evolving publishing practices - presentation at iconference, 2014, berlin

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www.emeraldinsight.com Evolving Publishing Practices Emma Bruun iConference 2014, Berlin 4 March 2014

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A presentation given by Emma Bruun, Publisher at Emerald Group Publishing, at the 2014 iConference in Berlin on the future of academic publishing and how scholarly publishing practices are changing. The aim of the presentation was to give an overview of ways in which publishers are evolving and developing new initiatives in order to support and assist researchers in disseminating their research. A bespoke, complimentary Guide entitled 'How to disseminate your work: simple ways to increase visibility and discoverability', written to accompany this presentation, was given out to interested researchers at the conference.

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Page 1: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

www.emeraldinsight.com

Evolving Publishing Practices

Emma BruuniConference 2014, Berlin4 March 2014

Page 2: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

Evolving publishing practices

In this presentation we will discuss:

• How the scholarly publishing landscape is constantly changing and evolving

• The role of the publishing company

• Ways in which a publisher can help optimise the dissemination, visibility and online discoverability of an author’s work

• Some pros and cons of various routes to publication

Page 3: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

Evolving publishing practices

Page 4: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

• The UK Government mandated that by April 2013 all publishers in the UK must offer an open access option for Government-funded research. Based upon compelling findings from the Finch Report.

• Traditional subscription-based publishing vs. open access:

PLoS One, BMJ Open, SAGE Open

Page 5: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

• A ‘hybrid’ open access model has been adopted by a number of publishers, including Emerald, Wiley-Blackwell, Routledge and Taylor & Francis

• Emerald now offers a Gold OA and Green OA route in all of their journal publications

Page 6: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

The peer review process

• Peer review is the process through which scholarly work is validated for accuracy and originality by experts in the field

• Much debate on the flaws of current peer review systems

• Traditional peer review operates on trust, as peer review comments are not made publically available to view

• Increasingly academics and researchers have more and more demands placed on their time and are looking to be rewarded for their contributions

Page 7: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

Open peer review• Examples of experimentation from third parties and academic

communities (such as Peerage of Science and PeerJ)

Loyalty schemes and credits• Partial credits towards APCs• Peer review linked to progression on Editorial Boards• Emerald offers 30% discount on all books and free access the journal

for 1 year, as well as annual ‘outstanding reviewer’ awards• Badges or accolades which can be listed on your academic CV

Page 8: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

In summary:

• Publishers must constantly be responding to the needs of the market and keep abreast of current debates

• Offer a variety of routes to publication to meet the demand of authors, readers and customers

• Do more to demonstrate how they are constantly increasing the quality of their publications and how the work they do on behalf of the author is of value

Page 9: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The changing landscape of publishing

The big question: “What’s next?”

Page 10: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The role of the publishing company

The publisher acts as a curator of quality content working on behalf of the subject community to:

• ensure high quality of all published articles• maximise dissemination of all published works and make these available in

various formats for use on a multitude of devices• increase online discoverability and visibility through search engine optimisation

and enriched metadata• maximise coverage in abstracting & indexing services• provide marketing support through email campaigns and promotion at events,

e.g. a conference or book launch • deliver content directly to readers through subscriptions• provide librarians with training and promotional support in order to enable them

to get the most out of their subscriptions• keep an electronic ‘Version of Record’ of all published works in perpetuity

Page 11: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The role of the publishing company

Page 12: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The role of the publishing company

Emerald’s Information & Knowledge Management eJournals collection is available to 2,908 institutions

worldwide

Emerald’s Library Studies eJournals collection is available to 4,404 institutions worldwide

Usage of the two collections totalled more than 2.6m individual article downloads in 2013

Page 13: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The role of the publishing company

Page 14: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

The role of the publishing company

Additional services:

Guide to Getting Published

Annual Awards Programme: Outstanding

Reviewers, Editors and Papers

Author Satisfaction Survey

Page 15: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

Useful resources

‘73 Things Publishers Do’ by Kent Anderson

http://scholarlykitchen.sspnet.org/2013/10/22/updated-73-things-publishers-do-2013-edition/

Scholarly Kitchen

http://scholarlykitchen.sspnet.org/

Journal of Scholarly Publishing

http://www.utpjournals.com/Journal-of-Scholarly-Publishing.html

COPE Publication Guidelines

http://publicationethics.org/resources/guidelines

Emerald Group Publishing

www.emeraldgrouppublishing.com

Page 16: Evolving Publishing Practices - presentation at iConference, 2014, Berlin

Thank you!

Come along to our Meet the Editor sessionWednesday 5 March, 12:30-2:00pm, 3rd floor,

Room 1.307

Emma Bruun [email protected] Aimee Nixon [email protected]