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EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

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Page 1: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

EXPLORATIONS IN PLAYER MOTIVATIONS:

GAME MODS

Barbaros Bostan, National University of SingaporeUgur Kaplancali, Yeditepe University

Page 2: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Player Motivations

Motivation to reach a goal is influenced by both personal and situational factors.

Personal factors: needs, motives and goals of the player.

Situational factors: opportunities and possible incentives provided by the gaming environment.

Page 3: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Murray’s Need Framework

A need refers to a potentiality or readiness to respond in a certain way under given conditions and each need is characterized by a certain effect or the occurrence of a certain trend (Murray, 1938).

Page 4: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Game Modding

Game modding refers to the activity of making modifications to an existing commercial computer game’s aesthetics, experience and structure.

• used as a recruiting pool, • strengthens the brand name, • adds to the shelf-life of the original product, • increases customer loyalty,• reduces game developers R&D efforts and marketing costs.

Page 5: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Selected RPG: Fallout 3

• High level of interactivity,

• Moderate level of sociability,

• Believable autonomous virtual characters,

• Open-ended story structure,

• High user freedom of choice,

• High visual and behavioral realism.

Page 6: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Game Mods vs. Needs

• For 16 categories of mods, the 10 most downloaded mods for each category are tested and analyzed with respect to the needs they satisfy.

Common Needs

Satisfied by Mods

Page 7: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Game Mods vs. Needs

nAcq11%

rExh11%

rRec11%

nAgg9%

nHarm6%

nRet6%

nSex5%

nAff5%

nOrd4%

nSen25%

nCons4% nSen

nAcq

rExh

rRec

nAgg

nHarm

nRet

nSex

nAff

nOrd

nCons

Percentage of needs satisfied by the 160 mods.

Case Study with 7 students shows a 68.6% recognition rate for the hypothesized mod-need relations.

Page 8: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

Conclusion

Restrictions imposed by the game mechanics, significantly reduce the number of player needs satisfied by a game.

The player is usually trapped within the common motivational cycle of Achievement, Aggression, Harmavoidance and Acquisition.

Gaming mods satisfy a broader range of needs (Sentience, Exhibition, Recognition, Sex, Play and Affiliation) and provide valuable information on player preferences.

Understanding these preferences should facilitate the identification of independent player profiles or playstyles.

Page 9: EXPLORATIONS IN PLAYER MOTIVATIONS: GAME MODS Barbaros Bostan, National University of Singapore Ugur Kaplancali, Yeditepe University

EXPLORATIONS IN PLAYER MOTIVATIONS:

GAME MODS

Please send your questions and comments to:

Barbaros Bostan: [email protected] Kaplancali: [email protected]