ASEAN Datacenter Sales

Kausar Niyazee

Evolving the Data Center For Today’s Mobile, Social, Cloud and App-dominated World

Cisco Connect - Singapore

12th May 2017

30,000+ Application Developers.

More Software Developers Than Google,

and More Technologists Than Microsoft…

7200+ Apps. 32 Data Centers.

???

80%Employees use software

not cleared by IT.

Study by Stratecast and Frost & Sullivan

83%IT Staff admit to using

unsanctioned

software & services.

8%Enterprises understand

impact of Shadow IT.

CIO Hybrid Cloud Study Summary

42%Data Sovereignty

38%Security Issues or

Concerns

58%Costs per Transaction

Have Increased

43%Concerned About

Lock-in62%Hybrid Cloud

Strategy was Crucial

Discontinued or scaled back from public cloud65%

Why?

Source: Forbes Insights: When Clouds Connect- How Hybrid IT is Transforming Enterprises

Impact of Digital Transformation on Data Centers and Clouds Application

Evolution

Management

and

Operations

Workload

Locations

“50% Fortune500 companies are expected to no longer exist within 10 years”- John Chambers

Public

Containers

DevOps

LoBManaged

Virtualized

ITOn Prem

Bare-Metal

4 Tenets of Cisco Data Center Architecture

Every transaction, every flow, every packetBenchmark. Compare. Benchmark.Time Machine

Analyze

Infrastructure-up to Application-downLocation driven to “end-user experience driven”Simplify

Maximize app. Performance, ContinuouslyCloud is a Paradigm, not a placeSelf-Service

Automate

Users, Apps, Data.Multi-layer SecurityMicro-segmentation

Protect

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Cisco Hyperflex

Prasad Radhakrishnan

Technology Evangelist

Shankar Srikanta

Consulting Systems Engineer

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14

Cisco HyperFlex

Built on industry leading Cisco UCS platform1

2

Hybrid or all flash based systems 3

1200+ new customers 4

Tightly integrated compute, storage & network

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Cisco HyperFlex Benefits

Independent Scaling andScale Out Architecture Predictable, Pay-as-You-Grow Efficiency

Enterprise Storage Features

Highly available/Self-healing

Rapid Deployment

Inline dedupe and compression

Unified Architecture

Co-existence with existing SAN environment

Multiple Storage protocol support

Integrated Management

Integrated into vCenter

UCS Director Orchestration/Automation

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

Primary HyperFlex Use Cases

• Agile provisioning

• Frequent iterations

• Instant cloning and snapshots

Test and Development

• Low upfront costs

• Consistent performance

• Predictable scaling

Virtual Desktop Infrastructure

• Reduce operational complexity

• Adaptive scaling

• Always-on resiliency

Server Virtualization

• Simple deployment

• Centralized management

• No “fly-and-fix” missions

Large RemoteBranch Office

• Consistent, low-latency

• High IOPS

• All-flash nodes

Databases

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19

Cisco Confidential© 2016 Cisco and/or its affiliates. All rights reserved. 21

Cisco Big Data and Analytics Solutions

Gay Wee Siang

Technology Evangelist

Daniel Kwon

Consulting Systems Engineer

Non-Stop Innovation

Evolution of Hadoop,

constantly Growing!!

I need another

100TB for my

marketing project!

Where is the

Kafka server

that you

promised?

We need

the data to

start our

Chat Bot!

We need to get our

Machine Learning

for Next Best

Action!

Going to the

public cloud

if you don’t

respond

When are

we ready for

Hadoop 2.0?

How can I

future proof my

investment?

How do I support my

business users at

such a fast pace?

Do I need to hire

Data Scientists?

How to pass my

audit?

What architecture

should I choose?

