EXCELLING IN EXHIBITIONS

T A F E N S W 2 0 1 9P R O G R A M

Most relevant event course I have done to date Jenna, Informa Australia - Sydney

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DID YOU KNOW?

ABOUT TAFE NSW TAFE NSW is a leading deliverer of relevant, high-quality, practical and creative education and training in Australia. We are a nationally and internationally recognised, award-winning registered training provider with over 125-years of training excellence. TAFE NSW is the largest training provider in Australia providing qualifications to new entrants and career changers as well as industry businesses.

TAFE NSW has been offering event and exhibitions industry training for over 20 years and are passionate about supporting Australia’s event and exhibition businesses to provide an outstanding experience for all their stakeholders.

TAFE NSW has been recognised as the “Best Education and/or Training Program” in past Australian Event Awards.

TAFE NSW is pleased to be offering tailored exhibitions training specifically designed for the Exhibitions Industry in consultation with Exhibition & Events Association of Australasia (EEAA) for the third successive year.

Annually the exhibitions industry attracts 8 times more people than the 2000 Sydney Olympic Games.

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IT’S ALL ABOUT YOU Want to improve your professional exhibition skills and knowledge or update your professional qualifications? Simply choose to attend one or all of the series in the Excelling in Exhibitions program and you will be well on your way. Each series focuses on a particular exhibition area of expertise, so mix and match to suit your particular needs.

On successful completion of each series you will have accredited units of study you can use towards a SIT50316 Diploma or SIT60216 Advanced Diploma of Event Management.

Be part of a practical workshop developing resources to use in your daily work or discussing best practice for exhibition businesses to improve your confidence and skills in your workplace.

Now is just the time to focus on yourself and your career.

There are almost 180,000 direct exhibition industry jobs all around Australia.

DID YOU KNOW?

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OVERVIEW This is the third year for the Excelling in Exhibitions program. More than 200 exhibition professionals from all sectors of the industry have taken part in the program. Custom stand builders, exhibition organisers, venue managers, data collection businesses and other suppliers have benefited from expert guest speakers, best practice theory and most importantly robust discussion with industry colleagues on trends and issues facing exhibitions and events.

There are three exciting series in the program for 2019, each with its own focus so that you can select the topic area of most interest to you. Investigate project management techniques to improve your day to day work in an exhibition business, delve into the endless possibilities of social media platforms or explore the world’s best practice risk management.

All of the content is specific to the exhibitions industry incorporating the latest global trends, data and business practices.

HOW WILL THIS BENEFIT MY CAREER?During each series you will develop your knowledge and skills to improve your day to day work activities and performance to transfer to your job role immediately. You will also develop reports or plans pertaining to the units in each series that can be applied to your business. Upon successful completion of each series you will receive credit for the relative units within the SIT50316 Diploma of Event Management or the SIT60216 Advanced Diploma of Event Management leading to a formal qualification and potential career progression.

EXCELLING IN EXHIBITIONS PROGRAM

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WHO SHOULD ATTEND? Anyone working in the exhibitions sector is welcome to attend. The program content is aimed at people with a good understanding of exhibitions so it is not suitable for people outside the industry but if you are a newcomer to the industry or an experienced worker there will be something of value to you. Our highly experienced facilitators and industry experts will present the latest theory and practice as well as leading a valuable networking opportunity and a chance to discuss topics of interest to the exhibitions industry. If you want to enhance your skills and stay up to date in the exhibitions industry you should attend.

PROGRAM DELIVERYEach series requires you to attend a face to face workshop that includes some theory, peer discussion, expert guest speakers and practical activities to help make a valuable learning experience. You will also have access to an online learning system with resources and training material after the workshop. Flexibility is built into the program to ensure minimal impact on work or other commitments. All program materials and resources will be provided.

Very interesting and full of useful information as well as real world examples. Tutors were very friendly and seemed very knowledgeable. Pace of course was good and covered a fair bit in the two days. The guest speaker was amazing and added a huge amount of valuable information to the course. Thanks!

