experiential campaign: synesthesia

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Page 1: Experiential Campaign: Synesthesia

MOO

D BO

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Page 2: Experiential Campaign: Synesthesia

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1) Interactive installation that represents the experience of reading and writing as a synesthite. All the colours are correlated with a letter on the back.

2) The Chanel Mademoiselle Privé exhibition in London. The application enhanced the visitor experience with interactive content.

3) Artist, Lisa Park, manipulated water with the power of her mind. Wearing a futuristic headset embeded with electroencephalography (EEG) sensors, Park moniters her own brain activity during meditation and transposes this energy onto dishes of water to reveal zen-like vibrations.

4) The Hangover movie, Alan’s Blackjack part. The scene has mathematics overlayed on Alan’s face, similar to the way in which Grapheme-colour synesthesia’s numbers form is visualised.

5) I work in Covent Garden. It’s a nice space for an installation with a lot of potential people to take part in whatever I think of.

6) Water Dancing Speakers. Water pumps that change colour and speed. Like sound-colour speakers.

Inspiration BOARD

Page 3: Experiential Campaign: Synesthesia

HEADPHONEs

TECHNOLOGY

EAR MUFFSMOVIES

music directing technology

SPEAKERS VIBRATING COLOURED MILK

VIBRATIONSVISUALS INTO MUSIC

COLOURED TILES COLOURED PAVEMENT TILES

COLOURED PIANO

HEAR NO EVILMEGAPHONE

TASTE COLOUR SEE COLOUR FEEL COLOUR

UNDERGROUND WORK MOBILE PHONE APPLICATIONS

LISTENING TO COLOUR

Page 4: Experiential Campaign: Synesthesia

three ideas

A mobile app that scans colour and creates music Speakers vibrating paint. sound into colour. Coloured pavement tiles.

combine these together? Scanning colour on pavements to create sound.

Page 5: Experiential Campaign: Synesthesia

SYN

AIS THESIS

(Together)

(Perception)

Scan & Listen

Scan& Listen

Maybe placing a my idea in a bus stop? Because people will have time to down-load the app and use it while they wait for a bus.

Maybe adding the tiles in the tube station and placing advertisements with a QR code advertised on them for the app. The QR code will take you to the app, where the user can then scan the colour tiles to create music.

Page 6: Experiential Campaign: Synesthesia
Page 7: Experiential Campaign: Synesthesia

SYN(Together)

AIS THESIS

(Perception)

The user will arrive at Covent Garden Market to find posters outside the Plaza advertising the installation inside. The user will be given the oppotunity to download the app before entering. If they don’t, then the user can use one of the tablets inside to scan the coloured tiles and listen to the notes they create on the app. The user can then sit down and enjoy other people’s music as well as enter the editing booth to edit their scanned music into different genre’s. Users will also be able to upload their music onto playlists and share their music on Facebook, Soundcloud, and other social media platforms.

Tablet

booth

SEATING AREA

EDITING and

upload BOOTH

FINAL IDEA