Implications

• Business may view IT as a bottleneck

• Wrong architecture leading to rework

• Not realizing the ROI of the investment

Cisco Big Data Strategy

Minimize Human ErrorReady to Use Analytics

Ready to Deploy Solutions

Pre-tested, Future Proof

Cisco Validated Designs Big Data Automation

• Complete Stack

• Out of the Box Analytics

• No Data Scientist

• No Domain Expert

• Blueprint

• Joint Engineering

• Publicly Available

• Minimize Risks

• HW/SW Tasks

• Policy Driven

• Repeatable

• Need to enhance network security

• Real time network traffic analytics

• Store historical traffic information for

forensic purposes

• No readily available Cyber Security expert

• Do not have Data Science Expertise

Regional Law

Enforcement Agency

Ready to Deploy - Cisco Tetration Analytics

Servers

Buffer Stats

Process

User

Compute

Application

InsightsPolicy Forensics

Tetration Analytics EnginePB Scale Secure Appliance

Ecosystem

Partners

Network

Network flows Application Dependency

Mapping

Application Performance

Compliance

Enforcement*

Data Center DVR

BehavioralAnomaliesLong Learning Curve

Trial and Error

Big Team of Experts

Immediate Insights

Big Data Blueprints: Cisco Validated Designs

Designs Big Data

Cisco® Validated Designs for all major big data

software distributions can be found at:

www.cisco.com/go/bigdata_design

Solution designed, tested, and documented to facilitate faster, more reliable, and more predictable customer deployments.

What you get:

