explore the nature and need for and personal and professional social media explore examples of how...
TRANSCRIPT
Today’s Focus…
Explore the nature and need for and personal and professional social media
Explore examples of how it is used in current schools/counselors/organizations
Develop a professional Facebook, Twitter, or possible blog to help communicate to your audience
Getting ready… Please take out your computer or get one from the
mobile cart
Please turn on and login› ESC Computer login is…
Please open an internet browser (i.e. Internet Explorer)
ESC Guest Wifi agreement-Accept
Should bring up the ESC 17 Homepage
Getting Organized…
www.symbaloo.com› Organize your frequently used websites!› Create an account› Add a Webmix› Choose a Webmix from the Gallery
Add Tiles Delete Tiles Move Tiles
› You can access your Symbaloo from any browser…Set it as your homepage or as a favorite for easy access!
What is Social Media…
Blogs
Social Media Impulse
Here are 7 reasons you should be using social media:
1. Traffic generation
2. Competitive advantage
3. Brand building
4. Cultivating a community
5. Exposure
6. Establish authority
7. Growth of influence
You Think Social Media is a Fad?
http://www.youtube.com/watch?v=rLXegacAnwE&feature=related&safety_mode=true&persist_safety_mode=1&safe=active
Communicating & Connecting With Social Media, William M. Ferriter, Jason T. Ramsden, Eric C. Sheninger , May 19, 2011
The Future of Social Media in Education
http://georgecouros.ca/blog/social-media-for-administrators› 140 Characters of Kindness› Tweeting for Schools› Brand You› Twitter Hashtags in the Classroom› The Power of Twitter› More Mindset than Skill Set
http://www.educationworld.com/a_issues/issues/issues423.shtml› Internet Safety Concerns…
Policy…
What is your current school policy in regards to accessing Facebook and Twitter for professional use/student use?
School Level Branding
Standardized test scores Teacher and administrator quality Interesting instructional practices Extracurricular activities
Communicating & Connecting With Social Media, pgs 6-7
Learning From the Business World
Authenticity Bravery Consistency
Communicating & Connecting With Social Media, pgs. 9-10
Facebook does allow for posting and discussion.
It does have features that allow you to control posting from unwanted guests.
Allows events to be advertised. Allows for more text and larger messages
than Twitter. You can link your Twitter and Facebook so
that what you post on Facebook, Tweets…http://www.youtube.com/watch?feature=player_embedded&v=XKTfCjMsUNc&safety_mode=true&persist_safety_mode=1&safe=active
Exploring Facebook Usage In Region 17
Muleshoe ISD Ralls ISD ESC 17 Instructional Leaders
› http://www.facebook.com/pages/Region-17-Instructional-Leaders/204792002878635#!/pages/Region-17-Instructional-Leaders/204792002878635
Lubbock ISD Professional Development ESC 17 Science
Airport High School Guidance› https://www.facebook.com/AHSGuidance
Odessa High School› https://www.facebook.com/#!/
pages/Odessa-High-School/133283471534 School Counselor Blog
› https://www.facebook.com/#!/schcounselor?fref=ts Savy School Counselor
› https://www.facebook.com/#!/SavvySchoolCounselor?fref=ts
School Counselors Rock› https://www.facebook.com/#!/
SchoolCounselorsRock?fref=ts School Counselor Central
› https://www.facebook.com/#!/pages/School-Counselor-Central/102489186503748?fref=ts
Twitter To Tweet or Not to Tweet Tweeting is safer than Facebook Tweets become obsolete fast Twitter Stats
› http://www.mediabistro.com/alltwitter/social-networks-media-attention_b20919
› http://www.mediabistro.com/alltwitter/twitter-demographics-2012_b23387
Basic Walkthrough of Twitter! http://edudemic.com/guides/guide-to-t
witter/
Exploring Twitter Usage In Region 17
Lubbock ISD› https://twitter.com/#!/LubbockISD
Frenship High School› https://twitter.com/#!/FrenshipHS
Abernathy Elementary› https://twitter.com/#!/AES_Lopes
Ralls ISD› https://twitter.com/#!/Ralls_ISD
Shallowater ISD› https://twitter.com/#!/shallowaterisd
Twitter…
› https://twitter.com/#!/PearlCounselor› https://twitter.com/#!/RHSWarriorGuide› https://twitter.com/#!/TCHSCounselors› https://twitter.com/#!/GarrardGuidance› https://twitter.com/#!/Counselingview
s› https://twitter.com/#!/Counselor_SHS
Other Examples…
#Hashtags
#GenTXperts #staartest #STAAR #Txed #Txlege
Google….Using Hashtags on Twitter
Blogs There are an infinite amount of bloggers out there with
every point of view.
Find blogs that that might be off interest to your position.› http://
www.esc17.net/default.aspx?name=blog.instructionalleaders› http://www.thehelpfulcounselor.com› http://www.schcounselorschronicle.com/
BLOG YOURSELF!!!!!!! Your stakeholders value your thoughts!!› www.blogspot.com
Personal Learning Networks
Follow people with similar interests Share knowledge and resources Monitor educational news sources Gather instant feedback Mentor others
Communicating & Connecting With Social Media, pgs. 37-38
Wrapping Up…
Questions?
Break!
Hands on-Getting Started!
Getting Started…
Create Your Page
Ask students, parents, administrators, etc. to LIKE it!
Search for others to LIKE!
Post statuses and keep it current!
Getting Started…
Create your Twitter account
Start following others with same interests, etc.
Get students, parents, administrators, to follow YOU!
People You Need to Follow
ESC 17 Counselors› https://twitter.com/#!/ESC17Counselors
Guidance and Counseling› https://twitter.com/#!/ASCAtweets› https://twitter.com/#!/USASCA.org› https://twitter.com/#!/CWL_Counselor› https://twitter.com/#!/ACA_CTOnline› https://twitter.com/#!/SPGenTX› https://twitter.com/#!/finaidforum› https://twitter.com/#!/STAARtest
Thank you!
Go forth and post and tweet!
Evaluations!