facebook age breakdown by country 2014-03
DESCRIPTION
In March edition of Facebook demographics report we present dynamics of Facebook user growth and age breakdown over the last two months. We can see during the last months is that in majority of analyzed countries total numer of Facebook users is still growing. Facebook population shrank only in 3/19 analyzed countries: Brazil and Russia (less than 1%) and Japan (1,75%) In majority of countries we can observe small losses of users under 18. However, the loss is recompensated in growths of users over 55 years old.TRANSCRIPT
Facebook Month-To-Month Demographics Change
March 2014
In March edition of Facebook demographics report
we present dynamics of Facebook user growth
and age breakdown over the last two months.
Facebook Month-To-Month – March 2014
We can see during the last months is that in majority of analyzed countries total numer
of Facebook users is still growing.
Facebook Month-To-Month – March 2014
Facebook population shrank only in 3/19 analyzed countries: Brazil and Russia (less
than 1%) and Japan (1,75%)
Facebook Month-To-Month – March 2014
In majority of countries we can observe small losses of users under 18.
However, the loss is recompensated in growths
of users over 55 years old.
Facebook Month-To-Month – March 2014
Featured countries
Facebook Month-To-Month – March 2014
User growth by country
Facebook Month-To-Month – March 2014
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
20,000,000
40,000,000
60,000,000
80,000,000
100,000,000
120,000,000
140,000,000
160,000,000
180,000,000
200,000,000
+1,70%
+0,81%
+2,69%+0,20%
+2,11%
User growth by country: February to March 2014
Source: Facebook.com
0100,000,000200,000,000
+1.24%+0,87% +0,14% +1,78%
+0,10% +0,31%
+2,76%
+0,16%
+0,94%
0,00%
0,00%
-0,2%
-1,75%-0,62%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
-4,76% 0,00%
-1,56%0,00%
0,00%
0,00%
0,00%
0,00%
User growth by country: 13-18 years old
Source: Facebook.com
-1,33%
-4,55 %
0,00%0,00%
0,00%
+12,12%
+1,01%
-1,19%
-1,43% -1,75%
-1,05%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
40,000,000
45,000,000
0,00%
User growth by country: 19-24 years old
Source: Facebook.com
0,00%
0,00%0,00% 0,00% 0,00%
0,00%0,00%
+1,89%
+1,35%
+2,94%
0,00%
0,00%
0,00%
0,00%
0,00%-1,19%
0,00%
0,00%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
40,000,000
45,000,000
50,000,000
+1,30%+1,45%
+2,56%
+7,69%
User growth by country: 25-34 years old
Source: Facebook.com
0,00%
0,00% 0,00%0,00% 0,00%
0,00% 0,00%0,00%
0,00%
+2,17%+3,64%
0,00%
-0,2%
0,00% 0,00%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
User growth by country: 35-44 years old
Source: Facebook.com
0,00%
0,00%0,00%
0,00%0,00%
0,00%
0,00%
+3,13% +3,57%+4,35%
+1,23%
+7,41%+4,76%
+2,27%
+6,67%+1,25% +1,54%
+2,94%-4,0%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
User growth by country: 45-54 years old
Source: Facebook.com
0,00%
0,00%0,00%0,00% +5,88% +5,56%
+6,67%+3,28%
0,00%0,00%
0,00%
0,00%
0,00% 0,00%0,00% 0,00%
0,00% 0,00%0,00%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
16,000,000
18,000,000
20,000,000
User growth by country: 55-64 years old
Source: Facebook.com
0,00%
+1,10% +1,49%+1,09%+1,67%+2,53% +1,92%
+4,17%+2,04%
+4,76%+2,22%
0,00%
0,00% 0,00%
0,00%
0,00% 0,00% 0,00% 0,00%
United St
ates
Canada
United Kingdom
Germany
France
Spain
Italy
Poland
Turkey
Brazil
Australia
IndonesiaChina
Mexic
o
Thailand
JapanRussi
a
South Afri
caIndia
0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
User growth by country: +65 years old
Source: Facebook.com
0,00%
+1,72%
+2,33%+2,94% +1,67%
+3,45% +2,33% +3,85%+1,69%