Industry-leading partnerships

Tested and validated reference architectures to

meet performance, capacity, and scale

Joint engineering lab

Extensive options for data management

(Hadoop, MPP, and NoSQL) to meet your

business needs

Solution bundles optimized for cost of ownership

and ease of ordering

Common Platform Architecture for Big Data

CapacityPerformance

Lab

Starter

High

Performance

Performance

Optimized

Option 1

Performance

Optimized

Option 2

Balanced

Optimized

Option 3

Capacity

Optimized

Option 1

Capacity

Optimized

Option 2

Global Payment Service Provider

• Early Hadoop Adopter

• Fraud Detection, Regulatory Compliance

• Started with an untested architecture

• Scaling and Performance Problems

• Reworked Architecture based on CVD

• More than 200 nodes, 1.2PB of data

Multi-National Bank

• High User Demand

• ETL offload, Customer 360 View, Chat Bot

• Enterprise Data Lake

• Beyond 100 nodes in first year

• Required high number of Hadoop Administrators

• Finally automate deployment using UCS Director

• Reduced deployment time from days to minutes

Manual Processes

Complex Handoff between teams

Static resource allocation

High operational cost

Days/weeks/months to deploy Hadoop Cluster

Adds complexity to Infrastructure Management

Complex Big Data Hadoop Cluster Deployment

Ne

two

rk

Update

Trunks

Create

VLANs

Create QoS

Policies

Create

Network Policies

Se

rve

r

Configure

Servers

Bare metal

Provisioning

Setup

Servers

Configure IP

addressesOS Installation

RAID

Configuration

Ha

do

op

Install 3rd Party

Packages

Create

Hadoop User

accounts

Plan Hadoop

Services

Deployment

Bring-up

Hadoop Cluster

Configure

Services for each

Node

Install Hadoop

Software

Add Users

and Groups

IT

Planning

ApprovalsDefine

Cost Models

Business

Application

Requirements

1

3

2

4

33

Cisco Confidential© 2016 Cisco and/or its affiliates. All rights reserved. 35

Hybrid IT made EASY

Timothy Chua

Technology Evangelist

Boominathan Sangapillai

Consulting Systems Engineer

Cisco Data Center Architecture for Hybrid ITS

ecu

rity

usin

g A

naly

tics

Stateless InfrastructureNetwork | Compute | Storage

Great User Experience Click and Deploy

Unified Cloud ExperienceModel App Once, Deploy Any Cloud

AutomationResource Pooling

LOB &IT Apps

CloudAdmin

IT Infra

IT Infra

3rd party ITSMCisco Prime Service

Catalog

ACIUCS

Director

Nexus UCS

FireP

ow

er,

AM

P,

Ste

althw

atc

h

Security

HyperFlex

Cisco

CloudCenter

Public

Cloud

Happy User

• More Budget Efficient

• More Predictable

• More Secure

Efficient IT

• Cisco Prime Service Catalog + Cisco UCS Director

• Define Infrastructure Template ONCE

• User Self-Deploy Anytime, Quickly

Cisco IaaS with On-Prem Resource

• All the different app tiers

• VMs and Physical hosts

• Storage

• Security – Firewall, Switch ACL eg. Cisco ACI EPG

• Connectivity – load balancer, route peering info to external world

Cisco IaaS Template is COMPREHENSIVE

</>

Cisco IaaS is EASY to use

ITIT Resources

Project C

Project B

Project A

DT

P

Project Team

A & C

Project Team

B

IaaS Demo Set Up

AutomationUCS Director

User Self Service Cisco Prime Service Catalog

ITCisco Stateless

Infrastructure

New Tenant /

Project Team

using

Cisco Data Center Architecture for Hybrid ITS

ecu

rity

usin

g A

naly

tics

Stateless InfrastructureNetwork | Compute | Storage

Great User Experience Click and Deploy

Unified Cloud ExperienceModel App Once, Deploy Anywhere

AutomationResource Pooling

LOB &IT Apps

CloudAdmin

IT Infra

IT Infra

3rd party ITSMCisco Prime Service

Catalog

ACIUCS

Director

Nexus UCS

FireP

ow

er,

AM

P,

Ste

althw

atc

h

Security

HyperFlex

Cisco

CloudCenter

Public

Cloud

Start out right with Cisco Unified Cloud Experience

AutomationUCS Director

User Self Service Cisco Prime Service Catalog

IT• Model complete

App stack

• Publish App

Stack Template

• Onboard Cloud

Provider

Project team• Design App structure

• Consume App Stack

• MOVE App Stack across

cloud

ProductionCloud 1

Cloud 2 DR Site

Unified Cloud ExperienceCloud Center

Stateless Network for Data Center

SLB A FW A

FW B

FW C

SLB B

SLB C

Service Nodes(Physical/Virtual)

Stateless Network

Design once. Scale up without redesign

Cisco ACI define how Apps connect to Apps

Include SLB, FW services

Auto network config at Apps deploy

Auto undo at Apps removal

Stateless Compute for Data Center

Physical Servers Hypervisors

Stateless Compute

Flexible compute resource pool – VMs & Physical

UCS Manager abstract Config & Identity from

CPU & RAM

Containers, Hypervisor, Appliances config at

deploy

Return to resource pool at removal

Stateless Infrastructure EASY to operate

Physical Servers Hypervisors

Stateless Compute

SLB A FW A

FW B

FW C

SLB B

SLB C

Service Nodes(Physical/Virtual)

Stateless Network

Cisco Hybrid IT is EASY on budget & EASY to build

Build UCS Compute Fabric

Build ACI Network Fabric

Build DCInter-connect

Integrate VMM

Domain

Deploy Cloud Stack

Go Live!

Cisco Data Center for Hybrid IT

EASY to Use

Click & Deploy

EASY to Buy, Build & Operate

Unified Cloud

Stateless Infrastructure

Automated

Comprehensive Templates

Best of Breed SolutionsConverged

Infrastructure

Hyper-Converged

Infrastructure

MDS 9000

Storage

HyperFlexNEXUS

Networking

ASA 5000 NGFW

Security

UCS

Compute

Hardware

Platforms

ASAP Data Center and Cloud Architecture

Software and

OrchestrationSDN Enterprise Cloud Suite UCS-D Cisco

CloudCenterVACS

Cisco Prime

Services

Catalog

Protect

Analyze

Automate

Simplify

To be more than a buzzword, digital transformation needs to deliver real

change, real insight, real simplicity and real security in real time. The

objective isn’t just to make today’s enterprise faster and more efficient. It’s to

bring the future closer by helping you adapt, reinvent, and reimagine your

business and capture opportunity more quickly than ever before.

Make sooner possible. The ASAP Data Center from Cisco.