EXPATRIATE DEVELOPMENT SERIES

Latin America

IntroductionInternational Retailing: Latin America

Personal Assessme

nt

Business Applicatio

n

Human Resource Developm

ent

International

Leadership

Personal Developm

ent

3

Personal Assessme

nt

Business Applicatio

n

Human Resource Develop

ment

International

Leadership

Personal Develop

ment

• Language • Cultural

Flexibility• Food Flexibility• Population

Density comfort

• Amenity Requirements

• Self-Awareness

International Retailing: Latin America

4

Personal Assessment Assess

Language Skills and Interest Cultural Flexibility Food Flexibility Population Density Comfort Amenity Requirements

5

Anecdotes from two personals

6

Personal Assessment Assess

Language Skills and Interest Latin Alphabet Video

Dominant Language by Country

7

Personal Assessment Assess

Cultural Flexibility

Mexico

Barrio

Buenos Aires

8

Personal Assessment Hofstede’s Cultural Dimension

A method for examining cultures on a comparative scale

Flags of Latin America

9

What is Hofstede’s Cultural Dimension?

Power Distance Index (PDI): the extent to which the less powerful members of organizations and institutions (like the family) accept and expect that power is distributed unequally

Individualism (IDV): Individually oriented societies everyone is expected to look after him/herself and his/her immediate family Masculinity (MAS): the distribution of roles between the genders

Uncertainty Avoidance Index (UAI): a society's tolerance for uncertainty and ambiguity

Long-Term Orientation (LTO): Examination of an orientation toward a broader scope aimed at a sweep of history requiring thrift and perseverance to succeed

10

Hofstede’s Cultural Dimensions

Key:Power Distance (PDI) Individualism (IDV)Masculinity (MAS) Uncertainty Avoidance (UAI) Long Term Orientation (LTO)

Hofstede Cultural Dimensions

Nation PDI IDV MAS UAI LTO

Canada 38 80 50 45 20

United Kingdom 35 89 66 35 25

United States 40 91 62 46 29

Argentina 49 46 56 86 NA

Brazil 69 38 49 76 65

Costa Rica 35 15 21 86 NA

Honduras NA NA NA NA NA

Mexico 81 30 69 82 NA

11

Personal Assessment Food Flexibility

Latin & Caribbean FoodLatin American Cuisine and Recipes

Thyme, cilantro, oregano, capers, olive and chili’s are common herbs and spices in Latin American Cuisine

12

Latin & Caribbean Food

13

Personal Assessment Population Density

Comfort

Population Density City Country per KilometerNew York City, US 10,452Buenos Aires, Argentina

15,028São Paulo, Brazil 7,247Mexico City, Mexico 5,954Rio de Janeiro, Brazil 5,234

Source: World Bank Data, 2010

14

Personal Assessment Amenity Requirements

Appliances Residences Bathing Facilities Environmental Control Outside Space Parking

(title: House amenity in Chile)

15

Personal Assessment Self- Awareness

Ability to Act Outside of Comfort Zone Tolerance for the Gaps Acceptance of Assistance Willingness to Break Routine

Latin American Business Etiquette

16

Self-Awareness

Ability to Act Outside of Comfort Zone Live and perform in foreign

environment Awareness of your new environment Accept foreign culture and lifestyle

17

Self-Awareness

Need to endure unfamiliar environment Language or culture

Need to consider unexpected situations and outcomes

Tolerance for Ability Gaps Need to consider a learning

curve to adopt new tasks

18

Self-Awareness Acceptance of Assistance

Be ‘open-minded’ with others Hierarchical nature of working

environment in Latin America Need to learn roles of people in

each society High reliance on others

19

Self-Awareness Willingness to Break Routine

Housing and Land Development

EXPATRIATE DEVELOPMENT SERIES

Latin America