Ben, Adelaide Showgrounds

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SERIES 1

PROJECT MANAGEMENT

SERIES 3

SUSTAINABILITY MANAGEMENT

SERIES 2

SOCIAL MEDIA MANAGEMENT

The workshop investigates project management tools, systems and procedures ensuring a more structured and holistic approach to providing outstanding small or large scale exhibitions. On completion of Series 1 you will receive credit in the following nationally accredited units:

¡ SITXMGT003 Manage projects

¡ BSBWRT401 Write complex documents

As part of the series you will create a sustainability plan for your business or exhibition, using ISO 20121 principles. Successful completion of the series will give you competency in the following accredited units:

¡ BSBSUS401 implement and monitor environmentally sustainability work practices

¡ BSBITU312 Create electronic presentations

At the end of the series you will create a social media action plan for your business using your new found insight and skills to achieve competency in the following accredited units:

¡ SITXEBS002 Develop, implement and monitor the use of social media in a business

¡ BSBITU306 Design and produce business documents

Every exhibition, stand build or supplier contract is a project in itself. This series takes its lead from project management methodologies including Prince 2 and applies the knowledge to exhibitions and exhibition stakeholders. This series is best suited to people who need to organise the delivery of an exhibition in total or its components. You may already perform these tasks but is there a better way to achieve the exhibition objectives by using project management theory?

There is no doubt that sustainability is a major focus for exhibition and event businesses. In line with that – and the EEAA’s prioritisation of sustainability – this workshop focusses on environmental, social and financial sustainability initiatives for exhibitions by exploring local and global trends and best practices that can be utilised by your business. Sustainability policy and procedures will also be covered, in line with the current international standard ISO 20121. This series is for everyone working in exhibitions; from operational roles to planners and middle and senior managers.

Learn how to harness the power of social media to reach customers, attendees and potential sponsors in this workshop. You will discuss the development, implementation and monitoring of integrated social media strategies for exhibition businesses and stakeholders. Find out how to specifically target customers through boosted posts and use analytics to improve your social media outcomes. An expert guest speaker will guide you through algorithms, social media strategies and making the right choice of social media platforms. Peer discussions and collaboration explore issues such as dealing with trolls, using social media in a crisis and ensuring followers are engaged with your business.

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PROGRAM DETAILS

WHERE The program will be held in Sydney at TAFE NSW Ultimo campus and we are also taking expressions of interest from people around Australia with a view to offering the program at other locations.

WHENThe Sydney series will start in February 2019 with 2 evening workshops.

Series 1 – Project Management Monday 04 & Tuesday 05 February 2019.

Series 2 – Social Media Management Monday 18 & Tuesday 19 February, 2019.

Series 3 – Sustainability Management Monday 04 & Tuesday 05 March, 2019.

DURATIONEach series includes a face to face workshop. Additional webinar support for assessments is provided. You will have unlimited access to the LMS Moodle online resources and complementary online training for the duration of the series.

COSTFor NSW based participants who are Australian citizens or permanent residents, each series is fully subsidised.

Enrolments are subject to availability.

Eligible participants – no charge.

Ineligible participants – $800 per series.

HOW TO APPLYWe are currently taking registrations for this program from those working in the exhibition and business events sector. Email kathleen.herd@tafensw.edu.au

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TESTIMONIALS

“The most useful aspect of the training was the hands on/practical examples. I liked the group work and the perspectives of others from within the industry seeing things from a different perspective to my own.” Jess, Adelaide Convention Centre

“The most useful aspect of the training was the social media topics as we do not use it as much as we could.” Adelaide Expo Hire

“As I am new to the exhibition industry, this training provided a great overview of the operations involved. It would be great to continue the series of courses to further develop essential skills.” Roslyn, MCEC

“This is a great workshop that everyone in the industry should attend.” Nick, Reed Medical

Here are some comments from past Excelling in Exhibitions Program participants.

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