“apply analytics to measure results and provide insights”

http://google.com/analytics

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

Acquisition/ All Traffic/ Referrals

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

SOURCES

SOURCE VISITS OVERALL TRAFFIC

Google Ads 2,442 45.54%

Taboola Ads 1,381 25.76%

Direct Traffic 982 18.31%

CTNewsJunkie.com 214 3.99%

AHRAOnline.org 160 2.98%

Facebook 71 1.32%

Twitter 28 .52%

Google Searches 27 .50%

TOP PAGES

PAGE VISITS

1. / 11,043

2. /about 9,540

3. /2016/04/5-urgent-reason-connecticut-needs-3D-

mammograms

5,997

4. /2016/06/thank-you-governor-malloy 1,234

5. /contact 679

Behavior/ Overview

TOP PAGES

PAGE VISITS

1. / 11,043

2. /about 9,540

3. /2016/04/5-urgent-reason-connecticut-needs-3D-

mammograms

5,997

4. /2016/06/thank-you-governor-malloy 1,234

5. /contact 679

Behavior/ Overview

CONVERSIONS

SOURCE VISITS CONVERSIONS CONVERSION

PERCENTAGE

Google Ads 2,442 97 4%

Taboola Ads 1,381 117 8.5%

Conversions/ Overview / Goals

CONVERSIONS

SOURCE VISITS CONVERSIONS CONVERSION

PERCENTAGE

Google Ads 2,442 97 4%

Taboola Ads 1,381 117 8.5%

Conversions/ Overview / Goals

MOBILE

SOURCE VISITS PERCENTAGE

Mobile 1,670,748 57%

Desktop 965,021 33%

Tablet 321,092 11%

Audience/ Mobile / Overview

MOBILE

SOURCE VISITS PERCENTAGE

Mobile 1,670,748 57%

Desktop 965,021 33%

Tablet 321,092 11%

73%

73% That’s the share of Facebook’s revenue

that comes from mobile ads.

DON’T DO THIS

We had 1,776 visits

last week.

DON’T DO THIS

We had 1,776 visits

last week.

INSTEAD, TRY THIS

We had 2,000 visits

last week.