exceptional co-working spaces as battering ram to growth
TRANSCRIPT
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Co-Creating Disruption:
Q: Why Does Society Needs EXCEPTIONAL Co-Working Environments
Will CardwellCourage Ventures and Aalto University
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To Co-Create Growth!
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The Trends we are up Against• "The average half life of a
business competency has dropped from 30 years in 1984 to 5 years in 2014”
• "89% of the Fortune 500 companies from 1955 are NOT on the list in 2014.”
• ”The average life span of an S&P500 company has decreased from 67 years in 1920’s to 15 years today.”
Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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Agenda
Part 1: Understanding the Exponential OrganizationPart 2: Understanding the Entrepreneurs DilemmaPart 3: What IS an EXCEPTIONAL Co-Creation Environment, and why is it Fundamental to the Future?
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1. What Is an Exponential Organizations
Q: What is this?
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No, it’s Singularity University
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What is an ExO?
An Organization whose impact (or output) is disproportionately large – at least 10x larger – compared to its peers because of the use of new organizational techniques that leverage exponential technologies.
Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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ExO’s have a Massive Tranformative Purpose (MTP)
“The MTP is the higher, aspirational purpose of the organization, capturing the hearts and minds of those both inside and (especially) outside the organization.”
Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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Both Sides are Critical !
Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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Who are the ExO’s ?
See http://top100.exponentialorgs.com/
http://top100.exponentialorgs.com/
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A Couple Finnish Companies on List
http://top100.exponentialorgs.com/
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Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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Source – Exponential Organizations, http://www.slideshare.net/vangeest/exponential-organizations-h
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2. Understanding the Entrepreneur’s / Innovator’s Dilemma• Lifestyle: Work to live their passion• Small Business: Work to feed the
family• Scalable: Born to be Big and Global• Buyable: Grow to be Acquisition
Target• Social: Born to make a Difference• Large Company Startups: Innovate
or Evaporate
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What’s different about a Scalable Startup?• Breadth of an entrepreneurs’ vision• Founders’ personal goals• Size of the target market• Customer and Agile development to find the
business model• World-class founding team and initial
employees• Passionate belief and a reality distortion field
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According to PayPal founder Peter Thiel in Zero to One,
• “… a good startup should have the potential for scale built in to the first design…”
• “…The perfect target market for a startup is a small group of particular people (organizations) concentrated together and served by few or no competitors…”
Really ??
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WELL, HOW ABOUT THESE GUYS…
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An Entrepreneur’s Dilemma
DON’T GET IT!A C T I V E !!
GET IT!A C T I V E !!
DON’T GET IT!P A S S I V E
GET IT!P A S S I V E
STAK
EHO
LDER
S AC
TIVI
TY L
EVEL
DEGREE THE STAKEHOLDER “GET’S IT”
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What do Startups Want from Corps?
• Help with the early, silent (stealth) stages of disruption
• Help to change the opinions of the people that matter (see 4 corners)
• Investment in feedback to the startup (positive and negative)– Fast decisions, good, bad or ugly…
• A loud blast when the time comes• Cost coverage and continuation if successful
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What do Corps want from Startups?
• Establish you as a thought leader and “go-to” place for your customers.
• Disrupt current business as little as possible (in a negative way)
• Change your business over the next 1 – X years.
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3. WHAT IS AN EXCEPTIONAL CO-WORKING ENVIRONMENT?
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3. WHAT IS AN EXCEPTIONAL CO-WORKING ENVIRONMENT?
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3. WHAT IS AN EXCEPTIONAL CO-WORKING ENVIRONMENT?
• Mind-Blowing People Pass Through• Global Physical and Digital Connectivity• Low Barriers to Participation• Emphasis on Doing and not Measuring• Mutual Respect Across Disciplines,
Organizations, Cultures, Demographics
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Aalto entrepreneurial assets
PROGRAM SPACE
ORGANIZATION BUILDING
EVENT
PROJECT
Reference: Aalto-Related Entrepreneurial Assets