+3,13%+2,50%0,00%
0,00%0,00% +5,00%+6,67%
-7,53%+4,00% 0,00%
Age breakdown by country
Facebook Month-To-Month: March 2014
13-18 19-24 25-34 35-44 45-54 55-64 65+0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
40,000,000
45,000,000
50,000,000
Age breakdown by country - USA
Source: Facebook.com
0,00%
0,00%
0,00%
-1,33%+1,72%
45.56%54.44%
0,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
Age breakdown by country - Canada
Source: Facebook.com
0,00%
0,00%
0,00%
0,00%
-1,43%+1,10%
46.81%53.19%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
9,000,000
10,000,000
Age breakdown by country – United Kingdom
Source: Facebook.com
0,00%
0,00%
0,00%
0,00%
+2,17%
+3,13%48.86% 51.14%
+2,33%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
Age breakdown by country – Germany
Source: Facebook.com
0,00%
0,00%
+1,49%
+4,35%
+5,88%
51.82% 48.18%-4,76%
+2,94%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
Age breakdown by country – France
Source: Facebook.com
0,00%
0,00%
0,00%
+1,09%
+1,67%
48.97% 51.03%0,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
Age breakdown by country – Spain
Source: Facebook.com
0,00%
0,00%
0,00%
0,00%
-1,56% +1,67%
+3,45%
48.98% 51.02%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
Age breakdown by country – Italy
Source: Facebook.com
0,00%
0,00%
0,00%
+3,57%
+2,53%
+2,33%
53.08%46.92%
+5,56%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,000
4,000,000
Age breakdown by country – Poland
Source: Facebook.com
0,00%0,00%
+1,23%
48.33% 51.67%
0,00%
0,00%0,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
Age breakdown by country – Turkey
Source: Facebook.com
0,00%
0,00%
+7,41%
+1,89%+3,64%
+3,85%
63.49%
36.51%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
Age breakdown by country – Brazil
Source: Facebook.com
0,00%
+1,69%
46.67%53.33%
-1,19%
0,00%
0,00%
0,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,000
4,000,000
Age breakdown by country – Australia
Source: Facebook.com
0,00%
0,00%
0,00%
+1,92%
+3,13%
46.88%53.13%
0,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
Age breakdown by country – Indonesia
Source: Facebook.com
0,00%
0,00%0,00%
+1,01%
+1,30%
+4,76%
59.38%
40.63%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
Age breakdown by country – China
Source: Facebook.com
0,00%
0,00%
+12,12%+2,27%
+6,67%
60.53%
39.47%
+4,17% +2,50%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
16,000,000
Age breakdown by country – Mexico
Source: Facebook.com
0,00%
0,00%
0,00%
+1,35%+1,45%
+2,04%
50.00% 50.00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
9,000,000
Age breakdown by country – Thailand
Source: Facebook.com
0,00%
+3,28%
+4,76% +5,00%
49.23% 50.77%
+6,67%
+2,56%
+2,94%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
Age breakdown by country – Japan
Source: Facebook.com
0,00%
0,00%
0,00%
-2,70%
+6,67%
51.40% 48.60%-4,00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,000
Age breakdown by country – Russia
Source: Facebook.com
0,00%
0,00%
-4,55%
+1,25%
48.84% 51.16%
-1,19%
0,00%
-7,53%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
3,500,000
4,000,000
Age breakdown by country – South Africa
Source: Facebook.com
0,00%
0,00%
0,00%
-1,75%+1,54%
+4,00%
50.00% 50.00%
0,00%
13-18 19-24 25-34 35-44 45-54 55-64 65+0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
40,000,000
45,000,000
Age breakdown by country – India
Source: Facebook.com
0,00%
0,00%0,00%
-1,05%
+7,69%
+2,94%
+2,22%
75.51%
24.49%
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Facebook Month-To-Month – March 2014
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