEO:

EXAMPLES OF FACEBOOK WEBSITES

PRICING / HOW TO GET STARTED

Page 3: Facebook For Business: Features & Marketing

Why Facebook?

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

#1MOST VISITED

WEBSITE IN THE WORLD

Page 4: Facebook For Business: Features & Marketing

MORE THAN 300 MILLION PHOTOS ARE UPLOADED TO FACEBOOK PER DAY

Why Facebook?

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

FACEBOOK HAS OVER 900 MILLION ACTIVE USERS!

THERE ARE 2.7 BILLION LIKES AND COMMENTS POSTED PER DAY

IN APRIL, FACEBOOK ANNOUNCED A BILLION DOLLAR DEAL TO BUY THE POPULAR PHOTO SHARING COMPANY, INSTAGRAM!

FACEBOOK AVERAGED 526 MILLION DAILY ACTIVE USERS IN MARCH 2012, AN INCREASE OF 41% FROM THE SAME MONTH IN 2011

SOME SUPRISING STATS ABOUT FACEBOOK…

FACEBOOK, WHICH CURRENTLY EMPLOYES SOME 3500 PEOPLE, HAS ANNOUNCED PLANS TO HIRE "THOUSANDS" MORE OVER THE NEXT YEAR

SOURCE: AFP

Page 5: Facebook For Business: Features & Marketing

Why Facebook?

80% OF AMERICA IS ALREADY ON FACEBOOK!

70% OF USERS LOG IN EVERY DAY!

OVER 90% OF CHIEF MARKETING OFFICERS USE FACEBOOK AS THEIR MAIN MARKETING TOOL!

93% OF FACEBOOK USERS SHARE SHOPPING SUGGESTIONS

MEN SPEND ON AVERAGE 1 HOUR A DAY ON FACEBOOK, WHILE WOMEN SPEND MORE THAN 3 HOURS A DAY ON AVERAGE!

MORE EXCITING STATS ABOUT FACEBOOK…

BEFORE AFTER

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Branding You With Brilliance!

Page 6: Facebook For Business: Features & Marketing

Like A Website On Steroids!

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

WITH THE LOOK AND FEEL OF A PROFESSIONALLY DESIGNED WEBSITE, FUNCTION AND REACH OF SOCIAL MEDIA, THE FEATURES AND TRAFFIC

CANNOT BE MATCHED!

Like Button Cover Photo

Facebook Website

Lead Capture

Each “Like” is a lead you can either contact directly, market to with ads and posts, or create referrals with easy sharing!

Each Facebook Website comes with a custom designed Cover Photo created by one of our professional graphic artists!

Anything you can do on a website, we can do on a Facebook Website. Brand your company like never before!

Generate leads for your email campaigns or text message marketing by lead capture tools built right into your page!

Page 7: Facebook For Business: Features & Marketing

Unlimited Potential for Profit

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

FACEBOOK ALLOWS YOUR BUSINESS TO DRIVE TRAFFIC AND CUSTOMERS THROUGH YOUR DOORS IN A NUMBER OF WAYS. YOUR FANS

ALSO DRIVE NEW VISITORS WITH EVERY INTERACTION!

Viral Marketing

eCommerce

AdvertisingLanding Page

Any interaction with your Facebook page results in the sharing of that interaction to the user’s entire network of friends!

Sell products & services directly from your Facebook Website! A “shopping cart” on your page is just one of our many tools!

75% of all Likes on Facebook come from advertising. Target the demographics of your choosing from over 900 million users!

Advertise your Facebook page to land on your custom Facebook Website. No need to scroll through your Timeline!

Page 8: Facebook For Business: Features & Marketing

Methods Of Building Audience

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Page 9: Facebook For Business: Features & Marketing

Advertising On Facebook

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Over 100 different ways to target that

are built in “Broad

Categories”

Page 10: Facebook For Business: Features & Marketing

Advertising On Facebook

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

THERE ARE MANY DIFFERENT WAYS TO ADVERTISE YOUR PAGE

WITHIN FACEBOOK TO BUILD MORE EXPOSURE FOR YOUR BRAND.

BELOW ARE A FEW EXAMPLES OF HOW ADS LOOK ON FACEBOOK.

BELOW IS A SCREENSHOT OF A CAMPAIGN BRIGHTSIDE

ADVERTISING RAN FOR ONLY 1 WEEK (1/9/12 – 1/16/12)

Page 11: Facebook For Business: Features & Marketing

Other Ways To Drive Traffic

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Page 12: Facebook For Business: Features & Marketing

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Page 13: Facebook For Business: Features & Marketing

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Page 14: Facebook For Business: Features & Marketing

Complete Customization!

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 15: Facebook For Business: Features & Marketing

Brand Yourself Today!

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 16: Facebook For Business: Features & Marketing

Designs Before Timeline

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 17: Facebook For Business: Features & Marketing

Designs Before Timeline

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 18: Facebook For Business: Features & Marketing

Designs Before Timeline

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 19: Facebook For Business: Features & Marketing

Designs Before Timeline

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

facebook.com/BrightsideAdvertising

Page 20: Facebook For Business: Features & Marketing

How Much To Get Started

$397 setup fee $497 setup fee+ $29 monthly + $29 monthly + $29 monthly

$597 setup fee

• 1-Page Layout

• Lead Capture Form

• Custom Cover Photo

• HTML / Flash Layout

• Unlimited updates to custom design layout (text / graphics / video)

• Slideshows / Galleries

• Lead Capture Form

• 3-Page Layout

• Custom Cover Photo

• HTML / Flash Layout

• Unlimited updates to custom design layout (text / graphics / video)

• Slideshows / Galleries

• eCommerce • eCommerce

• Slideshows / Galleries

• Unlimited updates to custom design layout (text / graphics / video)

• HTML / Flash Layout

• Custom Cover Photo

• Lead Capture Form

• 5-Page Layout

1-Page Layout 3-Page Layout 5-Page Layout

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Monthly service fee is “month to month” to cover Facebook training, hosting & unlimited monthly updates to Facebook Website design and layout by simple email request. (Text,

Graphics, Videos, etc.) Client may choose for no monthly service fee and pay a flat rate of $50 / hour for any design

change requests.

Page 21: Facebook For Business: Features & Marketing

Recap of Video Presentation

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

WHY USE FACEBOOK FOR YOUR BUSINESS? (CURRENT STATS)

FEATURES OF A FACEBOOK PAGE

PROFIT METHODS OF FACEBOOK

HOW TO BUILD AN AUDIENCE (EMAIL, NETWORK, ADVERTISING)

WHEN YOU BECOME A NEW CLIENT OF BRIGHTSIDE

TOPICS DISCUSSED IN THIS VIDEO:

EXAMPLES OF FACEBOOK WEBSITES

PRICING / HOW TO GET STARTED

Page 22: Facebook For Business: Features & Marketing

© 2011 Brightside Advertising All rights reservedwww.BrightsideAdvertising.com | (888) 598-1055

Manny LopezFounder & CEO of Brightside Advertising

(888) 598-1055www.BrightsideApps.com

[email protected]

Facebook For Business

Thanks For Watching!

facebook.com/BrightsideAdvertising